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Original Wheelio spin pop‑ups Shopify App (2024 review)

February 22, 2024
Written and researched by experts at AvadaLearn more about our methodology

By Sam Nguyen

CEO Avada Commerce

In this article, we’ll comprehensively explore the Wheelio Shopify App, highlighting its impact on e-commerce success and user engagement.

Key Takeaways

  • Wheelio is a gamified Shopify app that enhances customer engagement and increases sales through interactive pop-up games.
  • Original Wheelio Spin Pop‑ups are best for businesses looking to gamify their marketing and customer engagement strategies.
  • Wheelio Shopify app alternatives: WooHoo, Wheelify, and PushOwl, Tada, CrazyRocket 

Wheelio Shopify App Overview

What is it? 

Wheelio is an innovative Shopify application designed to enhance customer engagement and boost store sales. It operates on a simple yet effective concept: customers get a chance to win discounts on their purchases by promoting your store on their social media. 

wheelio shopify app overview

How can it help Shopify merchants?

Using Wheelio brings multiple advantages to Shopify store owners. Primarily, it creates an exciting customer engagement opportunity, making your products more appealing. Additionally, it serves as a tool for expanding your store’s social media presence, as customers share your store with their followers. Importantly, it motivates customers to complete purchases by offering them a potential discount.

How does it work with Shopify

Once installed, you can customize its appearance to align with your store’s branding, set the discount values, and determine how long the discounts are valid. When customers visit your store, a spinning wheel appears, offering them a chance to win a discount. The mechanism is designed to favor customers with more social media followers, thereby maximizing your store’s exposure.

Pros and Cons

Pros

  • Effective Traffic Conversion: Wheelio stands out as a remarkable solution for online stores struggling to convert traffic into leads or actual customers. Indeed, the app effectively captures visitor attention and encourages them to engage, thereby increasing the likelihood of conversion.
  • User-Friendly Interface: The app boasts an intuitive, beginner-friendly interface. This ease of use means that store owners don’t need advanced technical skills in CSS or HTML to implement and manage Wheelio effectively.
  • Extensive Integration Options: Wheelio offers a comprehensive range of integrations with popular marketing tools such as MailChimp, Recarto, and Postscript. These integrations enable store owners to enhance their marketing strategies seamlessly, utilizing the app’s capabilities in conjunction with other powerful tools.
  • Cost-Effectiveness: One of the notable advantages of Wheelio is its value for money. Indeed, it provides an efficient and effective marketing tool without imposing significant financial burden, making it accessible even for smaller or budget-conscious online stores.
  • Unique Store Experience: By incorporating Wheelio, online stores can differentiate themselves from competitors. Indeed, the app adds an engaging and interactive element to the shopping experience, which can lead to better sales outcomes by making the store more memorable and appealing to customers.
  • Enhanced Customer Data Collection: Wheelio is also an effective means for collecting valuable customer data. When customers participate to win discounts, they often provide their email addresses, contributing to a richer customer database for future marketing efforts.
  • Increased Time Spent on Site: The interactive nature of the Wheelio app can lead to customers spending more time on your site. This extended engagement is not only beneficial for immediate sales opportunities but also positively impacts SEO rankings due to increased session duration.

Cons

  • Potential Overuse of Discounts: While offering discounts can boost sales, over-reliance on them through Wheelio might diminish the perceived value of products. Continuous use of such promotions could lead customers to expect discounts as a norm, potentially affecting the profitability in the long term.
  • Risk of Annoying Customers: The pop-up nature of Wheelio can sometimes be intrusive or annoying to certain customers. If not calibrated carefully, it may disrupt the shopping experience rather than enhancing it, leading to a potential increase in bounce rates.
  • Requires Ongoing Management: To ensure that the Wheelio app remains effective, it requires regular monitoring and updating. This can be a time-consuming task, especially for store owners who are managing multiple aspects of their business simultaneously.

Who Is The Wheelio Shopify App Best For?

  • Emerging E-commerce Ventures: It provides an interactive and exciting way to capture the attention of first-time visitors. It’s a crucial factor for businesses in their nascent stages looking to establish a customer base and differentiate themselves in a crowded market.
  • Social Media Focused Retailers: Stores with a strategic emphasis on social media marketing are ideal users of Wheelio. These businesses can harness their existing social media followings to enhance engagement through the app, thus amplifying their marketing reach and reinforcing customer relationships.
  • Seasonal and Promotional Retailers: Businesses that experience sales spikes during certain seasons or rely heavily on promotional events can leverage Wheelio to create targeted, time-limited campaigns. This approach can effectively drive urgency and boost sales during key periods like holidays or special sale events.
  • Budget-Conscious Entrepreneurs: Wheelio is particularly advantageous for SMEs that need to optimize their marketing spend. Its cost-effective nature provides these businesses with an innovative marketing tool without the need for a significant upfront investment.
  • Email List Builders: For stores prioritizing the growth of their email marketing lists, Wheelio serves as a practical tool. By offering discounts in exchange for email addresses, these stores can rapidly expand their email lists with engaged customers.
  • Stores with Varied Customer Profiles: E-commerce platforms catering to a diverse customer base, especially those with varying digital behaviors, will find Wheelio’s customizable and interactive approach beneficial. It allows these stores to engage different segments effectively, from tech-savvy youngsters to discount-loving shoppers.

The Original Wheelio Spin Pop‑ups: Detailed Review

Overview of this app

original wheelio spin pop‑ups

The unique selling point (USP) of the Wheelio Spin Pop-ups app is its gamified, fully customizable pop-up forms designed to boost SMS and email lead generation. These pop-ups transform the typically mundane process of email and SMS collection into an engaging, fun experience for visitors. The app offers extensive customization and integrates smoothly with various email and SMS services, all while maintaining a quick setup process and not affecting site loading speed.

Pricing

Beginner Plan

WheelioApp pricing
  • Price: $14.92/month
  • Best For: New or small online businesses beginning to explore the online market.
  • Impressions: Up to 30,000 monthly impressions.
  • Features: Offers full access to all features with no limitations.

Level 1 Plan

wheelio app level 1
  • Price: $29.92/month
  • Best For: Growing businesses with an increasing customer base and online presence.
  • Impressions: Suitable for up to 60,000 monthly impressions.
  • Features: Includes unlimited access to all functionalities of the app.

Level 2 Plan

Wheelio app level 2
  • Price: $54.92/month
  • Best For: Established businesses with moderate levels of site traffic seeking to enhance customer engagement.
  • Impressions: Designed for up to 100,000 monthly impressions.
  • Features: Comprehensive feature access without any restrictions.

Level 3 Plan

Wheelio app level 3
  • Price: $109.92/month
  • Best For: High-traffic sites requiring a robust solution to manage increased customer interaction.
  • Impressions: Accommodates up to 250,000 monthly impressions.
  • Features: Provides full feature availability, crucial for sites experiencing significant online engagement and sales.

Level 4 Plan

Wheelio app level 4
  • Price: $192.92/month
  • Impressions: Accommodates up to 500,000 monthly impressions.
  • Ideal For: High-traffic sites requiring robust engagement tools.

The Big Guns Plan

Wheelio Shopify App the big guns plan
  • Price: $249.92/month
  • Best For: Large-scale enterprises with extensive online traffic and advanced marketing needs.
  • Impressions: Supports up to 750,000 monthly impressions.
  • Features: Unrestricted access to all app capabilities, suitable for high-volume, high-engagement online stores.
  • Additional Info: For requirements exceeding this plan, customers are encouraged to consult the website for more options.

Features

  • Gamified Pop-ups Variety: Spinning wheels, scratch cards, and slot machines, offers new businesses an excellent opportunity to test which interactive format best captures their audience’s attention. This variety is particularly beneficial for emerging e-commerce ventures as it allows them to engage customers in a fun, memorable manner.
  • Multi-Channel Lead Collection: Wheelio gathers leads through multiple channels like emails, SMS, push notifications, and messenger services. Moreover, these retailers can use Wheelio to extend their reach beyond traditional email marketing. This approach ensures a broader and more effective outreach, increasing the chances of conversion and customer retention.
  • User-Friendly Advanced Features: Small and medium businesses, often limited by resources and technical expertise, can benefit immensely from Wheelio’s advanced yet easy-to-use features. Furthermore, the app’s simplicity in setup and operation allows these businesses to implement sophisticated marketing strategies without the need for specialized technical knowledge.
  • Customizable Engagement Tools: For seasonal and promotional retailers, it allows them to tailor the app’s appearance and functionality to align with specific themes or events. This customization can significantly boost the effectiveness of their marketing campaigns during peak seasons or promotional events.
  • Broad Outreach Capability: E-commerce platforms catering to a wide range of customer demographics will find Wheelio’s broad appeal particularly advantageous. The interactive and engaging nature of its pop-ups resonates with a diverse audience, from tech-savvy youngsters to value-oriented shoppers. This universal appeal helps in maximizing the store’s reach and engagement.

Ratings and Customer Reviews

Wheelio Shopify App holds an impressive 4.8 rating. 

  • Price: From $14.92/month, 7-day free trial
  • Rating: 432 – 4.8 / 5
  • Vendor: It trading

Merchants have noted significant improvements, with some reporting up to a 10% increase in conversions. Moreover, the app’s gamified marketing campaigns, including holiday-themed presets, receive high marks for their engagement and ease of integration with Shopify.

Wheelio shopify app ratings and reviews

Customer feedback highlights the app’s strong customization options and seamless integration with platforms like Klaviyo. The responsive and helpful customer support is frequently commended. Features such as discount code injection and adjustable reward probabilities are praised for their role in driving sales and revenue. Many merchants acknowledge the app’s contribution to their business growth.

Wheelio Shopify App Integration: Step-by-step Guide

Why should you connect

Integrating the Wheelio Shopify App with your store offers several benefits. First, it enhances customer engagement. The app’s interactive features capture customer interest, leading to better conversion rates. Also, the integration streamlines managing promotions and customer interactions, making your marketing efforts more efficient.

Additionally, connecting Wheelio to your Shopify store aids in collecting valuable customer data. This data is crucial for personalized marketing campaigns, which can improve customer retention and increase sales. With Wheelio integrated, these processes become smoother and more effective, significantly benefiting your business.

How to integrate

Integrating Wheelio with your Shopify store is straightforward. Follow these steps for a smooth setup:

  1. Step 1: Start by visiting the Shopify app store. Search for Wheelio and select the version that best fits your business needs, choosing from either a free or paid plan.
how to integrate step 1
  1. Step 2: Install the app onto your Shopify store. This process is simple and user-friendly.
how to integrate step 2
  1. Step 3: Once installed, you’ll land on the Wheelio dashboard. The first tab you’ll encounter is the ‘General’ tab. Here, enable Wheelio to start tracking traffic analytics on your site.
how to integrate step 3
  1. Step 4: Activate the app and select ‘Preview Wheelio on my site’ to see how it will appear to your visitors.
how to integrate step 4
  1. Step 5: After enabling, you’ll get a preview of how visitors will see your offers. This feature also allows you to create coupons in exchange for email addresses, aiding in building a valuable customer list.
how to integrate step 5
  1. Step 6: For those with a pro plan, additional options are available under the general tab. These things can improve the performance and results of your application.
how to integrate step 6
  1. Step 7: The ‘Branding’ tab is next. Here you can set your logo, craft a catchy title, and write a description for your Wheelio’s display on the home screen.
how to integrate step 7
  1. Step 8: Pay attention to the ‘Spin wheel’ section. The color tab allows customization of the wheel’s themes and colors. Additionally, ensure the color choices are pleasing and that the text is easily readable, as this impacts the user experience.
how to integrate step 8
  1. Step 9: Set up the coupons or free products for your customers in the ‘Coupon Slices’ tab. Then, an interesting feature here is the Gravity column, where you can adjust the likelihood of a user receiving a specific coupon.
how to integrate step 9
  1. Step 10: Once you’re satisfied with the settings, click on ‘Preview’ to review your configurations.
how to integrate step 10
  1. Step 11: Congratulations! Your Wheelio game wheel is now ready. It will not only help build your email list but also increase user engagement and conversions.

Wheelio Shopify App Alternatives

WooHoo ‑ Spin The Wheel Popup

WooHoo enables merchants to craft engaging, branded promotions quickly. It stands out for its simplicity and user-friendliness, negating the need for any coding expertise. This app allows for the creation of customized pop-ups that not only capture the visitor’s attention but also effectively transform them into active shoppers. Thereby, it enhances the store’s average order value.

Wheelify: Discount Spin Wheel

Wheelify is an app that specifically targets stores experiencing lower sales volumes. It assists in boosting conversion rates and developing email lists through an interactive discount game pop-up. The app includes features like spin-to-win and email capture pop-ups, along with flash sale timers. These features make it a comprehensive tool for stores looking to enhance their interactive marketing efforts and overall sales.

PushOwl: Web Push Notifications

You can find PushOwl on Shopify. Moreover, this app specializes in capturing store visitors as subscribers with one-click web push notifications, which do not require collecting personal information like emails. PushOwl is effective in instantly converting anonymous visitors into buyers by sending timely products and offering notifications directly to their devices. This direct marketing approach is instrumental in quickly boosting sales and engaging potential customers.

Tada Pop up Spin Wheel Popups

Tada, which can be found on Shopify focuses on collecting remarketing emails and phone numbers through engaging on-brand popups and banners. Additionally, this includes gamified popup games like discount wheel popups and gift game pop ups. Tada is designed to build your email and SMS list, acting as an advanced coupon box to reduce cart abandonment. Its gamified, fun approach aims to reduce website abandonment and enhance customer loyalty by keeping customers engaged on the site with FOMO and urgency popups.

Spin Wheel • CrazyRocket

CrazyRocket’s Spin Wheel is all about converting more site visits into sales. Furthermore, it promises to put a smile on your customers’ faces and encourage immediate purchases. The spin wheel is designed to boost engagement on slow sale days, converting visitors into buyers and growing your email and SMS list effectively. You can embed it on custom landing pages for exclusive promotions. CrazyRocket aims to transform the user experience into a more dynamic and sales-effective journey.

FAQs: Wheelio Shopify App

Wheelio is a gamified Shopify app designed to enhance customer engagement and increase sales. It features interactive pop-up games like a spinning wheel, where customers can win discounts and offers in exchange for their email or phone number. This app helps in converting website visitors into subscribers and customers, thus boosting the store’s marketing efforts and sales potential.

Wheelio offers both free and paid plans. The free version provides basic functionalities, which are suitable for new or small-scale Shopify stores. However, to access more advanced features and capabilities, users can opt for one of the paid plans, which come with additional tools and customization options to further enhance their marketing strategies.

To cancel your Wheelio subscription, go to your Shopify admin panel, navigate to the ‘Apps’ section, and find Wheelio in your list of installed apps. There should be an option to uninstall or cancel the subscription. Once you select this option, follow the prompts to confirm cancellation. Remember, uninstalling the app will stop all Wheelio services from functioning in your store.

Yes, Wheelio integrates seamlessly with various marketing tools and services, including email marketing platforms like MailChimp and Klaviyo. This integration allows for efficient data synchronization, enabling you to run more cohesive and effective marketing campaigns across different channels.

Wheelio is versatile and can be a valuable addition to a wide range of Shopify stores, from startups and small businesses to larger enterprises. Its customizable nature allows it to cater to different industries and customer demographics, making it a suitable tool for virtually any Shopify store looking to enhance customer engagement and sales.

Bottom Line

In conclusion, the Wheelio Shopify App emerges as a robust tool for e-commerce, offering innovative features and excellent integration capabilities, essential for enhancing user engagement and boosting sales in any online store.


Sam Nguyen is the CEO and founder of Avada Commerce, an e-commerce solution provider headquartered in Singapore. He is an expert on the Shopify e-commerce platform for online stores and retail point-of-sale systems. Sam loves talking about e-commerce and he aims to help over a million online businesses grow and thrive.