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10 Best Shopify Themes for Your Shopify Store

May 01, 2024
Written and researched by experts at AvadaLearn more about our methodology

By Sam Nguyen

CEO Avada Commerce

In this article, we have curated a list of the top 10 best Shopify themes to help you find the one that best suits your Shopify online store.

What Makes the Best Shopify Themes?

The best Shopify Themes are the ones that prioritize the customer’s experience and are designed with the user in mind. These themes strike a balance between functionality and aesthetics, with easy customization options that allow you to create a unique and personalized Shopify store.

10 Best Shopify Themes for Your Shopify Store


The Highlight Shopify theme is one of the best Shopify themes available in the Shopify Theme Store. This theme features a clean and modern design that’s specifically tailored to showcase high-quality images of your artwork, making it an excellent theme option for art galleries looking to expand their presence to an online space.

Built-In Theme Styles

The Highlight Shopify theme comes with three pre-built theme styles - Modern, Single, and Art - each with its own unique design and layout. You can switch between the styles that best fit your business needs and the type of product you offer.

  • The Modern style is a better option for Shopify store owners that want a sleek and contemporary look.
  • The Single style is perfect for an online store that features one product on its homepage.
  • The Art style is perfect for art galleries that want to showcase their products in a visually attractive way.

If you’re questioning what theme a Shopify store is using, if it is Highlight or another from our curated list, you can use our website theme checker for instant answer.

Parallax Vertical Slider

The Highlight Shopify theme lets you showcase your products, collections, and brand details through a vertical slider with a parallax effect.

This means that when you scroll through your webpage, the background appears to stay still while the foreground elements shift vertically, creating a fascinating and seamless virtual experience.

Advanced Product Filtering

The Highlight Shopify theme has a robust product filtering system that makes it simple for customers to find the products they need. By applying filters such as best sellers, price ranges, or alphabetical order, customers can quickly and easily narrow down their search results.

Asymmetrical Product Grid

With the Highlight Shopify theme, you can showcase your products in an asymmetrical grid layout using images of varying sizes and shapes. This creates a visually appealing and unique display that can set your website apart and capture the attention of your visitors.

In summary, Highlight is an excellent Shopify theme that effectively combines artistic and modern design elements, resulting in a visually appealing and contemporary look.


  • A range of built-in features, including a parallax vertical slider, asymmetrical product grid, and additional product information.
  • Customizable & responsive design.
  • Highly mobile optimized.


  • Unsuitable for stores with a large number of products
  • High-quality images may take longer to load


Expression is one of the best Shopify themes for small inventory stores selling jewelry-related products. It boasts a flexible content-led design with versatile sections that align your Shopify store with those of large retailers.

Flexible Content-Led Design

The Expression Shopify theme features a flexible, responsive design focusing on high-quality content.

In addition, this premium Shopify theme includes versatile sections, such as a customizable sidebar, mini-collection cards, editorial-style images, and text columns, designed to showcase your content visually appealing and engagingly.

Various Theme Styles

The Expression Shopify theme offers a variety of theme styles to accommodate different business needs. These styles include Naturale, Innovate, Ocean, and Oxford. Each style features unique design elements and color schemes that can be customized to match your branding style.

Advanced Product Filters

The Expression Shopify theme includes advanced product filters allowing customers to find what they are looking for, whether by color, availability, price, or product type.

In summary, Expression is an excellent Shopify theme option for store owners who value simplicity and elegance in design while emphasizing high-quality content.


  • Flexible & responsive design that highlights high-quality content.
  • Versatile sections and advanced product filters.
  • Variety of theme styles.


  • Limited customization options.
  • May not be suitable for large online stores with complex product catalogs.


Label is a premium Shopify theme that targets Shopify stores selling products related to the arts and entertainment industries. This Shopify template features a clean and minimalist design that is centered around highlighting your products. It’s also jam-packed with features that aid online businesses in expanding and enhancing their Shopify stores.

Pre-built Theme Styles

The Label Shopify theme comes in 3 different style options that cater to various business needs. These styles include Music, Fashion, and Books, allowing Shopify store owners to select a preset that matches their niche and product offerings.

  • The Music style is perfect for Shopify stores selling music-related products such as records, CDs, or albums. It features a dark color scheme with bold typography and a full-screen background, creating a seamless shopping experience for music enthusiasts.
  • The Fashion style is highly recommended for Shopify stores selling fashion-related products. It sports a clean and modern look that focuses on high-quality images.
  • The Books style is designed for Shopify stores selling eBooks and books. It packs a clean, modern design allowing your products to take center stage.

Customizable HomePage

The Label Shopify theme has a customizable homepage that allows you to highlight key sections such as best sellers, new releases, and promotional banners.

You can also add image slideshows on grid items or additional blocks to the homepage. The coolest part is that the homepage is responsive, ensuring that your Shopify store looks great on different devices, including desktops, mobiles, and tablets.

Built-In Social Media Integration

The Label theme has a built-in social media button that lets your customers quickly visit your accounts on popular social media platforms, such as Facebook and Instagram.

Other highlight features:

  • A built-in blog.
  • The ability to create a lookbook with images or videos.
  • Advanced product recommendations.
  • 24/7 support.

In summary, Label is an attractive, feature-rich Shopify theme for online bookstores or music companies looking to enhance their online presence.


  • Customizable homepage with key sections.
  • 3 different theme style options to choose from.
  • Clean & minimalist layout that focuses on product images.
  • Support for video embedding.


  • Limited customization options.
  • Designed primarily for Music, Fashion, and Books.


Masonry is a premium Shopify theme designed with the user experience in mind. With a fresh and minimal look, this Shopify theme adds an elegant touch to your Shopify store, making it a great option for various industries.

4 Built-In Theme Styles

The Masonry Shopify theme offers 4 styles, each with a unique design and layout. These styles include Flamingo, Coyote, Dragonfly, and Chameleon.

  • Flamingo: This style option has a clean and modern design focusing on typography and large images. It’s a great theme preset for Shopify stores that want to showcase their products in a minimalist yet eye-catching manner.
  • Coyote: This style option features a warm color scheme with bold and soft typography. It’s perfect for Shopify stores selling handmade goods or organic skincare.
  • Dragonfly: This theme preset has a sleek, modern design, making it ideal for online stores selling fashion-related products.
  • Chameleon: This theme style has a minimal design with ample white space in the background, making it perfect for store owners who want to promote or sell accessories.

Beautiful Design

The Masonry Shopify theme features a stunning design across all of its presets, allowing you to create captivating ecommerce experiences, regardless of the products you are selling.

The premium Masonry Shopify theme also has an eye-catching sidebar layout, facilitating easy navigation for visitors and improving your website’s SEO ranking on search engines.

Background Video Support

The homepage of the Masonry Shopify theme supports a background video. With this feature, you can add text overlays while the video plays in the background, creating a dynamic and engaging shopping experience for your customers.

Other highlight features:

  • Quick buy function and cart notes.
  • In-menu promos, sale badges, product reviews, and promotional banners.
  • Enhanced search, infinite scroll, product filtering, sticky header.

To summarize, the Masonry Shopify theme comes with all the tools you need to spice up your storefront. Its visually appealing design, customizable features, and user-friendly interface make it one of the top all-around Shopify themes.


  • Attractive design across all theme presets.
  • A lot of cool features.
  • User-friendly user interface.
  • Suitable for all business types.


  • Limited customization options.
  • Some advanced features require coding.


Symmetry is one of the best Shopify themes for clothing stores. It is loaded with features, fast, and very easy to use. The premium theme is also versatile and can be used for other types of businesses like jewelry, accessories, cosmetics, and health.

4 Built-In Theme Styles

The Symmetry Shopify theme has 4 built-in theme styles, including Beatnik, Chantilly, Duke, and Salt Yard, each offering its own layouts and color schemes.

  • Beatnik - a vintage and retro vibe with a color scheme that features earthy tones like brown and green, perfect for Shopify stores selling accessories or home decor.
  • Chantilly - an elegant and refined preset with a color palette featuring soft pastels, great for Shopify stores selling fashion-related products, jewelry, or beauty products.
  • Duke - a bold and modern preset with a black and white color scheme, perfect for Shopify online stores selling clothes, sporting gear, or streetwear.
  • Salt Yard - a rustic and natural feel with a dominant white background, perfect for Shopify store owners who want to sell handmade or artisanal products.

Mega Menu Support

The Symmetry Shopify theme supports mega menus, allowing you to create custom menus with different levels of navigation, images, and text.

The Symmetry theme features an advanced product search system, allowing your customers to quickly find the products they are looking for. This system includes an autocomplete function that suggests products as customers type in the search bar.

The Shopify theme also supports a product filtering feature that helps narrow down search results based on different criteria, such as best-selling, price, or color.

Other highlight features:

  • Product image zoom
  • Customizable sidebar
  • Product quick view
  • Google Maps integration

In short, Symmetry is a great Shopify theme that’s adaptable, modern, and polished in appearance. It’s packed with fantastic features and comes with built-in preset options.


  • Modern and minimalist designs.
  • Fast-loading speed.
  • Multiple built-in theme styles.
  • Mega menu support for easy navigation.


  • Limited options for customizations, particularly for those with advanced coding knowledge.

Twices (Free)

Twices is one of the best free Shopify themes that are not available in the Shopify Theme Store. The free theme is packed with exciting features and boasts a user-friendly interface that is fast and optimized for mobile devices.

Dynamic Checkout Buttons

One of the standout features of the Twice Shopify theme lies in its dynamic checkout buttons. These buttons enable customers to quickly purchase the product they are viewing without navigating through multiple pages.

Product Notification Popup

Another feature of the Twices Shopify theme is the ability to display products that other customers have purchased in the store. This nifty feature can help boost customer confidence and increase sales.

Mini Shopping Cart

The Twices Shopify theme features a mini shopping cart that allows customers to easily view their cart contents without leaving their current page.

Other highlight features:

  • Upsell & cross-selling support
  • Delivery time estimate
  • Wishlist without login
  • Autocomplete search

In summary, Twices is a multipurpose Shopify theme with many advanced features typically found in premium Shopify themes.


  • Free Shopify theme with terrific features
  • User-friendly interface that’s fast and mobile-optimized.
  • Various store demos.


  • Lack of 24/7 customer support.
  • Some premium features require the paid version.

Update: Twices is no longer listed as a free Shopify theme, but you can buy it at a significantly lower price here.


Pursuit is an excellent premium Shopify theme for small and medium businesses you cannot afford to miss out on. The Pursuit theme is jam-packed with features, boasts a beautiful, bold design, and has been highly optimized to run on different screen sizes.

3 Built-In Theme presets

The Pursuit Shopify theme has 3 built-in stunning presets, including Aspen, Vail, and Telluride, ensuring you get the style that fits your business.

  • Aspen - a bold and rugged design with a focus on high-quality imagery, perfect for large-inventory outdoor adventure stores.
  • Vail - a sleek and modern design with highly customizable product pages, perfect for medium-sized Shopify stores selling sporting goods.
  • Telluride - a stylish apparel demo with a minimalist and elegant design, perfect for Shopify stores selling fashion-related goods.

Advanced Storefront Filtering

The Pursuit Shopify theme includes an advanced storefront filtering feature that makes it easy for customers to find products they are interested in. In fact, they can sort products directly from the homepage by various criteria, such as product collections, categories, or keywords.

Quick View Feature

The Pursuit theme includes a product quick view feature, which allows customers to quickly view product details, such as prices, color options, or ratings.

Enhanced Navigation Feature

The Pursuit theme boasts an enhanced navigation feature, enabling easy navigation through your store’s products. You can create a customizable dropdown menu with up to three levels and a sidebar navigation menu with product filters and categories. In summary, Pursuit is one of the best-paid Shopify themes for small and medium businesses, with a feature-rich and bold design.


  • Feature-rich Shopify theme with advanced storefront filtering, product quick view, a shop-the-look feature, and more.
  • Beautiful design that emphasizes high-quality images.
  • Three stunning theme presets.


  • Limited customization options.


Impulse is a highly-regarded premium Shopify theme for your Shopify store. The Shopify template features a clean, minimal, and * mobile-optimized design that is preferred by merchants who like to promote or sell fashion-related goods.

Beautiful Theme Styles

The Shopify Impulse theme offers 3 built-in styles: Modern, Clean, and Bold. Each style has its own unique look and feel.

  • Modern - a sleek and contemporary design that focuses on high-quality images. The preset includes a classic brand logo in the center of the header and supports multi-level menus, large promotional banners, and titles. It’s perfect for Shopify stores with an extensive product catalog.
  • Clean - all about simplicity and elegance. It focuses on product visuals and collections, with high-resolution images, perfect for stores selling clothes, home decor, or furniture goods.
  • Bold - simple yet modern design with striking colors and oversized images and videos, perfect for stores selling fitness-related products.

Mega Menu Support

The Impulse Shopify theme has a powerful mega menu feature that can be used on the homepage. With this feature, you can add layered menu items in the header or include images for each product collection in the drop-down menu.

Full-Width Slideshows

With the Impulse Shopify theme, you can add extensive, full-width slideshows with high-resolution images to the homepage. Also, you can add text overlays and set up parallax effects or image focus points of a banner.

The coolest part is that the theme lets you choose separate slideshows for mobile devices. Additionally, you can easily adjust image heights on desktop and mobile using Shopify’s drag-and-drop editor.

Color Swatches

The Impulse theme allows adding color variants to product pages with corresponding images, enabling customers to preview how the product looks in different color options before making a purchase.

Other highlight features:

Support for a wide range of content sections. Collections within collections. Advanced collection filtering. Video embed support. In brief, Impulse is a responsive Shopify theme that brings a powerful set of customization features that help spice up your Shopify store.


Modern & cutting-edge design Flexible header and footer options Mobile friendly. A lot of cool features.


Customization options may be overwhelming for some merchants. Lack of chat support.


Parallax is a premium Shopify theme that provides an intuitive and easy-to-use interface, making it a popular choice for many Shopify businesses.

This Shopify theme has a multi-purpose approach, allowing merchants to sell various products, such as clothing, sporting gear, home decor, and jewelry.

Parallax Scrolling Feature

The Parallax Shopify theme includes a parallax scrolling feature, which creates a visually stunning effect by allowing different layers of content to shift at different speeds as customers scroll down the page.

Multi-Level Menus

The Parallax theme offers multi-level menus that are highly customizable. You can easily create drop-down menus that showcase your product collections, pages, and blog posts. The menus are optimized for desktop and mobile devices.

Slide-Out Cart

The Parallax Shopify theme comes with a Slide-out cart feature that allows customers to add or remove items from their cart and see their updated cart total in real time without having to leave the current page. This feature promotes additional purchases and provides a smooth shopping experience.

Quick Shop Feature

Another notable feature of the Parallax Shopify theme is Quick Shop, which allows customers to quickly view product details and make purchases without leaving the page they are on.

In summary, the Parallax Shopify theme is an excellent option for your Shopify store with its beautiful design and user-friendly interface. Its multi-purpose approach makes it suitable for selling a wide range of products, from clothing to home decor.


  • A simple and modern design optimized for visual storytelling.
  • A slide-out cart.
  • Drop-down menus for more straightforward navigation.
  • A unique scrolling experience with a parallax effect.


  • Limited customization options compared to third-party themes


District is one of the best Shopify themes thanks to its professional layout of elements throughout the website. This Shopify template comes with a range of pre-set parameters that make customization quick and easy.

You can sell anything with the District theme, such as fashion, jewelry, beauty products, electronics, and home decor.

3 Different Presets

District has 3 different style options: District, Energy, and Coast. Each style offers its unique look and feel, giving merchants various design choices to spice up their Shopify store.

  • District - a minimalist design with a white color palette and smaller text, making it perfect for stores that want a clean and modern look.
  • Energy - a bold and vibrant color palette and overlapping elements- perfect for Shopify stores that want to make a statement.
  • Coast - a simple yet modern layout with ample white spaces makes it perfect for store owners who want to promote featured products.

Optimized for Mobile

The District Shopify theme is highly optimized for mobile devices. It has a responsive design that adapts to different screen sizes and resolutions, ensuring that your store looks great on both desktop and mobile.

Homepage Video Support

The District Shopify theme has a feature allowing you to add videos to your homepage. You can embed a video as your homepage’s background and overlay it with text to create a more visually appealing and engaging homepage for your customers.

Marketing Popup

The District theme includes a marketing popup feature, which allows you to display a popup on your website to promote a special offer, discount, or newsletter signup.

Promotional Banners

You can create promotional banners with the District theme to showcase sales, discounts, or new arrivals. You can add banners to various sections of your template, including the homepage, collection pages, and product pages.

In summary, the District Shopify theme is a must-have option if you are searching for a simple and modern layout to promote various products.


  • Professional and modern layout
  • Optimized for mobile devices
  • Three different style options to choose from.
  • Built-in features such as promotional banners, homepage videos, and marketing pop-ups.


  • Limited customization options.


Prestige is one of the top premium Shopify themes. It boasts a sleek, modern design perfect for high-end luxury brands.

Distinctive Theme Styles

The Prestige Shopify theme offers three distinct theme presets: Allure, Couture, and Vogue.

  • Allure - a clean and elegant design focused
  • O n high-resolution images and minimalistic typography, perfect for stores selling luxury products, such as watches, jewelry, or high-end accessories.
  • Couture - a feminine design with soft colors, elegant fonts, and a lot of white space, perfect for Shopify stores selling women’s fashion.
  • Vogue - a colorful, vivid design that’s perfect for online stores selling men’s or women’s fashion or accessories.

Image Hotspot Linking

The Prestige Shopify theme comes with image hotspot linking, a cool feature that allows Shopify store owners to add interactive elements to their product images.

In fact, customers can hover or click on them to reveal more information, such as product details, prices, or shipping rates.


With the Prestige theme, you can showcase your brand’s story, milestones, or achievements in a visually engaging way. You can add images, text, and dates to each milestone and adjust the colors and styles to match your brand’s style.

To sum up, Prestige is a great Shopify theme if you selling luxury items on your Shopify store. Its elegant design and exclusive features add a premium feel to your Shopify online store.


  • A premium Shopify theme with a clean, high-end design.
  • A full set of cool features.
  • Excellent customer support.


  • Require high-quality images.
  • Limited customization options


The Motion Shopify theme is one of the best Shopify themes for your ecommerce website. It’s designed with visual storytelling in mind and offers a clean and modern layout with a strong focus on showcasing your products in an attractive way to customers.

Product Quick View

The Product Quick View feature in the Motion Shopify theme allows customers to preview product details and add items to their cart without leaving their current page.

Smart Product Filtering

The Motion Shopify theme has an enhanced product filtering feature that allows customers to find the products they want by applying filters based on color, price, and more attributes.

Other highlight features:

  • Three built-in theme styles, including Classic, Elegant, and Minimal.
  • Mobile optimization.

In short, Motion is the perfect Shopify theme for those who want to enhance their Shopify store’s visual appeal through storytelling.


  • Great Shopify theme with a focus on visual storytelling
  • Advanced product filtering and quick view
  • Mobile-friendly and responsive design


  • Limited customization options

The Bottom Line

That concludes our list of the top 10 best Shopify themes for your Shopify store. Each theme offers a unique layout and features, allowing you to choose the ones that best align with your brand’s style and needs.


Sam Nguyen is the CEO and founder of Avada Commerce, an e-commerce solution provider headquartered in Singapore. He is an expert on the Shopify e-commerce platform for online stores and retail point-of-sale systems. Sam loves talking about e-commerce and he aims to help over a million online businesses grow and thrive.