Home > Articles > 21+ Best Apps for Shopify Store to Boost Sales in 2024 [Free and Paid]

21+ Best Apps for Shopify Store to Boost Sales in 2024 [Free and Paid]

November 17, 2023
Written and researched by experts at AvadaLearn more about our methodology

By Sam Nguyen

CEO Avada Commerce

This article will shortlist the top 21+ apps for Shopify store that will help boost sales and increase your store’s performance.

Key Takeaways

  1. Shopify Email: Enhance your email marketing campaigns and reach out to your customers effectively.
  2. ReConvert Upsell and Cross Sell: Increase average order value by offering upsells and cross-sells during the checkout process. 
  3. Printful: Simplify your product fulfillment process by integrating with a reliable print-on-demand service.
  4. Instafeed: Embed your Instagram feed on your Shopify store to showcase user-generated content and boost social proof.
  5. Klaviyo: Leverage advanced email marketing automation to build meaningful relationships with your customers. 
  6. Loox: Collect and display customer reviews to build trust and credibility for your products.
  7. Google Channel: Expand your reach by listing your products on Google Shopping and driving more traffic to your store. 
  8. Adroll: Run targeted ad campaigns across multiple platforms to reach potential customers.
  9. Outfy: Automate social media sharing and promote your products on various social platforms.
  10. Instagram Feed + Stories: Curate an appealing Instagram feed and create engaging stories to drive traffic and sales.
  11. Smile.io: Implement a rewards and loyalty program to encourage repeat purchases and customer loyalty.
  12. Growave: Combine multiple marketing tools like reviews, wishlists, and loyalty programs to boost conversions.
  13. PushOwl: Recover abandoned carts and engage with customers through personalized push notifications.
  14. Joy – Rewards, Loyalty Program: Create a customizable rewards program to incentivize customers and drive sales.  
  15. One Click Upsell – Zipify OCU: Optimize your post-purchase experience by offering one-click upsells and order bumps. 
  16. Postscript: Implement SMS marketing to reach customers directly on their mobile devices.
  17. Privy: Capture leads and grow your email list with targeted website pop-ups and signup forms.
  18. PageFly: Design and customize your Shopify store’s landing pages to improve conversions and user experience. 
  19. Gorgias: Streamline your customer support process with a help desk that integrates with Shopify. 
  20. Vajro: Create a branded mobile app for your Shopify store to enhance customer experience and loyalty.
  21. True Profit: Gain valuable insights into your store’s financial performance and profitability.
  22. Octane.AI: Implement Facebook Messenger chatbots to provide personalized shopping experiences and support.

21+ Best Apps for Shopify Store

1. Shopify Email

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What it is for 

Shopify Email is a native email marketing app designed specifically for Shopify merchants. It provides a user-friendly interface within the Shopify platform, allowing you to create and send professional-looking email campaigns to engage with your customers, promote your products, and drive sales.

Why you should use it

Shopify Email addresses a common challenge that Shopify merchants face—creating and managing effective email marketing campaigns. By using Shopify Email, you can overcome this challenge and enjoy the following benefits:

  • Simplify the process of email marketing
  • Build and maintain strong relationships with your customers, keep them informed about your latest products and promotions, and ultimately drive sales. 
  • Create personalized, visually appealing email campaigns that effectively engage your audience and generate positive results.

Features

  • Branded Email Campaigns: Send professional and branded emails to specific segments of customers directly from your Shopify platform, allowing for targeted communication and engagement.
  • Versatile Email Templates: Utilize a wide range of email templates for various purposes such as showcasing products, announcing sales, restocking, promoting holiday offers, and highlighting special events, making it easy to create engaging and visually appealing emails.
  • Personalized Messaging: Add a personal touch to your emails by customizing subject lines, preview text, and body content with customers’ names, creating a personalized and tailored experience.
  • Direct Purchase Encouragement: Drive conversions by encouraging customers to purchase products directly from your emails, providing a seamless and convenient shopping experience.
  • Comprehensive Tracking: Gain insights into the performance of your email campaigns by tracking metrics such as click-through rates, products added to cart, and purchases, allowing you to measure the effectiveness and success of your email marketing efforts.

2. ReConvert Upsell and Cross Sell

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What it is for

ReConvert Upsell and Cross Sell is a Shopify app designed to help merchants optimize their post-purchase experience and increase their sales revenue. It provides a user-friendly interface that allows you to create attractive and effective upsell and cross-sell offers for customers who have already made a purchase on your Shopify store.

Why you should use it

ReConvert Upsell and Cross Sell addresses a significant challenge that Shopify merchants face—maximizing the sales potential after a customer completes a purchase. 

It empowers you to create personalized upsell and cross-sell offers that are strategically displayed to customers after they complete a purchase. By presenting relevant products or complementary add-ons, you can encourage customers to make additional purchases and increase your average order value. 

This app simplifies the process of creating and managing upsell and cross-sell offers, allowing you to boost your sales revenue while providing an enhanced shopping experience for your customers.

Features

  • Implement Checkout and Post Purchase Upsell Funnels: Deploy strategic checkout and post-purchase upsell funnels to encourage shoppers to spend more money, maximizing the average order value (AOV).
  • Frictionless One-Click Upsell Offers: Enhance the post-checkout experience by offering frictionless one-click upsell offers, allowing customers to easily upgrade their purchase without any additional hassle.
  • Upgrade Your Thank You Page: Utilize your thank you page as an opportunity to run surveys, collect customer birthdays, and present relevant product upsell recommendations, further enhancing customer engagement and driving additional sales.
  • Drag and Drop Editor for Checkout Upsell Strategy: Easily build and manage your checkout upsell strategy with the convenience of a drag and drop editor, simplifying the process of creating and optimizing your upsell offers.
  • Deep Segmentation for Targeted Upselling: Utilize deep segmentation techniques to trigger bundle upsell, cross-sell, one-click upsell, and other personalized upselling strategies, ensuring that the right offers reach the right customers at the right time.

3. Printful

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What it is for

Printful is a powerful print-on-demand dropshipping service that seamlessly integrates with Shopify. It enables Shopify merchants to create and sell custom-designed products without the need for upfront costs or inventory management. With Printful, you can offer a wide range of personalized products, including apparel, accessories, home decor, and more, all with automated order fulfillment.

Why you should use it

Printful is an invaluable solution for Shopify merchants facing common challenges. By utilizing Printful, merchants can overcome inventory management issues and eliminate the need for upfront costs, as products are created and shipped on-demand. 

Printful also offers product customization options and handles order fulfillment, allowing merchants to focus on building their brand and growing their business. With its seamless integration with Shopify, Printful provides scalability and flexibility, empowering merchants to meet customer demands efficiently. 

Features

  • Quick and Easy Setup: Connect to Printful seamlessly and start selling your products quickly.
  • User-Friendly Design Tools: Utilize easy-to-use design tools to create or upload your own designs effortlessly.
  • Premium-Quality Products: Offer high-quality products that will leave a lasting impression on your customers, encouraging repeat purchases.
  • Custom Branding Options: Enhance your brand identity with custom branding options, including packaging, pack-ins, packing slips, and more.

Read on: Printful Reviews: Pricing, Features, Pros & Cons in 2023

4. Instafeed

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What it is for

Instafeed is a powerful app for Shopify that allows you to integrate and display your Instagram feed directly on your Shopify store. It enables you to showcase your latest Instagram posts, user-generated content, and Instagram stories, providing a visually engaging experience for your customers.

Why you should use it

Instafeed addresses common challenges that Shopify merchants face when it comes to leveraging social media and enhancing their brand presence. 

By integrating your Instagram feed on your Shopify store using Instafeed, you can harness the power of visual content and user-generated content to attract and engage your customers. Instafeed helps you create an authentic and interactive shopping experience, as customers can see real-life examples of your products being used or styled by others. 

This social proof helps build trust, increases brand loyalty, and boosts conversion rates. Instafeed also saves you time and effort by automatically syncing your Instagram posts and stories with your Shopify store, eliminating the need for manual updates and ensuring that your feed remains fresh and up to date.

Features

  • Grid or Slider Layout: Display your posts, including photos, Reels, and videos, in a visually appealing grid or slider layout, providing flexibility and enhancing the visual presentation of your content.
  • Manual or Auto Optimized Layout: Choose between manual or auto-optimized layout options to determine how your posts are organized and displayed, allowing you to have full control or leverage automated algorithms for the best visual arrangement.
  • Custom Rows and Columns for Mobile: Customize the number of rows and columns specifically for mobile devices, ensuring a seamless and optimized viewing experience for mobile users.
  • Shoppable Instagram Feeds: Tag multiple products on your posts, transforming them into shoppable content that allows your audience to easily discover and purchase featured products directly from your Instagram feed.
  • Post Filtering by Hashtags: Filter your posts based on hashtags, enabling you to curate specific content and showcase posts that align with particular themes or campaigns.

5. Klaviyo

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What it is for

Klaviyo is a powerful email marketing and automation platform specifically designed for Shopify merchants. It enables you to create highly targeted and personalized email campaigns, automate customer communication, and analyze performance to drive revenue and foster customer loyalty.

Why you should use it

Klaviyo addresses a common challenge that Shopify merchants face—maximizing the effectiveness of their email marketing efforts. 

It empowers you to build meaningful relationships with your customers through targeted and personalized email marketing campaigns. By leveraging its advanced segmentation and automation features, you can deliver relevant content and offers to the right people at the right time. 

This app helps you nurture leads, recover abandoned carts, send order follow-ups, and engage with customers throughout their lifecycle, ultimately driving revenue and increasing customer loyalty. With Klaviyo, you can harness the power of data-driven email marketing to optimize your customer communication and achieve your business goals.

Features

  • Data Unification: Consolidate data from various platforms, including Shopify, web activity, tags, catalog, and coupons, for a comprehensive view of customer information.
  • Advanced User Segmentation: Utilize historical and real-time behavioral data to segment users effectively, enabling precise targeting and personalized marketing strategies.
  • Automated Coupon Code Generation: Create coupon codes for automated flows and campaigns, simplifying tracking and management of discounts and promotions.
  • Pre-built Templates: Access ready-to-use templates such as Welcome, Back in Stock, Browse Abandon, and Price Drop, making it easier to set up and launch effective email campaigns.
  • Real-time Revenue Insights: Gain valuable insights into revenue performance per automation, campaign, segment, and channel in real-time, allowing you to measure the success and ROI of your marketing efforts.

6. Loox

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What it is for

Loox is a Shopify app that specializes in collecting and showcasing customer reviews and photos. It allows Shopify merchants to leverage the power of social proof by displaying authentic and visually appealing customer reviews on their store, ultimately building trust, credibility, and driving sales.

Why you should use it

Loox addresses a critical challenge that Shopify merchants often face—establishing trust and credibility with potential customers. 

Loox helps you harness the power of customer reviews to build trust and increase conversions. By showcasing genuine reviews and photos from satisfied customers, you can create social proof that validates your products and instills confidence in potential buyers. 

Loox provides an easy-to-use platform that automates the process of collecting and displaying reviews, ensuring a seamless and hassle-free experience for both you and your customers. With Loox, you can leverage the positive experiences of your existing customers to attract new customers, increase sales, and foster a loyal customer base.

Features

  • Automated Review Requests: Send automated emails to request reviews from customers, incentivizing them with discounts for adding a photo or video to their review.
  • Beautiful Review Display Widgets: Showcase reviews in visually appealing widgets such as Grid, List, Carousel, Popup, and Sidebar, enhancing the presentation of customer feedback on your website.
  • Google Shopping and SEO Integrations: Benefit from Loox’s official partnership with Google Reviews, integrating seamlessly with Google Shopping and optimizing your store’s SEO with customer reviews.
  • Referral Link Generation: Automatically generate referral links to reward customers for referring their friends to your store, fostering customer advocacy and driving word-of-mouth marketing.
  • Post Purchase Upsells with Reviews: Increase the average order value by displaying reviews in post-purchase upsells, leveraging the power of social proof to encourage additional purchases.

7. Google Channel

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What it is for

Google Channel is a Shopify app that enables merchants to integrate their Shopify store with Google Shopping, a powerful advertising platform. It allows you to effortlessly list and promote your products on Google, reaching millions of potential customers who are actively searching for products similar to what you offer.

Why you should use it

Google Channel addresses a crucial challenge that Shopify merchants often face—reaching a wider audience and driving targeted traffic to their online store. 

Google Channel provides a seamless integration between your Shopify store and Google Shopping, allowing you to tap into Google’s massive user base and advertising capabilities. By listing your products on Google, you can reach customers who are actively searching for the products you offer, increasing your visibility and potential sales. 

With Google Channel, you can expand your reach, drive qualified traffic to your store, and leverage the powerful advertising tools and features provided by Google to optimize your campaigns and maximize your return on investment.

Features

  • Seamless Product Sync: Effortlessly synchronize your products with Google Merchant Center for streamlined management.
  • Free Listing on Google: Automatically list your products on Google at no cost, increasing your online visibility and potential reach.
  • Conversion-Driven Buy on Google: Drive conversions by offering the Buy on Google feature to eligible merchants, providing a convenient and seamless purchasing experience for customers.
  • Audience Connection on YouTube: Connect with your audience and tap into the vast potential of YouTube by showcasing and selling your products on the platform.
  • Expanded Reach and Sales with Performance Max: Boost your reach and drive sales with Performance Max, a powerful feature that expands your advertising reach across various Google platforms to maximize your marketing impact.

8. Adroll

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What it is for

AdRoll is a Shopify app that specializes in digital advertising and retargeting campaigns. It helps merchants reach their target audience, increase brand awareness, and drive conversions by delivering personalized ads across various online platforms.

Why you should use it

AdRoll addresses a common challenge that Shopify merchants face—reaching the right audience and maximizing the impact of their advertising efforts. 

AdRoll allows you to create highly targeted advertising campaigns that reach your desired audience across different online platforms, such as social media, websites, and email. It helps you increase brand visibility, drive traffic to your Shopify store, and generate conversions by displaying personalized ads to users who have shown interest in your products or visited your website. 

AdRoll’s retargeting capabilities enable you to stay top-of-mind with potential customers and bring them back to your store, ultimately boosting sales and improving ROI on your advertising spend.

Features

  • Display and Native Web Ads: Display your ads on websites and utilize native advertising to effectively reach your target audience.
  • Social Media Advertising: Advertise on your social media platforms to expand your reach and engage with your audience.
  • Retargeting Campaigns: Bring back visitors who have left your store without making a purchase by implementing retargeting campaigns.
  • Prospecting Campaigns: Generate interest from new audiences with high purchase intent through prospecting campaigns.
  • Marketing Recipes: Easily set up automated ads and targeted email sends using Marketing Recipes, simplifying your advertising and email marketing efforts.
  • Ad Credit Rewards: Earn free ad credits for your web advertising spend simply by using Shopify, allowing you to maximize the value of your marketing budget.

9. Outfy

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What it is for

Outfy is a Shopify app designed to simplify and streamline social media marketing for Shopify merchants. It provides a centralized platform to manage and schedule social media posts, allowing you to effortlessly promote your products and engage with your audience across multiple social media channels.

Why you should use it

Outfy addresses a common challenge that Shopify merchants face—managing and promoting their products on various social media platforms. 

Outfy simplifies your social media marketing efforts by providing a unified platform to manage your social media accounts and schedule posts. With Outfy, you can save time and effort by scheduling posts in advance, ensuring a consistent presence on social media and reaching a wider audience. 

By promoting your products effectively on social media, you can increase brand visibility, drive traffic to your Shopify store, and ultimately boost sales.

Features

  • Social Media Promotion: Effectively promote your products on popular social media platforms such as Facebook, Instagram, Twitter, Pinterest, and YouTube.
  • Engaging Content Creation: Create captivating content including product collages, videos, GIFs, and promotional offers to captivate your audience and drive engagement.
  • Automated Social Media Publishing: Save time and effort by automating the creation and publishing of your social media content, ensuring a consistent presence on your chosen platforms.
  • Smart Hashtag Generation: Generate smarter hashtags for your products, enabling them to reach a wider audience and increase exposure.
  • Customizable Templates: Utilize customizable and themed templates to create visually striking promotional content that aligns with your brand identity.

10. Instagram Feed + Stories

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What it is for

Instagram Feed + Stories is a Shopify app that allows merchants to seamlessly integrate their Instagram content into their Shopify store. It enables you to display an Instagram feed and showcase Instagram Stories on your website, creating an immersive and visually appealing experience for your audience.

Why you should use it

Instagram Feed + Stories addresses a significant challenge that Shopify merchants face—engaging their audience with compelling visual content. 

Instagram Feed + Stories allows you to leverage the power of Instagram, a highly visual and popular social media platform, to engage with your audience and showcase your products in an authentic and appealing way. By integrating your Instagram feed and Stories into your Shopify store, you can provide a seamless browsing experience for your visitors, inspire them with captivating visuals, and encourage them to explore and make purchases. 

With Instagram Feed + Stories, you can harness the visual appeal of Instagram to captivate your audience and increase their interaction and conversion rates.

Features

  • Display Instagram Feed Gallery on Your Website: Showcase your Instagram feed gallery directly on your website, allowing visitors to see your latest Instagram posts and engaging visual content.
  • Feature Instagram Stories and Highlights: Highlight your Instagram Stories or selected Instagram Highlights on your website, providing a dynamic and interactive element that keeps visitors engaged and informed.
  • Multiple Layout Options: Choose from various Instagram slider and grid layouts for your Instafeed, enabling you to customize the display and presentation of your Instagram content to align with your website’s design and aesthetics.
  • Instagram Promotions and Shoutouts: Run Instagram promotions and shoutouts to convert website visitors into micro-influencers, harnessing the power of user-generated content and social proof to enhance your brand’s credibility and reach.
  • Manual Customization with Chat Support: Benefit from manual customization options through chat support, ensuring that your Instagram feed seamlessly integrates with your website’s look and feel, creating a cohesive and visually appealing user experience.

11. Smile.io

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What it is for

Smile.io is a powerful loyalty and rewards program app designed specifically for Shopify merchants. It allows you to create and manage a customized loyalty program that rewards your customers for their purchases, referrals, and other valuable actions, fostering customer loyalty and driving repeat business.

Why you should use it

Smile.io addresses a common challenge that Shopify merchants face—building customer loyalty and encouraging repeat purchases.

Smile.io enables you to create a tailored loyalty program that incentivizes your customers to engage with your brand, make repeat purchases, and refer their friends. By rewarding their loyalty and providing a positive shopping experience, you can foster strong relationships with your customers, increase customer retention, and drive revenue growth. 

Smile.io helps you stand out from your competitors and ensures that your customers feel valued and appreciated, resulting in increased customer satisfaction and long-term loyalty.

Features

  • Brand Customization: Customize the rewards launcher, panel, and emails to align with your brand’s aesthetic, ensuring a cohesive and branded loyalty program experience for your customers.
  • Guest Shopper Participation: Encourage repeat purchases by enabling guest shoppers to earn and redeem points, fostering customer loyalty and engagement even for non-registered users.
  • Seamless Integration with Favorite Apps: Integrate your loyalty program with your preferred email, reviews, and customer service apps, allowing for seamless data synchronization and enhanced customer experience across different platforms.
  • Engagement Boost with Nudges: Remind customers of their points and referral links through nudges, effectively boosting engagement and encouraging them to actively participate in your loyalty program.
  • Multi-Language Support: Auto-translate your entire loyalty program to one of the six preset languages available, ensuring that customers from different regions can fully engage with and understand the program’s benefits and features.

12. Growave

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What it is for

Growave is a comprehensive marketing platform designed specifically for Shopify merchants. It combines multiple essential marketing tools into one app, offering features such as loyalty programs, reviews, wishlists, social login, and more, to help merchants effectively engage with customers, boost conversions, and build a strong brand presence.

Why you should use it

Growave addresses various challenges that Shopify merchants encounter when it comes to marketing and customer engagement. 

Growave simplifies and streamlines your marketing efforts by providing a suite of integrated tools that cover key aspects of customer engagement. With Growave, you can build customer loyalty, generate valuable reviews, offer personalized customer experiences, and enhance social proof, all in one platform. 

By consolidating these marketing functions, Growave saves you time and effort, allowing you to focus on delivering an exceptional customer experience and driving conversions. Growave helps you build a strong brand presence, foster customer loyalty, and differentiate yourself from competitors in the highly competitive e-commerce landscape.

Features

  • Boost Repeat Purchases and Retention: Increase customer loyalty and retention by implementing a comprehensive loyalty program with VIP tiers and rewarding customers with enticing rewards, encouraging them to make repeat purchases.
  • Organic Customer Acquisition through Referral Program: Acquire new customers organically by implementing a referral program, incentivizing existing customers to refer your brand to their friends and family, resulting in cost savings on advertising spend.
  • Sales Boost with Wishlists and Trigger Emails: Implement wishlists and trigger emails to drive sales, notifying customers when products are on sale or back in stock, creating a sense of urgency and encouraging them to make a purchase.
  • Automated Collection of Reviews: Collect customer reviews and product reviews on autopilot, leveraging the power of social proof. Showcase these reviews on Google search results to enhance your brand’s credibility and visibility.
  • Showcasing Instagram Photos and User-Generated Content (UGC): Build social proof and drive conversions by showcasing Instagram photos and UGC, demonstrating real-life experiences and interactions with your products, further increasing trust and encouraging potential customers to make a purchase.

13. PushOwl

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What it is for

PushOwl is a powerful app designed for Shopify merchants to leverage the potential of push notifications. It enables you to send automated and personalized push notifications to engage with your customers, recover abandoned carts, and drive conversions on your Shopify store.

Why you should use it

PushOwl offers Shopify merchants a powerful solution to overcome common challenges and provides the following benefits:

By utilizing PushOwl, you can effectively engage with your customers and solve problems Shopify merchants often face. The app enables you to send automated and personalized push notifications, allowing you to recover abandoned carts, drive repeat purchases, and increase conversions. 

With PushOwl, you can capture the attention of customers in real-time, deliver timely messages, and provide a personalized shopping experience. By leveraging the advanced segmentation options, you can target specific customer segments with tailored notifications, ensuring maximum impact and relevance. With its user-friendly interface and seamless Shopify integration, PushOwl empowers merchants to optimize customer engagement and enhance their Shopify store’s performance.

Features

  • Instant Subscriber Collection with Native Opt-In: Easily collect subscribers instantly with the native opt-in feature, allowing you to grow your subscriber list effortlessly and expand your reach.
  • Quick Web Push Campaign Creation with Campaign Creator: Craft compelling web push campaigns in just minutes using the Campaign Creator tool, enabling you to save time and efficiently engage with your audience.
  • Effortless Abandoned Cart Recovery with Automated Sequence: Recover abandoned carts effortlessly by activating the automated sequence, which will automatically send targeted messages to re-engage potential customers and increase conversion rates.
  • Personalized Marketing based on Customer Behavior and Cart Details: Understand customer behavior and utilize cart details to personalize your marketing efforts, delivering tailored messages and offers that resonate with individual shoppers.
  • Performance Tracking of Web Push Marketing: Gain valuable insights into the performance of your web push marketing campaigns by tracking important metrics, allowing you to measure success, optimize strategies, and enhance the effectiveness of your marketing endeavors.

14. Joy – Rewards, Loyalty Program

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What it is for

Joy – Rewards, Loyalty Program is a robust app designed specifically for Shopify merchants to create and manage customized loyalty programs. It enables you to reward your customers for their purchases, referrals, and other valuable actions, fostering customer loyalty and driving repeat business.

Why you should use it

Joy – Rewards, Loyalty Program is a must-have app for Shopify merchants as it helps solve common problems they may encounter, providing the following benefits:

By utilizing Joy – Rewards, Loyalty Program, Shopify merchants can effectively address challenges and drive business growth. The app enables you to create and manage a customized loyalty program tailored to your specific business needs. 

With Joy, you can incentivize customer engagement, repeat purchases, and referrals, fostering strong customer relationships and increasing customer retention. By offering exclusive discounts, rewards, and VIP tiers, you can differentiate your brand, stand out from competitors, and provide a personalized shopping experience. 

Joy’s user-friendly interface and seamless integration with Shopify make it easy to manage your loyalty program, track customer engagement, and gain valuable insights through data analytics. With this app, Shopify merchants can enhance customer loyalty, boost sales, and establish a strong brand presence in the highly competitive e-commerce landscape.

Features

  • Reward for Various Actions: Reward your customers for a range of actions including signup, placing orders, leaving reviews, social media follows, and more, enhancing customer engagement and loyalty.
  • Comprehensive Customer Management: Easily manage customer tiers, points, and missions, with the ability to export and import data, streamlining your loyalty program management.
  • Built-in Email Notifications and Automation: Enjoy built-in email notifications and automation for all plans, allowing you to effortlessly communicate with your customers and keep them engaged.
  • POS Support and Customizable Language: The app is compatible with POS systems and offers customizable language options, ensuring a seamless experience for both you and your customers.
  • Optimized for Fast Loading Speed: The app is optimized to minimize its impact on your shop’s loading speed, ensuring a smooth and efficient browsing experience for your customers.

15. One Click Upsell – Zipify OCU

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What it is for

One Click Upsell – Zipify OCU is a powerful app designed to optimize upselling and increase average order value for Shopify merchants. It allows you to offer targeted upsell and cross-sell offers to customers during the checkout process, maximizing your revenue potential.

Why you should use it

One Click Upsell – Zipify OCU is an indispensable app for Shopify merchants as it effectively addresses common problems they may encounter, providing the following benefits:

By utilizing One Click Upsell – Zipify OCU, Shopify merchants can overcome challenges and maximize their revenue potential. The app simplifies the upselling process by offering one-click upsell and cross-sell opportunities directly on the checkout page. 

By presenting relevant and enticing offers at the right moment, you can increase the average order value and boost sales. One Click Upsell – Zipify OCU also provides advanced targeting and segmentation options, allowing you to personalize upsell offers based on customer behavior and purchase history. 

With its user-friendly interface and robust analytics, you can easily create and manage upsell funnels, track performance, and continuously optimize your upselling strategy. By leveraging the features of One Click Upsell – Zipify OCU, Shopify merchants can enhance their revenue generation and drive business growth.

Features

  • Upsell Sales Funnel Builder: Utilize the Upsell Sales Funnel Builder to create and optimize your upsell offers, whether it’s a single upsell or an entire funnel, maximizing your sales potential.
  • True One Click Purchases: With the True One Click Purchases feature, customers don’t need to re-enter their payment information, streamlining the checkout process and enhancing the convenience of making additional purchases.
  • Built-In Split Testing: Take advantage of the Built-In Split Testing functionality, allowing you to test and optimize each placement within your funnel, ensuring optimal performance and conversion rates.
  • Unlimited Upsells: Enjoy the freedom of offering unlimited upsells without incurring additional charges based on the number of customers who see your offers, giving you the flexibility to maximize your upsell opportunities.
  • World-Class Support: Rest assured that our dedicated support team is always available to assist you with any questions or concerns you may have, providing you with the support you need to make the most of the app’s features.

16. Postscript

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What it is for

Postscript is an app specifically designed for Shopify merchants to streamline their SMS marketing efforts. It allows merchants to connect with their customers through personalized text messages, automate communication flows, and track the performance of their SMS campaigns. With Postscript, merchants can effectively reach their audience, drive engagement, and boost sales using the power of SMS.

Why you should use it

Postscript is an invaluable app for Shopify merchants as it effectively addresses common challenges and provides the following benefits:

By utilizing Postscript, Shopify merchants can overcome communication hurdles and boost customer engagement. The app enables you to leverage the power of SMS marketing, reaching customers directly and delivering personalized messages that drive conversions. 

With automated communication flows, you can streamline your marketing efforts and save time, while the robust analytics and reporting features allow you to gain valuable insights and optimize your strategies. With Postscript, you can enhance customer relationships, increase brand visibility, and ultimately grow your business through effective SMS marketing within your Shopify store.

Features

  • Personalized SMS Campaigns: Boost traffic and sales by implementing personalized SMS campaigns and automation flows, delivering targeted messages to your subscribers and driving engagement and conversions.
  • Revenue and ROI Tracking: Track revenue and ROI to optimize the conversion rates of your SMS programs, allowing you to make data-driven decisions and maximize the effectiveness of your SMS marketing efforts.
  • Text Conversation Management: Efficiently manage and respond to text conversations with your subscribers, ensuring timely and personalized communication to enhance customer satisfaction and loyalty.
  • Personalized Messaging: Engage your audiences with tailored messages using historical Shopify data, allowing you to deliver relevant and personalized content that resonates with your customers’ preferences and behaviors.
  • Reliable Delivery: Ensure that your messages are delivered promptly, even during high-traffic periods, to maintain consistent and reliable communication with your subscribers.

17. Privy

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What it is for

Privy is an app designed to help Shopify merchants optimize their conversion rates and grow their email lists. It provides a suite of powerful tools and features that enable merchants to create and deploy effective email popups, exit-intent popups, banners, and other forms of on-site displays. With Privy, merchants can capture visitors’ attention, collect email addresses, and engage customers at key moments, ultimately driving more conversions and increasing their revenue.

Why you should use it

Privy is an essential app for Shopify merchants as it effectively addresses common challenges and provides the following benefits:

By using Privy, Shopify merchants can overcome obstacles in capturing leads, increasing conversions, and growing their email list. The app offers a wide range of customizable popups, banners, and other on-site displays to engage visitors, collect email addresses, and promote special offers. 

Privy’s advanced targeting and segmentation features enable merchants to deliver personalized messages, reducing cart abandonment and boosting customer engagement. Furthermore, Privy integrates seamlessly with popular email marketing platforms, allowing merchants to automate their email campaigns and nurture leads effectively. With Privy, Shopify merchants can optimize their marketing strategies, drive customer engagement, and ultimately increase their sales and revenue.

Features

  • Intuitive Drag and Drop Email Editor: Easily create stunning emails with a user-friendly drag and drop editor. Choose from a wide selection of pre-built templates to customize your email designs effortlessly.
  • SMS Marketing Integration: Dive into SMS marketing and engage your customers with after-signup and cart saver texts. Expand your reach and deliver targeted messages to drive conversions.
  • Versatile Popup Display Options: Grow your email and SMS marketing lists with a variety of popup display options. Capture visitor information and expand your subscriber base with attractive and customizable pop ups.
  • Automated Email and SMS Campaigns: Set up automated email and SMS campaigns that work tirelessly for you. Stay connected with your audience through personalized, timely messages, even when you’re not actively managing your marketing efforts.
  • Expert Onboarding and Support: Receive expert onboarding assistance, dedicated support, and one-on-one coaching regardless of your starting point. Get the guidance you need to maximize the benefits of the app and achieve your marketing goals.

19. PageFly

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What it is for

PageFly is a powerful app designed to empower Shopify merchants in creating stunning and high-converting landing pages, product pages, and custom content without any coding knowledge. It provides a user-friendly drag-and-drop interface and a wide range of customizable templates, allowing merchants to easily build attractive and optimized pages that engage visitors and drive conversions.

Why you should use it

PageFly is an essential app for Shopify merchants as it helps solve common problems they may face, providing the following benefits:

PageFly allows you to create visually stunning and highly customized pages for your Shopify store without any coding knowledge. With its user-friendly drag-and-drop editor and a wide range of pre-designed templates, you can easily build beautiful landing pages, product pages, and more. 

This app enables you to optimize your store’s design, improve user experience, and increase conversions. Whether you’re looking to create a professional-looking store or launch a new product campaign, PageFly empowers you to build engaging and high-converting pages that resonate with your customers and drive your business success.

Features

  • Shopify Landing Page Creation: Build stunning landing pages for your Shopify store using PageFly’s templates or create your own custom splash pages. Showcase your products and promotions with eye-catching designs that captivate your visitors.
  • SEO-Friendly Pages: Create pages that are optimized for search engines without compromising your store’s performance. PageFly ensures that your pages load quickly and efficiently while maintaining SEO best practices to improve your online visibility.
  • Conversion Optimization: Maximize your conversion rates with PageFly’s drag-and-drop builder and lead capture features. Easily design persuasive and engaging pages that encourage visitors to take action and increase your sales.
  • Shopify Theme Enhancement: Enhance your Shopify theme with PageFly’s flexible design options. Customize every aspect of your store’s appearance to match your brand identity and create a unique and compelling shopping experience.
  • Responsive Design: Ensure your pages look great on all devices with PageFly’s responsive design capabilities. Customize the layout and elements for mobile and tablet displays individually, providing a seamless and user-friendly experience across all screen sizes.

20. Gorgias

apps for shopify store - 20

What it is for

Gorgias is a powerful customer support app designed to streamline and enhance customer service for Shopify merchants. It consolidates customer inquiries from various channels, such as email, chat, voice, SMS, WhatsApp, and social media, into one unified inbox. 

With Gorgias, merchants can efficiently manage customer support interactions, access comprehensive customer context, and provide personalized assistance, all from a single platform. It simplifies support workflows, improves response times, and helps merchants deliver exceptional customer experiences.

Why you should use it

Gorgias is an essential app for Shopify merchants as it helps solve common problems they may face and provides the following benefits:

Gorgias streamlines customer support processes by consolidating inquiries from various channels into a unified inbox. This enables merchants to efficiently manage and prioritize customer messages, leading to improved response times and customer satisfaction. With Gorgias, merchants have access to comprehensive customer context and order history, allowing them to provide personalized and efficient support. 

The app also integrates seamlessly with Shopify, enabling merchants to manage orders directly from the platform. By utilizing Gorgias, merchants can enhance their customer support operations, deliver exceptional experiences, and build strong customer relationships, ultimately driving business growth.

Features

  • Unified Customer Support Inbox: Prioritize and manage customer inquiries from various channels, including email, chat, voice, SMS, WhatsApp, and social comments/DMs, all in one convenient feed. Stay organized and never miss a customer message again.
  • Comprehensive Customer Context: Access complete customer context and order history right from the Gorgias customer view. Get a holistic view of each customer’s interactions and past purchases, enabling you to provide personalized and efficient support.
  • Shopify Order Management: View, edit, and cancel Shopify orders seamlessly within the Gorgias customer view. Save time by handling order-related tasks directly within the support platform, without the need to switch between multiple systems.
  • Support Performance Tracking: Monitor your team’s activity and support metrics in real-time through live dashboards. Gain insights into response times, ticket volume, customer satisfaction, and more, allowing you to continually improve your support operations.
  • Self-Service Menus: Empower shoppers with instant answers to common questions through self-service menus. Reduce the need for agent involvement by providing customers with quick access to relevant information, improving their overall experience and reducing support ticket volume.

21. Vajro

apps for shopify store - 21

What it is for

Vajro is a powerful app designed for Shopify merchants to enhance their online shopping experience and drive sales growth. It offers a comprehensive set of features, including personalized rich-media push notifications, seamless integration with major premium Shopify apps, an intuitive live selling platform, dedicated 24/7 support, and multi-language and currency options. 

With Vajro, merchants can create engaging customer experiences, leverage impulse purchases, expand their reach globally, and receive expert support, ultimately solving common challenges and maximizing their success on the Shopify platform.

Why you should use it

Vajro is a valuable app for Shopify merchants as it effectively solves common problems they may face, providing the following benefits:

Vajro helps Shopify merchants enhance their online store and drive sales growth by offering a range of powerful features. With personalized rich-media push notifications, merchants can engage their customers and increase conversions. 

The app seamlessly integrates with major premium Shopify apps, allowing merchants to optimize their shopping experience and leverage additional functionalities. Vajro’s intuitive live selling platform enables merchants to tap into impulse purchases and drive immediate sales. 

Dedicated 24/7 support ensures that merchants receive expert assistance and guidance. Additionally, Vajro’s multi-language and currency options enable merchants to expand their reach globally and provide a seamless shopping experience for customers worldwide. By utilizing Vajro, Shopify merchants can overcome challenges, boost sales, and achieve their business goals effectively.

Features

  • Personalized Rich-Media Push Notifications: Drive sales growth by sending personalized and engaging push notifications to your customers. Utilize rich-media content to capture their attention and increase conversions.
  • Premium Shopify Integrations: Enhance your shopping experience with seamless integration to major premium Shopify apps. Take advantage of powerful tools and features to optimize your store’s performance and drive success.
  • Intuitive Live Selling Platform: Boost impulse purchases with Vajro’s intuitive live selling platform. Engage your customers in real-time, showcase your products, and create a sense of urgency to drive immediate sales.
  • Dedicated 24/7 Support: Receive unparalleled support from dedicated support managers available round the clock. Get prompt assistance and guidance to ensure a smooth and successful experience using Vajro.
  • Global Reach with Multi-Language and Currency Options: Expand your customer base and reach a global audience by offering multi-language and currency options. Tailor your store to different regions and provide a seamless shopping experience for customers worldwide.

22. True Profit

apps for shopify store - 22

What it is for

True Profit is an essential app for Shopify merchants as it provides valuable financial insights and solves common challenges. It allows you to accurately track and manage costs, synchronize ad spends, generate real-time profit reports, analyze product performance, and gain insights into customer lifetime value. With True Profit, you can make data-driven decisions, optimize your business operations, and achieve better financial health for your Shopify store.

Why you should use it

By utilizing True Profit, Shopify merchants can effectively manage their finances and overcome financial hurdles. The app allows you to auto-track various costs, including COGS, shipping costs, transaction fees, and custom costs, giving you a comprehensive overview of your expenses. 

With real-time ad spend synchronization from major advertising platforms such as Facebook, Google, Bing, Snapchat, TikTok, and Amazon, you can accurately monitor your advertising spends and assess their impact on your profitability. The profit tracker provides real-time profit and loss reports, enabling you to evaluate your financial health and make data-driven decisions to optimize your business operations. 

Additionally, the product analytics feature helps you identify your most profitable items and bundles, allowing you to focus on high-performing products and maximize your revenue. By knowing your customer lifetime value metrics, such as LTV, CAC, and repurchase rate, you can gain insights into your customers’ behaviors and tailor your marketing strategies accordingly. 

Overall, True Profit empowers Shopify merchants to gain better control over their finances, improve profitability, and make informed decisions for their business.

Features

  • Automatic Cost Tracking: Track all your costs including COGS, shipping, transaction fees, and custom expenses automatically. Stay informed about your overall expenses and make data-driven decisions for better financial management.
  • Real-Time Ad Spend Sync: Sync your ad spends in real-time from popular advertising platforms such as Facebook, Google, Bing, Snapchat, TikTok, and Amazon. Monitor your advertising expenses and optimize your campaigns based on accurate and up-to-date data.
  • Profit Tracker: Keep tabs on your financial health with a real-time Profit and Loss (P&L) report. Get a comprehensive view of your revenue, costs, and profit margins to assess the performance of your business and identify areas for improvement.
  • Product Analytics: Gain insights into your most profitable items and bundles with comprehensive product analytics. Understand which products contribute the most to your revenue and identify opportunities to optimize your product offerings and marketing strategies.
  • Customer Lifetime Value (LTV) Insights: Get valuable metrics such as LTV, CAC (Customer Acquisition Cost), and repurchase rate to understand the value and behavior of your customers. Use this information to refine your marketing strategies, improve customer retention, and drive repeat purchases.

23. Octane.AI

apps for shopify store - 23

What it is for

Octane.AI is a powerful app designed to provide Shopify merchants with advanced AI-powered solutions to enhance customer engagement and drive sales. It allows you to leverage the potential of conversational marketing and chatbots to deliver personalized experiences and automate customer interactions. With this app, you can create your own interactive chatbots that can handle a variety of tasks such as answering customer questions, recommending products, and even completing a purchase, ultimately making sense. Improve your customer service and boost conversions.

Why you should use it

By leveraging Octane.AI, you can enhance your customer engagement and automate various tasks using conversational marketing and chatbots. The app enables you to provide personalized experiences, streamline customer interactions, and deliver exceptional support round the clock. 

With Octane.AI, you can improve your customer service, boost conversions, and ultimately grow your Shopify business. Additionally, Octane.AI offers advanced analytics and reporting capabilities, allowing you to gain insights into customer behavior and optimize your marketing strategies for better results.

Features

  • Industry-Specific Quiz Templates and AI Recommendations: Access a wide range of quiz templates tailored to various industries and leverage AI technology to recommend products based on customer preferences and responses.
  • Customizable Product Recommendations: Create personalized product recommendations using AI, tags, collections, or conditional logic. Tailor your recommendations to match customer preferences and drive higher conversions.
  • Full Design Customization: Customize every aspect of your quiz design, including images, fonts, layouts, and even full custom CSS. Create a unique and branded experience that aligns with your brand identity.
  • Seamless Integration: Sync all quiz data to popular platforms like Klaviyo, Attentive, Zapier, and more. Streamline your data management and leverage the power of integrations to enhance your marketing strategies.
  • Dedicated Account Managers: Work closely with dedicated account managers who will guide you through the process of building and launching your quiz. Benefit from their expertise and support to ensure a successful implementation.

24. UpPromote Affiliate & Referral

What it is for

UpPromote is the top recommended affiliate marketing and referral app on the Shopify App Store. It seamlessly integrates powerful features to optimize revenue streams through strategic influencer marketing, referral programs, and testimonials. UpPromote aims to simplify affiliate management, boost referrals, and enhance overall sales for your Shopify store by offering a user-friendly interface and a suite of essential tools.

Why you should use it

UpPromote addresses the challenges faced by Shopify merchants in optimizing affiliate marketing and referral marketing. It streamlines the affiliate marketing process, providing everything you need in one platform. With UpPromote, you can effortlessly set up and manage affiliate programs, customize campaigns to match your brand and automate tasks, saving you time and effort. This results in an improved customer experience, increased loyalty, and a distinctive brand presence in the competitive e-commerce landscape.

UpPromote is an all-in-one solution offering seamless campaign building and management for businesses of all sizes, with pricing options ranging from FREE to $199.99 monthly. Additionally, UpPromote provides customization options for Enterprise customers, ensuring a tailored experience for every user.

Features

  • Easy-to-use: Quick setting up process with detailed instructions.
  • Automated processes with automated functions can help to save time, such as Auto-generated affiliate links, coupons, and auto-approval affiliates/referrals.
  • Build your affiliate team: Customizable affiliate registration form. Besides, you can create unlimited affiliate programs with different commission offers.
  • Seamlessly track referral orders via affiliate links, coupons, and connected emails
  • Motivate affiliates with powerful options: bonuses, gifts, store credit, and MLM
  • Automate your affiliate program process: PayPal auto-pay, Auto-tier Commission

FAQs

The apps you should use on your Shopify store depend on your specific business needs and goals. However, popular app categories for Shopify stores include marketing and sales apps, inventory management apps, customer support apps, analytics and reporting apps, and social media integration apps. 
We recommend you should have about 25 apps. That said, the number of apps you should have on your Shopify store varies depending on your business needs. While there is no set limit, it’s generally recommended to use a moderate number of apps to avoid clutter and ensure optimal performance. Focus on quality over quantity and choose apps that add value to your store by addressing specific challenges or improving key aspects of your business operations.
Yes, you can create custom apps for your Shopify store. Shopify provides a comprehensive platform that enables developers to build and publish apps specifically designed for the unique requirements of merchants. By developing an app, you can enhance your Shopify store’s functionality and features, seamlessly integrate with third-party services, and tailor the user experience to meet your specific needs. 

Yes, Shopify offers a dedicated app called “Shopify – Ecommerce Business” specifically designed for sellers. This app provides a comprehensive set of features and tools to support sellers in effectively managing their online stores. From inventory management and order processing to marketing campaigns and analytics, the Shopify app equips sellers with the necessary functionalities to streamline their operations. 

With the app’s mobile accessibility, sellers can easily control and monitor their store’s activities while on the go, enabling them to stay connected with their customers and drive success in their ecommerce ventures. Whether you’re a new seller just starting out or an established one, the Shopify app serves as a valuable resource to optimize your business operations and help you achieve your goals.

Final Words

With a diverse selection of apps for shopify store to choose from, you can discover the ideal apps that cater to your unique requirements and propel your Shopify store towards greater heights.


Sam Nguyen is the CEO and founder of Avada Commerce, an e-commerce solution provider headquartered in Singapore. He is an expert on the Shopify e-commerce platform for online stores and retail point-of-sale systems. Sam loves talking about e-commerce and he aims to help over a million online businesses grow and thrive.