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10 Best Ecommerce Sites In The Philippines

January 05, 2024
Written and researched by experts at AvadaLearn more about our methodology

By Sam Nguyen

CEO Avada Commerce

Key Takeaways

10 Best Ecommerce Sites In The Philippines have revolutionized online shopping, offering a diverse array of products and services tailored to meet the needs of Filipino consumers. Let’s explore these digital marketplaces that have redefined convenience and accessibility, making online shopping an integral part of everyday Filipino life.

Top 10 Ecommerce Sites In The Philippines Available

It’s time to explore the list of top 10 ecommerce companies Philippines available:

Globe Online Shopping

Monthly traffic: 1M

e commerce sites philippines

Overview

Globe Online Shopping, drawing around 996.75K visitors monthly, does the esteemed Globe Corporation introduce a digital store to tap into the expanding eCommerce scene in the Philippines. 

This online platform primarily caters to shoppers seeking electrical equipment, diverse gadgets, and trendy apparel. Moreover, customers can select from a range of post-paid network plans offered by the company.

Key features

  • Extensive Product Variety: Globe Online Shopping is a hub for various electrical gadgets and fashionable clothing, appealing to tech enthusiasts and fashion-forward buyers.
  • Mobile Plans Selection: Alongside product offerings, customers can conveniently explore and choose from various post-paid network plans. This enables them to merge device purchases with suitable mobile subscriptions effortlessly.
  • User-Friendly Interface: The website prides itself on a simple layout and easy navigation, ensuring a seamless browsing experience. Customers can easily locate desired items across categories without any hassle.
  • Secure Transactions: Globe emphasizes secure transactions, fostering trust and confidence among its users by ensuring a safe online shopping environment.

With a focus on gadgets, stylish apparel, and mobile plans, Globe Online Shopping is a convenient destination for Filipinos seeking technological devices and mobile subscriptions. Its user-friendly interface and diverse range of products and services position it as a prominent player in the Philippine eCommerce landscape.

Pros

  • User-friendly interface
  • Extensive product variety
  • Seamless checkout process
  • Secure payment options
  • Regular discounts and promotions
  • Responsive customer support
  • Convenient mobile app

Cons

  • Limited seller feedback system
  • Occasional delays in delivery

Who is it for?

  • Tech-Savvy Shoppers: Globe Online Shopping is ideal for tech-savvy individuals who prefer the convenience of online shopping. The platform’s user-friendly interface caters to those comfortable navigating the Philippines and New Zealand e-commerce websites.
  • Philippine-Based Sellers: This platform targets local businesses and entrepreneurs looking to expand their reach in the Philippine e-commerce market. It provides a dedicated space for sellers to showcase and sell their products to a broader audience.
  • Mobile Users: With a mobile-friendly design and a focus on smartphone accessibility, Globe Online Shopping is perfect for individuals who prefer shopping on the go. The platform’s responsiveness ensures a seamless shopping experience on mobile devices.
  • Secure Payment Seekers: For those who prioritize secure online transactions, Globe Online Shopping offers a reliable payment gateway, assuring users of the safety of their financial information. This makes it suitable for individuals who are cautious about online payment security.
  • Digital Coupon Enthusiasts: Globe Online Shopping often features digital coupons and exclusive deals, making it attractive to bargain hunters and individuals seeking discounts. If you enjoy maximizing your savings through digital promotions, this platform is designed with you in mind.
  • Local Product Supporters: If you prefer locally sourced products and want to contribute to the growth of Philippine businesses, Globe Online Shopping serves as a marketplace that emphasizes and promotes local products, catering to the preferences of conscientious consumers.

Zalora Philippines

Monthly traffic: 1.25M

e commerce sites philippines

Overview

Zalora is the biggest online fashion store in Southeast Asia and the top ecommerce site for fashion in the Philippines. Launched in 2012, it receives over 1.25 million visitors per month. 

Zalora carries over 100,000 clothing, shoes, accessories, and beauty products from popular international and local brands. Its website and app make shopping convenient with a user-friendly interface and comprehensive categories.

This success has expanded Zalora’s reach across various countries, including Singapore, Indonesia, Malaysia, Brunei, Thailand, Vietnam, Hong Kong, and Taiwan.

Key features

  • Trendy Fashion Hub: Zalora offers a diverse range of international designer labels and relevant.
  • Secure Shopping Experience: Multiple secure payment options, including Cash on Delivery, credit card, direct debit, Paypal, and bank transfer, are available. Customers receive tracking numbers for their orders and SMS delivery notifications, ensuring peace of mind.
  • Hassle-Free Returns: Zalora allows returns within 30 days, making exchanging or returning items hassle-free with numerous drop-off locations nationwide and free pick-up services in certain areas.
  • Extensive Product Range: With over 100,000 products, Zalora caters to various fashion needs, from clothing and footwear to sportswear and accessories, featuring international brands and relevant Filipino products.

With its unmatched fashion selection, convenient digital shopping features, and exceptional service, Zalora has become the ultimate destination for style-conscious Filipinos.

Pros

  • User-friendly interface
  • Extensive product variety
  • Secure payment options
  • Timely delivery service
  • Intuitive search and navigation

Cons

  • Occasional inventory issues
  • Limited discounts on certain items

Who is it for?

  • Fashion Enthusiasts: Zalora Philippines is tailored for fashion enthusiasts seeking a seamless online shopping experience. The platform boasts an extensive collection of trendy apparel, footwear, and accessories, catering to diverse tastes and styles.
  • Online Shoppers Looking for Variety: Zalora caters to individuals who appreciate variety. The platform offers many local and international brands, ensuring customers have many choices to suit their preferences and needs.
  • Convenience Seekers: Zalora is designed for those who value convenience in their shopping experience. It provides a hassle-free online shopping journey with a user-friendly interface, easy navigation, and secure payment options.
  • Trend-Savvy Individuals: Ideal for trend-conscious individuals, Zalora stays updated with the latest fashion trends. The platform regularly introduces new arrivals for those who want to stay ahead in style, making it a go-to destination for the fashion-forward.
  • Tech-Savvy Shoppers: Zalora is well-suited for tech-savvy shoppers who appreciate a smooth and responsive web-based platform. The website’s design and functionality ensure a seamless browsing and shopping experience for users with varying levels of technical expertise.
  • Philippine-Based Sellers: Zalora Philippines is a fitting choice for local sellers aiming to tap into the e-commerce market. The platform allows Philippine-based businesses to reach a broader audience, facilitating online transactions and boosting sales.
  • E-commerce Entrepreneurs: Zalora is an excellent platform for e-commerce entrepreneurs looking to establish their presence in the Philippines. The established infrastructure and a large user base make it an attractive space for businesses to thrive and expand.

Shopee

Monthly traffic: 75M

e commerce sites philippines

Overview

Shopee stands as a prominent player in the Philippines’ mobile-driven eCommerce landscape. It operates primarily as a mobile-centric online marketplace while offering a traditional web interface for users.

As a Southeast Asia-focused platform, Shopee combines the essence of customer-to-customer (C2C) interactions with comprehensive payment and logistical support. Renowned across Southeast Asia and throughout Asia, Shopee has solidified its position as a leading eCommerce platform in the Philippines. 

With an extensive monthly user base of 14.4 million individuals, Shopee hosts various products, ranging from electronics to groceries, meeting diverse consumer needs.

Key features

  • Mobile-Centric Approach: Shopee thrives on its mobile-first strategy, ensuring accessibility and convenience through its mobile application while providing a traditional web experience.
  • C2C Marketplace with Support: The platform operates as a customer-to-customer marketplace, fostering interactions between buyers and sellers. Shopee integrates robust payment and logistical assistance, facilitating smooth transactions.
  • Vast Product Range: Shopee offers diverse products catering to various consumer demands. From electronics to groceries, shoppers can find an extensive selection of items on the platform.
  • Massive User Base: With a staggering monthly user count of 14.4 million individuals in the Philippines alone, Shopee attracts a significant audience seeking a broad spectrum of products.

Shopee’s success in providing a mobile-centric eCommerce experience, with its extensive product offerings and user-friendly interface, has positioned it as a key player in the dynamic online retail landscape of the Philippines.

Pros

  • Seamless User Interface
  • Extensive Product Variety
  • Secure Payment Options
  • Regular Promotions and Discounts
  • Efficient Customer Support

Cons

  • Occasional Delivery Delays

Who is it for?

  • Online Sellers: Shopee is ideal for individuals engaged in online selling, providing a user-friendly platform for sellers to showcase and sell their products. Its intuitive interface facilitates seamless product listing and management.
  • E-commerce Enthusiasts: Shopee caters to those who are enthusiastic about exploring the burgeoning e-commerce scene in the Philippines. With a wide array of products and diverse sellers, it offers a comprehensive experience for those eager to shop online.
  • Small and Medium Enterprises (SMEs): Shopee is a valuable platform for SMEs looking to expand their market reach. Web-based analytics shows its popularity and effectiveness in connecting businesses with a broad consumer base.
  • Consumers Seeking Variety: Shopee is perfect for consumers seeking a diverse range of products. The platform hosts a multitude of sellers offering various items, ensuring a one-stop shopping destination for those looking for variety and choice.
  • Experience-Driven Shoppers: For individuals who prioritize a seamless and enjoyable shopping experience, Shopee stands out. The web-based analysis underscores that Shopee has garnered a reputation for user satisfaction, making it a preferred choice for those valuing a smooth and hassle-free shopping process.
  • Tech-Savvy Users: Shopee attracts tech-savvy users who appreciate a well-designed and technically proficient e-commerce platform. With a website that reflects modern design principles and functionality, Shopee appeals to users who prefer contemporary and efficient online experiences.

BeautyMNL

Monthly traffic: 425K

e commerce sites philippines

Overview

BeautyMNL is the number one beauty website in the Philippines, offering a wide range of local and affordable makeup, skincare, hair care, and essential items. With an impressive inventory featuring nearly 15,000 products from over 500 brands, 

BeautyMNL caters to various beauty needs, emphasizing affordability and quality. The site introduced its own microblog, Bloom, as the official magazine, providing beauty tips, makeup tutorials, and expert advice curated by top beauty and lifestyle bloggers nationwide.

Key features

  • Extensive range with 15,000+ beauty products: BeautyMNL boasts an extensive collection encompassing makeup, skincare, hair care, and essential beauty items. The platform showcases lesser-known brands alongside well-known ones, catering to diverse preferences.
  • Bloom Microblog: Offering insider beauty tips, makeup tutorials, and expert advice, Bloom is a valuable resource for beauty enthusiasts seeking guidance and insights.
  • Customer Assistance: BeautyMNL provides personalized assistance by gathering information about the user’s skin type and preferences during registration and suggesting suitable products. The site also fosters a certified buyer community that provides detailed product reviews.
  • 500+ Leading Local & International Brands: Comprehensive selection with over 500 top global and domestic brands. Biggest names in mass market beauty like L’Oreal, Revlon, and Nivea. Carries popular Asian skincare labels like Biore, Pony Effect, and The Face Shop.
  • Rewards Program for Frequent & Helpful Reviewers: BeautyMNL rewards active community members through its “Certified Buyers” program. Customers who write 5 or more in-depth and helpful reviews earn Certified Buyer status.

Pros

  • Wide product selection
  • User-friendly interface
  • Efficient order processing
  • Secure payment options
  • Timely delivery

Cons

  • Limited discounts
  • Occasional out-of-stock items
  • Limited search filter options

Who is it for?

  • Beauty Enthusiasts: BeautyMNL is tailor-made for individuals passionate about skincare, makeup, and personal care. With an extensive range of beauty products, it caters to those who appreciate quality and variety in their beauty routines.
  • Online Shoppers in the Philippines: As an e-commerce platform based in the Philippines, BeautyMNL is ideal for locals who prefer the convenience of online shopping. Its user-friendly interface and localized services make it a go-to destination for those seeking a seamless online shopping experience.
  • Small and Local Beauty Brands: BeautyMNL provides a valuable marketplace for small and local beauty brands aiming to reach a wider audience. The platform’s commitment to showcasing diverse products fosters an environment where emerging brands can thrive.
  • Gift Shoppers: Offering an array of beauty sets and gift options, BeautyMNL is the perfect destination for individuals looking to find thoughtful and curated gifts for friends and family. The platform’s intuitive design makes the gift-shopping process a breeze.
  • Health and Wellness Enthusiasts: Beyond cosmetics, BeautyMNL also caters to individuals invested in health and wellness. From skincare products to health supplements, it offers a holistic approach to self-care, making it suitable for those prioritizing overall well-being.

eBay

Monthly traffic: 278K

e commerce sites philippines

Overview

eBay is a well-established online marketplace with various eCommerce businesses in Germany and in the Philippines, renowned for its dual offerings of auctions and direct sales services. As one of the country’s leading eCommerce platforms, it caters to a wide range of consumer needs by hosting a diverse array of new and pre-owned items. 

From electronics, fashion, and automobiles to collectibles and baby items, eBay’s robust marketplace entices an estimated 880,000 Filipino visitors monthly, providing a convenient and accessible platform for buyers and sellers.

Key features

  • Variety of Products: eBay Philippines caters to a wide spectrum of customer needs, providing access to an extensive array of new and used items. Customers can find electronics, automobiles, fashion apparel, collectibles, sporting goods, digital cameras, baby items, and more available.
  • Marketplace Dynamics: eBay connects buyers and sellers, allowing individuals and businesses to sell products. The platform supports second-hand markets and brand-new items, fostering a diverse range of options for shoppers.
  • Business-to-Consumer (B2C) Model: While eBay initially thrived in the second-hand market, it’s now actively venturing into the business-to-consumer (B2C) landscape. The eBay Store resembles a traditional marketplace where businesses and retailers can showcase and sell their products directly to consumers.

eBay in the Philippines is a comprehensive online marketplace where buyers can discover a broad range of items, and sellers can reach a large audience. With its mix of auctions, direct sales, and varied product offerings, eBay caters to diverse consumer needs and preferences in the country’s eCommerce landscape.

Pros

  • Vast Online Presence
  • User-Friendly Interface
  • Diverse Product Selection
  • Secure Payment Options
  • Extensive Buyer Protection

Cons

  • Seller Fees Apply
  • Intense Competition

Who is it for?

  • Individual Sellers: eBay is an ideal platform for sellers looking to start or expand their online selling ventures. EBay’s user-friendly interface and broad reach provide a seamless experience for those entering the e-commerce space.
  • Small Businesses: eBay caters to businesses seeking a cost-effective and efficient platform to showcase and sell their products. Small businesses can tap into a broad market with a diverse user base and increase their visibility.
  • Collectors and Hobbyists: The platform is a haven for collectors and hobbyists, offering a specialized marketplace for unique and rare items. The auction feature enhances the thrill of finding and acquiring items of interest.
  • Global Shoppers: eBay’s international presence makes it a go-to platform for global shoppers. Whether buyers are looking for products from the Philippines or exploring unique items worldwide, eBay provides a vast selection.

Galleon

Monthly traffic: 170K

e commerce sites philippines

Overview

Galleon is an online shopping platform specializing in rare products in the Philippines. It caters to Filipino consumers by offering diverse categories and facilitating quick access to goods imported from the United States and China. 

The platform ensures direct delivery of these imported products to customers’ doorsteps, filling a niche in the local eCommerce market.

Key features

  • Unique Product Range: Galleon offers products not easily found in the Philippines. This includes items from various categories imported from the United States and China, providing Filipinos access to goods that may need to be more readily available locally.
  • Imported Product Access: The platform is a gateway for Filipinos seeking products not commonly found in local markets. By importing goods from the US and China, Galleon enables customers to conveniently purchase items that might not otherwise be easily accessible in the country.
  • Direct Delivery: Galleon ensures a hassle-free shopping experience by delivering imported products directly to the customer’s doorstep. This streamlined delivery process enhances convenience for buyers, eliminating the complexities of international shipping.
  • Growing Popularity: With a monthly traffic estimate of 170.77K visitors, Galleon has swiftly gained traction in the Philippine eCommerce landscape. Its unique positioning as a platform offering hard-to-find imported items has contributed to its rapid growth and popularity among online shoppers.

Galleon’s distinct focus on sourcing and delivering products that are not readily available within the Philippines has solidified its place as a leading eCommerce platform, addressing a niche market and meeting the demands of customers seeking a wider range of imported goods.

Pros

  • User-friendly interface
  • Extensive platform experience
  • Diverse product categories
  • Secure payment options
  • Responsive customer support

Cons

  • Occasional delivery delays

Who is it for?

  • E-commerce Enthusiasts: Galleon is ideal for individuals passionate about e-commerce, especially those in the Philippines, as it caters to the growing demand for online selling platforms in the country.
  • Web-Based Entrepreneurs: Galleon is a perfect fit for entrepreneurs operating in the digital space. Its web-based analysis tool allows users to gain insights into various e-commerce platforms, demonstrating a clear understanding of the online market dynamics.
  • Experience-Driven Sellers: Galleon is designed for those who seek a platform that reflects their experience and expertise with e-commerce. The user-friendly interface and seamless navigation ensure a smooth experience for individuals with varying levels of expertise.
  • Content Creators and Communicators: If you value a natural writing style and want to communicate effortlessly, Galleon is your platform. Its emphasis on smooth grammar and clear expression makes it ideal for content creators looking to convey messages effectively.

Philippine E-commerce Participants: Given its focus on the Philippines, Galleon is particularly well-suited for those wanting to engage in the local e-commerce scene. Its insights and tools are tailored to the specific needs and trends of the Philippine online market.

FB Marketplace

Monthly traffic: 75M

e commerce sites philippines

Overview

In the Philippines, Facebook Marketplace is a robust platform for trading diverse items and services, leveraging the country’s vast user base of over 90 million members as of January 2023. As an extension of the widely used social media network, Facebook Marketplace provides Filipinos with a convenient avenue to engage in buying and selling activities.

Key features

  • Extensive User Base: With millions of Filipinos actively using Facebook, Marketplace taps into this extensive network, offering a vast pool of potential buyers and sellers. This large user base creates a bustling marketplace environment, facilitating transactions for various items and services.
  • Free of Charge: Facebook Marketplace is free to use, allowing users to post their merchandise or services without incurring fees. This cost-free aspect encourages individuals and businesses to easily list their products, enhancing accessibility for both sellers and buyers.
  • Ease of Use: The platform is integrated seamlessly within Facebook, making it effortlessly accessible. Its user-friendly interface simplifies the process of browsing, buying, and selling items, ensuring a hassle-free experience for all participants.
  • Versatile Trading Platform: Facebook Marketplace accommodates a broad spectrum of items and services, ranging from electronics, clothing, and household goods to services like tutoring, event planning, and more. This versatility attracts a diverse range of sellers and buyers, catering to many needs.

By leveraging the extensive reach of the Facebook platform, Marketplace has emerged as a preferred choice for millions of Filipinos seeking a convenient and free-to-use platform to engage in buying and selling activities. 

Pros

  • Wide Audience Reach
  • User-Friendly Interface
  • Social Integration
  • Localized Transactions
  • Free Listings

Cons

  • Limited Payment Options
  • Competition Overload
  • Privacy Concerns

Who is it for?

  • Individual Sellers: Facebook Marketplace is ideal for sellers who want a user-friendly and accessible platform to showcase and sell their products. It caters to those who may still need their website but want to tap into a broad online market.
  • Small Businesses: For small businesses, especially those in the Philippines, Facebook Marketplace offers a cost-effective solution to enter the e-commerce space. It provides a local and global reach, allowing small enterprises to connect with potential customers easily.
  • Local Artisans and Crafters: Facebook Marketplace is a perfect platform for local artisans and crafters to exhibit their unique creations. The platform’s visually appealing layout allows them to showcase the artistry of their products, attracting buyers interested in one-of-a-kind items.
  • Secondhand Sellers: Individuals looking to sell pre-owned items find Facebook Marketplace advantageous. The platform’s broad user base ensures a diverse audience actively seeking budget-friendly and quality secondhand goods.
  • Targeted Niche Markets: Businesses targeting specific niche markets can leverage Facebook Marketplace’s features to connect with their target audience. The platform allows precise targeting, ensuring products reach the most relevant potential buyers.
  • Community-Based Sellers: Facebook Marketplace provides a unique advantage for those emphasizing community engagement in their sales strategy. Sellers can build relationships with local buyers, fostering community around their products.

Lazada

Monthly traffic: 43,4M

e commerce sites philippines

Overview

Lazada stands as a leading eCommerce platform in the Philippines, recognized as one of the country’s most popular and among the top global eCommerce websites. Garnering a substantial visitor count of 25 million every four weeks, Lazada has secured its position as a favored online shopping destination.

Key features

  • Diverse Product Range: Lazada offers an extensive array of products across multiple categories, encompassing consumer electronics, household essentials, toys, fashion items, sports equipment, and groceries. Well-known brands such as Nike, Adidas, Huggies, Philips, Bioderma, and Watsons have established LazMall outlets on the platform, ensuring a diverse selection for consumers.
  • Fulfillment Services: Through partnerships and operational management with Timeslogistics, Lazada extends fulfillment services from Hong Kong to cater to customers’ needs in various locations. These services encompass all aspects of the inbound process, from storage to pick-and-pack operations, ensuring efficient order handling.
  • Lazada Global Shipping: The platform facilitates Lazada Global Shipping, empowering retailers to dispatch their products across Asia using a unified service. This streamlined shipping option ensures convenience and cost-effectiveness for retailers, enabling them to reach customers across different regions with reduced shipping expenses.
  • Promotional Deals and Discounts: Lazada frequently offers promotional deals, discounts, and flash sales across its diverse range of products. Customers can benefit from exclusive offers, seasonal sales, and special events like Lazada’s birthday sales or big shopping festivals. 

Lazada’s prominence in the Philippines’ eCommerce landscape is driven by its expansive product offerings, collaborations with renowned brands, and efficient logistical services. With its wide reach and versatile range of products, Lazada remains a go-to platform for millions of consumers seeking a convenient and diverse online shopping experience.

Pros

  • Seamless online shopping experience
  • Diverse product selection
  • User-friendly interface
  • Regular discounts and promotions
  • Reliable customer service
  • Timely delivery service

Cons

  • Occasional navigation glitches

Who is it for?

  • Online Sellers in the Philippines: Lazada is an ideal platform for online sellers in the Philippines due to its prominence as a leading e-commerce platform. 
  • Consumers Seeking a Variety of Products: For consumers in the Philippines looking for a diverse range of products, Lazada provides a one-stop-shop experience. 
  • Entrepreneurs Exploring E-Commerce: Lazada is an excellent starting point for entrepreneurs venturing into e-commerce in the Philippines. 
  • Businesses Aiming for Market Penetration: Lazada caters to companies seeking market penetration in the Philippines’ online space. The analysis reveals that the platform’s widespread popularity and extensive customer base create opportunities for businesses to establish a solid online presence and reach a broad audience.
  • Customers Looking for a Trusted Platform: Lazada’s reputation as a reliable and trustworthy e-commerce platform is evident in the web-based analysis. This makes it an attractive option for customers in the Philippines who prioritize security and dependability in their online shopping experiences.

Metrodeal

Monthly traffic: 770K

e commerce sites philippines

Overview

MetroDeal has earned a prominent spot among the leading eCommerce platforms in the Philippines, specializing in curating discounts and deals across various categories like restaurants, leisure activities, retail, and travel. The platform’s promotion focus is within eCommerce, facilitating direct payment processing. 

MetroDeal’s growth trajectory has elevated it to become a prominent player in the Philippine eCommerce sphere, particularly in the recent pandemic decade. Notably, the company was acquired by the Japanese outsourcing giant Transcosmos last year, further solidifying its position in the market.

Key features

  • Discount Vouchers: MetroDeal serves as a hub for discount vouchers, providing users with attractive deals on diverse experiences, including dining, entertainment, shopping, and travel. These discounted offerings aim to appeal to customers seeking budget-friendly options for various activities and purchases.
  • Direct Payment Processing: The platform enables direct payment processing, allowing users to purchase deals and vouchers directly through MetroDeal. Customers can conveniently pay using various methods, such as credit cards, PayPal, online banking, GCash, and over-the-counter cash deposits at banks or LBC outlets.
  • User-Focused Philosophy: MetroDeal prioritizes customer satisfaction by offering curated deals that its own team would personally select. The platform emphasizes quality products and services, ensuring that every deal provides genuine value and a positive customer experience.
  • Transparent Deal Conditions: MetroDeal is committed to transparency, ensuring that the terms and conditions of deals are straightforward and transparent for customers. The platform aims to build trust by delivering deals that live up to expectations, avoiding unpleasant surprises for users.

MetroDeal’s emphasis on offering discounted vouchers across a broad spectrum of experiences, its user-friendly payment methods, and its commitment to customer satisfaction position it as a sought-after platform for budget-conscious shoppers seeking diverse deals and experiences in the Philippines.

Pros

  • User-friendly interface
  • Extensive deal variety
  • Seamless navigation
  • Secure payment options
  • Customer reviews for informed decisions
  • Regular discounts and promotions
  • Efficient customer support

Cons

  • Limited return policy
  • Occasional deal availability fluctuations
  • Occasional delivery delays

Who is it for?

  • Local Merchants and Sellers: Metrodeal is an ideal platform for local merchants and sellers in the Philippines who want to expand their reach and connect with a broader audience. The platform’s extensive user base and e-commerce focus provide a lucrative space for businesses to showcase their products or services.
  • Online Shoppers in the Philippines: Metrodeal caters to the needs of online shoppers in the Philippines by offering a diverse range of deals and discounts. If you’re a savvy consumer looking for exclusive bargains on various products and services, Metrodeal provides a one-stop shop for your online shopping needs.
  • Entrepreneurs and Startups: For entrepreneurs and startups venturing into the Philippines’ e-commerce landscape, Metrodeal is a strategic platform to kickstart their online presence. The user-friendly interface and established customer base make it an accessible choice for those entering the digital marketplace.
  • Individuals Seeking Experiences: Metrodeal appeals to individuals seeking unique experiences and services beyond tangible goods. Whether it’s discounted spa treatments, travel packages, or dining experiences, Metrodeal offers a platform to discover and enjoy a variety of offerings at a fraction of the regular price.

Carousell

Monthly traffic: 5M

e commerce sites philippines

Overview

Carousell, although less well-known in certain parts of Asia than giants like Lazada and Shopee, has gained substantial popularity as a prominent eCommerce platform in the Philippines and Singapore. 

Renowned for its user-friendly mobile application, Carousell extends its services to an online shopping site. The platform boasts diverse product categories spanning Cars & Property, Fashion, Home & Living, Electronics, & Mobiles.

Key features

  • User-Friendly Platform: Carousell simplifies the selling process for businesses and individuals by enabling easy listing of products through uploaded images. Sellers can interact directly with buyers, fostering seamless communication throughout the transaction process.
  • Diverse Product Categories: The platform offers various product categories catering to consumer needs. From fashion and electronics to home essentials and automotive, Carousell presents a broad selection of items for buying and selling.
  • Community-Centric Approach: Carousell emphasizes community engagement, cultivating an environment where users can buy and sell experiences while fostering connections. The platform’s ethos is enabling beneficial transactions where everyone involved feels like a winner, contributing to a positive user experience.
  • Brand Campaign – ‘Everyone Wins’: Carousell’s brand campaign, ‘Everyone Wins,’ highlights its core values and mission. This initiative aims to celebrate successful deals and stories within the Carousell community. It emphasizes the platform as a place where various individuals, from influencers to parents, can come together and find value in their transactions.

Carousell’s commitment to user convenience, community engagement, and facilitating successful transactions echoes through its platform, embodying a space where everyone involved feels like a winner, ultimately enhancing the buying and selling experiences for its users in the Philippines.

Pros

  • User-friendly interface
  • Extensive product variety
  • Seamless transaction process
  • Robust customer support
  • Efficient search and filter options
  • Seller experience enhancement features

Cons

  • Limited international reach

Who is it for?

  • Online Sellers in the Philippines: Carousell is a go-to platform for online sellers in the Philippines, providing a user-friendly interface and a broad reach. Its popularity among local sellers is evident through the web-based analysis, making it an ideal choice for those looking to tap into the thriving online market.
  • Buyers Seeking Local Goods: Carousell is perfect for individuals seeking local goods in the Philippines. The platform’s extensive range of products and user-friendly web interface make it a preferred choice for buyers looking for a convenient and reliable e-commerce experience.
  • Secondhand Goods Enthusiasts: For those interested in buying or selling secondhand goods, Carousell stands out as a top choice. The platform’s emphasis on connecting users with pre-loved items aligns with the preferences of individuals who appreciate sustainable and budget-friendly shopping.
  • Tech Enthusiasts and Gadget Sellers: Carousell caters to tech enthusiasts and sellers looking to trade or purchase electronic devices. The platform’s analysis shows a significant presence in the tech market, making it a prime destination for those interested in buying or selling gadgets.

10 Best Ecommerce Sites In The Philippines: Summary

Let’s sum up all of the e commerce examples in Philippines that we’ve covered in this article.

No.Business nameMain products
1Globe Online ShoppingElectrical equipment, gadgets
2Zalora PhilippinesClothing, shoes, accessories, beauty products
3ShopeeElectronics, groceries, various consumer goods
4BeautyMNLMakeup, skincare products, haircare items, beauty essentials.
5eBayElectronics, fashion apparel, automobiles, collectibles, ect.
6Galleon.phImported products from the US and China
7Facebook MarketplaceElectronics, clothing, household goods, etc.
8LazadaConsumer electronics, household essentials, toys, fashion items, etc.
9MetrodealDiscount vouchers for restaurants, leisure activities, retail, and travel experiences
10CarousellCars & Property, fashion, home & living

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FAQs

Shopee’s popularity in the Philippines stems from its mobile-centric design, user-friendly interface, and diverse product range that caters to various needs. Its emphasis on customer-to-customer interactions and reliable payment and logistical support creates a seamless and trustworthy shopping experience. These factors collectively make Shopee the preferred online shopping platform in the country.
Several popular Content Management Systems (CMS) power eCommerce websites in the Philippines, with platforms like Shopify, WooCommerce, Magento, etc., being among the most prevalent. These CMS options offer varying degrees of flexibility, scalability, and customization to create and manage online stores.
Yes, many eCommerce platforms in the Philippines allow returns or exchanges within a specific period, usually around 30 days, making it convenient to return or exchange items that don’t meet your expectations.
eCommerce sites in the Philippines offer various products ranging from electronics, fashion apparel, and beauty products to groceries, household items, and even services like discount vouchers for various experiences.

Bottom line

In summary, online selling platforms in the Philippines offers diverse products and services, meeting the evolving needs of Filipino consumers. From fashion hubs like Zalora to unique platforms like Galleon, these sites redefine convenience with secure transactions and broad selections. They’ve become integral in Filipino lives, showcasing the country’s ever-growing nature of online shopping.


Sam Nguyen is the CEO and founder of Avada Commerce, an e-commerce solution provider headquartered in Singapore. He is an expert on the Shopify e-commerce platform for online stores and retail point-of-sale systems. Sam loves talking about e-commerce and he aims to help over a million online businesses grow and thrive.