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Shopify vs OpenCart: Choosing the Right E-commerce Platform

November 03, 2023
Written and researched by experts at AvadaLearn more about our methodology

By Sam Nguyen

CEO Avada Commerce

This article will compare Shopify and OpenCart to help you decide based on your specific requirements and goals.

shopify vs opencart

Shopify vs. OpenCart: Quick Comparison

Regarding e-commerce platforms, Shopify and OpenCart are two prominent options businesses can choose from. Each platform has strengths and features that suit different online businesses.

OpenCart is an open-source solution that offers simplicity and a wide range of features. As an open-source platform, OpenCart allows users to modify and customize the code to fit their specific needs. It is also known for its flexibility and scalability, making it an ideal choice for businesses requiring extensive customization.

opencart

On the other hand, Shopify is a hosted e-commerce platform that provides a comprehensive set of tools and services for businesses. It offers a user-friendly interface and seamless setup process, allowing users to launch their online stores quickly. Shopify is also recognized for its reliability, security, and robust customer support, making it a popular choice among business sizes.

Shopify and OpenCart: Pros and Cons

ShopifyOpenCart
ProsUser-friendly interface

No coding skills required

The quick and intuitive setup process

Extensive customer support

24/7 customer service support

Wide selection of professional website themes

Robust payment system with multiple options

Marketing & SEO tools 

Reporting & analysis 

Completely free to use

Wide range of features and customization options

Integration with various payment gateways

Free community forums and documentation

Attractive and fashionable themes
ConsCostly transaction fees for third-party payment gatewaysRequires coding skills for customizations

The steeper learning curve for beginners

More technical to operate

Limited customer support options

Here is a detailed comparison of the pros and cons of Shopify and OpenCart:

Shopify vs. OpenCart: A Detailed Comparison

When choosing an e-commerce platform, Shopify and OpenCart are popular options with distinct features and functionalities. Let’s investigate comparing these platforms to help you make an informed decision.

Ease of Use

One of the crucial aspects to consider when choosing an e-commerce platform is the ease of use. Let’s compare the ease of use for Shopify and OpenCart.

Shopify

Shopify provides a user-friendly interface and intuitive dashboard, making it easy for users to set up and manage their online stores.

Users can create a new Shopify store by simply providing their email, address, and store name without requiring coding skills.

OpenCart

OpenCart requires technical expertise and coding skills to set up an entirely new store. 

The Verdict

Shopify takes the lead in this round. It offers a comprehensive solution for creating a new online store,  eliminating the need for coding skills.

Pricing 

Pricing is an important consideration when comparing e-commerce platforms. Let’s take a closer look at how Shopify and OpenCart stacks up against each other in terms of pricing.

Shopify

Shopify is a paid platform with monthly pricing plans ranging from $5 to $399, depending on the features and services offered. 

OpenCart

OpenCart is entirely free to use. It’s an open-source platform, meaning you can access its source code without subscription or licensing fees.

opencart app

The Verdict 

Shopify is the winner in pricing comparison. 

Although OpenCart is free, which makes it a cost-effective option for small businesses and startups. Shopify, on the other hand, offers reasonably priced monthly packages, making it a worthwhile investment for growing businesses.

Store Management

Store management is an essential factor when comparing two e-commerce platforms. Let’s see how Shopify and OpenCart stack up against each other in this critical aspect.

Shopify

Both Shopify and OpenCart offer store management features, but Shopify goes a step further with its dedicated mobile app. Merchants can download the app from the app store on both Android & iOS devices.

The Shopify mobile app provides convenience and accessibility to customers, as they can manage their store from anywhere and at any time.

shopify app

OpenCart

OpenCart provides you with an extensive selection of plugins available in its marketplace, allowing you to manage orders, payments, shipping, inventory, and other aspects of your store.

The Verdict

Regarding store management, Shopify edges ahead with its mobile app, which provides unparalleled convenience and flexibility. The ability to manage your store at anytime and from anywhere gives Shopify an advantage, especially for entrepreneurs who are constantly on the move.

Design & Themes

An online store’s design and visual appeal are crucial in attracting and engaging customers. Let’s compare the variety of theme options offered by Shopify and OpenCart.

Shopify

Shopify provides an extensive collection of over 100 free and premium themes through its Shopify Theme Store. These themes are designed to be visually appealing, eye-catching, and optimized for mobile responsiveness.

Shopify themes are pre-built, which means you can easily apply them to your online store without extensive coding knowledge. The user-friendly drag-and-drop editor lets you customize the colors, fonts, and layouts to create a personalized look and feel.

Design & Themes

OpenCart

OpenCart offers a diverse selection of 500 themes, both free and paid. These themes are designed to be attractive, fashionable, and suitable for various businesses. Whether you have a specific industry or aesthetic in mind, you can find a theme that meets your requirements. 

Additionally, if you have proficiency in HTML, CSS, or PHP code, you have the flexibility to customize and enhance the design of your store. This allows you to create a unique, highly interactive look that aligns with your brand identity.

The Verdict

This is a draw between the two platforms. 

Payment

The payment options available on an e-commerce platform are essential for providing a seamless checkout experience for customers. Let’s compare the payment capabilities of OpenCart and Shopify.

Shopify

Shopify provides access to over 100 payment gateways, allowing you to choose the one that best suits your business needs.  Moreover Shopify Payments is a built-in option on the platform, providing merchants with a seamless and integrated solution for processing transactions. 

If you wish to accept alternative payment methods, such as cryptocurrency, you can do so, but remember that additional transaction fees may be associated with these options.

OpenCart

OpenCart provides various payment methods, including bank transfers and online payment gateways. It integrates with 36 payment methods, such as 2Checkout, PayPal, Amazon Pay, Alipay Pay, and more. 

Additionally, you can install additional payment methods from the OpenCart Marketplace to cater to specific customer preferences.

The Verdict

When it comes to payment options, Shopify is a winner. OpenCart offers a broader range of integrations out-of-the-box, providing flexibility for various payment preferences. However, Shopify’s extensive selection of payment gateways and the ability to accept alternative methods like cryptocurrency give it an edge.

Support 

Support plays a crucial role in the selection of an e-commerce platform. In this comparison, we will examine the support options offered by OpenCart and Shopify.

Shopify

Shopify offers comprehensive customer service support to all its users. They provide 24/7 support via multiple channels, including phone calls, live chat, email, social media support, and a community forum. 

This ensures that users can easily reach out for help whenever they encounter issues or have questions regarding the platform.

Support 

OpenCart

OpenCart offers free community-based support, including access to community forums and informative documentation. Additionally, OpenCart offers a dedicated paid support service. This premium service, which involves a monthly fee, allows for more tailored help and guidance.

The Verdict

In terms of support, Shopify outshines OpenCart. Shopify excels by offering an extensive customer service options available around the clock. Users can access a wide range of support channels and receive prompt assistance. 

Shopify vs OpenCart: Which One is For You?

It’s important to carefully evaluate your specific needs, technical skills, budget, and preferences before choosing between Shopify and OpenCart to ensure you select the platform that best aligns with your business goals and requirements.

Shopify is best for

  • E-commerce Entrepreneurs: Individuals starting or running an e-commerce business who value ease of use, scalability, responsive customer service, and powerful marketing tools. They want a platform to grow their business and help them streamline operations.
  • Small Business Owners: Owners of small businesses are looking for a user-friendly platform that is simple to set up and manage. They appreciate good customer support, integration with physical POS systems, and multi-channel selling features.
Shopify vs OpenCart: Which One is For You?
  • Digital Marketers: Marketing specialists who focus on online promotion and sales. They seek an e-commerce platform with solid SEO features, social media integration, advanced analytics, and various plugins or apps to enhance marketing capabilities.
  • Tech Startups: Early-stage companies leveraging technology to set up their e-commerce arm. They value flexibility, scalability, customization, and robust developer support to build a unique and adaptable e-commerce experience.

OpenCart is best for

  • DIY Enthusiasts: Individuals with coding skills in HTML, CSS, or PHP who prefer a customizable e-commerce platform. They enjoy tweaking and modifying the design and functionality of their store to create a highly interactive and personalized experience.
  • Budget-conscious Businesses: Those seeking a cost-effective e-commerce solution. OpenCart’s open-source nature eliminates licensing fees, making it an attractive option for businesses on a tight budget. However, additional costs may arise from themes, extensions, and hosting.
  • Developers and Tech-savvy Users: Those with technical skills and prefer direct access to the source code. OpenCart’s open-source nature allows developers to customize the platform to meet specific business requirements and integrate with other systems.

OpenCart vs Shopify: FAQs

Both OpenCart and Shopify have their advantages, and it ultimately depends on your specific needs and preferences.
OpenCart is an open-source solution, which means you have complete control over the code and can customize the platform to suit your specific requirements. It offers a wide range of features and extensions through its marketplace, allowing you to enhance the functionality of your online store.
Shopify is a hosted solution, meaning you don’t have to worry about managing the technical aspects of hosting and server maintenance. It provides an intuitive and user-friendly interface, making it easy for beginners to set up and manage their online store without coding skills.
It is possible to migrate your online store from OpenCart to Shopify. Shopify provides migration tools and services that can help you seamlessly transfer your products, customer data, orders, and other relevant information from OpenCart to the Shopify platform.
The best platform for your business depends on your specific needs and preferences.
Shopify is ideal for e-commerce entrepreneurs, small business owners, and those seeking an easy-to-use, fully supported platform.
OpenCart is better suited for businesses with technical expertise, customization requirements, and a preference for an open-source solution.
One of the main advantages of Shopify over OpenCart is its comprehensive customer support. Shopify offers various support methods, such as live chat, email, and ticket support, ensuring merchants can easily reach out for assistance whenever needed.
In contrast, OpenCart may require more effort and self-learning through its forum, making it comparatively harder to access support resources.

Bottom Line

This article compares Shopify and OpenCart, two popular e-commerce platforms. Whether you’re an e-commerce entrepreneur, a small business owner, or a digital marketer, Shopify provides the tools and resources necessary to create and manage a successful online store.

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Sam Nguyen is the CEO and founder of Avada Commerce, an e-commerce solution provider headquartered in Singapore. He is an expert on the Shopify e-commerce platform for online stores and retail point-of-sale systems. Sam loves talking about e-commerce and he aims to help over a million online businesses grow and thrive.