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Best Shopify Themes For B2B Powerhouses: Our 7 Picks

January 08, 2024
Written and researched by experts at AvadaLearn more about our methodology

By Sam Nguyen

CEO Avada Commerce

In B2B commerce, the digital representation of your business is crucial for success. Choosing the right Shopify theme goes beyond looks; it’s about creating an efficient, professional, and user-friendly online experience.

A theme that matches your brand and offers a smooth user experience can enhance your store, effectively display your products, foster trust and confidence in your potential B2B customers, and ultimately increase leads and sales.

In this article, we’ll highlight the top 7 Shopify themes for B2B businesses. These themes are designed to provide a flawless shopping experience for both your business and clients. They come with features tailored to B2B business needs, like advanced product filtering, wholesale pricing, and customizable quote forms.

Let’s check them out!

Key Takeaways

  • Shopify Sydney Theme: Ideal for Beauty and Wellness Businesses, offering stunning designs and tools to incentivize sales.
  • Shopify Charge Theme: Perfect for Electric Product Retailers, with optimized speed and powerful upsell features.
  • Shopify Symmetry Theme: Best for fashion wholesalers, featuring a fashionable and versatile design.
  • Shopify Empire Theme: Tailored for electronic or tool suppliers with a marketplace-inspired design.
  • Shopify Vision Theme: Suitable for companies that offer IT services, including network management, cloud computing, cybersecurity, and software development, who want to increase conversions.
  • Shopify Showcase Theme: Ideal for fashion manufacturers, with a bold and impactful design.
  • Shopify Champion Theme: Best for commercial real estate, offering a highly customizable and professional appearance.

5 Reasons To Use A B2B Shopify Theme For Your Business

  • Professional Design: B2B themes typically have a more professional and clean design, which is important for creating a positive first impression and establishing credibility with business clients.
  • Bulk Order Functionality: Many B2B themes include or are compatible with apps for bulk ordering, which is a common requirement for business customers who often place large orders.
  • Custom Pricing Options: They often support tiered pricing, negotiated pricing, or custom pricing functionalities, which are essential for B2B transactions where prices can vary based on the customer or order size.
  • Integration with Business Systems: They typically offer better integration with ERP (Enterprise Resource Planning), CRM (Customer Relationship Management), and other business systems that are crucial for B2B operations.
  • Customizable for Branding: B2B Shopify themes are highly customizable, allowing businesses to tailor the look and feel to match their brand identity, which is vital for brand consistency and recognition.

To draw inspiration from other successful stores, consider using our Shopify detector tool to identify their themes. This can provide useful insights and ideas for your own store’s design. Let’s try it out!

Top 7 Shopify Themes For B2B Stores

Sydney

The Shopify Sydney theme by Apparent Collective is a powerful e-commerce theme designed to enhance the online presence of B2B businesses.

shopify Sydney theme

Overview

Sydney is a premium Shopify theme packed with value-added features for businesses looking to create a captivating online store. This theme comes at $320 and provides five beautifully designed presets, each catering to a specific business niche. Let’s take a closer look at what Sydney has to offer.

Presets: The variety of theme styles offered is well thought out, catering to specific industries and customer preferences. Each preset showcases an understanding of the businesses’ unique attributes and seeks to create an immersive and appealing shopping environment.

Whether it’s modern, sophisticated, vibrant, refined, or minimal, these theme styles are bound to leave a positive and lasting impression on customers, ultimately contributing to the success of the respective businesses.

Rating: At the time of writing, the theme does not have any customer reviews yet, making exploring its features and capabilities even more crucial.

Features

  • Effortless Dark Mode: With a captivating dark mode experience, Sydney reduces eye strain and enhances user engagement. This feature is particularly useful for clothing and accessory businesses targeting audiences who prefer a sleek and immersive shopping journey.
  • Endless Section Varieties: The theme provides a vast collection of exceptional sections, allowing B2B businesses to showcase their brand’s personality and enhance store layout. This feature can significantly drive customer engagement and help establish a memorable shopping experience.
  • Advanced Features to Sell More: Sydney offers a range of advanced features, including quick view, dark mode, mega menu, promo sliders, and countdown timers. These features contribute to a seamless shopping experience and can boost sales for businesses in the clothing and accessories industries.

Pros and cons

ProsCons
Stunning and captivating designSlightly higher cost for a premium theme
Effortless dark mode enhances user engagementLack of reviews at the moment
Diverse preset options catering to various nichesSpecific features may not suit all businesses
The learning curve for beginnersLearning curve for beginners

Who Should Use Shopify Sydney Theme:

  • Spa and wellness centers
  • Fitness and yoga studios
  • B2B businesses that supply health and beauty products to spas, salons, and wellness centers.
  • Personal care and cosmetics manufacturers
  • Aromatherapy and essential oil companies

Charge

The Shopify Charge theme, developed by Swissuplabs, is a powerful option for businesses looking to take their online stores to the next level.

shopify Charge theme

Overview

Charge is a premium paid theme that provides advanced features and a professional design for businesses seeking to enhance their online presence. Priced at $180, this theme offers a clean and professional design without preset options, making it ideal for businesses in the electric product niche.

Shopify Charge theme has one design with a unique style that caters specifically to electric product stores. Its design and features align perfectly with businesses selling electrical products, creating a seamless and engaging customer shopping experience.

Features

  • Optimized for Speed: Charge prioritizes site speed by reducing CSS/JS scripts, resulting in faster load times. This feature improves the Google page speed score, providing an efficient and user-friendly experience for B2B customers.
  • Powerful Upsell Features: The theme offers multiple opportunities for cross-selling and upselling on all main pages of your Shopify store. This feature empowers B2B businesses to showcase related products and encourage customers to make additional purchases, boosting average order value.
  • Great Features: Charge comes with various features right out of the box, including sliders, product tabs, and labels. These features enhance the overall shopping experience for B2B customers, making it easier for them to find and explore products.

Pros and cons

ProsCons
Clean and professional designNo preset options
Optimized for speed and Google page scoreLimited customer reviews
Powerful upsell features for increased salesMay not suit all business types
Abundance of built-in features

Who Should Use Shopify Charge Theme:

  • Businesses selling electrical products.
  • Electronics retailers, as it prioritizes site speed and offers upselling opportunities to enhance the overall customer journey.
  • Businesses supplying tech gadgets.
  • Industrial equipment manufacturers
  • Energy solutions providers

Symmetry

The Shopify Symmetry theme, developed by Clean Canvas, takes the top spot on our list, offering a versatile, fashionable, and professional design with premium features.

shopify Symmetry theme

Overview

Symmetry is a premium paid theme that combines fashion and versatility with its highly customizable features, making it an excellent choice for businesses looking for a professional and impactful web presence. This theme is priced at $340 and has four stunning presets tailored to specific business niches.

The variety of theme styles offered, including Beatnik, Chantilly, Duke, and Salt Yard, showcases a well-rounded selection catering to different fashion businesses. Each preset is tailored to specific fashion niches, which allows businesses to find the perfect fit for their brand identity.

The Shopify Symmetry theme has received 308 customer reviews, 94% of which are positive. 

Features

  • Top-Selling Theme: Symmetry is a top-selling theme with an unrivaled selection of highly customizable drag-and-drop sections and features. Developed by experienced Theme Store Partners with over 11 years of expertise in building premium themes, Symmetry ensures a smooth and professional web presence for all merchants.
  • Make an Impact – Drive Sales: Developed by leading Shopify Theme Partners, this theme is specifically designed to drive sales and create a lasting impression on customers. With its premium features and fashion-oriented design, Symmetry helps businesses make an impact in the competitive market.
  • Help Buyers Convert: Symmetry includes powerful filters to drive conversions. It is particularly well-suited for fashion stores, but its professional design and customization options make it an excellent choice for any store looking to enhance its web presence and improve conversion rates.

Pros and cons

ProsCons
Versatile, fashionable, and professional designLimited number of reviews
Highly customizable drag-and-drop sectionsSpecific features may not suit all niches
Developed by experienced Theme Store PartnersSome neutral and negative feedback
Top-selling theme with a high satisfaction rate

Who Should Use Shopify Symmetry Theme:

  • Companies that supply street-style fashion and urban clothing to retailers and boutiques
  • Fashion accessories distributors
  • Sneaker manufacturers and shoe wholesalers
  • Creative agencies that design and develop street-style fashion collections for brands and retailers.
  • B2B suppliers that offer customizable printed t-shirts and apparel for streetwear brands and businesses.

Empire

The Shopify Empire theme, developed by Pixel Union, is a remarkable choice for businesses seeking a marketplace-inspired design to optimize their large product catalogs.

shopify Empire theme

Overview

Empire is a premium paid theme with a marketplace-inspired design and robust features, making it an excellent investment for businesses with extensive product catalogs. Priced at $340, this theme offers four captivating presets, each catering to specific business niches.

Empire Shopify theme comes with four distinct presets, each bringing a unique vibe to the stores that utilize them. It offers four distinct presets, each catering to a specific business theme. The Supply preset brings a warm and inviting feel to culinary products. The Graphic preset offers a modern design for decor stores, the Industrial theme style showcases a sleek style for high-tech businesses, and the Depot theme style provides a rugged appearance for industry tool stores—a diverse and captivating selection for businesses and customers alike.

The Empire theme has garnered 357 reviews, with 79% being positive. It remains a popular choice among many e-commerce businesses.

Features

  • Colossal Capacity: Empire provides robust features for product discovery, comparison, and conversion, enabling businesses to manage extensive product catalogs effectively. This feature is particularly valuable for B2B businesses showcasing a wide range of products.
  • Above-Average Order Value: With powerful tools for merchandising, upselling, and cross-selling products, Empire empowers B2B businesses to increase their average order value. This feature encourages customers to explore related products and make additional purchases, boosting revenue.
  • Industry Acrobat: Empire’s adaptability and app-level functionality perfectly fit various brand and business models. This feature ensures that B2B businesses can customize their online stores to suit their unique needs and industry requirements.

Pros and cons

ProsCons
Marketplace-inspired design for large catalogsSome negative reviews
Robust features for product managementLearning curve for beginners
Above-average order value with upselling toolsSpecific features may not suit all niches
Adaptable and customizable for various brandsLimited preset options

Who Should Use Shopify Empire Theme:

  • Specialty food retailers
  • High-volume home decor and furniture stores
  • High-tech electronics suppliers
  • Industrial tool suppliers
  • B2B businesses in the tech gadgets and accessories industries

Vision

The Shopify Vision theme, developed by Fuel Themes, holds the top spot on our list, offering a blend of aesthetics and functionality to enhance online businesses.

shopify Vision theme

Overview

Vision is a premium paid theme equipped with AI optimization to increase conversions, making it a valuable investment for businesses looking to drive sales. Priced at $280, this theme comes with four enticing presets tailored to specific business niches.

The theme styles are diverse and well-suited for different businesses, offering visually appealing designs that cater to their respective audiences. Default is versatile for electronic product stores, Emerald is elegant for jewelry businesses, Poochy is vibrant for pet stores, and Velocite is appealing to sports and bike enthusiasts. Overall, they enhance product presentation and provide an excellent user experience.

The Vision theme has received nine customer reviews, with 78% being positive feedback

Features

  • 36+ Custom Sections: Vision allows businesses to create any layout they desire using multiple custom sections and conversion-optimized templates. This feature streamlines the setup process and enables businesses to start selling quickly.
  • Product Card Variations: With the flexibility to create different product card variations, Vision empowers businesses to customize the look of their online store. This feature allows for unique product displays that resonate with B2B customers, enhancing the shopping experience.
  • Video Support: The theme fully supports Shopify-hosted videos for media-related sections. By incorporating videos into their store, B2B businesses can create a modern and engaging shopping environment, ultimately boosting sales.

Pros and cons

ProsCons
AI-optimized design for increased conversionsLimited number of reviews
Aesthetic and functional with customizable sectionsSome negative feedback
Multiple presets for versatile business needsSpecific features may not suit all niches
Video support for an engaging shopping experience

Who Should Use Shopify Vision Theme:

  • B2B businesses selling electrical products.
  • Software as a Service (SaaS) companies.
  • Companies that offer IT services, including network management, cloud computing, cybersecurity, and software development.

Showcase

The Shopify Showcase theme, developed by Clean Canvas, ranks as the 5th theme on our list, offering a stunning design with powerful tools to leave a lasting impression.

shopify Showcase theme

Overview

Showcase is a premium paid theme that combines beauty and excitement with a range of powerful tools, making it a valuable asset for businesses aiming to make an impact. Priced at $320 USD, this theme comes with four captivating presets tailored to specific business niches.

The theme styles offered in this collection are impressive and well-suited for their respective businesses. Each preset has a distinct and appropriate design that effectively showcases the featured products. It’s a well-rounded selection that provides visually appealing options for various businesses in the fashion and lifestyle market.

The Shopify Showcase theme has received 131 customer reviews, with 95% being positive. The majority of customers have expressed satisfaction with this theme.

Features

  • Loaded with Sections: Showcase provides drag-and-drop sections on every page, allowing businesses to create customized layouts effortlessly. With 20 sections, including Popup, Testimonials, and Image/Video Gallery, businesses can craft engaging shopping experiences for B2B customers.
  • Get the Edge, Sell More: Packed with advanced product filtering, performance optimization, flexible sections, and conversion-focused promotional tools, Showcase equips businesses with everything they need to drive sales and enhance the overall shopping experience.
  • Ultimate Customer Experience: Showcase elevates the customer experience with silky smooth animations and seamless video integration. B2B businesses can create a premium and refined shopping environment, further captivating their audience.

Pros and cons

ProsCons
Beautiful and bold designLimited number of reviews
Versatile presets for various business nichesSome negative feedback
Drag-and-drop sections for easy customizationSpecific features may not suit all niches
Powerful tools for increased sales

Who Should Use Shopify Showcase Theme:

  • Fashion manufacturers
  • Beachwear wholesalers
  • B2B businesses that provide products to resorts and hotels for their gift shops.
  • Swimwear accessories suppliers.
  • B2B firms specializing in designing and manufacturing swimsuits for various brands and retailers.

Champion

The Shopify Champion theme, developed by Loess Inc., ranks as the 6th theme on our list, offering a powerful solution to elevate your brand’s online presence. 

shopify Champion theme

Overview

Champion is a premium paid theme designed to propel your brand toward success with its visually impactful design and comprehensive features. Priced at $350, this theme comes with five striking presets, each tailored to specific business niches.

Overall, the theme styles in the descriptions showcase a well-tailored and visually appealing design for each niche. The theme styles seem to be carefully crafted to suit their respective industries, enhancing the target customers’ overall shopping experience and brand identity.

The Shopify Champion theme has received four customer reviews, all of which are positive, reflecting its high satisfaction rate.

Features

  • Leading Theme Expertise: The Champion theme is developed by a team of former Shopify employees, each with over 7 years of experience in creating cutting-edge Shopify themes. This expertise ensures a high-quality and reliable theme for businesses.
  • Packed with Features: Champion offers various features, including mega menus, color swatches, custom product badges, and quick view, designed to enhance the overall shopping experience and drive conversions for B2B businesses.
  • Highly Flexible: With a powerful set of sections and features designed for visual impact, Champion allows businesses to easily customize their online store, enabling them to tell their brand story effectively.

Pros and cons

ProsCons
Robust and visually impactful designLimited number of reviews
Developed by experienced Shopify expertsSpecific features may not suit all niches
Comprehensive features for increased sales
Highly flexible customization options

Who Should Use Shopify Champion Theme:

  • Companies that offer commercial real estate services, such as property management, leasing, and development, to other businesses.
  • Electronics retailers
  • Art and painting galleries
  • Coffee bean suppliers

Shopify Themes For B2B Stores: FAQs

Yes, Shopify is suitable for B2B (Business-to-Business) stores. While Shopify is widely known for its effectiveness in supporting B2C (Business-to-Consumer) businesses, it also provides robust features and functionality that cater to B2B needs. With the right theme and customization, B2B businesses can create professional and efficient online stores on the Shopify platform.
Choosing the right Shopify theme for your B2B business involves considering several factors. First, identify the specific requirements of your B2B store, such as product catalogs, customer login, and pricing structures. Look for themes that offer a clean, professional design and features tailored to B2B selling, like bulk ordering and invoice generation. Additionally, read theme reviews and check demo stores to assess if the theme aligns with your brand image and business objectives.
Yes, many Shopify themes, especially premium ones, offer integrated analytics and reporting features. These features allow B2B store owners to track key performance metrics, such as sales, revenue, conversion rates, and customer behavior. However, verifying the specific analytics capabilities of your chosen theme is essential. You can integrate third-party apps or Google Analytics with your Shopify store for more comprehensive analytics.
Yes. Switching to a new Shopify theme can be relatively seamless and straightforward. Shopify is designed to allow theme changes without causing data loss. Your product listings, customer data, and settings are stored separately from the theme, ensuring you can switch themes without impacting your store’s core information. However, backing up your store’s data before making significant changes is recommended to ensure a smooth transition.
Yes, Shopify offers various resources and support options to assist with theme setup and customization for B2B stores:
  • Documentation: Shopify provides comprehensive documentation for each theme, guiding users through the installation, setup, and customization processes. This documentation includes step-by-step instructions and best practices.
  • Developer Team Support: For more complex customization needs, Shopify users can seek assistance from the platform’s developer support team. Shopify’s experts can offer guidance on technical aspects and advanced customization.
  • Theme Customization Agency: Businesses can also hire external theme customization agencies that specialize in Shopify to tailor the theme to their specific requirements. These agencies possess expertise in creating unique and tailored designs for B2B stores.
  • Shopify Experts: Shopify has a dedicated network of certified Experts who can provide professional services, including theme setup, customization, and even full store development. B2B businesses can collaborate with these Experts to achieve a high-quality and personalized online store experience.

Final Words

By carefully considering the criteria and factors outlined in this article, B2B powerhouses can make informed decisions to enhance their online store’s performance and user experience.


Sam Nguyen is the CEO and founder of Avada Commerce, an e-commerce solution provider headquartered in Singapore. He is an expert on the Shopify e-commerce platform for online stores and retail point-of-sale systems. Sam loves talking about e-commerce and he aims to help over a million online businesses grow and thrive.