11+ Shopify Apps You Need To Increase Sales in 2024

In this article, we’ll uncover the ultimate list of Shopify apps that can supercharge your eCommerce sales, whether you’re starting out or have years of experience under your belt.

Key Takeaways

1. Multi-Currency Converter: Best for providing a personalized shopping experience to your international customers.
2. Sticky Add-to-Cart Booster Pro: Perfect for decreasing cart abandonment and increasing conversion rates with a visible and convenient ‘Add-to-Cart’ button.
3. Frequently Bought Together: Optimal for increasing average order value through product bundling and recommendations.
4. SMS Bump: Your go-to for driving sales with targeted and personalized SMS marketing campaigns.
5. Upsell & Cross Sell — Selleasy: Ideal for incentivizing customers to purchase more items or higher-priced products with compelling upsells.
6. Lucky Orange: The tool you need to understand user behavior and improve website user experience through heatmaps and session recordings.
7. ShipScout: The ultimate solution for managing your shipping processes more efficiently.
8. Dexter or Neat A/B Test: Essential for optimizing your store layout and design through data-driven A/B testing.
9. Okendo: Perfect for generating and showcasing customer reviews, building trust with potential customers.
10. Klaviyo: The king of email marketing apps, ensuring your emails reach the right audience at the right time.
11. Rebuy: Best for encouraging repeat purchases through intelligent recommendations and reminders.
12. Back In Stock: Your best option to notify customers when sold-out products are available again, never missing a sales opportunity.
13. Peel: Perfect for analyzing your sales data and identifying successful products and categories.
14. PageFly: The best app for building custom pages that stand out and convert.

How many Shopify apps should you have?

While we suggest you should go for a cap of around 25 apps for a fully-fledged store, the exact number varies, tailored to your unique business requirements. 

With over 8,000 public apps in the Shopify App Store, choices abound, but remember – you can’t (and shouldn’t) have them all! Be selective and prioritize quality over quantity for an optimal online store setup.

11+ Essential Shopify Apps You Need

1. Multi-Currency Converter

What it is for 

The Multi-Currency Converter app is designed to simplify global transactions by automatically converting your prices to your customers’ local currency. This fosters a seamless shopping experience for international customers, helping boost your global sales.

Rating (number of review)

4.9/5 (based on nearly 1,000 reviews)

Features

• Automatic Currency Conversion: This app automatically detects where your customers are shopping from and converts your store’s prices to their local currency, promoting understanding and trust.
• Currency Rounding: To keep prices aesthetically pleasing, the app has a rounding feature that rounds off converted prices to a value that you specify.
• Customizable Design: It lets you match the currency converter design to your Shopify store theme for a seamless look.
• Automated Geolocation: The app automatically detects the location of your customers and shows the prices in their local currency, providing a personalized shopping experience. 
• Manual Currency Selection: Apart from automatic detection, the app also allows customers to manually select their preferred currency from a drop-down menu. 
• Customizable Currency Formats: Multi-Currency Converter gives merchants the ability to customize the display format of their currencies. 
• Integration Support: It supports integration with various Shopify themes and apps, ensuring smooth functionality. This is important for businesses using a variety of apps to optimize their store, like a comprehensive home decor retailer.

Pros and cons

Pros

• Enhances user experience for international customers
• Increases global sales by eliminating currency confusion
• Real-time currency conversion based on location

Cons

• Needs proper configuration to ensure accurate currency conversion
• Could potentially slow down site speed with multiple conversions

Who should use it?

• International Fashion Brands: If you operate a business in the fashion industry and sell globally—be it designer clothes, high-quality footwear, or luxury accessories—the Multi-Currency Converter can enhance your customers’ shopping experience by showing prices in their native currency, facilitating quicker purchasing decisions.
• Online Education Platforms: Digital services like an online language teaching platform or a site selling e-books and online courses would greatly benefit from this app. The ability to display course prices or book costs in a customer’s local currency can lead to a smoother checkout process, reducing potential purchase drop-offs.
• Seasonal E-commerce Retailers: If your business revolves around selling seasonal items like Halloween costumes, Christmas decorations, or summer outdoor gear to an international market, the app can assist during peak shopping seasons by eliminating currency confusion for your global customers.
• Niche Product Retailers: Specialized businesses such as those selling rare comic books, collectible items, or custom-made musical instruments often attract an international customer base. The Multi-Currency Converter can help these businesses by providing a personalized shopping experience to each international visitor.

2. Sticky Add-to-Cart Booster Pro

What it is for

The Sticky Add-to-Cart Booster Pro is a Shopify app designed to enhance your online store’s user experience by keeping the ‘Add-to-Cart’ button visible, encouraging customers to finalize their purchases and consequently, reducing cart abandonment.

Rating (number of review)

4.9/5 (based on over 1,600 reviews)

Features

• Sticky Add-to-Cart Button: This feature ensures the ‘Add-to-Cart’ button remains visible as customers scroll through your product pages. 
• Customizable Button Design: This feature allows you to adjust the button’s design to match your store’s aesthetic.
• Sticky Checkout Bar: Besides the sticky ‘Add-to-Cart’ button, the app also provides a sticky checkout bar at the bottom of the screen, encouraging immediate purchases. 
• Customizable Text: Merchants can customize the text on the sticky ‘Add-to-Cart’ button, allowing for a more personalized customer interaction. 
• Mobile Optimized: Sticky Add-to-Cart Booster Pro is fully optimized for mobile devices, ensuring a seamless user experience across devices. 
• Visibility Control: Merchants can control where they want the sticky ‘Add-to-Cart’ button to appear, giving them more control over the user experience. 

Pros and cons

Pros

• User-friendly interface.
• Reduced cart abandonment by offering quick checkout options
• Increased sales by prompting customers to move quickly from browsing to purchasing
• Customizable design 

Cons

• Not suitable for all products such as online stores specializing in personalized crafts or bespoke clothing.

Who should use it?

• Online Skincare & Cosmetics Stores: If your business involves selling a wide range of skincare or cosmetic products, which often results in high cart abandonment rates due to the overwhelming number of options, the Sticky Add-to-Cart Booster Pro can smooth the checkout process, keeping the purchasing momentum going.
• Novelty Gift Retailers: The sticky ‘Add-to-Cart’ button and quick checkout can encourage immediate purchasing decisions before the impulse fades.
• High-End Furniture Stores: For retailers selling luxury furniture where each piece comes with extensive details about materials, craftsmanship, and styling tips, the app ensures the ‘Add-to-Cart’ button remains in sight, prompting customers to make a purchase decision even while engrossed in reading the product specifics.
• Event Ticketing Platforms: Platforms selling concert or theater tickets can greatly benefit from this app. The quick checkout feature allows customers to secure their tickets swiftly, crucial for high-demand events where tickets sell out rapidly.

3. Frequently Bought Together

What it is for

Frequently Bought Together is a Shopify app designed to enhance product discovery and increase average order value by automatically recommending complementary products that customers frequently purchase together.

Rating (number of review)

4.9/5 (based on over 2,200 reviews)

Features

• Smart Recommendations: The app leverages machine learning algorithms to analyze past purchases and offer intelligent product suggestions, fostering an environment of intelligent cross-selling.
• Customizable Bundle Layouts: Businesses can adjust the layout of product bundles to match their store’s aesthetic. 
• Discounts on Bundles: Frequently Bought Together allows businesses to incentivize larger purchases by offering discounts on product bundles. 
• Manual Bundle Selection: In addition to its automatic recommendations, the app allows merchants to manually select which products they want to group together. 
• Compatible with all Inventory Management: The app is compatible with all Shopify inventory and product management systems, ensuring seamless integration. 
• Analytics: Frequently Bought Together provides valuable analytics about the performance of the recommended bundles, allowing businesses to continually optimize their strategies. 

Pros and cons

Pros

• Accurate and personalized product recommendations
• Shopping suggestions based on user behavior and purchase history
• Custom discounts on bundled items
• Customizable bundle layouts 
• More organic process from showcasing products 

Cons

• Too many recommendations which can overwhelm customers
• Risk of the algorithm suggesting products that don’t resonate with customers’ needs.

Who should use it?

• Fashion Retailers: Stores offering multiple items that can be worn together like an online fashion boutique promoting complete looks can benefit greatly from this app.
• Home & Kitchen Stores: Businesses offering home and kitchen appliances, where customers often look for items that complement their current selections, like a specialty kitchenware store offering matching utensil sets.
• Electronic Gadget Shops: Stores that sell electronics where customers need accessories, like an electronics store selling mobile phones along with compatible cases and headphones.
• DIY Craft Stores: Businesses selling DIY craft items where customers often purchase multiple related items, such as a hobby store selling painting supplies where customers may buy paints, brushes, and canvas together.

4. SMS Bump

What it is for

SMS Bump is a robust Shopify app that enables e-commerce businesses to utilize SMS marketing effectively. This app can help retailers engage customers, promote products, recover abandoned carts, and track campaign performance with detailed analytics.

Rating (number of review)

4.9/5 (based on 4.900 reviews)

Features

• Abandoned Cart Recovery: SMS Bump can automatically send follow-up messages to customers who abandoned their carts, potentially capturing lost sales. 
• Segmentation: This feature allows businesses to categorize their customers based on behavior, purchase history, and other attributes. This can lead to more personalized messaging.
• Automated Campaigns: The app allows merchants to set up automated SMS campaigns based on specific triggers, streamlining their marketing efforts. This feature is a game-changer for businesses with frequent promotions, like a daily deals e-commerce site.
• MMS Messaging: SMS Bump supports multimedia messaging, enabling businesses to send visual content along with text. 
• ROI and Performance Tracking: This app provides detailed analytics to track the performance of each campaign, helping businesses optimize their marketing strategies. 
• Compliance Features: SMS Bump ensures all text messages are compliant with international SMS laws, reducing legal risks. 

Pros and cons

Pros

• High open and click-through rates
• Personalized marketing
• Abandoned cart recovery 
• Intuitive and easy-to-use interface

Cons

• Cost per text can add up
• Limited space for content

Who should use it?

• Fashion and Apparel Stores: These businesses can benefit from SMS Bump’s ability to send time-sensitive promotions or restock alerts, like an online clothing retailer launching a limited-edition collection.
• Subscription-Based Services: Companies offering subscription-based products can utilize SMS Bump to remind customers of upcoming renewal dates or special subscriber-only offers, like a monthly beauty box service.
• Food and Beverage Businesses: SMS Bump is excellent for businesses in the F&B industry to send out deals or coupons to entice customers, like a meal prep delivery service offering time-limited discounts.
• Fitness and Wellness Brands: These businesses can use the app to send personalized product recommendations, workout tips, or motivational messages, like an online fitness gear brand fostering a community around healthy living.

5. Upsell & Cross Sell — Selleasy

What it is for

Upsell & Cross Sell — Selleasy is designed to enhance Shopify businesses’ sales strategies by intelligently recommending product upsells and cross-sells. Its main function is to increase the average order value and boost revenue by engaging customers with personalized product suggestions.

Rating (number of review)

 5/5 (based on 870 reviews)

Features

• Smart Product Recommendations: Selleasy employs machine learning algorithms to provide relevant product suggestions, encouraging customers to make additional purchases.
• In-cart Upsell: The in-cart upsell feature allows businesses to recommend related products right in the shopping cart, increasing the chances of a higher sale.
• Customizable Pop-ups: Store owners can customize pop-ups to align with their branding and make them more appealing to their target audience.
• Detailed Analytics: Selleasy offers detailed analytics to track and measure the performance of upsell and cross-sell campaigns.
• Mobile Optimization: The app is optimized for mobile users, providing a seamless shopping experience across all devices.
• Exit-intent Pop-ups: With this feature, you can display an attractive deal when customers show signs of exiting your store, hence reducing cart abandonment.

Pros and cons

Pros

• Machine learning capabilities allow for highly personalized product recommendations
• Opportune moment to suggest additional products
• Customizable pop-ups 
• Comprehensive analytics 
• Mobile optimization 

Cons

• Learning curve for new Shopify store owners
• Might be time-consuming depending on the size of the product catalog

Who should use it?

• High-Ticket Item Retailers: Upsell & Cross Sell — Selleasy is beneficial for businesses selling high-ticket items. Such businesses can use this app to upsell extended warranties or premium services.
• Fashion and Apparel Stores: This app is ideal for fashion stores that can suggest accessories or other items to complete a look.
• Digital Products Businesses: For businesses that sell digital products like software, online courses, or e-books, Selleasy can help upsell premium versions or additional modules.
• Health and Beauty Brands: These businesses can leverage Selleasy to suggest additional skincare products or cosmetics that complement the customer’s existing choices.
• Subscription Box Services: For businesses that offer subscription boxes, the app can be used to upsell and cross-sell exclusive add-ons or premium subscription tiers.

6. Lucky Orange

What it is for

Lucky Orange is an advanced analytics Shopify app that helps merchants understand their customers’ interactions on their websites. It provides comprehensive insights into visitor behavior, assisting in optimizing the user experience and conversion rate.

Rating (number of review)

4.6/6 (based on nearly 900 reviews)

Features

• Dynamic Heatmaps: Lucky Orange offers dynamic heatmaps for clicks, moves, and scroll depth, providing visual data for understanding which areas on your website attract the most attention. 
• Live Visitor Recordings: The app records visitor interactions, allowing you to understand how customers navigate your site. 

• Conversion Funnels: By setting up conversion funnels, you can identify where customers drop off during their purchase journey. 
• Form Analytics: This feature allows you to understand where users abandon forms and why. 
• Live Chat: Lucky Orange also offers live chat functionality, enabling real-time interaction with visitors to answer queries or provide support. 
• Polling and Surveys: With the app, you can collect direct feedback from customers through polls and surveys. 

Pros and cons

Pros

• Multi-faceted analytics tools
• Proactive customer interaction with live chat function 
• Direct line to customers’ thoughts and preferences
• Page-level analysis with a granular view of each webpage

Cons

• Steep learning curve for new Shopify users
• Slight impact on site load times

Who should use it?

• Online Art Galleries: These businesses, showcasing a myriad of art pieces and artists, can use Lucky Orange to understand which categories or art styles engage the most with customers, optimizing their virtual gallery layout and navigation accordingly.
• Digital Learning Platforms: By understanding how users interact with your site, you can optimize the course structures, improve the learning experience, and subsequently increase course subscriptions from Lucky Orange.
• Luxury Watch Retailers: The live chat feature can be invaluable for high-end businesses like these, as it allows for real-time communication with customers, ensuring they receive the immediate and personalized service that aligns with the luxury shopping experience.
• Natural Beauty Product Stores:  Using Lucky Orange’s polling and survey feature, they can continuously gather feedback about their products, adjusting their formulas or marketing efforts as per customer responses.
• Specialty Toy Stores: Offering a broad range of unique toys, these businesses can use Lucky Orange to better understand customer preferences, highlight popular categories, and optimize their product placement for maximum visibility and sales.

7. ShipScout

What it is for

ShipScout is a powerful Shopify application designed to streamline and automate the process of managing shipments. It provides a robust set of tools to handle shipping rates, carrier selections, and shipping scenarios, all while integrating seamlessly with your Shopify store.

Rating (number of review)

5/5 (based on nearly 20 reviews)

Features

• Automated Shipping Rates: This app allows businesses to offer accurate shipping rates to customers based on product weight, box sizes, and shipping zones.
• Carrier Integration: It simplifies carrier selection and pricing for businesses that require various carriers due to perishability considerations.
• Custom Shipping Scenarios: ShipScount enables businesses to set up custom scenarios such as free local delivery or pickup options.
• Bulk Editing: It plays a helpful role to manage shipping details in bulk.
• Responsive Customer Support: With a prompt and helpful response to queries, this app is ideal for businesses where resolving shipping issues quickly is crucial.

Pros and cons

Pros

• Save time with automation features 
• Accurate shipping rates
• Customizable shipping scenarios 

Cons

• Learning curve for businesses new to e-commerce

Who should use it?

• Book Retailers: Whether selling vintage books, textbooks, or the latest novels, book retailers often deal with various sizes and weights, making ShipScout a great tool for calculating precise shipping rates and handling bulk shipping edits.
• Fitness Equipment Stores: Given the bulky nature of fitness equipment like weights or treadmills, these stores can leverage ShipScout’s custom shipping scenarios to manage local deliveries, pickups, and international shipping.
• Eco-conscious Apparel Brands: With their commitment to sustainability, these brands often collaborate with green logistic partners to minimize carbon footprint. ShipScout’s carrier integration can simplify this process, ensuring seamless eco-friendly shipping.
• Custom Board Game Shops: Such businesses may deal with a wide array of product sizes and weights, from small card games to large strategy board games. ShipScout can accurately calculate shipping rates, optimizing the customers’ checkout experience.
• Online Plant Nurseries: These businesses might have unique shipping requirements, considering the delicate nature of live plants and the different container sizes. ShipScout can help set up custom shipping scenarios, ensuring plants reach customers in prime condition.

8. Dexter or Neat A/B Test

What it is for

Dexter or Neat A/B Test is an invaluable Shopify app designed to provide A/B testing capabilities to online stores. It empowers store owners to test different versions of their store elements and make data-driven decisions based on the results.

Rating (number of review)

4.3/5 (based on nearly 100 reviews)

Features

• Easy A/B Testing: Dexter or Neat A/B Test allows businesses to test different visual elements of their store and see which version performs better.
• Real-time Reporting: Online store owners are able to use this app with up-to-the-minute test results, ensuring the quickest response to customer preferences.
• Statistical Analysis: This app is crucial for online businesses that need data-driven evidence to make informed decisions about store design.
• Variation Management: It enables businesses to easily manage and compare different versions of store elements.
• Integration: This app seamlessly integrates with Shopify, making it simple for businesses to start A/B testing without significant technical know-how.
• User-friendly Interface: Makes the process of setting up and evaluating A/B tests easy, even for non-tech-savvy business owners.

Pros and cons

Pros

• Make data-driven change to stores
• Real-time adjustments
• User-friendly interface

Cons

• Overwhelming data
• Limited customization

Who should use it?

• Digital Design Services: For businesses offering digital design services such as website templates or logo designs, A/B testing different design presentations can significantly impact client conversions and satisfaction.
• Antique Online Shops: Given the unique and diverse nature of their product offerings, A/B testing can help identify the most effective way to display and describe their antique items to increase sales.
• Health & Wellness Stores: With a vast array of products like supplements, fitness gear, and health foods, these stores can use A/B testing to find the optimal way to present their offerings, promoting better customer understanding and engagement.
• Subscription Box Services: Whether it’s a monthly book club, gourmet snack box, or beauty product sampler, these businesses can use A/B testing to optimize their subscription sign-up process and increase conversion rates.
• Online Cooking or Baking Stores: Selling anything from utensils to recipe books, these stores can use A/B testing to experiment with different ways of showcasing their products, making their online store more appealing and intuitive for cooking enthusiasts.

9. Okendo

What it is for

Okendo is a powerful customer marketing platform, designed to enhance customer engagement through user-generated content such as reviews, ratings, and customer photos/videos.

Rating (number of review)

4.8/5 (based on nearly 800 reviews)

Features

• Advanced Review Collection: Okendo offers an innovative and streamlined way to collect reviews from customers, increasing the amount of feedback received.
• Photo/Video Reviews: It allows customers to attach photos and videos to their reviews, providing a more authentic and interactive user experience.
• Customer Profile Building: Okendo can create profiles from reviewers, giving potential customers a sense of community and shared interests.
• Review Syndication: This feature lets businesses share their customer reviews across multiple platforms, also with Shopify, expanding their brand’s reach.
• Integration with Other Platforms: Okendo seamlessly integrates with other popular marketing apps and services, offering a unified marketing solution.
• Customizable Review Displays: Businesses can tailor how reviews are displayed to match their branding and design ethos.

Pros and cons

Pros

• User-friendly interface
• Robust features for customer interaction
• Versatile integrations with other marketing tools
• Excellent customer support.

Cons

• Requirement some time to fully understand and utilize all its features.

Who should use it?

• Fashion & Apparel Brands: Such businesses thrive on customer reviews and visual testimonials, making Okendo a great fit for them.
• Online Gadget Stores: Stores selling electronic gadgets, where customer reviews can significantly influence purchasing decisions, would find immense value in Okendo’s review collection and display features.
• Beauty and Personal Care Shops: For businesses in this space, visual reviews from customers using their products can significantly enhance credibility and trust.
• Home Décor and Furniture Online Stores: These stores, where aesthetics play a crucial role in purchase decisions, can utilize Okendo’s features to display customer-submitted photos and reviews of products in real-life settings.
• Subscription-Based Services: Such businesses can use Okendo to collect and display customer feedback about their subscription experience, enhancing their brand’s reputation and reliability.

10. Klaviyo

What it is for

Klaviyo is a cutting-edge email marketing platform that enables businesses to create personalized, automated email sequences to boost customer engagement and retention.

Rating (number of review)

3.8/5 (based on nearly 1,700 reviews)

Features

• Personalized Emails: Klaviyo enables businesses to create personalized emails based on customer behavior and preferences, strengthening customer relationships.
• Automated Email Sequences: With Klaviyo, businesses can set up automated emails for various customer actions, such as cart abandonment, upselling, and re-engagement efforts.
• Segmentation: Klaviyo allows for sophisticated segmentation based on customer behavior, preferences, and history, enabling highly targeted marketing campaigns.
• Integration with E-commerce Platforms: Klaviyo integrates seamlessly with Shopify and other e-commerce platforms, making data transfer and email campaign management more streamlined.
• Analytics and Reporting: Klaviyo provides powerful analytics tools for tracking the performance of email campaigns, helping businesses optimize their marketing efforts.
• Pre-built Email Templates: The platform offers a range of customizable email templates, making it easy for businesses to create professional-looking emails.

Pros and cons

Pros

• Extensive personalization features 
• Advanced segmentation
• Powerful analytics tools
• Seamless integration with Shopify and other major ecommerce platforms
• Ability to set up automated email responses to various customer actions

Cons

• Steep learning curve for beginners

Who should use it?

• Boutique Fashion Retailers: These high-end stores can benefit greatly from Klaviyo’s segmentation features, allowing them to send bespoke offers to customers based on their previous purchases and preferences.
• Niche Online Bookstores: Specializing in specific genres like fantasy, romance, or historical fiction, these stores can use Klaviyo’s personalization capabilities to send custom book recommendations, enhancing the shopping experience.
• Specialized Subscription Box Services: Whether catering to beauty lovers, gamers, or foodies, these services can use Klaviyo’s automation and segmentation features to retain subscribers through personalized emails, thereby reducing churn.
• Premium Fitness and Wellness Product Shops: These businesses can leverage Klaviyo’s deep customization features to educate their customers about the unique benefits of their products, leading to increased customer loyalty and repeat purchases.
• Artisanal Gourmet Food and Beverage Stores: By using Klaviyo’s personalized email campaigns, these stores can encourage customers to explore new tastes and experiences based on their past purchases and preferences, thereby enhancing their culinary journey.

11. Rebuy

What it is for

Rebuy is a Shopify app designed to boost customer retention and increase average order value (AOV) through personalized recommendations, upsells, and cross-sells.

Rating (number of review)

4.9/5 (based on 460 reviews)

Features

• Personalized Recommendations: Rebuy uses customer data to provide tailored product suggestions, driving repeat purchases.
• Customizable Widgets: These elements can be easily adjusted to fit a store’s branding, helping to provide a seamless shopping experience.
• Intuitive Dashboard: Rebuy offers a user-friendly interface that simplifies the management of upsells and cross-sells.
• Smart Upsells & Cross-sells: The app analyzes customer behavior to present relevant upsell and cross-sell opportunities at different points in the customer journey.
• Automated Email Campaigns: Rebuy’s automation capabilities enable you to nurture customer relationships via personalized email campaigns.
• A/B Testing: This feature allows store owners to test different strategies to optimize conversion rates.

Pros and cons

Pros

• Upselling and cross-selling techniques 
• Intuitive dashboard
• A/B testing and optimization
• Automated email campaigns 

Cons

• Extensive feature set might be overwhelming for beginners.

Who should use it?

• Eco-friendly Apparel Stores: These businesses can utilize Rebuy’s personalized recommendation feature to suggest similar green products based on a customer’s previous purchases.
• Online Gourmet Coffee Shops: Such stores can use Rebuy to upsell larger packs or cross-sell related items like coffee mugs or filters.
• Artisanal Craft Supplies: These stores can offer customers complementary items or upsell premium materials using Rebuy’s smart upsell and cross-sell features.
• High-end Beauty Products Retailers: These stores can use Rebuy’s email campaigns to promote limited-edition items or new releases to repeat customers.
• Tech Accessories Stores: Such businesses can use Rebuy to cross-sell complementary products, such as offering a phone case when a customer buys a new smartphone.

12. Back In Stock

What it is for

Back In Stock is a Shopify app that allows customers to sign up for notifications when out-of-stock items become available again. This encourages customer retention and increases the chances of making sales that could have been missed.

Rating (number of review)

4.8/5 (based on over 700 reviews)

Features

• Customer Notifications: Back In Stock enables customers to sign up for restock notifications via email, SMS, or push notifications.
• Customizable Sign-up Forms: Store owners can customize the design and content of the sign-up forms to fit their brand identity.
• Dashboard Management: It provides a dashboard where businesses can view and manage the list of customers awaiting notifications.
• Integration with Email Platforms: It integrates with various email marketing platforms like Mailchimp, Klaviyo, and more.
• Advanced Analytics: This feature allows store owners to track the number of notifications sent and measure the impact on sales.
• Automatic Follow-ups: The app can automatically send follow-up messages to customers who haven’t completed their purchases.

Pros and cons

Pros

• Retain potential customers who are interested in unavailable items
• Convert missed sales
• Compatibility with various email marketing platforms 
• Customizable
• Advanced analytic

Cons

• Limited customization in lower plans
• Can be complex for beginners

Who should use it?

• Limited Edition Sneaker Stores: These businesses often deal with products that go out of stock quickly. They can use Back In Stock to notify their enthusiastic customers when new stocks or models arrive.
• Handmade Jewelry Shops: These stores can use the app to manage demand for unique, handmade items that may take time to restock.
• Organic Skincare Brands: Such businesses, which often deal with small batches of products, can keep their customers informed about product availability.
• Independent Bookstores: These stores can use Back In Stock to inform customers when sought-after titles or special editions are back on the shelves.
• Fitness Equipment Retailers: These businesses, especially during periods of high demand, can use the app to keep customers updated about the availability of high-demand items like weights or treadmills.

13. Peel

What it is for

Peel is a data analytics app designed for Shopify that provides automated insights into product sales and customer behavior, helping businesses to optimize their marketing strategies and increase profitability.

Rating (number of review)

5/5 (based on nearly 30 reviews)

Features

• Automated Reporting: Peel automatically generates daily, weekly, and monthly reports, providing businesses with consistent insights into their performance.
• Deep Customer Segmentation: Peel allows businesses to understand customer behavior better by segmenting users based on their shopping patterns, device usage, location, and more.
• Product Analytics: This feature presents detailed analytics about product sales, helping businesses identify their best-selling items and understand the reasons behind their success.
• Marketing Channel Analysis: Peel provides insights into the effectiveness of different marketing channels, guiding businesses where to invest their marketing budget effectively.
• Cohort Analysis: Peel enables businesses to track the behavior of specific user groups over time, aiding in understanding customer loyalty and retention.
• Revenue Breakdown: Peel provides detailed breakdowns of revenue sources, helping businesses understand where their income comes from.

Pros and cons

Pros

• Extensive range of analytics 
• Automated reporting 
• Ability to segment customers
• Marketing channel analysis

Cons

• Sometimes be overwhelming for users

Who should use it?

• Online Apparel Stores: These businesses often have large product ranges and can benefit from the product sales insights and customer segmentation.
• Fitness Equipment Retailers: These stores can utilize Peel to understand which products are best-sellers and what marketing channels are most effective.
• Gourmet Food Stores: Such businesses can use Peel to understand customer buying behavior and optimize their product range accordingly.
• High-end Electronics Shops: These stores can utilize the cohort analysis feature to track customer retention and loyalty.
• Subscription Box Services: These businesses can benefit from Peel’s revenue breakdowns to understand which subscription options are the most popular and profitable.

14. PageFly

What it is for

PageFly is a comprehensive page builder designed for Shopify. It provides a variety of tools to create unique, responsive, and high-converting pages without requiring coding skills.

Rating (number of review)

4.9/5 (based on over 8,000 reviews)

Features

• Drag-and-Drop Builder: PageFly offers an intuitive drag-and-drop interface, allowing users to design their pages easily.
• Template Library: With PageFly, businesses have access to a wide range of pre-designed templates that can be customized to match their branding.
• Responsive Design Tools: PageFly provides tools for designing pages that look great on any device, enhancing the user experience.
• Ecommerce Features: PageFly includes tools to create product detail pages, collections pages, and other essential e-commerce pages, improving the shopping experience.
• Custom CSS/HTML: For more advanced users, PageFly allows the addition of custom CSS/HTML, enabling greater customization.
• Integration with Shopify Apps: PageFly is compatible with a wide range of Shopify apps, enhancing its functionality and ease of use.

Pros and cons

Pros

• User-friendly interface
• Highly customizable
• Responsive design tools
• Wide app compatibility with other Shopify apps.
• Metadata and other SEO-friendly elements

Cons

• A learning curve, particularly for those new to page builders.
• Slightly slow page load speed.

Who should use it?

• Digital Products Stores: Businesses selling digital products like e-books, online courses, or software can leverage PageFly’s customization features to design unique pages that highlight the features of their digital offerings.
• Art Galleries and Auction Houses: These establishments can use PageFly to create visually stunning exhibition pages, showcasing their art pieces in a clean, organized way, and providing necessary auction information.
• Food and Beverage Online Stores: These businesses can use PageFly to create appetizing product pages with high-quality images and detailed descriptions of their food items.
• Non-profit Organizations: Non-profits can leverage PageFly’s customization options to create engaging pages for their campaigns, fundraisers, or awareness programs.
• Musical Instrument Shops: These businesses can use PageFly’s customization features to create detailed product pages that include the instrument specifications, images, videos, and more.

Mageplaza Instagram Feed

Mageplaza Instagram Feed is a comprehensive solution designed to elevate the attractiveness of your online store. Following a few straightforward instructions, you can place eye-catching Instagram photo or video widgets on any page and position, enhancing visitor engagement and brand interaction.

Furthermore, it fosters trust by incorporating customer testimonials and streamlines administrative duties through straightforward feed creation, customization, and control. Explore Mageplaza Instagram Feed’s capabilities today and elevate your storefront’s visual appeal!

Here are the key features of the Mageplaza Instagram Feed: 

• Flexible customization: This module allows you to freely customize the display of Instagram widgets, including selecting the layout, choosing the number of photos/videos, and customizing the title, description, and order.
• Easy Management: You can easily manage multiple feeds (create, edit, delete feeds, and update status).
• Multiple Feed Display: You can easily create Instagram widgets and embed Instagram blocks on the Home Page, Product Listing Page, Product Page, and any CMS pages, depending on your specific purposes.
• Customer redirection: After customers click on any image or video on your website, they will be directed to the Instagram account comprising that image or video to view all the photos. 
• Data Synchronization: This app stays updated with automatic or manual data synchronization, ensuring your feed remains current.
• User-Friendly Design: User-friendly interface and responsive design help to enhance user experience on all devices.

Pros: 

• Provide a free version with all features
• Compatible with Hyva theme that helps to avoid potential issues like display errors
• Have a team of enthusiastic and experienced developers and customer service
• Always available to support customers
• Come with all the latest features because it was just released in 2024

Cons: 

• May encounter minor issues since it is a new release on Shopify
• Have not many reviews and ratings on Shopify yet

Pricing plans: FREE

Who is it for?

• Perfect for online store owners seeking to enhance visual appeal and engagement.
• Appropriate for small businesses, boutique retailers, and large e-commerce brands alike.
• A flexible solution for presenting products and engaging with the audience.
• Ideal for utilizing user-generated content and showcasing customer testimonials.
• Equips users with the tools and flexibility to integrate dynamic visuals into their store.
• Accessible to individuals at all levels, from beginners to experienced e-commerce entrepreneurs.

Shopify Apps You Need: FAQs

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Final Words

The Shopify apps you need are essential tools for enhancing your online business, from streamlining operations to improving customer experience. By investing wisely, you can significantly boost sales growth, personalizing store design, automating marketing tasks, and delivering top-notch customer service.