Home > Articles > 7 Best Shopify Product Customizer Apps

7 Best Shopify Product Customizer Apps

August 17, 2023
Written and researched by experts at AvadaLearn more about our methodology

By Sam Nguyen

CEO Avada Commerce

The most effective way to differentiate your store and provide a unique shopping experience is by offering customizable products.  To help you achieve this, we have compiled a list of the 7 best Shopify product customizer apps.

Key Takeaways

  • Infinite Options: Ideal for Shopify businesses aiming to bundle add-on products, set custom pricing, and offer flexible product customization. Key features include dropdown menus and color swatches.
  • Product Options & Customizer: Suitable for businesses of all sizes looking to offer a wide range of customizable options. It helps overcome Shopify’s variant limitations with features like image swatches and custom file uploads.
  • Customily Product Personalizer: Perfect for print-on-demand businesses. It offers customizable products to enhance profit margins and conversion rates and boost customer engagement.
  • Qstomizer ‑ Custom Products: Great for Shopify owners offering a wide range of personalizable products. It provides extensive customization options and seamless integration with your online store.
  • Customify ‑ Custom Product App: Ideal for Shopify merchants of all sizes wanting to provide visual customization. It offers a user-friendly interface and a powerful custom product tool.
  • Custom Product Builder: Suitable for businesses of all sizes, offering unlimited custom options and seamless integration with Shopify’s inventory management. It allows for the creation of unique products.
  • W3 Custom Product Options: Great for Shopify business owners offering a seamless and interactive customization experience. Its features enhance the shopping experience and empower customers to create unique products.

How to choose the right Shopify Product Customizer Apps?

When selecting a Shopify product customizer app, consider the following factors:

  • Customization Options: Seek a product customizer app with a broad range of customization features that align with your business and product type. For example, the app should support POD integrations and print-ready files for web-to-print businesses.
  • Easy Setup and Usability: Choose a Shopify app that is simple to install and provides a user-friendly experience for both merchants and customers. An intuitive interface enhances customer experience and makes customization effortless.
  • Customer Support: Opt for a product customizer app with reliable customer support. A dedicated support team can aid in resolving any setup and onboarding issues, ensuring a smooth user experience.
  • Flexible Integration: The app should seamlessly integrate with your Shopify store and other inventory management, order processing, or marketing applications. This facilitates efficient data exchange and enhances overall store functionality.
  • Live Preview of Custom Products: Consider an app with a live preview, allowing customers to visualize their customizations in real time. This improves the shopping experience and assists customers in making informed purchasing decisions.

7 Best Shopify Product Customizer Apps

Let’s explore the top choices for Shopify product customizer apps.

Infinite Options

Upgrade your Shopify store with the powerful features of Infinite Options, the ultimate app for unlimited product options and customization. 

Why we like it: 

Here’s why we like Infinite Options:

  • Product Option Variety: Infinite Options allows shoppers to select product options using dropdown menus, color and variant image swatches, and radio buttons.
  • Bundle Add-Ons: You can easily bundle add-on products with your main offerings, allowing you to increase prices and provide additional value to customers.
  • Customization Flexibility: Infinite Options is the go-to app for product options customization and variant options, catering to your unique business needs.
  • Gift-Wrapping Surcharge:  Infinite Options makes incorporating additional charges for unique services effortless.
  • Rush Processing: With Infinite Options, you can easily set up a $15 fee for rush processing, ensuring efficient handling of urgent orders.

Pricing

Here is the pricing structure for Infinite Options:

  • Free trial: 14 days
  • Professional: $12.99/month

Rating

  • Score: 4.8/5.0 with 3801 reviews on Shopify

Key Features

Here are some key features of Infinite Options:

  • Infinite Options: This enables adding unlimited product options to your items.
  • Add-ons: Allows displaying per-option charges directly on your product page.
  • Visualize: Facilitates the creation of dropdown menus/checkboxes for multiple variant options.
  • Customize: Supports swatches/add-ons for engraving, monogramming, and custom printing.
  • Product Bundling: Boosts sales by increasing your store’s average order size.

Pros & Cons

Considering the pros and cons before deciding is essential. Let’s follow them below:

ProsCons
Extensive customization options

Add-on product bundling

User-friendly

Flexible pricing
Limited free plan

Additional cost for advanced features

Who should use it?

Business Scale: Infinite Options suits businesses of all scales, ranging from small and medium-sized enterprises to large corporations. This app can meet your product customization needs whether you’re just starting or have an established online presence.

Business Industry: Infinite Options caters to various industries and business types. Retailers in fashion, home decor, electronics, beauty, and many other sectors can use it.

Product Options & Customizer

Product Options & Customizer is a versatile app that allows you to add unlimited product options to your Shopify store, overcoming the platform’s variant limitations.

Link app: https://apps.shopify.com/product-customizer 

Why we like it 

Here’s why we like Product Options & Customizer:

  • Expanded Option Limitations: Product Options & Customizer allows you to overcome Shopify’s 3-option, 100-variant limit. You can offer your customers various customizable options with robust features such as image swatches, color swatches, calendar date selectors, file uploads, and more.
  • Versatile Customization: The app offers a variety of customization options, including a Google fonts picker, custom file uploads, drop-down menus, text inputs, radio buttons, and checkboxes. This flexibility empowers you to create a tailored and interactive shopping experience.
  • Premium Features for Advanced Customization: Product Options & Customizer offers premium features like per-option up-charge pricing and conditional logic to show/hide options. These advanced capabilities allow you to implement sophisticated pricing strategies and provide personalized options based on customer preferences.
  • Efficient Product Management: If you have a large inventory with multiple SKUs, the bulk actions feature of the app can save time by letting you manage and update product options in bulk. Additionally, the ability to create product options templates further streamlines the customization process.

Pricing

Product Options & Customizer offers flexible pricing plans for different business needs. Here is an overview of their pricing structure:

  • Free trial: 14 days
  • Basic Plan: $19.99/month
  • Premium Plan: $49.99/month
  • Premium Plus Plan: $99.99/month

Rating

  • Score: 4.7/5.0 with 1320 reviews on Shopify

Key Features

Here are some key features of Product Options & Customizer:

  • Image Swatch & Color Swatches: Enables switching between images on product pages.
  • Upcharge: Allows for custom option pricing to enhance revenue per product or collection.
  • Conditional Logic: Facilitates showing or hiding product options based on certain conditions.
  • Product Variations: Supports combining variants with product variations across multiple products.
  • Additional Tools: Includes a Date Picker, Font Picker, Checkbox, Calendar Date Selector, File Upload, and more.

Pros & Cons

Here are the pros and cons to help you make an informed decision:

ProsCons
Simple solution

Cheap pricing

Unlimited product variations 
No product visualization

A Limited set of features

Only for simple products

Who should use it?

Business Scale: Product Options & Customizer suits businesses of all sizes and industries that want to offer extensive product customization options. It benefits those looking to expand beyond Shopify’s variant limitations and provide a personalized shopping experience for their customers.

Business Industry: Various industries can benefit from Product Options & Customizer. It caters to retail, e-commerce, B2B, and service-based businesses.

Customily Product Personalizer

Customily Product Personalizer is a powerful app that empowers businesses to offer customizable print-on-demand products to their customers.

Why we like it:

Let’s explore why we like it:

  • Increased Margins and Conversions: Allows customers to personalize their products. Personalization adds value to the products, making customers more likely to purchase.
  • Enhanced Customer Engagement and Loyalty: Offers personalized products and creates a deeper connection with customers, leading to higher engagement and loyalty. Customers appreciate the ability to design products according to their preferences, fostering a positive brand relationship.
  • Streamlined Fulfillment Processes: Simplifies order processing and delivery with automated fulfillment processes. This results in faster turnaround times, allowing businesses to meet customer expectations while saving time and reducing costs.
  • Reduced Returns: Visually represents the customized products, ensuring customers clearly understand what they will receive. This transparency reduces the likelihood of returns and enhances customer satisfaction.
  • Seamless Shopping Experience: Easily personalize their desired products, preview their designs, and make informed purchasing decisions. This engaging experience purchases and word-of-mouth referrals.

Pricing

Here are the pricing plans for Customily Product Personalizer

  • Free trial: 9 days
  • Customily Plan: $49/month

Rating

  • Score: 4.8/5.0 with 129 reviews on Shopify

Key Features

Here are some key features of Customily Product Personalizer

  • Unlimited Options: Includes texts, fonts, colors, textures, images, star maps, and cartoons.
  • Ready-to-Use Collections: Provides clipart collections and full design templates.
  • Automated File Export: Supports the export of ready-to-print, engraved, or laser-cut files, eliminating the need for extra manual work.
  • Print-on-Demand Providers: Connects with various Print-on-Demand providers to automate fulfillment processes.
  • Global Support Team: Comes with a dedicated global support team and includes live chat to help make your products look stunning.

Pros & Cons

Here are the pros and cons of using Customily Product Personalizer

ProsCons
Increased Margins and Conversions

Enhanced Customer Engagement and Loyalty

Streamlined Fulfillment Processes

Reduced Return

Seamless Shopping Experience
Limited product visualization 

A limited set of features

Best suited for simple products

Who should use it?

Business Scale: Businesses of all sizes can benefit from Customily Product Personalizer, especially those in the print-on-demand industry.

Business Industry: Customily Product Personalizer suits various business sectors, including e-commerce, fashion, home decor, and personalized gifts.

Qstomizer ‑ Custom products

Qstomizer – Custom product is an innovative solution that brings the power of product personalization directly to your online store.

Why we like it : 

Let’s explore why we like it:

  • Extensive Product Customization: Freely personalize various products such as t-shirts, canvases, jewelry, mugs, dog collars, and more. With over 200 pre-made product templates or the ability to create custom templates, customers have endless possibilities to express their creativity.
  • Easy Integration: Install the app, select the product you want to customize, and add an automatic “Customize” button to the product page. It seamlessly integrates into your existing store, providing a smooth and user-friendly experience for you and your customers.
  • Design Download and Printing: Download the designs created by your customers from the backend. This feature lets you quickly print or send the designs to your preferred printing company.
  • Versatile Product Options: Offer a wide range of product options for customization, including text, images, colors, and more. This versatility allows customers to create unique, personalized products that align with their preferences.
  • Enhanced Customer Engagement: Enable customers to personalize their products, Qstomizer enhances customer engagement and satisfaction. The interactive customization process fosters a deeper connection between customers and your brand, increasing loyalty and repeat purchases.
  • Time-Saving Backend Management: Provide a user-friendly backend interface where you can manage and organize customer designs. It simplifies the process of handling and fulfilling customized orders, saving you time and ensuring a smooth workflow.
  • Seamless Printing Integration: Seamlessly integrate with printing companies, allowing you to transfer customized designs for professional printing. This integration eliminates manual file transfers and ensures high-quality printing results.

Pricing 

Here are the pricing plans for Qstomizer ‑ Custom products

  • Free trial: 15 days
  • Basic Plan: $99/month
  • Advanced Plan: $29.99/month
  • Professional Plan: $49.99/month

Rating

  • Score: 4.9/5.0 with 218 reviews on Shopify

Key Features

Here are some key features of Qstomizer ‑ Custom products

  • Pre-Made Templates: Offers over 200 ready-to-use product templates, with the ability to create your own.
  • Import Capabilities: Supports importing images and various document formats, including PDF, PSD, CDR, EPS, and AI through QR and over 15,000 stock images.
  • Printing and Pricing Options: Allows multiple print area shapes and multi sides, applying price rules and quantity discounts.
  • Editing Features: Uses AI for background removal, offers Google and custom fonts, and includes a powerful image editor.
  • Additional Features: Provides a bulk variant selector, inventory control, pre-made templates, and a mobile version for convenience.

Pros & Cons

Here are the pros and cons of using Qstomizer ‑ Custom products

ProsCons
Extensive product customization options

Easy integration into your store

Design download and printing features

Versatile product options for customization

Enhanced customer engagement and satisfaction

Time-saving backend management

Seamless integration with printing companies
Poor customer service

Most of their features are available with the paid plan.

Who should use it?

Business Scale: The Qstomizer ‑ Custom products app benefits Shopify businesses of various scales, from small to large.

Business Industry: The Qstomizer ‑ Custom products app is ideal for Shopify business owners who sell a variety of products that can be personalized, such as clothing, phone cases, coffee mugs, posters, business cards, keyrings, and wall hangings.

Customify ‑ Custom Product App

Customify – Custom Product App is a user-friendly and robust solution that simplifies the process of customizing products for your Shopify store.

Why we like it :

Let’s delve into why we love it:

  • Visual Customization: Customify provides a custom product tool allowing Shopify merchants to design and personalize their products visually. With a mouse click, they can customize the product according to their style and preferences, creating a unique and personalized item.
  • On-Demand Printing: Customify supports on-demand printing, allowing products to be designed and printed according to customer specifications. This feature guarantees that customers receive top-quality, personalized products tailored to their unique needs.
  • Easy Customization Process: The intuitive interface and user-friendly tools enable customers to customize and design their desired items easily.
  • Wide Product Range: Whether you sell apparel, accessories, or any other customizable products, Customify is suitable for businesses that offer products that Shopify merchants want to customize. It provides a versatile solution to cater to a wide range of products and customization options.
  • Enhanced Customer Experience: Shopify businesses can create products that align with their unique preferences, fostering a deeper connection with your brand and increasing customer satisfaction.

Pricing

Here are the pricing plans for Customify ‑ Custom Product App:

  • Free trial: 14 days
  • Lite Plan: $10/month
  • Basic Plan: $15/month
  • Professional Plan: $30/month
  • Ultimate Plan: $50/month

Rating 

  • Score: 4.5/5.0 with 230 reviews on Shopify

Key Features

Here are some key features of Customify ‑ Custom Product App: 

  • Efficient Use: Ideal for store owners seeking a quick and easy-to-use solution.
  • Multilingual Personalization: Supports personalization in any language.
  • Real-Time Design: Creates their designs and view results in real-time.
  • Multiple Elements: Enables the addition of multiple images and texts.
  • Cost Setting: Offers an option to set extra costs.

Pros & Cons

Here are the pros and cons of using Customify ‑ Custom Product App: 

ProsCons
Delivers live previews to clients to show how the item appears

Provides a translation tool for your
consumers to use

Wide range of customization

Have a user-friendly interface

Real-time preview to view all customizations and enhance user experience

Supports multilingual languages 

Some users faced issues with the application server

Poor customer service.

Who should use it?

Business Scale: Customify suits businesses of all scales, including small, medium, and large enterprises. Whether you’re just starting your online store or already have an established business, Customify can cater to your custom product customization needs.

Business Industry: Customify is versatile and can be used across various industries. It is ideal for businesses that offer customizable products, such as apparel, accessories, home decor, promotional items, and more.

Custom Product Builder

Custom Product Builder is an innovative app that empowers customers to create unique products that cater to all their needs. 

Why we like it

Let’s show why we like it:

  • Live Visual Customization: Custom Product Builder allows buyers to personalize and preview various product parts in real time, including material, color, and shape. They can also add custom text and images to different product views, providing a dynamic and interactive customization experience.
  • Flexible Option Configuration: The app offers flexible option configuration with complex conditional logic and pricing formulas. This allows businesses to create customizable products with multiple variations and pricing tiers, catering to different customer preferences and budgets.
  • Transparent 2D Image Integration: The app works with transparent 2D images, similar to Photoshop layers. This enables seamless integration of custom designs and graphics, accurately representing the personalized product.
  • Integration with Shopify Inventory Management: Custom Product Builder integrates with an inventory management system, enabling businesses to track stock levels and SKUs associated with customized products. This ensures efficient order management and prevents overselling.
  • Streamlined Order Processing: With Custom Product Builder, businesses can easily manage and process orders for custom products. The app provides a user-friendly interface for order management, ensuring smooth fulfillment and delivery of personalized products.

Pricing

Here are the pricing plans for Custom Product Builder:

  • Free trial: 30 days
  • Product Option: $7.99/month
  • Customizer: $15/month
  • Personalizer: $40/month
  • Pro: $60/month

Rating 

  • Score: 4.5/5.0 with 120 reviews on Shopify

Key Features

Here are some key features of Custom Product Builder:

  • Provide an experience where customers can “Build their own product”
  • Allows unlimited custom options and complex conditional logic
  • Features a live preview for photos, illustrations, logos, and monograms
  • Interface is easily customizable via CSS to align with your brand’s aesthetic

Pros & Cons

Here are the pros and cons of using Custom Product Builder

ProsCons
Reasonable price for the paid subscription

Top-notch customer service
A lot of glitches in the software

Who should use it?

Business Scale: Custom Product Builder suits businesses of all scales, from small to large enterprises.

Business Industry: Custom Product Builder can benefit various industries, including e-commerce, retail, apparel, promotional products, personalized gifts, and more. Any business that offers customizable products can leverage Custom Product Builder to enhance its product offerings and provide a unique shopping experience to its customers.

W3 Custom Product Options

W3 Custom Product Options offers Shopify merchants a seamless and interactive customization experience. Let’s investigate the details and discover how this app can enhance your product offerings.

Why we like it 

Let’s explore why we like it:

  • Unlimited Product Options: Adds unlimited product options to your Shopify store, allowing you to offer your customers a wide range of customization choices, enhancing their shopping experience.
  • Live Product Preview: Offers a live product preview feature, enabling customers to see how their selected options will look on the product in real time. This interactive preview enhances customer engagement and helps them make informed decisions.
  • Image Customizer: Opens up new possibilities for visual customization, making the product customization process more dynamic and exciting.
  • Image Picker: Includes an image picker feature allowing customers to choose images for customizations. This feature adds a personal touch to the customization process, enabling customers to add their images or select from a predefined image library.
  • Width x Height Calculator: Simplifies customer measurement, ensuring accurate customization specifications and reducing errors.
  • Demo Shop: Provides a demo shop to see the app in action. This demonstration helps you understand how the app works and how it can benefit your business.

Pricing 

Here are the pricing plans for W3 Custom Product Options

  • Free trial: 7 days
  • Classic Plan: $8.99/month
  • Pro Plan: $18.99/month

Rating 

  • Score: 4.8/5.0 with 294 reviews on Shopify

Key Features

Here are some key features of W3 Custom Product Options:

  • Live product preview
  • Supports add-on pricing
  • Easy to use

Pros & Cons

Here are the pros and cons of using W3 Custom Product Options:

ProsCons
Unlimited product options

Live product preview

Image customizer

Width x Height calculator
Limited Compatibility and Customization Features

Who should use it?

Business Scale: W3 Custom Product Options suits Shopify businesses of all scales, from small to large. The app can accommodate your product customization needs, whether you have a small boutique or a large e-commerce store.

Business Industry: W3 Custom Product Options is versatile and can be used across various industries. It is particularly beneficial for businesses that offer customizable or personalized products, such as apparel, accessories, home decor, gifts, and more. The app allows Shopify merchants to provide customers with a unique and tailored shopping experience.

Best Product Customizer Apps: FAQs

Shopify Product Customizer Apps work by providing additional features and functionalities to your Shopify store that allow customers to customize and personalize products. These apps typically offer a user-friendly interface where customers can choose from various colors, sizes, text inputs, images, and more. 
Shopify Product Customizer Apps offer several benefits for both businesses and customers. Some of the key benefits include:
  • Enhanced Customer Experience
  • Increased Sales and Conversion Rates
  • Higher Customer Satisfaction and Loyalty
  • Streamlined Order Fulfillment
Yes, there are different types of Product Customizer Apps available. Some apps focus on specific product types, such as apparel or jewelry, while others offer general customization options for various products. 

Some apps also specialize in customization features like image uploads, text editing, or color selection. Exploring different apps to find one that best suits your business’s specific needs and product offerings is essential. 

Yes, Product Customizer Apps integrate seamlessly with other features of the Shopify platform. They can work with inventory management, pricing, shipping, and other essential functionalities provided, ensuring a smooth and cohesive experience for both businesses and customers.
Yes, most Product Customizer Apps are compatible with mobile devices. They provide a responsive and user-friendly experience across various devices, including smartphones and tablets. 

In Conclusion 

This article overviews Shopify Product Customizer Apps and their benefits. These apps allow Shopify businesses to enhance their customer’s shopping experience by allowing them to personalize and customize products according to their preferences.


Sam Nguyen is the CEO and founder of Avada Commerce, an e-commerce solution provider headquartered in Singapore. He is an expert on the Shopify e-commerce platform for online stores and retail point-of-sale systems. Sam loves talking about e-commerce and he aims to help over a million online businesses grow and thrive.