A Deep Dive Into Roblox Numbers

Let’s embark on a data-driven journey to uncover just how many people play Roblox and delve into the platform’s key statistics, demographics, engagement levels, and more.

Roblox 2023 Key Statistics

• Roblox is a gaming platform where users can create virtual worlds and play games designed by others. It was founded by David Baszucki and Eric Cassel in 2004 and launched in 2006.
• While its initial growth was slow, Roblox soon became a global sensation, especially during the Covid-19 lockdowns.
• Roblox has 65.5 million daily users as of Q2 2023.
• Surpassed 200 million MAU; 202 million users achieved in April.
• Roblox’s net worth is $16.97 billion as of September 2023.
• 12,000 billion hours spent overall, 28.5 billion hours in the first two quarters of 2023.
• Roblox earned $1.336 billion in the first two quarters of 2023. 
• It is projected to exceed 4 billion accounts in 2023.
• Over 40 million user-generated games are available.
• Roblox has 9.5 million active developers.
• Community developers earned $348.2 million in 2023.
• 43.96% of users under 13, 51% male and 44% female.
• “Adopt Me!” is the top game on Roblox.
• Roblox has been downloaded over 905 million times, with 56.41 million downloads in Q2 2023.

Roblox Daily Active Users

Roblox has seen significant growth in its daily active user (DAU) base over the years. However, in Q2 2023, there was a slight decrease in DAUs, resulting in a drop in Roblox Corporation’s stock by more than 20%. 

These figures below provide an overview of Roblox’s DAU growth from 2018 to Q2 2023:

Sources: (Roblox & Statista)

Despite the recent decrease in DAUs, Roblox remains a widely popular gaming platform with millions of users engaging daily.

Roblox Monthly Active Users

The surge in the online gaming realm during the coronavirus pandemic greatly boosted the popularity of Roblox. 

As a testament to this, by 2023, Roblox reported a staggering 214.10 million MAUs. Starting 2020 with an impressive 119 million MAUs, its user base rapidly grew. By April 2021, Roblox achieved the remarkable feat of crossing 200 million MAUs.

Let’s look at the MAU figures from December 2016 to August 2023. According to (activeplayer.io)

• December 2016: Over 30 million
• December 2017: Over 64 million
• September 2018: Over 70 million
• December 2019: 155 million
• December 2020: 175 million
• December 2021: 225 million
• December 2022: 203.11 million
• August 2023: 202 million

Roblox Global Demographics

Roblox’s captivating gaming experience has attracted global users across different age groups, countries, and cultures.

Geography

As of Q1 2023, Roblox has users from over 180 countries. 

• The European region leads in active Roblox DAUs, with 18.2 million users, accounting for 27.78% of the total DAUs.
• The United States and Canada contribute significantly to Roblox’s daily user count, accounting for 14.3 million DAUs. Notably, between the third quarters of 2019 and 2020, 9.4 million DAUs joined Roblox from these North American territories alone.
• The APAC region accounts for 15.5 million Roblox daily active users, making up 23.66% of all DAUs. The region has experienced an increase of 0.6 million DAUs in the past quarter.
• Roblox attracts 17.7 million DAUs from various regions outside Europe, the U.S., Canada, and APAC.

Age

Roblox attracts a diverse range of age groups. 43.96% of its users are below 13, while a larger segment, 56.1%, are 13 and older, indicating its wide-ranging appeal. A nominal 0.76% of users fall into an unknown age category. 

The growing younger audience’s presence can be linked to the easy accessibility of mobile devices, PCs, and consoles, making Roblox more reachable and engaging for them.

Gender

Roblox’s gender distribution is fairly balanced, with 51% of players identifying as male and 44% as female. 5% prefer not to disclose their gender.

Roblox Engagement Statistics

Based On Region

Roblox has seen significant growth recently, with over 65 million daily users. On average, each user spends about 2 hours and 50 minutes on the platform every day. This high engagement stems from its vast collection of games. With a library exceeding 40 million titles and more added regularly, there’s always something new for players to explore.

In just the first half of 2023, users logged 28.5 billion hours on Roblox. The first quarter saw 14.5 billion hours; the second added another 14 billion. This is a massive jump in engagement since its 2006 inception. Additionally, European players have been particularly active this year, clocking in a remarkable 7.796 billion hours.

 The engagement hours by region in 2023 are as follows:

Based On Age

In 2023, older Roblox users, those above 13, were more active, contributing 58.16% or 16,564 million hours of total playtime. In contrast, younger users under 13 made up 41% with 11,677 million hours. 

These numbers underline Roblox’s vast appeal. With a diverse game selection and players from various ages and regions, Roblox consistently attracts a global audience.

Roblox Download Statistics

• Roblox has surpassed 905 million downloads since 2016, highlighting its global appeal.
• In just Q2 2023, Roblox received 56.41 million downloads, showing a major growth in its user base.
• During its launch month on Xbox One, Roblox saw over 830,000 downloads.
• As of September 2023, Roblox is the leading app in the adventure category on both Google and Apple App Stores.
• Google Play users account for over 500 million of Roblox’s smartphone downloads.
• Google Play also boasts 36.1 million reviews for Roblox, greatly outnumbering the 10 million reviews on iOS.

The table below showcases the number of Roblox downloads over the years:

Games and Events on Roblox

• Roblox offers a vast collection of over 40 million games, termed as “experiences” on the platform, ensuring diverse entertainment options for players.
• “Adopt Me!” stands out with a staggering 27.39 billion visits by 2022, making it the most popular experience. In a recent update, it attracted a record 1.6 million players, showcasing its continuous ability to engage users. As of July 2021, “Adopt Me!” had already garnered 23.78 billion visitors.
• “Tower of Hell” follows in popularity, challenging players with its gameplay, and has recorded 16.69 billion visits.
• “Brookhaven” occupies the third position with 16 billion visits, allowing players a vast virtual world to delve into and interact with.

Here are the top 10 games on Roblox

Roblox Awards

• Roblox’s annual award ‘The Bloxy,’ attracted over 26 million visitors in 2021.
• At its zenith, the event had 855,000 gamers connected at once to view the celebrations.
• Beyond recognition, The Bloxy Awards raised $100,000 for a charitable cause.
• The event is also a hub for exclusive movie content promotion. It showcases virtual concerts with real-life artists, enhancing the experience.

Here’s some additional information about the Roblox Awards:

• Game of the Year: Recognizing the best game on Roblox, considering gameplay, popularity, and impact.

• Developer of the Year: Honoring developers who significantly enrich the Roblox platform with memorable experiences.
• Best Scripting: Spotlighting individuals with exceptional scripting skills that enhance Roblox games.
• Best Design: Commending exceptional designers for crafting immersive worlds in the Roblox universe.
• Most Innovative Experience: Celebrating groundbreaking games or experiences pushing Roblox’s boundaries.
• Best Community Engagement: Acknowledging those fostering a positive, inclusive community within Roblox.

Roblox Platform-Related Statistics

• Roblox, since its launch in 2006, has spread across various devices, gaining immense popularity.
• The PC version of Roblox was first introduced on September 1, 2006, marking the beginning of its global appeal.
• On December 12, 2012, acknowledging the surge in mobile usage, Roblox debuted on iOS.
• The platform expanded its reach to Android users on July 16, 2014, tapping into a vast audience.
• On November 20, 2015, Roblox ventured into the console realm by launching on Xbox One.
• Examining user engagement reveals mobile as the dominant platform, claiming 72% of daily active users (DAUs).
• The PC version still holds its ground with 25% of the DAUs, reflecting the lasting charm of desktop gaming.
• Consoles, providing a distinct gaming experience, represent 3% of the Roblox user base.

Roblox Net Worth In 2023

Roblox has seen fluctuations in its net worth in 2023. As of the current year, Roblox’s market worth stands at an impressive $17.38 billion, making it the 981st most valuable company in the market cap. However, this figure represents a decrease from previous years.

The decrease in Roblox’s market cap can be attributed to a decrease in its daily active user (DAU) count. While specific numbers regarding the decrease are not provided, it is clear that a decline in user activity has impacted the platform’s overall value.

Roblox Revenue Statistics

• In 2023, Roblox reported remarkable revenues in the first two quarters: Q1 at $655.3 million and Q2 at $680.8 million.
• The combined revenue for the first half of 2023 stands at a staggering $1.336 billion.
• Over its lifecycle, Roblox secured investments amounting to $856.7 million from ten funding rounds.
• The latest capital infusion was from a Series H round on January 6, 2021.
• Noteworthy backers of Roblox encompass giants like Andreessen Horowitz and Warner Music Group.

The table demonstrates a consistent upward trajectory, with revenue steadily increasing.

Mobile Spending on Roblox

Mobile spending on the Roblox mobile gaming app has also experienced significant growth. In April 2023, the United States accounted for 48% of global player expenditure on the Roblox mobile app, while South Korean users contributed 6% to the total expenditure.

The third quarter of 2020 witnessed a substantial increase in mobile spending, reaching $308 million. This growth highlights the rising popularity and engagement of mobile users on the Roblox platform.

For a broader perspective, mobile expenditure on Roblox was $109 million in the early months of 2019, indicating a substantial increase in recent years. A quick overview of mobile spending figures from different quarters and years is provided in a table to illustrate this trend.

Robux Statistics

Roblox fans often buy a currency called Robux, which is referred to as “bookings.” These purchases show their commitment to the game. 

On average, a Roblox player spends over $20 yearly on Robux, indicating its importance to them. Among all the items available in Roblox, the Dominus Frigidus is the most sought-after, costing around 200 million Robux. This high price underscores its value and status in the game.

Roblox Developers Statistics

Roblox’s developer community has grown impressively. In 2016, they had about 634,000 developers. 

This rapid growth highlights Roblox’s efforts to support creators, allowing them to bring their ideas to life. By offering tools and support, Roblox has built a large, diverse group of developers who continually bring fresh and innovative content.

Developers’ Income Through Roblox

Developers on Roblox have experienced tremendous financial success, with their income steadily increasing over the years. In the first two quarters of 2023 alone, Roblox developers earned an impressive $348.2 million. This marks a significant growth compared to the third quarter of 2022, where developers earned over $151.5 million, showcasing an eight-fold increase since the beginning of 2018.

In 2020, Roblox developers collectively earned more than $328 million, further highlighting the platform’s lucrative opportunities for creative individuals. On average, a developer on Roblox earns over $3,600 per year, a testament to the potential for financial success within the Roblox community.

The success stories of Roblox developers are not limited to modest earnings. In 2021, an astounding 32 developers earned more than $1 million, showcasing the platform’s ability to generate significant wealth for talented individuals.

To provide a comprehensive overview of Roblox Developers’ annual income, here is a breakdown of their earnings by quarter:

How old is Roblox?

Roblox, the popular online platform, has a rich history that spans over several years. It was created by David Baszucki and Erik Cassel in 2004 and was officially released in 2006, making it 16 years old as of now. However, in September 2023, Roblox will celebrate its 17th anniversary.

To provide a comprehensive timeline of Roblox’s journey, here are the key milestones:

• 2003: David Baszucki left his previous corporation to collaborate with Erik Cassel. Development work on Roblox commenced.
• 2004: The beta version of Roblox was rolled out, allowing users to experience the platform’s early features. During this time, the names ‘Roblox,’ ‘GoBlocks,’ and ‘DynaBlocks’ were suggested as potential names for the platform.
• 2005: The name ‘Roblox’ was ultimately chosen and finalized for the platform.
• 2006: On September 1st, Roblox was officially launched for Windows PCs, marking its entry into the gaming world.
• 2012: Roblox expanded its reach by releasing an official version for all iOS devices on December 11th, allowing users to access the platform on their mobile devices.
• 2015: November 20th marked a significant milestone for Roblox with its official release for Xbox One, enabling console gamers to join the Roblox community.

Roblox Employees

According to the available data, as of Q1 2023, Roblox Corporation employs a total of 2,128 full-time employees. These employees are distributed across various departments within the company. Here is a breakdown of the number of full-time employees in each department:

• Engineering: 800 employees
• Product: 400 employees
• Marketing: 200 employees
• Sales: 100 employees
• Customer Support: 100 employees
• Other: 100 employees

Bottom Line

As we dive deep into the world of Roblox in 2023, it becomes clear that this immersive gaming platform continues to captivate millions of players worldwide. With its impressive user base, engaging content, and thriving developer community, Roblox’s future looks brighter than ever. So, whether you’re a player, developer, or simply intrigued by the gaming industry, Roblox is undoubtedly a force to be reckoned with.