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Top 7 Product Customizer Apps for Your Shopify Store in 2024

February 29, 2024
Written and researched by experts at AvadaLearn more about our methodology

By Sam Nguyen

CEO Avada Commerce

This article delves into the top 7 product customizer apps for Shopify, highlighting their key features, pricing, and how they can transform your online store into a haven for customized shopping experiences. 

Product Customizer Apps: Quick comparison

App Name Vendor Rating Pricing (Monthly) Logo Action
1. Product Options & Customizer

👉 More Info

Product Customizer 4.7 ⭐ ✔ From $19.99
✔ Free plan: Yes
Get app!
2. CPB ‑ Custom Product Builder

👉 More Info

Buildateam 4.6 ⭐ ✔ From $7.99
✖ Free plan: No
Get app!
3. Zepto Product Personalizer

👉 More Info

Zepto Apps 4.8 ⭐ ✔ From $9.99
✖ Free plan: No
Get app!
4. W3 Custom Product Options

👉 More Info

W3trends 4.8 ⭐ ✔ From $8.99
✖ Free plan: No
Get app!
5. Kickflip ‑ Customize Products

👉 More Info

Kickflip 4.6 ⭐ ✔ $49/month
✔ Free to install
Get app!
6. Inkybay ‑ Product Personalizer

👉 More Info

EFOLI, LLC 4.9 ⭐ ✔ From $19.99
✖ Free plan: No
Get app!
7. Zakeke ‑ Customizer 2D 3D

👉 More Info

Zakeke (Futurenext Srl) 4.6 ⭐ ✔ From $19.90
✖ Free plan: No
Get app!

1. Product Options & Customizer | Personalize Product Variants

  • Rating: 4.7/5 ⭐
  • Total reviews: 1,426 ✍

Product Options & Customizer stands out for its ability to provide unlimited customization options seamlessly integrated with Shopify’s latest themes. What sets it apart is its extensive range of features such as image and color swatches, date and font picker options, enabling a highly personalized shopping experience that not only caters to the needs of customers looking for personalized product variants but also aims at boosting store revenue through upcharges for custom options.

Product Customizer app shopify

Key Features

  • Extensive Product Customization: Offers unlimited variant options from Color Swatches to File Uploads, catering to various customization needs.
  • Upcharge for Premium Options: Enables merchants to add upcharges for custom options, increasing revenue.
  • Interactive Visual Customization: Alter visuals as per customer choices for an engaging shopping experience.
  • Seamless Integration: Works directly in Shopify admin, ensuring compatibility with the latest themes.
  • Support for Multiple Apps: Compatible with apps like ReCharge, In Cart Upsell, and more for enhanced functionality.

Pros & Cons

Pros:

  • Easy setup and user-friendly interface.
  • Extensive customization capabilities for multiple product variations.
  • Efficient, available, and multilingual customer support.
  • Free plan available for basic customization needs.

Cons:

  • Some minor issues require contacting customer support for resolution.

Pricing

  • 14-DAY FREE TRIAL
  • Free Demo Plan:
    • 1 Product
    • 10+ field types, file uploads, image swatches, and more.
  • Basic Plan: $19.99/month for unlimited products, live onboarding support.
  • Premium Plan: $49.99/month adds conditional logic and upcharge pricing.
  • Premium Plus Plan: $99.99/month includes dedicated success manager and advanced support options.

Who Should Use It?

  • eCommerce stores looking for extensive product customization options.
  • Businesses that require a seamless integration with Shopify and compatibility with various apps.
  • Merchants aiming to boost sales through premium customization upcharges.
  • Companies seeking a customizable solution with a variety of field types and the ability to manage unlimited products.

2. CPB ‑ Custom Product Builder

  • Rating: 4.6/5 ⭐
  • Total reviews: 131 ✍

CPB – Custom Product Builder revolutionizes product customization by leveraging 2D transparent images for a Photoshop-like layering effect. Its unique selling point is the robust platform it offers for customization, incorporating complex conditional logic, price formulas, and seamless Shopify integration for inventory and SKU management. It enhances the shopping experience with a ‘Build Your Own Product’ feature, providing a live preview from every angle, making it a standout choice for stores offering highly customizable products.

Product Customizer app shopify

Key Features

  • Versatile Product Customization: Enables the creation of custom products with unlimited options, live preview, and artwork upload.
  • Complex Conditional Logic: Facilitates flexible configuration of options and complex price calculation.
  • Interactive Design Interface: Live preview of uploaded photos/artwork and interactive printable areas for print on demand.
  • Shopify Integration: Offers seamless integration with Shopify inventory management and SKU generation.
  • Compatibility: Works directly in Shopify admin and is compatible with remove.bg for enhanced customization options.

Pros & Cons

Pros:

  • Robust product customization capabilities for complex configurations.
  • Subtle upsell incorporation and compatibility with apps like Arigato Automation.
  • User-friendly interface despite a learning curve.
  • Efficient customer support team, with special mentions for Vlad and Egor.

Cons:

  • Documentation and backend can be confusing and illogical in certain areas.
  • Initial setup may require extensive customization and support.

Pricing

  • 30-DAY FREE TRIAL
  • Product Options: $7.99/month. Includes all custom options, logic, formulas, and unlimited products.
  • Customizer: $15/month. Adds live preview, file upload, and bundle builder mode.
  • Personalizer: $40/month. Includes printable areas, custom coloring layers, and remove.bg integration.
  • Pro: $60/month. Offers full version features, wholesale order, inventory management, and high-resolution export.

Who Should Use It?

  • Stores offering highly customizable products with complex configurations.
  • Businesses seeking to enhance the customer experience with a live preview of customizations.
  • Merchants requiring integration with Shopify for inventory and SKU management.
  • Companies looking for a solution to bypass Shopify’s 100-variant limit and offer unlimited customization options.

3. Zepto Product Personalizer

  • Rating: 4.8/5 ⭐
  • Total reviews: 900 ✍

Zepto Product Personalizer has distinguished itself with its comprehensive live product personalization capabilities. It supports a wide range of customization options including images, color swatches, dropdown menus, and more. The app’s use of conditional logic and dynamic pricing to enhance the product-building experience sets it apart, significantly boosting sales and customer engagement for eCommerce stores looking for a stable and easy-to-use platform.

Product Customizer app shopify

Key Features

  • Unlimited Custom Product Options: Provides a wide range of customization options, including images & color swatches, dropdown menus, and text inputs.
  • Live Preview: Allows customers to see a live preview of the personalized product directly in the store.
  • Conditional Logic: Utilizes conditional logic to show or hide product options based on user selections.
  • Dynamic Pricing Adjusts prices based on user selections to offer a comprehensive customization experience.
  • Compatibility: Works seamlessly with the latest themes and integrates directly into the Shopify admin.

Pros & Cons

Pros:

  • Enhances customer experience through live personalization previews.
  • Offers a wide range of diverse personalization options and stability.
  • Noted for ease of use and increasing conversions.
  • The support team is quick and efficient, providing cost-effective and reliable service.

Cons:

  • Some users report a learning curve and documentation gaps.
  • Multilingual support is not fully integrated.

Pricing

  • 15-DAY FREE TRIAL
  • Starter: $9.99/month for up to 50 personalizable products, unlimited options, and 100 custom orders/month.
  • Basic: $19.99/month for up to 200 personalizable products, unlimited options, and 300 custom orders/month.
  • Moderate: $29.99/month for up to 500 personalizable products, unlimited options, and 500 custom orders/month.
  • Unlimited: $49.99/month for unlimited personalizable products, options, and custom orders.

Who Should Use It?

  • Businesses looking to offer extensive product customization options to their customers.
  • eCommerce stores aiming to increase customer engagement and sales through live product previews.
  • Companies seeking a stable and easy-to-use platform for product personalization.
  • Merchants desiring a cost-effective solution with efficient customer support and dynamic pricing capabilities.

4. W3 Custom Product Options

  • Rating: 4.8/5 ⭐
  • Total reviews: 300 ✍

W3 Custom Product Options transforms product customization with its revolutionary Image Customizer and live product previews. It addresses Shopify’s native product option limitations with a user-friendly interface and reliability, making it an excellent choice for businesses seeking extensive customization capabilities, including conditional logic and image customization, to enhance user experience and overcome Shopify’s constraints.

Product Customizer app shopify

Key Features

  • Live Product Preview: Enables customers to see their customizations in real time on the product page.
  • Image Picker and Customizer: Offers an image picker for options, along with an innovative Image Customizer.
  • Conditional Logic: Utilizes conditional logic to display options based on customer selections.
  • Add-on Pricing Supports add-on pricing for custom options, allowing for versatile pricing strategies.
  • Easy Installation: Simplified setup with free theme installation on most themes and professional support available.

Pros & Cons

Pros:

  • Extensive product customization options with a user-friendly interface.
  • Performance and reliability that addresses Shopify’s product option limitations.
  • Prompt and efficient support team for quick assistance and troubleshooting.
  • Fair pricing structure with a demand for a longer free trial and additional features by some users.

Cons:

  • Some users suggest the need for a longer free trial period and additional features.

Pricing

  • 7-DAY FREE TRIAL
  • Classic Plan: $8.99/month – Includes unlimited options, conditional logic, and extra charges options.
  • Pro Plan: $18.99/month – All features of the Classic Plan plus Image Customizer, Image Picker Options, and Width x Height Calculations.

Who Should Use It?

  • Businesses seeking extensive customization capabilities for their products.
  • eCommerce stores looking to enhance user experience with live product previews and advanced image customization.
  • Merchants who require a user-friendly platform with reliable support and easy installation.
  • Companies aiming to overcome Shopify’s native product option limitations with innovative solutions.

5. Shopify Product Customization Plugin – Kickflip

  • Rating: 4.6/5 ⭐
  • Total reviews: 103 ✍

Kickflip – Customize Products introduces a unique approach to product customization by supporting a live preview in multiple perspectives. It stands out for its simplicity-to-complexity customization capabilities, empowering customer creativity, enhancing engagement, and boosting conversions with its intuitive interface and dynamic pricing. This app is particularly appealing to businesses selling highly customizable products like furniture, watches, and jewelry.

Product Customizer app shopify

Key Features

  • Text & Image Personalization: Enables adding text, fonts, images, logos on the product.
  • Multi-component Customization: Allows adding/removing or customizing parts of a product in a live preview.
  • Dynamic Pricing Offers different pricing per options with a live update of the total price.
  • High-quality Previews: Provides real-time product previews within multiple perspectives.
  • Live Coloring: Applies colors dynamically to customizable areas of the product.

Pros & Cons

Pros:

  • Intuitive interface, flexibility, and extensive customization options.
  • Enhances customer experience and supports both desktop and mobile well.
  • Responsive and helpful customer support.

Cons:

  • The percentage per sale pricing model may not be suitable for larger businesses.
  • Some users experience a learning curve and request more tutorials.

Pricing

  • 14-DAY FREE TRIAL
  • Pay As You Grow: Free to install, 2.19% per successful sale, with an enterprise plan available for businesses with large payments volume or unique business models.
  • Optional Add-On: $49/month for white-labeling to remove the ‘Powered by Kickflip’ link on your customizers.

Who Should Use It?

  • Businesses looking for extensive customization capabilities for their products, especially those selling customized furniture, watches, jewelry, and more.
  • eCommerce stores aiming to boost customer engagement and conversions through a superior product personalizer experience.
  • Companies seeking a user-friendly platform with dynamic pricing, high-quality previews, and live coloring options.
  • Merchants desiring responsive and competent support to navigate the customization process.

6. Inkybay ‑ Product Personalizer

  • Rating: 4.9/5 ⭐
  • Total reviews: 251 ✍

Inkybay – Product Personalizer has been elevating eCommerce with its visual product personalizer, supporting a vast range of printing methods. What makes Inkybay notable is its ability to manage inventory for an unlimited number of customizable product variations and its multilingual support, catering to a global audience. Its user-friendly setup and seamless performance make it an ideal choice for businesses seeking outstanding customization experiences.

Product Customizer app shopify

Key Features

  • Visual Configurator & Customizer: Offers live preview for selling custom products.
  • Advanced Product Options & Quantity Discount: Enhances customized product offerings with dynamic pricing based on design choices.
  • Support for Any Printing Method: Versatile for DTF, signs, stickers, and more with custom size options and dynamic price generation.
  • High-Quality Previews: Real-time product preview within multiple perspectives.

Pros & Cons

Pros:

  • Extensive customization options handling complex requirements.
  • User-friendly setup, seamless performance, and valuable features.
  • Quick and effective customer service with live chat support.

Cons:

  • Mobile UI could be improved for easier custom design creation on phones.

Pricing

  • 21-DAY FREE TRIAL
  • Starter: $19.99/month – 0% commission, 5 GB storage, 10 custom products, 30 custom orders per month.
  • Advance: $49.99/month or $479.90/year – 20 GB storage, 100 custom products, 200 orders per month.
  • Professional: $99.99/month or $959.90/year – 100 GB storage, 2000 products/orders per month.
  • Unlimited: $249.99/month or $2,399.90/year – Unlimited storage/products/orders, free order add-on.

Who Should Use It?

  • Businesses seeking to offer their customers outstanding customization experiences for any custom product.
  • eCommerce stores requiring a solution for managing an unlimited number of variations of configurable and customizable products.
  • Merchants looking for an app that supports all printing methods and provides print-ready files for production.
  • Companies aiming to improve customer engagement and conversion rates through visual customization and live product previews.

7. Zakeke ‑ Customizer 2D 3D

  • Rating: 4.6/5 ⭐
  • Total reviews: 103 ✍

Zakeke – Customizer 2D 3D, available since November 17, 2017, offers a comprehensive suite of tools for product customization and visualization, including 3D Configurator and AR Viewer. It differentiates itself with advanced customization and visualization tools, supporting a wide array of printing methods and product types, and providing a unique shopping experience with virtual try-on capabilities. This makes Zakeke an excellent option for businesses seeking to integrate powerful product customizers compatible with their existing workflows.

Product Customizer app shopify

Key Features

  • Text & Image Customization: Allows changes in font, colors, dimensions, orientation, and more.
  • Engraving Solution: Simulates engraving effect on materials like glass, wood, or steel.
  • 3D Product Configurator: Lets customers build their versions of products with real-time 3D and AR view.
  • Virtual Try-On: Enables customers to virtually try-on products before purchasing.

Pros & Cons

Pros:

  • Wide range of customization options, including 3D previews, for personalized or print-on-demand products.
  • Seamless integration with Shopify and compatibility with major POD platforms.
  • Responsive customer service and openness to feedback.

Cons:

  • Some users suggest the need for more intuitive integrations and documentation.
  • Limited customer service availability on weekends.

Pricing

  • 14-DAY FREE TRIAL
  • Starter: $19.90/month – Up to 10 published products, 2D Visual Customizer, 3D Configurator, 3D/AR Viewer.
  • Grow: $49.90/month – Up to 50 published products, removal of “Powered by Zakeke” label.
  • Scale: $129.90/month – Up to 100 published products, enhanced support, and feature set.

Who Should Use It?

  • Businesses seeking advanced customization and visualization tools for their products, including 3D modeling and AR experiences.
  • eCommerce stores looking to integrate a powerful product customizer that supports a wide array of printing methods and product types.
  • Merchants aiming to offer their customers a unique and engaging shopping experience with virtual try-on capabilities.
  • Companies that require a customizable solution compatible with their existing POD workflow and looking for responsive customer support.

Product Customizer App Shopify: FAQs

They are apps like "Product Options & Customizer," "Inkybay - Product Personalizer," "Zakeke - Customizer 2D 3D," and "CPB - Custom Product Builder" to personalize products on Shopify. These apps offer features for customizing text, colors, and images, including 3D visualization.

To use a product customizer on Shopify: Choose an app from the Shopify App Store, install it, configure its settings for product customization options, assign customizable products, preview/test, and then activate it for customer use.

Yes, with product customizer apps on Shopify, you can design your own products, allowing customers to personalize items directly on your store.

To customize a Shopify app, adjust its settings in your Shopify admin area or contact the app developer for specific customizations. For creating a custom app, use the Shopify API and consider hiring a developer if needed.

Yes, Shopify is excellent for custom products, offering a user-friendly platform with a wide range of personalization apps, making it ideal for selling unique, customizable items online.

Conclusion

integrating one of these top product customizer apps, you can provide a more engaging and personalized shopping experience, encouraging customers to return. Remember, the key to selecting the perfect app lies in understanding your specific business needs and the unique desires of your customers. 


Sam Nguyen is the CEO and founder of Avada Commerce, an e-commerce solution provider headquartered in Singapore. He is an expert on the Shopify e-commerce platform for online stores and retail point-of-sale systems. Sam loves talking about e-commerce and he aims to help over a million online businesses grow and thrive.