Home > Articles > Top 10 Popular Online Selling Platforms In Canada

Top 10 Popular Online Selling Platforms In Canada

December 28, 2023
Written and researched by experts at AvadaLearn more about our methodology

By Sam Nguyen

CEO Avada Commerce

Exploring the top 10 popular online selling platforms in Canada, we delve into the real experiences of users who have navigated the digital marketplace. Drawing on actual reviews and personal advice, we aim to offer practical and reliable information to help you choose the right platform for your online selling needs in Canada.

10 Renowned Online Selling Platforms In Canada

We have tested more than 30 online selling platforms in Canada and here is our selections for the top 10:

eBay Canada

eBay Canada
eBay Canada

Niche

  • General Marketplace: eBay Canada is a versatile platform for various products.
  • Electronics: From gadgets to appliances, eBay Canada facilitates the sale of a wide array of electronic items.
  • Fashion and Accessories: A thriving marketplace for clothing, shoes, and accessories, ideal for fashion enthusiasts.
  • Collectibles: Buyers and sellers connect for rare and unique collectibles, fostering a niche market.
  • Home and Garden: Sellers can showcase and sell various home and garden products, catering to homeowners and decorators.
  • Automotive Parts: A specialized niche for automotive enthusiasts and those needing specific vehicle parts.
  • Toys and Hobbies: A platform where toys and hobby-related items find eager buyers, creating a dedicated space for hobbyists.

Key features

  • Global Reach: eBay connects Canadian sellers to a worldwide audience, expanding their market globally.
  • User-Friendly Interface: The platform’s design ensures a smooth experience for buyers and sellers, making navigation easy.
eBay User-Friendly Interface
eBay User-Friendly Interface
  • Secure Transactions: eBay Canada prioritizes security, offering multiple payment options and buyer/seller protection.
  • Auction and Fixed Price Options: Sellers can choose between auction-style or fixed-price listings for flexibility.
  • Shipping Integration: eBay integrates with various shipping services for efficient delivery within Canada and internationally.
  • Seller Tools: eBay provides analytics, inventory management, and promotional tools to enhance online selling.
  • Feedback System: Buyers can leave reviews, building trust and helping sellers establish a positive reputation.
  • Mobile Accessibility: With a mobile app for iOS and Android, sellers can manage listings and engage with customers on the go.
  • Promotional Opportunities: eBay Canada offers tools and advertising options to boost product visibility.
  • Category-Specific Features: Tailored features for electronics, fashion, and collectibles enhance the selling experience.
eBay Category-Specific Features
eBay Category-Specific Features
  • Community Support: eBay fosters a user community with forums and resources for sharing insights and connecting with fellow entrepreneurs.

Pros

  • Diverse Range of Products
  • Wide Global Presence
  • Easy-to-use interface
  • Accessible on Mobile Devices
  • Competitive Bargain Opportunities
  • Auctions Tailored for Collectors

Cons

  • Potential Seller Competition
  • Varied Shipping Times
  • Transaction Fees Apply

Best Buy Canada

Best Buy Canada
Best Buy Canada

Niche

  • Consumer Electronics: Find smartphones, laptops, cameras, and audio devices.
  • Home Appliances: Discover a range from refrigerators to blenders and coffee makers.
  • Entertainment Systems: Gaming consoles, TVs, and speakers await entertainment enthusiasts.
  • Computers and Accessories: Market desktops, laptops, and peripherals.
  • Smart Home Devices: Explore solutions like smart thermostats, security cameras, and voice assistants.
  • Fitness and Wearables: Health-conscious options include fitness trackers and wearables.
  • Office Equipment: Shop for printers, scanners, and office furniture.
  • Cameras and Photography Gear: A haven for photography lovers with cameras, lenses, and accessories.
  • Video Games and Accessories: Dive into the gaming world with video games and related gear.
  • Tech Services: Beyond products, benefit from tech services, including installation and repair assistance.

Key features

  • Extensive Product Catalog: Best Buy Canada boasts a diverse range of electronics, appliances, and home goods.
Best Buy Extensive Product Catalog
Best Buy Extensive Product Catalog
  • User-Friendly Interface: The platform is designed for easy navigation, accommodating users with varying levels of tech expertise.
  • Secure Online Transactions: Prioritizing customer safety, Best Buy Canada ensures secure online transactions for a worry-free shopping experience.
  • Competitive Pricing: Offering attractive prices on a variety of products, appealing to budget-conscious shoppers.
  • Prompt Shipping: Best Buy Canada emphasizes prompt and reliable shipping for quick order delivery.
  • Customer Insights: Shoppers can benefit from shared insights through customer reviews and ratings, aiding decision-making.
Best Buy Customer Insights
Best Buy Customer Insights
  • Savings Opportunities: Regular sales and promotions enable customers to make savings on their purchases.
  • Responsive Customer Support: The platform provides quick and helpful customer support to address queries and enhance the shopping experience.
  • Transparent Warranty and Returns: Best Buy Canada offers clear information on warranties and a hassle-free returns policy, fostering buyer confidence.
  • Mobile Convenience: Recognizing the importance of mobile access, the platform is optimized for mobile devices, enabling convenient shopping.

Pros

  • Extensive Product Variety
  • Tech Services Available
  • Nationwide Accessibility
  • Secure Transactions
  • Responsive Customer Support
  • Exclusive Deals

Cons

  • Limited Niche Focus
  • Potential for Price Variations

The Bay

The Bay
The Bay

Niche

  • Fashion and Apparel: Hudson’s Bay sells various clothing and accessories.
  • Beauty and Cosmetics: The platform features a niche for beauty products and cosmetics.
  • Home Goods: Hudson’s Bay offers an array of home goods, from bedding to kitchenware.
  • Footwear: A dedicated space for a diverse collection of footwear.
  • Jewelry and Accessories: Explore a variety of jewelry and accessories for different tastes.
  • Luxury Brands: Hudson’s Bay provides a platform for luxury and designer brands.
  • Gifts and Collectibles: Unique gifts and collectible items are available.
  • Children’s Apparel: The platform features a range of clothing and accessories for children.
  • Sports and Outdoor Gear: Outdoor enthusiasts can find a space for sports and outdoor products.
  • Electronics: Limited but includes a selection of electronic gadgets.

Key features

  • Diverse Product Range: Explore a variety of products at Hudson’s Bay, including fashion, beauty, home essentials, and electronics.
  • User-Friendly Interface: Enjoy a hassle-free shopping experience with an easy-to-navigate online platform.
The Bay User-Friendly Interface
The Bay User-Friendly Interface
  • Secure Online Transactions: Shop confidently with Hudson’s Bay, which prioritizes customer security through secure payment gateways and data protection.
  • Nationwide Shipping: From coast to coast, Hudson’s Bay ensures prompt delivery, making it accessible to customers across Canada.
  • Responsive Customer Support: Count on Hudson’s Bay for dedicated customer support, addressing queries and concerns related to online purchases.
  • Regular Promotions and Discounts: Enhance your shopping experience with periodic promotions and discounts for cost-effective opportunities.
The Bay Regular Promotions and Discounts
The Bay Regular Promotions and Discounts
  • Convenient Return Policy: Hudson’s Bay offers a customer-friendly return policy, allowing quick returns for unsatisfied purchases.
  • Efficient Order Tracking: Stay informed in real-time with Hudson’s Bay’s robust order tracking system, monitoring the status and location of your orders.
  • Mobile Accessibility: Shop on the go with Hudson’s Bay, as the online platform is easily accessible through mobile devices.

Pros

  • Vast Product Selection
  • Trusted Canadian Brand
  • User-Friendly Website
  • Regular Discounts and Promotions
  • Efficient Customer Service

Cons

  • Limited Third-Party Seller Options
  • Higher Shipping Costs for Some Items

Home Depot Canada

Home Depot Canada
Home Depot Canada

Niche

  • Home Improvement: Home Depot Canada is a hub for sellers of tools, materials, and fixtures for home projects.
  • Appliances: Showcase and sell kitchen gadgets to HVAC systems on this seller-friendly platform.
  • Outdoor Living: Exhibit furniture, gardening tools, and outdoor structures in the outdoor niche.
  • Building Supplies: Reach a broad customer base for sellers dealing in building materials.
  • Decor and Furniture: Catering to home decor, furniture, and interior design sellers.
  • Electrical and Lighting: Ideal for sellers providing electrical components and lighting fixtures.
  • Plumbing: A marketplace for sellers offering plumbing equipment and supplies.
  • Flooring: Flooring industry sellers can display products, from tiles to carpets.
  • Hardware: A thriving platform for sellers offering diverse hardware products and tools.
  • Paint and Home Services: Connect with customers seeking home improvement solutions through paint and related services.

Key features

  • Diverse Product Selection: Home Depot Canada offers various products, from tools to home decor, to meet customer needs.
Home Depot Canada Diverse Product Selection
Home Depot Canada Diverse Product Selection
  • Intuitive Online Platform: The website is user-friendly and designed to enhance the overall shopping experience for customers.
  • Efficient Search and Navigation: A robust search function and easy navigation make finding products quick and hassle-free.
Home Depot Canada Efficient Search and Navigation
Home Depot Canada Efficient Search and Navigation
  • Localized Inventory: Tailored inventory ensures Canadian customers access relevant and in-demand products.
  • Secure Transactions: Strong encryption and secure payment gateways prioritize customer security for safe online purchases.
  • Detailed Product Information: Each listing includes specifications and customer reviews, aiding informed decision-making.
  • Order Tracking and Notifications: Seamless and timely notifications keep customers informed about their purchases.
  • Flexible Delivery Options: Various delivery options, including home delivery and store pickup, cater to customer convenience.
  • Responsive Customer Support: A dedicated team assists users with queries, concerns, and technical issues related to online purchases.
  • Promotional Campaigns: Regular discounts and promotional offers make online shopping more appealing for budget-conscious customers.

Pros

  • Wide Product Selection
  • User-Friendly Website
  • Reliable Customer Service
  • Regular Promotions and Discounts
  • Secure Online Transactions

Cons

  • Limited Small Business Support
  • Occasional Product Stock Issues
  • Delivery Delays During Peak Times

Newegg Canada

Newegg Canada
Newegg Canada

 

Niche

  • Electronics: Newegg is a hub for electronic gadgets and components.
  • Computer Hardware: Sellers can specialize in selling computer components and accessories.
  • Gaming Products: A dedicated gaming consoles, accessories, and games space.
  • Home Appliances: Sellers can offer a variety of home electronic appliances.
  • Office Supplies: A niche for office essentials and gadgets.
  • Automotive Parts: Sellers dealing in automotive components find a place here.
  • Health and Personal Care: Sellers can reach customers seeking health and personal care products through Newegg.
  • Toys and Hobbies: A dedicated section for toys and hobby-related merchandise.
  • Sports and Outdoors: Catering to the fitness and outdoor activities market.

Key features

  • User-Friendly Interface: For buyers and sellers, enjoy a seamless experience on Newegg Canada’s website.
  • Diverse Product Range: Find various products, from electronics to home essentials, meeting different consumer needs.
  • Robust Search and Filters: Easily locate products with efficient search algorithms and apply filters for specific items.
  • Secure Transactions: Prioritize online security with a secure payment gateway for buyers and sellers.
  • Comprehensive Product Descriptions: Sellers provide detailed descriptions for informed purchasing decisions.
Newegg Canada Comprehensive Product Descriptions
Newegg Canada Comprehensive Product Descriptions
  • Customer Reviews and Ratings: Foster transparency through customer reviews, helping buyers assess seller credibility and product quality.
Newegg Canada Customer Reviews and Ratings
Newegg Canada Customer Reviews and Ratings
  • Shipping Options and Tracking: Choose from various shipping options, and sellers provide real-time tracking for order updates.
  • Promotional Tools: Sellers attract more buyers with discounts and special offers, enhancing online sales strategies.
  • Responsive Customer Support: Receive prompt assistance for queries or concerns, ensuring a positive experience.
  • Seller Analytics: Equip sellers with analytics tools for tracking sales, understanding customer behavior, and optimizing online strategies.

Pros

  • Extensive Product Variety
  • User-friendly interface
  • Secure Payment Options
  • Timely Order Fulfillment
  • Responsive Customer Support

Cons

  • Occasional Price Fluctuations
  • Occasional Shipping Delays

Canadian Tire

Canadian Tire
Canadian Tire

Niche

  • Automotive Accessories: Dive into a broad market for car parts, accessories, and maintenance products.
  • Home and Garden: Offer a range from home decor to gardening tools and outdoor furniture.
  • Sports and Recreation: Gear up sports enthusiasts with equipment and stylish apparel.
  • Outdoor Living: Cater to customers looking for outdoor lifestyle products and equipment.
  • Tools and Hardware: Engage with DIY enthusiasts and professionals in the tools and hardware niche.
  • Electronics: Present and sell various electronic gadgets and accessories.
  • Kitchen and Dining: Enter the market for kitchen appliances, cookware, and dining essentials.

Key features

  • Intuitive Website: Easily navigate the site for a seamless online shopping experience.
  • Secure Transactions: Canadian Tire prioritizes online security, implementing robust measures to safeguard customer information.
  • Advanced Search and Filters: Efficiently find products with advanced search and filter options based on various criteria.
  • Responsive Customer Support: Count on responsive customer support for assistance with online purchase queries and concerns.
  • Promotional Deals: Enjoy regular promotional offers and discounts, enhancing the overall value for online shoppers.
Canadian Tire Promotional Deals
Canadian Tire Promotional Deals
  • Reliable Shipping: Canadian Tire ensures timely delivery with reliable standard and expedited shipping options across Canada.
  • Extensive Product Range: Explore various products, from automotive and home goods to outdoor and recreational items.
Canadian Tire Extensive Product Range
Canadian Tire Extensive Product Range
  • User Reviews: Access and contribute to product reviews and ratings for informed online purchasing decisions.
  • Mobile Optimization: Conveniently shop on the go with Canadian Tire’s mobile-optimized online platform for smartphones and tablets.

Pros

  • Extensive Product Variety
  • Trusted Canadian Brand
  • User-Friendly Website Interface
  • Regular Promotions and Discounts
  • Efficient Customer Service

Cons

  • Limited International Shipping Options
  • Occasional Inventory Issues

Costco Canada

Costco Canada

Niche

  • Electronics: A prime niche encompassing gadgets and appliances.
  • Groceries: Sellers can tap into the growing demand for online grocery shopping.
  • Apparel: Fashion retail finds a home in Costco Canada, catering to diverse tastes.
  • Home Essentials: From furniture to decor, a broad category attracting homeowners.
  • Health and Beauty: Sellers can engage health-conscious consumers with wellness products.
  • Sports and Outdoors: A niche for enthusiasts seeking equipment and gear.
  • Books and Media: The platform supports sellers in the literary and media realms.
  • Toys and Games: A lucrative niche, especially during gift-giving seasons.
  • Automotive: For sellers dealing in car accessories and related products.
  • Jewelry: A niche that adds a touch of elegance to the platform’s offerings.

Key features

  • Membership Benefits: Exclusive access to Costco’s online store for members with special deals and discounts.
Costco Canada Membership Benefits
Costco Canada Membership Benefits
  • Product Variety: Diverse product range, from electronics to groceries and clothing.
  • Bulk Purchases: Bulk purchase option for cost-effective solutions for individuals and businesses.
  • Online-Only Deals: Regular online-only promotions and discounts for added customer incentives.
  • Efficient Shipping and Delivery: Focus on efficient shipping and timely delivery to enhance the online shopping experience.
  • User-Friendly Interface: User-friendly website interface for easy navigation and product search.
Costco Canada User-Friendly Interface
Costco Canada User-Friendly Interface
  • Secure Online Transactions: Assurance of secure online transactions, prioritizing customer data safety.
  • Customer Reviews and Ratings: Customer reviews and ratings feature valuable insights and community engagement.
  • Return and Refund Policies: Transparent and customer-friendly return and refund policies for reassurance.
  • Responsive Customer Service: Responsive customer service addressing concerns promptly for online purchases.

Pros

  • Wide Product Variety
  • Membership Discounts
  • Reliable Customer Service
  • Seamless Online Experience
  • Efficient Delivery Services

Cons

  • Limited Non-Member Access
  • Bulk Purchase Requirement

Amazon Canada

Amazon Canada
Amazon Canada

Niche

  • Diverse Niches: Amazon Canada caters to a wide array of niches for both sellers and buyers.
  • Electronics: Tech enthusiasts find a vast market from gadgets to appliances.
  • Fashion and Accessories: Style-conscious shoppers explore a variety of clothing and accessories.
  • Books and Media: Readers and media enthusiasts discover an extensive collection.
  • Home and Kitchen: Sellers of home goods thrive in this category.
  • Toys and Games: A playground for sellers offering toys and games.

Key features

  • Robust Marketplace: Diverse marketplace with a comprehensive product range.
  • Fulfillment by Amazon (FBA): Sellers store products in Amazon’s centers for streamlined processing.
  • Secure Payments: Trustworthy transactions with secure payment options.
  • Prime Membership: Sellers can join for free and fast shipping benefits, attracting more customers.
Amazon Canada Prime Membership:
Amazon Canada Prime Membership:
  • Advertising Solutions: Amazon Advertising boosts product visibility and potential sales.
  • Mobile-Friendly Interface: Convenient access via smartphones or tablets with a user-friendly interface.
  • Customer Reviews: The platform prioritizes feedback, building trust, and aiding sellers in improvement.
Amazon Canada Customer Reviews
Amazon Canada Customer Reviews
  • Seller Support Services: Robust support for account, listing, and overall selling experience issues.
  • Global Selling: Sellers can expand their reach through international selling programs.

Pros

  • Robust customer base
  • Efficient shipping infrastructure
  • User-friendly interface
  • Diverse product categories
  • Reliable payment system

Cons

  • Intense competition
  • Stringent seller policies

Kijiji

Kijiji
Kijiji

Niche

  • General Merchandise: Kijiji caters to a wide array of products, from electronics to furniture.
  • Real Estate: Kijiji serves as a hub for property transactions, connecting buyers and sellers in the real estate market.
  • Automotive: Ideal for selling new or used cars, trucks, and other vehicles.
  • Jobs: Job seekers and employers can find each other through the platform, facilitating employment opportunities.
  • Services: Entrepreneurs can showcase their skills through tutoring or freelance work.
  • Pets: A dedicated category for pet enthusiasts, allowing the sale of pets and related services.
  • Community Events: Ideal for promoting and selling local events and activities tickets.
  • Fashion and Beauty: A clothing, accessories, and beauty products marketplace.
  • Home and Garden: Perfect for selling home decor, appliances, and gardening supplies.
  • Electronics: A designated space for gadgets, ensuring a specific audience for tech-related sales.

Key features

  • User-Friendly Interface: Kijiji has a user-friendly web interface, making it easy for sellers and buyers to navigate listings.
Kijiji User-Friendly Interface
Kijiji User-Friendly Interface
  • Localized Marketplace: Focus on local transactions fosters trust and convenience.
  • Diverse Categories: Covers electronics, furniture, clothing, and services, appealing to a broad audience.
Kijiji Diverse Categories
  • Free Listings: No fees for sellers, making it cost-effective.
  • Communication Tools: In-platform tools for inquiries, price negotiations, and transaction arrangements.
  • Secure Transactions: Safety guidelines ensure safe and smooth online sales.
  • Search Filters: Robust filters refine searches based on location, category, price range, streamlining the process.
  • Mobile Accessibility: Convenient mobile app for on-the-go buying and selling.
  • Community Reviews: Users can leave transparent reviews, fostering a trustworthy environment.
  • Online Payment Options: Provides flexibility with options for online payments.

Pros

  • Expansive User Base
  • Varied Product Categories
  • Localized Selling Opportunities
  • User-Friendly Interface
  • Cost-Effective Listing Options

Cons

  • Potential for Unreliable Transactions

Walmart Canada

Walmart Canada
Walmart Canada

Niche

  • Electronics: Dive into a bustling market filled with must-have gadgets and practical appliances.
  • Fashion: Explore the world of style with trendy clothing and chic accessories.
  • Home Goods: Find what you need for your home, tailored to homemakers and decorators.
  • Beauty and Personal Care: Discover a range of products for skincare, haircare, and grooming essentials.
  • Toys and Games: Delve into a significant collection of child-centric and family-oriented items.
  • Groceries: Experience a growing niche emphasizing convenience for your everyday needs.
  • Sports and Outdoors: Gear up with equipment, apparel, and accessories for your active lifestyle.
  • Automotive: Tailored for car enthusiasts and DIY mechanics, this niche covers your automotive needs.
  • Books and Media: Immerse yourself in a marketplace filled with literature and entertainment options.
  • Health and Wellness: Embrace a healthier lifestyle with diverse wellness products.

Key features

  • Extensive Product Selection: Walmart Canada offers various products, spanning electronics to groceries.
Walmart Canada Extensive Product Selection
Walmart Canada Extensive Product Selection
  • Competitive Prices: Known for budget-friendly pricing, it appeals to price-conscious shoppers.
  • User-Friendly Website: Navigating the site is seamless, thanks to an intuitive interface for easy product discovery and purchase.
  • Secure Online Transactions: Walmart prioritizes online security, implementing strong measures to safeguard customer information.
  • Convenient Delivery Choices: Options include home delivery and store pickup, providing flexibility and convenience.
  • Responsive Customer Support: Dedicated to excellent service, responsive support channels promptly addressing inquiries and issues.
  • Regular Promotions: Frequent promotions, discounts, and special offers enhance the overall value for shoppers.
Walmart Canada Regular Promotions
Walmart Canada Regular Promotions
  • Product Reviews and Ratings: Transparency in shopping through customer-contributed reviews and ratings.
  • Mobile Accessibility: Walmart Canada ensures easy shopping on the go via smartphones and tablets.
  • Efficient Order Tracking: Robust order tracking features enable customers to monitor the real-time status and location of their purchases.

Pros

  • Vast Product Range
  • Trusted Brand
  • User-Friendly Interface
  • Efficient Shipping Options
  • Robust Customer Support

Cons

  • Limited Small Business Presence
  • Occasional Inventory Issues

FAQs

You’ll find Shopify, Amazon, eBay, and Walmart among the best online-selling platforms in Canada. These platforms have various features, suiting businesses of different sizes and types.
Having experience with each platform allows sellers to maximize their reach and potential. Understanding the nuances of Shopify, Amazon, eBay, and Walmart ensures effective utilization of features, leading to better visibility and sales.
Shopify stands out because it’s super user-friendly, lets you customize a lot, and has a smooth payment setup. It works for all kinds of businesses, which is why lots of folks selling stuff online in Canada like using it.
Yes, both Amazon and Walmart have specific seller requirements. For Amazon, sellers must create an account, list products, and adhere to their guidelines. On the other hand, Walmart has a selective onboarding process, ensuring product quality and reliability.
Boosting your online presence means crafting top-notch product listings, using relevant keywords, and delivering exceptional customer service. Make the most of the features available on platforms such as Shopify or Amazon to boost visibility. Moreover, consider integrating with social media and implementing marketing tactics to attract visitors to your online store.

Bottom line

In conclusion, when delving into the realm of online selling platforms in Canada, it’s imperative to identify the best online selling platform tailored to your specific needs. From our seven years of experience in the Ecommerce field in Canada, you can pick the Amazon Canada first to start your business.


Sam Nguyen is the CEO and founder of Avada Commerce, an e-commerce solution provider headquartered in Singapore. He is an expert on the Shopify e-commerce platform for online stores and retail point-of-sale systems. Sam loves talking about e-commerce and he aims to help over a million online businesses grow and thrive.