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The 100 Best Shopify Sites [Updated List]

April 17, 2024
Written and researched by experts at AvadaLearn more about our methodology

By Sam Nguyen

CEO Avada Commerce

Drawing from years of in-depth analysis and experience in e-commerce and website design, we have compiled a comprehensive and expert perspective to this curated list of the 100 Best Shopify Sites, showcasing exceptional examples of innovation, user experience, and aesthetic appeal in the digital marketplace.

No.Store NameWebsiteNicheCountry
1Hiut Denim Co.hiutdenim.co.ukJeans.United Kingdom
2Tentreetentree.caSustainable and environmentally responsible fashion.Coast Salish Nations
3SKIMSskims.comShapewear, loungewear, and underwear for all body types.United States of America
4Macguire Shoesmaguireshoes.comShoe.Canada
5Sariosanrio.comBranded and character-based merchandise.Japan
6The Outragethe-outrage.comDesign T-shirt.United States of America
7Rare Beautyrarebeauty.comCosmeticsUnited States of America
8Adored Vintageadoredvintage.comVintage clothing and vintage-inspired modern pieces.United States of America
9Steve Maddenstevemadden.comFashionable and trendy footwear, accessories, and apparel.United States of America
10Silk and Willowsilkandwillow.comWedding décor boutique designs.United States of America
11Glossierglossier.comProducts for skin, makeup, fragrance, and more.United States of America
12Terre Bleuterrebleu.caLavender-infused beauty, food, and household products.Canada
13New Era Capneweracap.comHeadwear, specifically caps and hats.Germany
14Goodfairgoodfair.comMystery bundles of secondhand clothes.United States of America
15Rainsus.rains.comContemporary rainwear and accessories.United States of America
16Happy Sockshappysocks.comColorful and patterned socks.Sweden
17Herschel Supply Co.herschel.comBackpacks, bags, and accessories.Canada
18Kithkith.comStreetwear and lifestyle brand.United States of America
19Gymsharkgymshark.comActivewear and fitness apparel.United Kingdom
20Allbirdsallbirds.comSustainable footwear.United States of America
21Livelywearlively.comComfortable and stylish lingerie and swimwear.United States of America
22Kylie Cosmeticskyliecosmetics.comCosmetics and beauty products.United States of America
23Lushlushusa.comHandmade cosmetics and skincare products.United Kingdom
24Outdoor Voicesoutdoorvoices.comAthletic and athleisure apparel.United States of America
25MVMTmvmt.comStylish and affordable watches and accessories.United States of America
26Warby Parkerwarbyparker.comEyeglasses and sunglasses.United States of America
27Mejurimejuri.comFine jewelry and accessories.Canada
28Awayawaytravel.comStylish and durable luggage and travel accessories.United States of America
29Huckberryhuckberry.comMen’s outdoor and adventure gear.United States of America
30Beautycounterbeautycounter.comClean and safe beauty products.United States of America
31Brooklinenbrooklinen.comLuxury bedding and home essentials.United States of America
32Cuyanacuyana.comTimeless and sustainable women’s fashion.United States of America
33Function of Beautyfunctionofbeauty.comPersonalized hair care and beauty products.United States of America
34Nanushkananushka.comModern and sustainable fashion.Hungary
35BaubleBarbaublebar.comFashion jewelry and accessories.United States of America
36Love Wellnesslovewellness.comWomen’s wellness and personal care.United States of America
37Nisolonisolo.comEthically produced footwear and accessories.United States of America
38Summersaltsummersalt.comStylish swimwear and activewear.United States of America
39Parachuteparachutehome.comHigh-quality bedding and home essentials.United States of America
40Greatsgreats.comClassic and sustainable sneakers.United States of America
41Oliver Cabellolivercabell.comHandcrafted sneakers and leather goods.United States of America
42Casetifycasetify.comCustomizable and stylish phone cases.Hong Kong
43Tatchatatcha.comJapanese-inspired skincare and beauty.United States of America
44Madewellmadewell.comEffortlessly cool and timeless clothing.United States of America
45Bombasbombas.comComfortable and stylish socks.United States of America
46ThirdLovethirdlove.comBra and underwear for all shapes and sizes.United States of America
47Outdoor Voicesoutdoorvoices.comAthletic and athleisure apparel.United States of America
48MVMTmvmt.comStylish and affordable watches and accessories.United States of America
49Warby Parkerwarbyparker.comEyeglasses and sunglasses.United States of America
50Rowanrowanfamily.comDog care productsUnited States
51Lunchskinslunchskins.comReusable lunch and snack bagsUnited States
52Bebemossbebemoss.comSustainable children’s toysTurkey
53Made Inmadeincookware.comQuality kitchenware direct to consumersUnited States
54Rothy’srothys.comEco-friendly footwear and accessories with zero wasteUnited States
55Beefcake Swimwearbeefcakeswimwear.comSustainable and ethically made swimwear inspired by 1920s fashionUnited States
56Sutasuta.inFashion house dedicated to employing weavers and artisansIndia
57Uppercase magazineuppercasemagazine.comMagazine focusing on craft, fashion, illustration, and designCanada
58Artisaireartisaire.comSpecialized in wax sealing productsCanada
59GOODEEgoodeeworld.comHome décor brand focusing on fair trade and ethical practicesCanada
60Bruvibruvi.comCoffee makers with a focus on sustainabilityUnited States
61Kulalagetkulala.comEcommerce brand specializing in the Kulala Sleep LampUnited States
62Pelapelacase.comCompostable cases for phones with reduced environmental impactCanada
63Cowboycowboy.comSmart e-bikes with a focus on high-quality and sustainabilityBelgium
64Cocoflosscocofloss.comSubscription-based business selling oral care productsUnited States
65Loot Cratelootcrate.comSubscription box for gamers and nerdsUnited States
66Pot Gangpotgang.co.ukSubscription box for growing herbs at homeUnited Kingdom
67United By Blueunitedbyblue.comApparel and home goods company removing trash from oceansUnited States
68Manitobah Mukluksmanitobah.caFootwear celebrating Indigenous traditionsCanada
69Allbirdsallbirds.comFootwear brand prioritizing natural materials and sustainabilityUnited States
70Camille Brinchcamillebrinch.comJewelry business with unique handmade designsDenmark
71Velascavelasca.comDirect-to-consumer solution for handcrafted leather shoesItaly
72Troubadour Goodstroubadourgoods.comOvernight bags with a focus on sustainabilityUnited Kingdom
73BLK & Boldblkandbold.comSubscription business selling caffeinated beveragesUnited States
74Fly by Jingflybyjing.comSichuan chili crisp sauce brand challenging perceptionsUnited States
75Verve Coffee Roastersvervecoffee.comCoffee brand committed to sustainable growing practicesUnited States
76Taza Chocolatetazachocolate.comStone-ground chocolate with a focus on fair treatment of farmersUnited States
77Wil Yeungwilwyeung.comOnline store of a popular YouTube chef selling recipes and coursesCanada
78Flouristflourist.comOnline store selling freshly milled flours and dried goodsCanada
79The Honey Potthehoneypot.coAll-natural feminine care company powered by herbsUnited States
80Package Freepackagefreeshop.comZero-waste beauty and household itemsUnited States
81Beauty Bakeriebeautybakerie.comBeauty products inspired by baked goodsUnited States
82Cheekbone Beautycheekbonebeauty.caVegan and cruelty-free beauty products with a focus on diversityCanada
83Meow Meow Tweetmeowmeowtweet.comOrganic vegan skincare products with sustainable packagingUnited States
84MFMG Cosmeticsmfmghana.comMakeup line created for deeper skin tones with a focus on diversityGhana
85LastObjectlastobject.comReusable swabs and tissues as replacements for single-use itemsDenmark
86Tofino Soap Companytofinosoapco.comHandcrafted soaps and body care products with a focus on sustainabilityCanada
87Satyasatyaskincare.comNontoxic and fragrance-free skincare products with a focus on healingCanada
88Healthy Roots Dollshealthyrootsdolls.comDolls with diverse representationsUnited States
89GiveMeTapgivemetap.comSustainable water bottles and clean water initiativesUnited Kingdom
90Giadzygiadzy.comA wide variety of content, including delicious recipes, cooking tips, entertaining ideas, and travel stories.United States
91Quay Australiaquayaustralia.comFashionable and affordable sunglasses, blue light glasses, and accessories.United States
92Motelrocks.Commotelrocks.comTrendy and unique clothing, accessories, and footwear for women.United Kingdom
93Shop Miss Ashopmissa.comBeauty and fashion accessories. United States
94Tupperware® Official Sitetupperware.comHigh-quality food storage containers and kitchenware products.United States
951st Phorm1stphorm.comNutritionUnited States
96Laura Mercierlauramercier.comMakeup, skincare, and fragrance products.United States
97Milani Cosmeticsmilanicosmetics.comMakeup products, including foundations, concealers, blushes, bronzers, eyeshadows, eyeliners, lipsticks, lip glosses, and more. United States
98Fashion Novafashionnova.comSexy club dresses, jeans, shoes, bodysuits, skirts and more for women.United States
99Ooni USAooni.comPizza ovens, including gas-powered, wood-fired, and multi-fuel options. United States
100MUJI USAmuji.comSexy club dresses, jeans, shoes, bodysuits, skirts, and more for women.Japan

List of Shopify Sites: FAQs

No, while the products vary widely, successful stores often address customer pain points, appeal to specific hobbies or passions, and capitalize on emerging trends. Understanding your target audience and delivering a unique value proposition are key considerations.
Design and user experience play a crucial role. The top Shopify stores prioritize high-quality product photography, a user-friendly interface, clear text, and an easy path to purchase. Investing in a visually appealing and functional website contributes to overall success.
Yes, many of these successful stores maintain a strong presence on social media platforms. Follow them to stay updated on their latest products, marketing strategies, and customer engagement tactics.

Sam Nguyen is the CEO and founder of Avada Commerce, an e-commerce solution provider headquartered in Singapore. He is an expert on the Shopify e-commerce platform for online stores and retail point-of-sale systems. Sam loves talking about e-commerce and he aims to help over a million online businesses grow and thrive.