Icon Shopify Theme: A Perfect Choice For Luxury, Modern Look

Theme Overview

Brief Overview of the Theme

The Shopify Icon theme is a top pick for many store owners due to its modern and distinctive design for various stores. Emphasizing visuals, the Icon theme is ideal for brands with select products they wish to showcase attractively. Plus, its drag-and-drop feature makes custom page creation effortless.

Who made the theme?

The Icon theme by Shopify is a product of We Are Underground, a seasoned developer of Shopify themes. With eight themes under their belt, the Icon theme stands out as one of their top creations. Thanks to the We Are Underground team, Shopify themes offer extensive customization options to tailor the design to your brand.

Moreover, every Icon Shopify theme purchase includes free support and future updates, ensuring you always have access to the latest version.

Pros & Cons

Pros

• Ease of Use: Its intuitive interface ensures effortless customization to align with your brand’s aesthetics.
• Custom Widgets: Enhance your site’s functionality with a broad selection of widgets. Tailor every aspect of the theme to fit your brand.
• Speed & Mobile Optimization: Guarantees rapid content loading and a seamless shopping experience across devices.
• Multiple Sections: Over 20 sections are available to promote products and ensure content-rich pages.
• Diverse Styles: Perfect for various products like clothes, stationery, appliances, bags, and shoes. Plus, feature your items with the slideshow option.
• Reliable Support: Avail of round-the-clock customer service at no extra cost. Benefit from free updates without any hidden fees.

Cons

• Expensive Price: At $280 USD, it may be a stretch for smaller businesses.
• Support Concerns: Some users have highlighted slower response times from the developer’s support team.
• User Experience: While user-friendly, newcomers to Shopify might face an initial learning curve since using Shopify’s code editor can be a bit challenging with newbies.
• The lack of build-in features: While packed with many tools, specific needs like social media integration might necessitate third-party apps.

Key Features & Benefits

Display the product availability when picking up

The Icon theme’s pickup availability feature bridges your physical and online store, allowing customers to order online and pick up in-store. This is particularly crucial for stores selling precious products like jewelry items or boutiques since customers need to check the product availability regularly before purchasing. 

Displayed with the product details, this function supports online purchases and in-store visits, offering flexibility for your customers. For example, jewelry store customers can check the availability of their wanted necklaces, order online, and come to the store for picking up directly, or command a shipment to their home.

Implement Quick View to preview Product Details

The Icon theme introduces a “Quick View” option, enabling customers to inspect products without navigating away from their current page. Found in the product listing’s corner, this feature showcases the product in a pop-up window. This is a valuable function for several types of shops like Gift shops, Home decor stores, or fashion brands, as these stores want to display the authentic images of their products to clients at convenience.

From there, customers can directly add items to their cart, explore product variations, and see all images. Many eCommerce stores choose the Icon theme due to the benefits of the Quick View/ Shop Modal function, which helps increase sales rates and optimize purchase transactions.

Create Parallax Scrolling Images | Interactive Shopping Experience

Elevate your site aesthetics with the Icon theme’s parallax scrolling image feature. This effect causes banner images to move more slowly than surrounding content, producing a layered visual experience. It’s ideal for spotlighting key visuals or text, ensuring they capture and retain your audience’s attention. 

This function is particularly appropriate for dropshipping & eCommerce stores since these businesses want to optimize clients’ service experience on their platforms. With highlighted visuals and images, these stores will likely attract more customers to their platforms.

Match with major Shopify features

A standout feature of the Icon Theme is its compatibility with key Shopify functionalities. It effortlessly supports product variants, multiple languages and even offers automatic currency conversion. Shopify merchants and dropshippers will benefit the most from this feature. They can optimize the operation of their Shopify stores simply by using these support features.

Plus, with frequent updates introducing new features and refinements, your store will always stay current and optimized. 

Build Responsive design for consistent user experience

A highlight of the Icon Theme is its responsive design. This ensures your store appears consistently well on all devices, whether desktops or mobile phones. There’s no stress about missing out on sales due to display issues on mobile devices. This consistent presentation is especially vital for sectors like Fashion, Home Decor, and Jewelry, where product display consistency across devices is key.

Design & Customization 

Presets 

The Shopify Icon theme, with its harmonious color blend, offers a unique allure for standout eCommerce sites. Its user-friendly blocks allow easy addition of images, products, and videos, simplifying the design process for store owners.

Presets are ready-made designs within a theme that offer various visual styles. The Icon Shopify theme has 4 presets/ styles in total. Each one combines design and emotion to fit different brand vibes and stories. Those four presets include:

• Dolce
• Christian
• Yves
• Vera

Dolce

This style boasts a warm color scheme, a full-width header, and a promo banner. It loads swiftly, making it a top pick for fashion-centric stores.

Christian

Christian offers a minimalist, modern touch with a dark palette and bold fonts. Key attributes include a dual promo banner and a sticky header.

Yves

Emphasizing products through white space and contrasting visuals, Yves is perfect for a monochrome store ambiance, incorporating all the features of the Icon theme.

Vera

With a vibrant mix of colors, Vera is best for stores with a concise product range to avoid a crowded appearance.

Detailing Customization Options

General features

• Offers Infinite scroll, a rare find in Shopify themes.
• Features a full-width header for vibrant, high-resolution imagery and videos.
• Provides a comprehensive menu with mega menus, announcement bars, logos, and more.
• Includes vast galleries with varied hover transitions like rollovers, image hotspots, and slideshows.
• Multiple sections to showcase featured items, collections, and blogs.
• Supports full-width media for optimal product display.
• Product listings shine with high-res images, hover effects, color swatches, and badges.
• Ample promotional media opportunities: banners, in-menu promotions, tiles, etc.
• Dedicated page layout for recipes, ideal for food stores.
• Modern footer design that neatly displays key store info.

How to add and customize the store using the Icon Shopify theme:

1. Here’s a step-by-step guide on customizing your logo in the header area:

• Step 1: At your store designing screen → view the “Sections” area on your left dashboard.
• Step 2: Next, click on the “Headers” section → View the “Header Logo” option at the right bar
• Step 3: Now, explore options to change your logo – either upload an image or use the built-in logo maker. Select your wanted option by clicking on the “Select” button.
• Step 4: After finalizing your logo, hit “Save”. Your updated logo will then appear on your online store.

2. In case you want to change you Slideshow image of your website, here is the detailed steps:

• Step 1: At the “Sections” area→ View the “Template” → Slideshow → Slide image

• Step 2: Choose your wanted image in the “Desktop image” area on the right navigation bar. You can choose either free images or upload your own image.

• Step 3: Hit the “Save” button to finish the whole process.

Collection pages

• Seamless navigation for collection pages.
• Full-width media headers complemented by informative stripes.
• Options for grid and list-based product displays.
• Diverse product image hover effects such as rollover and zoom.
• Supports both promotional tiles/banners and product videos.
• Efficient filters and sorters make product discovery a breeze.

Product pages

• Varied and powerful product page layouts.
• Large image spaces with multiple thumbnail designs.
• Comprehensive product info: title, price, reviews, FAQ, stock count, etc.
• Informative tabs for shipping, specifications, delivery, returns, etc.
• Features related products with quick view & buy options.
• Multiple promotional areas for banners, videos, and other promotions.

Other design features

• Compatible with key EU languages: English, French, German, Italian, and Spanish.
• Offers in-store pickup functionality.
• Customizations of several items: Breadcrumbs, Sticky header, Back-to-top icon, Size chart, Lookbooks, etc.

How to Add This Theme To Your Store

Follow the instructions below to help you add the Icon Shopify Theme to your online store:

• Step 1: Proceed to the Shopify theme market, where you can search for the Icon theme, click “Try theme” for trial, or “Buy theme” to get the theme for permanent. Remember to follow the payment prompts strictly. 

• Step 2: At your Shopify admin dashboard → click “Online Store” → Choose “Themes” → Select the “Icon” theme. You can either choose to Buy or Customize it in the trial process.

• Step 3:  Once you click on the Customize option, you are able to change colors, fonts, layouts, and additional functionality like Image gallery, Slideshow, collection list, etc. 

• Step 4: Click the Save button to finish the design process. Remember that if you publish the store using the Icon theme, you will have to purchase it for $280. So be aware of that.

Mobile Responsiveness & Browser Compatibility

The Icon Shopify Theme by “We Are Underground” is a top-performing premium option, perfectly aligned with Online Store 2.0. It’s meticulously optimized for speed, with an impressive Cumulative Layout Shift (CLS) rate of 0.04. Here’s a deeper dive into its performance:

Mobile Responsiveness

The Icon Shopify theme is designed with mobile responsiveness at its core. Given the increasing number of shoppers accessing stores via mobile devices, this theme ensures that every element scales and adapts perfectly to different screen sizes. From product images to checkout pages, the user experience remains consistent and intuitive, allowing store owners to cater seamlessly to both desktop and mobile users.

Browser Compatibility

Browser compatibility is crucial for reaching a broad audience, and the Icon Shopify theme excels in this domain. It’s been tested across a variety of browsers, including Chrome, Firefox, Safari, and Edge, ensuring that the design and functionalities remain consistent. This cross-browser compatibility ensures that no matter where users access the store from, they get a smooth, glitch-free shopping experience.

User Experience & Feedback

The Shopify Icon theme has received over 300 reviews as per the latest update in 2023, of which the majority are positive (93% of reviews are positive). Most customers are pleased with what the theme can offer to their online stores. Below are some of users’ latest comments and reviews towards the Icon Shopify Theme.

Where to Buy this Shopify Theme

Users can either approach the Icon Shopify Theme through the Shopify Theme market or the official We Are Underground website.  The current price to own this theme is $280 for permanent. You can customize the theme using the trial period before making the purchase decision.

Best for Who?

The Icon theme by Shopify is tailored for stores handling numerous transactions, mainly catering to dropshippers and small businesses aiming for image-rich storytelling.

Moreover, the Icon Shopify Theme caters to those striving for a polished brand appearance. It provides extensive customization, from backgrounds and menus to overall site layout.

Some types of business categories that would benefit most from the Icon Theme include:

• Retailers
• Ecommerce stores
• Online shops
• Boutiques
• Fashion brands
• Jewellery stores
• Gift shops
• Home decor stores

Overall, the Icon Theme suits many businesses, especially those keen on spotlighting their offerings. It’s a top choice for creating a distinctive and memorable customer shopping journey.

5 Best Alternatives to the Icon Shopify Theme

Lezada 

Lezada is a versatile Shopify theme tailored for diverse online stores. With over 225 home pages, it offers store owners immense adaptability. Key features include a Mega menu, slick slider, and a fully responsive layout, ensuring a user-friendly and aesthetically pleasing experience for various products, from digital items to kitchenware.

Corano 

Corano, a jewelry-centric Shopify theme, boasts unique functionalities. It features 9+ distinctive homepage layouts, a responsive design, varied headers, footers, and a mega menu. SEO-friendly coding enhances its search engine visibility.

LeArts 

LeArts excels in design, making it ideal for handmade gift shops, furniture outlets, and art studios. This premium theme showcases over 13 unique homepages and guarantees a responsive, retina-ready design. A built-in blog lets you engage with your audience. If aesthetics matter for your craft store, LeArts is an excellent pick.

Shopwise 

Shopwise offers a color-rich Shopify experience suitable for diverse online stores. Color swatches, a mega menu, and the Shopify Customizer tool make branding and navigation seamless, letting you design a store that truly represents your brand.

Mavon 

For fashion retailers seeking an unmatched user experience, Mavon stands out in the crowd. This theme emphasizes mobile optimization and speed, offering features that streamline shopping, like pre-orders and in-store pickups.

Real Store Examples Using Icon Shopify Theme

A variety of stores and websites use Shopify Icon Theme for now (view full list). Most of them come from the United States. Here are some examples in details:

Must Love Travel Clothing

This store thrives on its globetrotter spirit, and the Icon Shopify Theme enhances its travel-centric identity. With the theme’s strong emphasis on imagery, Must Love Travel Clothing efficiently showcases exotic destinations and the clothing best suited for them. The clear, visual storytelling approach, courtesy of Icon, invites wanderlust-filled customers to explore and shop with ease, enhancing their user experience.

BRYS

BRYS exudes modern elegance, and with the Icon Theme’s features, this brand’s premium offerings come to the forefront. The theme’s layout accentuates BRYS’s sophisticated products, ensuring they capture attention immediately. The seamless navigation, a hallmark of Icon, complements BRYS’s ethos of effortless luxury, resulting in increased customer engagement.

Thread Box

The Icon Shopify Theme offers the perfect canvas for a store like Thread Box, which emphasizes eclectic and trendy fashion. The theme’s focus on detailed visuals allows Thread Box to highlight the nuances of their apparel, from texture to color. This rich visual experience, coupled with the theme’s user-friendly design, ensures customers delve deep into the world of Thread Box, enhancing potential sales.

Saltwater Luxe

Saltwater Luxe finds its digital mirror in the Icon Shopify Theme, capturing the breezy, free-spirited essence of beach life. Icon’s emphasis on wide, picturesque layouts allows Saltwater Luxe to immerse visitors in coastal vibes. This immersion, fostered by the theme, not only showcases their apparel in the best light but also cements the brand’s identity, leading to better brand recall and customer loyalty.

FAQs

Conclusion

In conclusion, the Icon Shopify theme emerges as a versatile and user-centric solution for online merchants. The theme is particularly suited for businesses that lean heavily on visual representation, such as Fashion, Home Decor, and Jewelry, the theme ensures a seamless shopping experience across all devices.