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Top 10 Shopify Facebook Apps in 2024

February 22, 2024
Written and researched by experts at AvadaLearn more about our methodology

By Sam Nguyen

CEO Avada Commerce

In this article, we’ll explore the 10 best Shopify Facebook apps, each offering unique features to elevate your online store’s performance.

Best Shopify Facebook Apps: Quick Comparisons

App Name Vendor Rating Pricing (Monthly) Logo Action
1. Chatra — Live Chat and Chatbot

👉 More Info

Roger Wilco LLC 4.9 ⭐️ ✔ $21 or $29
✔ Free plan: Yes
Get app!
2. Trackify X Facebook Pixel

👉 More Info

Trackify X 4.9 ⭐️ ✔ $29.99, $59.99, $99.99, or $199.99
✔ Free plan
Get app!
3. TF Review Importer Testimonial

👉 More Info

Trustify (Omega) 4.9 ⭐️ ✔ Free Get app!
4. GOtext ‑ Marketing par SMS

👉 More Info

GOtext 4.7 ⭐️ ✔ $39, or $199
✔ Free plan
Get app!
5. Ako Loyalty & Retargeting Ads

👉 More Info

Akohub 4.6 ⭐️ ✔ $19, $49, or $99
✔ Free plan: Yes
Get app!
6. Zotabox Facebook Chat

👉 More Info

Zotabox 4.7 ⭐️ ✔ $12.99, $29.99, or $79.99
✔ Free plan: Yes
Get app!
7. Facebook Chat Box ‑ Chatbot

👉 More Info

Autoketing 4.6 ⭐️ ✔ Free Get app!
8. Dropified ‑ Dropshipping

👉 More Info

Dropified 4.6 ⭐️ ✔ $47, or $97
✔ Free plan: Yes
Get app!

10 Favorite Shopify Facebook Apps

Chatra — Live Chat and Chatbot

  • Rating: 4.9/5 ⭐
  • Total reviews: 645 ✍
Chatra — Live Chat and Chatbot
Chatra — Live Chat and Chatbot

Chatra enhances customer engagement and increases sales through its real-time support and product recommendation features. This Facebook app Shopify streamlines customer interaction with Live Chat, Chatbot, and Cart Saver tools, ensuring a cohesive experience from browsing to checkout.

Key Features

  • Multi-Platform Live Chat: Engage with customers directly through desktop or mobile devices.
  • Centralized Messaging: Manage messages from Facebook, Instagram, or email in one place.
  • Automated Chatbots: Save time by automating routine tasks and responses.
  • Customer Insight: View real-time visitor location and cart contents.
  • Cross-Platform Compatibility: Accessible on Windows, Mac, Android, and iOS for constant connection.

Pros & Cons

Pros

  • User-friendly interface enhancing sales effectiveness.
  • Real-time customer interaction with pre-send message viewing.
  • Mobile-friendly design for on-the-go engagement.
  • Quick, helpful customer support.
  • Live tracking and Facebook Messenger integration.
  • Customizable options with a free plan for beginners.

Cons

  • Recent bugs causing app crashes and slow chat responses.
  • Delayed customer recognition on the website.

Pricing

Chatra offers varied pricing plans to cater to different business needs:

  • Free Plan: $0, ideal for starters.
  • Essential Plan: $21/month or $204/year, saving 19% annually.
  • Pro Plan: $29/month or $276/year, saving 21% annually.

Who Is Best For

Chatra is an ideal solution for

  • E-commerce businesses seeking to improve customer engagement and sales.
  • Shopify store owners who need an all-in-one app for chat, email, and social media.
  • Businesses of all sizes, especially those requiring a cost-effective solution with a free option.

Trackify X Facebook Pixel

  • Rating: 4.9/5 ⭐
  • Total reviews: 732 ✍
Trackify X Facebook Pixel
Trackify X Facebook Pixel

Trackify X is a powerful Facebook app for Shopify, enhancing your advertising strategy on platforms like Facebook, TikTok, and Snapchat. With Trackify X, you can optimize your Shopify store’s user experience, measure campaign success accurately, and drive sales growth through detailed pixel tracking and analytics. 

Key Features

  • Event Tracking: Monitors both purchase and non-purchase activities on your site.
  • Custom Audience Creation: Tailor’s audiences based on niche, collection, and activity.
  • New Event Tracking: Captures specific actions like category viewing and cart checks.
  • Detailed Reporting: Offers pixel-specific reports for comprehensive analysis.
  • Audience Targeting: Builds custom and look-alike audiences for precise marketing.

Pros & Cons

Pros

  • Enhanced tracking for Facebook advertising.
  • Intuitive interface with quick response.
  • Scalable and compatible with Snapchat and TikTok.
  • Efficient in managing multiple Facebook Pixels.
  • Commendable customer service.

Cons

  • Reports of server-side API disconnections affecting ads.
  • Initial setup support fading, leading to tracking issues.

Pricing

Trackify X provides a range of plans suitable for various business sizes:

  • 14-day Free Trial: Test features without any cost.
  • Basic Shopify: $29.99/month.
  • Shopify: $59.99/month.
  • Advanced: $99.99/month.
  • Plus: $199.99/month.

Who Is Best For

Trackify X is particularly beneficial for

  • Businesses seeking to enhance their Facebook advertising effectiveness.
  • Shopify store owners who require advanced tracking for multiple social media platforms.
  • E-commerce entrepreneurs who need reliable pixel tracking and detailed analytics for marketing optimization.

TF Review Importer Testimonial

  • Rating: 4.9/5 ⭐
  • Total reviews: 212 ✍
TF Review Importer Testimonial
TF Review Importer Testimonial

Boost your brand’s trust and sales with Trustify, the ultimate Facebook app Shopify. Trustify seamlessly imports AliExpress, Facebook, YouTube, and TikTok reviews, offering a comprehensive solution for leveraging social proof and enhancing your Shopify store’s credibility.

Key Features

  • Review-Rich Snippets: Displays ratings in Google searches, enhancing visibility.
  • Multi-Source Review Import: Import reviews from AliExpress, Amazon, Facebook, and CSV files.
  • Social Proof Collection: Gather user-generated content, including photos and videos from TikTok and YouTube.
  • Email Campaign Integration: Automate follow-ups to collect customer feedback.
  • Review Sharing Across Products: Optimize the impact of reviews by sharing them across similar products.

Pros & Cons

Pros

  • User-friendly and customizable interface.
  • Seamless review integration from various platforms.
  • Customizable widgets with multi-language support.
  • Accurate review import and editing capability.
  • Responsive and knowledgeable customer support.
  • Completely free with no hidden costs.

Cons

  • Incompatibility issues with some Shopify stores.
  • Limited customization leading to suboptimal aesthetics.
  • No live preview of the widget, making setup less intuitive.

Pricing

This app is free.

Who Is Best For

Trustify is most suitable for:

  • Shopify store owners looking to establish credibility through diverse customer reviews.
  • Businesses aiming to enhance their online presence with user-generated content.
  • E-commerce entrepreneurs seeking a free, comprehensive review management tool.

GOtext ‑ Marketing par SMS

  • Rating: 4.7/5 ⭐
  • Total reviews: 685 ✍
GOtext ‑ Marketing par SMS
GOtext ‑ Marketing par SMS

GOtext is a dynamic SMS marketing app designed to elevate your Shopify store’s engagement and sales. It offers personalized SMS campaigns for promotions, order updates, and abandoned cart reminders, leveraging a superior ROI compared to email.

Key Features

  • Personalized SMS Campaigns: Send custom promotional texts to boost sales.
  • Instant Revenue Tracking: Monitor SMS-generated revenue and ROI directly in the app.
  • Data-Driven Messaging: Utilize historical Shopify data for targeted communication.
  • Discount Code Promotions: Engage selected customer segments with special offers.
  • Compliant Subscriber Growth Tools: Expand your SMS list with TCPA-compliant methods.

Pros & Cons

Pros

  • Automated tasks streamline sales and conversions.
  • Effective abandoned cart recovery and low stock alerts.
  • Seamless integration with social media and inventory systems.
  • Responsive support team aiding in-app navigation.
  • Notable growth in customer lists and revenue.
  • Enhanced user experience with customization options and Facebook Messenger integration.

Cons

  • Technical issues preventing campaign execution.
  • Unexpected charges post-uninstallation.

Pricing

GOtext offers a range of pricing plans tailored to different business scales:

  • Starter Plan: Free, suitable for new businesses.
  • Growth Plan: $39/month, ideal for expanding businesses.
  • Professional Plan: $199/month, perfect for large-scale operations.

Who Is Best For

GOtext is best suited for:

  • Shopify stores looking to intensify customer engagement through SMS marketing.
  • Businesses of all sizes aiming to boost sales with personalized text message campaigns.
  • Store owners seeking efficient, automated solutions for customer re-engagement and promotions.

Ako Loyalty & Retargeting Ads

  • Rating: 4.6/5 ⭐
  • Total reviews: 172 ✍
Ako Loyalty & Retargeting Ads
Ako Loyalty & Retargeting Ads

Ako Loyalty & Retargeting Ads, a comprehensive Facebook app Shopify, transforms your marketing funnel and boosts business growth. This app enhances customer loyalty and retention through innovative features like VIP Tiers and 1-Click Social Login, while its Instagram automation and CRM Dashboard optimize your retargeting strategies.

Key Features

  • Enhanced Customer Retention: Utilize Ako Loyalty Program’s VIP Tiers, referrals, and reviews.
  • Effortless Checkout Process: No manual codes are needed for point redemption.
  • Increased Customer Acquisition: Convert visitors efficiently with a 1-Click Social Login.
  • Sales Boost via Instagram Automation: Engage and convert customers with shoppable messages.
  • CRM Insights for Optimization: Fine-tune your Google, Instagram, and Facebook retargeting conversions.

Pros & Cons

Pros

  • Effective retargeting and sales enhancement.
  • User-friendly interface with simple setup.
  • Cost-effective solution for small to medium businesses.
  • Highly praised customer service.
  • Beneficial 1-on-1 consulting sessions and clear instructions.

Cons

  • Challenges in installing and operating the app in new stores.
  • Persistent campaigns and charges post-uninstallation.

Pricing

Ako Loyalty & Retargeting Ads offers a range of plans suitable for different business scales:

  • Starter: Free
  • Gold: $19/month
  • Platinum: $49/month
  • Advanced: $99/month

Who Is Best For

This Facebook app Shopify is tailored for:

  • E-commerce businesses focused on customer retention and loyalty.
  • Store owners looking to leverage Instagram and Facebook for retargeting.
  • Businesses of various sizes, especially those in need of a multi-faceted marketing tool.

Zotabox Facebook Chat

  • Rating: 4.7/5 ⭐
  • Total reviews: 107 ✍
Zotabox Facebook Chat
Zotabox Facebook Chat

Zotabox Facebook Chat, a versatile Facebook app for Shopify, offers instant support via Messenger, ensuring customer queries are addressed promptly. The app maintains a permanent message history and provides organization tools like labeling and note-keeping within Messenger.

Key Features

  • Messenger Integration: Allows visitors to contact you directly through Messenger.
  • Permanent Message History: Keeps all conversations stored indefinitely.
  • Conversation Organization: Enables labeling and note-taking within Messenger.
  • Customization Options: Tailor the chat experience to match your brand’s style.

Pros & Cons

Pros

  • Long-standing reliability and user satisfaction.
  • Effective for various e-commerce needs.
  • Simple installation and customization.
  • Responsive app developer and Shopify support.
  • Integrates website with Messenger for seamless communication.
  • Useful for building landing pages and setting up notifications.

Cons

  • Lack of a demo video for easier initial understanding.

Pricing

Zotabox Facebook Chat offers a variety of pricing plans, including:

  • 30-Day Free Trial: Test the features without any commitment.
  • Starter Plan: $12.99/month or $109.12/year, saving 30% with the annual plan.
  • Express Plan: $29.99/month or $251.92/year, saving 30% annually.
  • Platinum Plan: $79.99/month or $671.92/year, also saving 30% on the annual option.

Who Is Best For

Zotabox Facebook Chat is particularly suited for:

  • Shopify stores prioritizing instant customer communication via Messenger.
  • Businesses seeking an organized and efficient customer service tool.
  • E-commerce sites that require a user-friendly interface with customizable chat options.

Facebook Chat Box ‑ Chatbot

  • Rating: 4.6/5 ⭐
  • Total reviews: 501 ✍
Facebook Chat Box ‑ Chatbot
Facebook Chat Box ‑ Chatbot

Facebook Chat Box ‑ Chatbot offers a seamless connection between Shopify store owners and their customers through Facebook Messenger. This Facebook app Shopify enhances customer communication and aids in marketing efforts, ensuring no interruption in conversation flow and providing timely reminders for abandoned cart items.

Key Features

  • Live Chat via Messenger: Allows direct messaging to your Facebook page through Messenger.
  • Subscribe Popup Feature: Engages customers with popups offering discount codes.
  • Abandoned Cart Reminders: Sends messages for items left in the cart to prompt checkout.
  • Automated Marketing Campaigns: Facilitates the creation of marketing campaigns through Messenger.
  • Order Confirmation Notifications: Provides updates on order status through detailed messages.

Pros & Cons

Pros

  • User-friendly and customizable interface.
  • Efficient real-time communication.
  • Automated chatbot responses for enhanced service.
  • Responsive and helpful support team.
  • Trusted across various industries for customer engagement.

Cons

  • Issues with country or age restrictions leading to connection errors.
  • Potential interference with webshop link functionality.

Pricing

This app is free.

Who Is Best For

This app is particularly suited for:

  • Shopify store owners who aim to enhance customer interaction through Facebook Messenger.
  • Businesses seeking a cost-effective solution for automated customer service.
  • Entrepreneurs looking for tools to improve their marketing campaigns and tackle cart abandonment issues.

Dropified ‑ Dropshipping

  • Rating: 4.6/5 ⭐
  • Total reviews: 314 ✍
Dropified ‑ Dropshipping
Dropified ‑ Dropshipping

Dropified revolutionizes dropshipping for Shopify stores by offering easy access to thousands of products from multiple suppliers. This Facebook app for Shopify simplifies adding products and bulk order processing, combined with automatic tracking and shipment updates, saving valuable time for store owners.

Key Features

  • Product Importing: Easily add high-margin dropshipping products to your store.
  • Customization Tools: Edit product details and images within the app.
  • Efficient Order Fulfillment: Fulfill orders quickly and automate tracking information updates.

Pros & Cons

Pros

  • User-friendly interface with advanced automation for order fulfillment.
  • Versatile product importing from various platforms.
  • Advanced image editing capabilities.
  • Efficient integration with AliExpress and eBay.
  • Features like product bundles and automated cash back.
  • Multi-store management and large inventory handling.
  • Alert system for price and availability changes.
  • Extensive training resources and responsive customer service.

Cons

  • Limited functionality beyond AliExpress integration.
  • Challenges in importing products from non-AliExpress retailers.

Pricing

Dropified offers a range of pricing options to suit various business needs:

  • Free Plan: $0, perfect for beginners.
  • Pro Plan: $47/month or $470/year, saving 17% with annual payment.
  • Elite Plan: $97/month or $948/year, saving 19% with annual payment.

Who Is Best For

Dropified is ideally suited for:

  • Shopify store owners focusing on AliExpress for their dropshipping needs.
  • Entrepreneurs seeking efficient product importing and order fulfillment solutions.
  • Businesses that require an app with advanced image editing and automated features.

Awesome Facebook Product Feed

  • Rating: 4.3/5 ⭐
  • Total reviews: 55 ✍
Awesome Facebook Product Feed
Awesome Facebook Product Feed

Awesome Facebook Product Feed is a dynamic Facebook app Shopify tool that simplifies creating product feeds for Facebook, Instagram, and Google. It supports unlimited products with features like multi-currency, multi-language, and inventory support, ensuring feeds are updated and optimized for social media advertising. 

Key Features

  • Multi-Language Support: Generates product feeds that cater to a global audience.
  • Unlimited Multi-Currency Support: Ideal for worldwide merchants and customers.
  • Inventory-Based Display: Ensures only available products are advertised.
  • Google Product Category Integration: Supports categorization for enhanced product listing.
  • Automatic Feed Updates: Product feeds are refreshed multiple times per hour for accuracy.

Pros & Cons

Pros

  • Highly praised for being the best product feed app for Facebook.
  • Intuitive and user-friendly interface.
  • Exceptional and fast-responding support team.
  • Efficient in building customizable Facebook catalogs.
  • Ideal for targeted advertising with multiple feed options for different collections.

Cons

  • Limited features in the basic plan compared to higher tiers.
  • Occasional delays in feed updates during peak times.

Pricing

Awesome Facebook Product Feed offers a range of pricing plans suitable for various business sizes:

  • 7-Day Free Trial: Test the app’s features before committing.
  • Basic: $14/month
  • Pro: $24/month
  • Business: $39/month
  • Enterprise: $59/month

Who Is Best For

This Facebook app Shopify is best suited for

  • Businesses of all sizes looking to enhance their Facebook and Instagram advertising.
  • E-commerce stores requiring targeted advertising with customizable product feeds.
  • Merchants seeking an efficient way to manage multiple product feeds across different social media platforms.

Flexify: Facebook Product Feed

  • Rating: 4.0/5 ⭐
  • Total reviews: 272 ✍
Flexify: Facebook Product Feed
Flexify: Facebook Product Feed

Flexify optimizes your Shopify store’s product data for Facebook channels, enhancing campaign performance. This Facebook app for Shopify is crucial for merchants aiming to drive sales on Facebook and Instagram, offering extensive, high-quality product data management. 

Key Features

  • Campaign Targeting Improvement: Enhance the targeting of Facebook and Instagram ad campaigns.
  • Optimized Checkout Experience: Create a smoother shopping experience on Facebook and Instagram.
  • Multi-Language and Currency Support: Accommodates a global audience with diverse language and currency options.

Pros & Cons

Pros

  • Efficient product syncing with Facebook.
  • User-friendly interface for easy operation.
  • Dynamic Facebook catalog feed generation.
  • Responsive customer support with problem-solving capabilities.
  • Free for up to 1000 products, ideal for small businesses.
  • Essential for product tagging on Instagram and Facebook ads.

Cons

  • Issues with syncing service and lack of notification.
  • Unresponsive customer support for troubleshooting and queries.

Pricing

Flexify offers a range of pricing plans to suit various business sizes:

  • Free – Forever Plan: $0, perfect for beginners.
  • Premium – Small: $29/month for growing businesses.
  • Premium – Medium: $49/month for expanding product ranges.
  • Premium – Large: $79/month for large-scale operations.

Who Is Best For

Flexify is ideal for:

  • Shopify merchants seeking to improve their product presence on Facebook and Instagram.
  • Businesses that need to manage a large number of products efficiently.
  • Store owners who require a multi-lingual and multi-currency solution for a global audience.

Best Shopify Facebook Apps: FAQs

Facebook apps improve the shopping experience by providing personalized product recommendations, enabling social media-based customer service, and allowing customers to purchase directly through Facebook and Instagram. These apps create a more integrated and seamless experience, bridging the gap between social media browsing and online shopping.

Yes, many Facebook apps for Shopify offer free versions or free plans. These free versions often include basic features suitable for new or small businesses. However, for more advanced features, most apps offer tiered pricing plans.

Absolutely. Small businesses can greatly benefit from using Facebook apps on Shopify as they often come with free plans or affordable pricing models. These apps can help small businesses reach a wider audience, engage with customers more effectively, and understand customer preferences through analytics.

Facebook apps integrate with Shopify stores through APIs and Shopify’s app framework. They sync products, customer data, and sales information between Shopify and Facebook platforms. The integration is usually straightforward and can be set up without needing advanced technical skills.

No, technical expertise is not typically required. Most Facebook apps for Shopify are designed with user-friendly interfaces and straightforward setup processes. However, some apps may offer advanced customization options that could benefit from some technical knowledge. In most cases, detailed guides and customer support are available to assist users with the setup and operation of these apps.

Bottom line

The right Facebook app for Shopify can transform your online store, driving sales and improving customer experience. Choose the best fit for your business to harness the full potential of social media integration.


Sam Nguyen is the CEO and founder of Avada Commerce, an e-commerce solution provider headquartered in Singapore. He is an expert on the Shopify e-commerce platform for online stores and retail point-of-sale systems. Sam loves talking about e-commerce and he aims to help over a million online businesses grow and thrive.