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Best Time To Post On Reddit for Maximum Engagement

August 23, 2023
Written and researched by experts at AvadaLearn more about our methodology

By Sam Nguyen

CEO Avada Commerce

In this article, we’ll explore the best time to post on Reddit for maximum impact and engagement.

best time to post on reddit

Key Takeaways

  • Posting in the early morning (around 7-8 AM US Eastern Standard Time) aligns with users’ daily routines and increases the likelihood of engagement.
  • Aspects that influence the engagement of your Reddit posts are the day of the week, popular subreddits, or locations.

How Is Posting On Reddit Different From Other Social Media Platforms?

Several distinctive factors set it apart from other social media platforms regarding posting on Reddit. Understanding these differences is essential for achieving effective engagement:

#1. Average User Time

As of 2023, US adults have exhibited varying engagement times across social media platforms. Let’s take a look at the average daily time spent by US adults on popular platforms:

  • TikTok: Leading the pack, US adults spend an average of 55.8 minutes daily on TikTok.
  • YouTube: Following closely, YouTube captures 47.5 minutes of their daily attention.
  • Twitter: Twitter users dedicate approximately 34.1 minutes each day to the platform.
  • Instagram: Instagrammers spend around 30.6 minutes scrolling through the platform.
  • Facebook: Despite its longevity, Facebook garners an average of 30.2 minutes of daily usage.
  • Reddit: Users allocate around 23.6 minutes of their day to the platform.

Considering Reddit’s average user time of 23.6 minutes, it becomes evident that time is of the essence. Your Reddit post must capture attention, evoke engagement, and spark meaningful interactions in this compact timeframe. Please do so to avoid your post fading into the background, largely unnoticed.

The brevity of this window emphasizes the importance of strategic timing. To maximize the impact of your Reddit post, it’s crucial to be attentive when you hit that “post” button. Posting during periods of higher user activity can significantly enhance the visibility of your content.

best time to post on reddit

#2. User Literacy

Reddit users are known for their depth of knowledge and engagement with various topics. They appreciate well-researched and informative content. Crafting posts that cater to their curiosity and interests can lead to higher engagement levels.

#3. Different Categories

Reddit is divided into numerous subreddits, each catering to specific interests. Unlike other social media platforms with broader themes, this specialization allows you to target a more focused audience.

It’s crucial to understand the dynamics of each subreddit before posting. This dynamic ensures that your content reaches a highly relevant audience, increasing the likelihood of meaningful interactions.

Why Timing to Post On Reddit is Important?

The essence of timing is capturing user attention when they are most active and receptive. With its distinct subreddit communities and user behaviors, Reddit requires a nuanced approach to timing. 

Posting at the right time can lead to higher visibility and traction for your content. When users are active and browsing, your post is more likely to appear in their feeds and catch their eye.

Timing impacts the potential for engagement. Posting when users are actively participating in discussions increases the chances of receiving upvotes, comments, and awards.

Reddit’s algorithms consider engagement metrics like upvotes and comments to determine the visibility of a post. Timing can influence these metrics positively, boosting your post’s visibility.

best time to post on reddit

Best Times To Post On Reddit

As you venture into the Reddit landscape, understanding the best times to post can significantly impact the success of your content. Timing your posts strategically can maximize visibility, engagement, and interactions. Let’s explore the optimal posting times across various dimensions: overall, based on days, popular subreddits, and locations.

Overall

The consensus for the best times to post on Reddit falls within specific windows that align with users’ daily routines. These time frames tend to attract higher user activity and engagement:

Early Mornings (7-8 AM US Eastern Standard Time): This window often witnesses heightened traction as users wake up and plunge into Reddit.

best time to post on reddit

Based On Days

  • Saturday (8:00 AM – 10:00 AM EST)

As the weekend unfolds, capturing Reddit users’ attention becomes an art. The sweet spot on Saturday is between 8:00 AM and 10:00 AM EST. During this period, users are awakening to a leisurely day and are inclined to explore fresh content.

  • Sunday (9:00 AM – 1:00 PM EST)

The engagement momentum continues on Sunday, with optimal posting times ranging from 9:00 AM to 1:00 PM EST. As users ease into the day, they’re more receptive to content that piques their curiosity.

  • Monday (7:00 AM – 9:00 AM EST)

Mondays begin the workweek, offering a fresh canvas for engagement. Posting between 7:00 AM and 9:00 AM EST can help you kickstart the week with heightened visibility. Users catch up on news and trends after the weekend, making this a prime opportunity for your content to shine.

You can amplify your Reddit journey’s impact by strategically timing your posts during these optimal windows. Each day presents a unique opportunity to engage and connect with your audience.

Subreddits each have their unique user behaviors and engagement patterns. To optimize your posting schedule, understand the dynamics of the subreddit you’re targeting:

Ask Reddit:

  • Description: Ask Reddit is a thriving subreddit where users pose a wide array of questions, seeking insightful answers and engaging discussions from the community.
  • Optimal Posting Days: The most favorable days to share your content on Ask Reddit are Mondays and Fridays, as user activity tends to peak during these times.
  • Best Times to Post: If you’re looking to maximize your post’s visibility and interaction, consider the following time frames:
    • Mondays: Aim to post around 8 AM. This timing aligns with the workweek’s start and when many users will likely engage with the platform.
    • Fridays: For optimal results, schedule your post for around 9 AM and 1 PM. These slots capitalize on users’ eagerness to engage before the weekend sets in and during lunch breaks.

Science:

  • Description: The Science subreddit is a virtual forum for passionate enthusiasts and professionals to delve into many scientific topics, fostering knowledge sharing and in-depth discussions.
  • Peak Posting Days: User engagement is exceptionally high on Fridays, Sundays, and Mondays, making these days prime opportunities to present your content to an eager audience.
  • Ideal Post Times: To harness the full potential of your posts on Science, consider these timing suggestions:
    • Fridays: Publish your content around 4 AM. This early hour lets your post greet users as they start their day, encouraging participation.
    • Sundays: Around 8 AM is an optimal time to share your content. Users often allocate time on Sundays for catching up on news and discussions.
    • Mondays: Aim for approximately 7 AM to coincide with the beginning of the workweek, when users actively engage with the subreddit.

Funny:

  • Description: With its focus on humorous content encompassing memes, funny videos, and entertaining anecdotes, the Funny subreddit is a vibrant destination for lighthearted engagement.
  • Prime Posting Days: Wednesdays and Fridays emerge as the standout days for sharing your comedic creations, as these days witness heightened user participation and interaction.
  • Optimum Posting Times: To ensure your humorous content receives the attention it deserves, consider the following posting times:
    • Wednesdays: Opt for the afternoon hours. This timing capitalizes on users seeking midweek amusement and distractions.
    • Fridays: Similarly, during the afternoon, aim to post your content to catch users’ attention as they wind down their week.

Movies:

  • Description: Catering to the cinematic aficionado, the Movies subreddit is a space where movie enthusiasts gather to discuss the latest film updates, share recommendations, and indulge in thoughtful analyses.
  • Critical Posting Days: For effective engagement on Movies, consider directing your posts towards Mondays and Tuesdays, as these days offer increased user participation.
  • Recommended Post Times: To ensure your movie-related content resonates with the community, adhere to the following posting times:
    • Mondays: 9 AM and 11 AM is an ideal time to share your content. This timing aligns with users seeking entertainment during their morning routines.
    • Tuesdays: Around 4 PM is an opportune moment to capture users’ attention, as they may seek diversions during their late-afternoon breaks.

Based On Locations

Understanding the active time slots aligned with different user locations is vital for maximizing the impact of your Reddit content. Different regions have distinct patterns of user activity, and tailoring your posting schedule accordingly can significantly enhance the visibility and engagement of your posts

United States (US)

The most significant portion of Reddit’s user base is in the United States. Active times for Reddit users in the US are primarily on Saturday, Sunday, and Monday. Notable time slots for posting are from 7 am to 9 am on Saturdays, 8 am to 12 pm on Sundays, and 6 am to 8 am on Mondays.

United Kingdom (UK)

The United Kingdom is another significant market for Reddit users who actively discuss various topics. In the UK, Reddit users are most active between 6 am to 9 am on weekdays and after 8 am on weekends.

European Union (EU)

Beyond the US and UK, the European Union also boasts a substantial Reddit user base. Users in Europe are most active on weekdays from 6 am to 9 am.

India

India, a rapidly developing nation, is also a significant market for Reddit users. Indian users are particularly active on weekdays from 6 am to 9 am. Additionally, Reddit activity peaks during weekends between 7 am to 9 am and 8 pm to 12 pm.

best time to post on reddit

FAQs: Best Time To Post On Reddit

The peak activity times on Reddit generally align with users’ daily routines. The early morning hours, specifically around 7-8 AM US Eastern Standard Time (EST), see increased traction as users wake up and engage with the platform.

No, Reddit does not provide a feature that lets you see who has viewed your posts. However, if a user has interacted with your post by leaving a comment, upvoting, or saving it, you may be able to see their username in those interactions.

If you click the “Add Post” button, you’ll find that scheduling a post is straightforward. The form on this page is designed to be user-friendly and uncomplicated.

You need to provide information such as the subreddit you’re targeting, the title of your post, the main content you want to share, the specific date and time you wish to make the post, and the timezone you’re referencing. Once you’ve filled in these details, click on the “Schedule Post” button to finalize the process.

Reddit does not track or provide a browsing history of what specific posts or content a user has viewed. The platform prioritizes user privacy and anonymity, so individual viewing history is not accessible to others or even the user themselves.

Conclusion: Best Time To Post On Reddit

Navigating the best time to post on Reddit can significantly influence the impact of your content. By understanding the patterns of user activity and engagement, you can strategically position your posts to garner maximum attention.


Sam Nguyen is the CEO and founder of Avada Commerce, an e-commerce solution provider headquartered in Singapore. He is an expert on the Shopify e-commerce platform for online stores and retail point-of-sale systems. Sam loves talking about e-commerce and he aims to help over a million online businesses grow and thrive.