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8 Best Shopify Alternative that can help You Make It in eCommerce

Written and researched by experts at AvadaLearn more about our methodology

By Sam Nguyen

CEO Avada Commerce

Drive 20-40% of your revenue with Avada
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In this article, we'll unveil 14 outstanding Shopify alternatives, providing you with diverse options to make your mark in the eCommerce realm.

Key Takeaways

Top 14 Best Shopify Alternatives:

  • Squarespace: Best known for its sleek design templates and user-friendly drag-and-drop interface tailored for businesses and creatives.
  • Wix: Best known for its flexibility and easy customization, allowing even novices to design unique online stores.
  • BigCommerce: Best known for its scalability, catering to both startups and well-established businesses looking for growth.
  • WooCommerce: Best known for its integration with WordPress, offering a combination of blogging and eCommerce capabilities.
  • Square Online: Best known for its seamless integration with the Square POS system, ideal for brick-and-mortar stores wanting an online presence.
  • Ecwid: Best known for its plugin capabilities, allowing you to embed an online store on any website or social media platform.
  • Sellfy: Best known for its platform for creators, supporting digital products, subscriptions, and print-on-demand services.
  • Adobe Commerce: Best known for its enterprise-level features, scalability, and extensive customization options for large businesses.
  • Volusion: Best known for its intuitive interface and robust inventory management capabilities.
  • Shift4Shop: Best known for its rich set of eCommerce tools and features at competitive prices.
  • Big Cartel: Best known for its simplicity and focus on artists and indie brands, making it easy to sell unique products.
  • Pixpa: Best known for its focus on photographers and artists, blending portfolios with online stores.
  • PrestaShop: Best known for its open-source model, giving businesses complete control and customization potential.
  • Weebly: Best known for its free and user-friendly site builder.

What to Look for When Choosing a Shopify Alternative?

While Shopify is undeniably robust and user-friendly, it does have its limitations. Here's what to look for in Shopify alternatives:

  • Diverse Payment Gateways: Shopify Payments is the primary gateway for Shopify, and using external gateways incurs additional transaction fees. An alternative of Shopify should support a wide range of payment gateways without imposing punitive charges for not using their in-house option.
  • No Additional Transaction Fees: Some Shopify alternatives do not charge transaction fees on top of what payment gateways might charge. This can lead to significant savings, especially for larger businesses.
  • More Comprehensive Reporting Tools: Some users feel that Shopify’s reporting and analytics tools, especially for SEO, could be better. Look for platforms that offer detailed, actionable insights into traffic, sales, and customer behavior without needing third-party applications.
  • Built-in Multilingual Capabilities: For those aiming to tap into global markets, a built-in multilingual feature can be invaluable. Shopify largely relies on third-party apps for this, so an integrated solution can save time and ensure a smoother customer experience.
  • Lower Costs for Add-ons: Shopify's ecosystem heavily relies on third-party apps, which come with additional costs. Seek Shopify alternatives with more built-in features or offer reasonably priced or free add-ons to enhance your store.
  • Better Search Engine Optimization (SEO) Tools: Some Shopify alternatives offer more robust SEO tools than Shopify. Features like advanced meta-tagging, automatic XML sitemap generation, and integrated blogging can provide an edge in search rankings.
  • Flexible Pricing Structures: Some businesses might find Shopify's tiered pricing limiting. Look for alternatives for Shopify that offer more flexible or varied pricing structures that align better with your business size and sales volume.
  • Specialized Solutions: Depending on your niche or product type (like digital products or subscriptions), some alternatives for Shopify might cater specifically to your needs, offering specialized tools and features.

Best Shopify Alternatives

Squarespace – Best Overall Shopify Alternative

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shopify alternative

Squarespace is a sophisticated website builder known for its visually arresting, mobile-responsive templates, being a perfect choice for the best Shopify alternative. It's not just a platform for creating beautiful sites; it also offers robust e-commerce functionalities, making it a versatile choice for businesses and individuals alike.

Pros of this platform

  • Stunning Templates: Squarespace is renowned for its designer-quality templates that cater to a multitude of industries. These templates set businesses apart, creating a professional first impression.
  • Integrated E-commerce: With native e-commerce tools, businesses can set up online stores with ease, managing products, inventory, and sales without external plugins.
  • Drag-and-Drop Builder: The intuitive drag-and-drop interface ensures even beginners can design websites without prior coding knowledge.
  • SEO Tools: Built-in SEO tools help in optimizing the site, leading to better search engine rankings and organic traffic growth.
  • Built-in Analytics: Real-time analytics provides insights into website performance, visitor behavior, and sales trends.
  • Versatile Product Display: Allows showcasing products in various formats with zoom-in capabilities, variant details, and more, enhancing the shopping experience.
  • Integrated Blogging: A fully functional blogging platform is integrated, letting businesses share stories, updates, or engage in content marketing strategies.
  • Affordable Pricing: Compared to many e-commerce platforms, Squarespace offers a balanced combination of design and functionality at competitive pricing.

Cons of this platform

  • Limited Advanced E-commerce Tools: While it supports basic and intermediate e-commerce needs, it might fall short for enterprises or those needing advanced functionalities.
  • Less Customizability than CMS: For users accustomed to platforms like WordPress, Squarespace might feel restrictive in terms of in-depth customizations.

Why use this platform instead of Shopify?

Squarespace stands out for those who prioritize design and aesthetics alongside e-commerce. While Shopify is e-commerce-first, Squarespace offers a balanced blend of website design and online store functionalities. It's perfect for those who don’t need an extensive e-commerce toolkit but want a captivating online presence that can also sell.

Who should use this platform?

Squarespace is best for:

  • Photographers: With Squarespace's stunning templates, a photographer can create a compelling portfolio that showcases their work in high-resolution clarity. Additionally, the versatile product display ensures each photo or photo collection is presented, making it easy for clients to browse and purchase prints directly.
  • Restaurants and Cafes: Squarespace's integrated e-commerce tools make it seamless to set up an online ordering system. The drag-and-drop builder allows for the easy addition of daily specials, menu updates, and customer reviews, providing a comprehensive dining experience even before a customer steps in.
  • Bloggers: Squarespace’s integrated blogging tool ensures they can easily publish, categorize, and promote their posts. Plus, with the built-in SEO tools, bloggers can optimize their content for search engines, driving organic traffic and expanding their reach.
  • Local Artisans and Craftsmakers: Squarespace’s versatile product display allows for detailed storytelling behind each creation. The stunning templates further enhance the visual appeal of each product, whether it’s pottery, jewelry, or handmade apparel.
  • Event Organizers and Wedding Planners: The platform’s drag-and-drop builder aids in creating event-specific pages, complete with ticketing information, venue details, and schedules, offering a one-stop solution for attendees.
  • Freelancers (Writers, Designers, Consultants): With Squarespace’s designer-quality templates and integrated blogging, freelancers can craft a professional digital portfolio. The SEO tools further ensure they rank well in search results, driving potential clients to their services.
  • Musicians and Bands: For artists, it's about sharing their art and connecting with fans. Squarespace’s stunning templates provide a backdrop that complements their music, while the e-commerce integration helps sell albums, merchandise, or even concert tickets directly.
  • Real Estate Agents: Property selling is all about visuals and details. Squarespace’s grid-style layouts highlight property images. The built-in analytics allow agents to track which listings are getting attention, helping them refine their selling strategies.
  • Nonprofits and Community Organizations: Raising awareness and funds is a priority for these entities. Squarespace offers an affordable solution with its integrated e-commerce for donation collection. The built-in analytics provide insights into campaign successes, helping strategize future endeavors.
  • Startup Businesses: Emerging businesses need to establish a digital presence swiftly. Squarespace’s all-in-one platform, from domain to design, provides a hassle-free setup. The SEO tools and email marketing integrations further aid startups expand their brand reach and customer engagement.

Wix – Best for Beginners

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shopify alternative

Wix is a beginner-friendly website builder offering a vast array of customizable templates. Over the years, it has incorporated a suite of e-commerce tools, making it one of the alternatives for Shopify for businesses looking to establish a digital presence without the complexities of more advanced e-commerce platforms.

Pros of this platform

  • User-Friendly Interface: Wix boasts a drag-and-drop builder, allowing users to easily construct a site without coding expertise.
  • Diverse Template Library: With hundreds of professionally designed templates, users can find the perfect look that suits their brand or industry.
  • Wix ADI: Wix’s Artificial Design Intelligence (ADI) can auto-create a site based on user answers to a few questions, further simplifying the setup process.
  • Flexible Customization: Beyond templates, Wix allows detailed customization, giving more creative freedom.
  • Integrated SEO Tools: Wix provides built-in tools to help optimize sites for search engines, which is critical for online visibility.
  • Wix Stores: An all-encompassing e-commerce solution for product display, payment gateways, and inventory management.
  • Affordable Pricing: Especially for startups and small businesses, Wix offers competitive pricing tiers catering to various needs.
  • Mobile Optimization: Templates are mobile-responsive, ensuring sites look good and function well on all device types.

Cons of this platform

  • Limited Scalability: This might not be the best for very large-scale eCommerce operations.
  • Template Restrictions: Once a template is chosen and the site is live, switching to a different template requires rebuilding the site.
  • Less Advanced eCommerce Features: While it offers a solid foundation, some advanced eCommerce functionalities found in dedicated platforms might be missing.

Why use this platform instead of Shopify?

Wix is excellent for those starting on their e-commerce journey, offering a more straightforward approach without overwhelming features. It merges website building and basic e-commerce functionalities seamlessly, making it perfect for businesses that want a strong online presence with an option to sell but don't necessarily need an e-commerce behemoth.

Who should use this platform?

Wix is best for:

  • Local Artisans: Given Wix’s user-friendly interface and Wix Stores, local artisans can swiftly set up a shop, showcasing their crafts to a wider audience.
  • Bloggers: With a rich template library catering to content creation, bloggers can use Wix to share articles and even monetize with affiliate links or merchandise.
  • Restaurants: Mobile optimization ensures that takeout or reservation sites work flawlessly on smartphones, accommodating on-the-go customers.
  • Small Retailers: The ease of setting up a Wix site, combined with affordable pricing, means small retailers can quickly move their operations online.
  • Personal Trainers: Using Wix’s booking system integration, trainers can schedule sessions, display testimonials, and even sell fitness merchandise.
  • Photographers: Wix’s diverse template library ensures visually rich portfolios where photographers can showcase their work and offer packages.
  • Freelance Creatives: Whether it’s graphic designers, writers, or musicians, the platform's flexible customization allows them to curate an online portfolio distinct to their brand.
  • Local Event Organizers: With Wix ADI simplifying website creation, event organizers can focus on promoting events, selling tickets, and engaging the community.
  • Startup Entrepreneurs: The blend of Wix Stores and SEO tools provides startups with the basics needed to test the market and iterate based on feedback.
  • Educators and Tutors: Leveraging Wix's booking features and video integration, they can offer online courses, schedule classes, and provide resources efficiently.

BigCommerce – Best Shopify Alternative for Large Business

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shopify alternative

BigCommerce stands tall in the eCommerce world and is a strong alternative for Shopify, specifically catering to the needs of large-scale operations. Designed for immense scalability, it offers an array of tools that can seamlessly accommodate high traffic, complex product assortments, and a global customer base, all without compromising on performance or safety.

Pros of this platform

  • High Scalability: BigCommerce ensures businesses can grow unhindered, efficiently handling increased traffic and sales. This makes it ideal for businesses envisioning rapid expansion.
  • No Transaction Fees: Unlike many other platforms, BigCommerce does not charge fees on transactions when using third-party payment gateways, maximizing profit margins for businesses.
  • Versatile Product Options: From physical items to digital downloads to services, BigCommerce accommodates diverse selling needs, offering flexibility in product listing.
  • Integrated SEO Tools: Out-of-the-box SEO tools enhance site discoverability, driving more organic traffic and making it suitable for brands keen on leveraging organic search.
  • Single-page Checkout: The streamlined checkout process can significantly boost conversion rates by reducing cart abandonment.
  • Multi-channel Selling: Direct integrations with Amazon, eBay, and various social platforms allow businesses to diversify sales channels and access larger audiences.
  • Built-in International Selling Tools: Features such as multi-currency handling and global tax calculations simplify international transactions. This is crucial for brands aiming at a global audience.
  • Extensive API Capabilities: For businesses needing custom integrations, BigCommerce offers a robust range of API endpoints.
  • Customizable Themes: A wide array of mobile-optimized, customizable templates ensures brands can present themselves uniquely, appealing to their target demographics.

Cons of this platform

  • Complex Interface: Its feature richness results in a steeper learning curve, which might be daunting for those used to more straightforward platforms.
  • Higher Pricing: Given its expansive feature set and capabilities, the platform can seem pricier than the more basic alternative of Shopify.
  • Annual Sales Cap: Certain plans come with a sales cap, requiring businesses to upgrade after hitting specific revenue thresholds

Why use this platform instead of Shopify?

BigCommerce is inherently structured for grand scalability and offers a host of features right out-of-the-box, especially those crucial for international sales. The absence of transaction fees and its impressive API capabilities give it an edge for substantial businesses with global ambitions. 

While Shopify offers similar scalability, businesses aiming for extensive custom integrations and a broader international audience might find BigCommerce more accommodating.

Who should use this platform?

BigCommerce is best for:

  • High-end Fashion Retailers: With BigCommerce's scalability and multi-channel selling capabilities, high-end fashion brands can showcase extensive collections while reaching diverse audiences across multiple online platforms, from their own websites to Amazon and social media.
  • Tech Wholesalers: BigCommerce's expansive product options, single-page checkout, and no transaction fees make bulk selling of electronics or software more streamlined. It ensures wholesalers can handle large orders efficiently and maximize profit margins.
  • Gourmet Food Chains: Chains targeting international markets can harness BigCommerce's built-in international selling tools. Handling multi-currency transactions and adhering to global tax norms becomes straightforward, making global expansion more manageable.
  • Book Distributors: Distributors benefit from SEO tools that enhance visibility in organic searches. When combined with multi-channel selling, they can reach more readers across different platforms and maintain a vast inventory with ease.
  • Furniture Megastores: BigCommerce's diverse product listing capabilities allow furniture businesses to offer various customization options, be it colors, sizes, or designs. Coupled with its scalability, they're prepared to handle high traffic during peak sale periods.
  • Beauty Product Manufacturers: For manufacturers with extensive product lines, BigCommerce's scalability is essential. Additionally, integrated SEO tools drive organic traffic, enabling them to reach consumers directly bypassing third-party retailers.
  • Auto Parts Giants: The platform's robust product specification capabilities cater to the varied and intricate listings typical of auto parts. Multi-channel selling also permits these businesses to tap into niche markets across different platforms.
  • Music Production Houses: Houses can diversify revenue streams by selling music, event tickets, and merchandise. BigCommerce's varied product options and direct integrations with social platforms facilitate this diverse selling approach.
  • Sporting Goods Chains: Listing a wide array of sports equipment and clothing becomes more organized with BigCommerce. As sporting trends change and demand surges (e.g., during major sporting events), the platform's scalability ensures consistent performance.
  • Educational Institutes offering Online Courses: Institutes can manage multiple course offerings, be they live lessons, digital downloads, or subscriptions. The SEO tools ensure courses rank higher on search engines, drawing in more students.

WooCommerce - Best for WordPress Users

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shopify alternative

WooCommerce is an open-source ecommerce plugin for WordPress. It's designed specifically for WordPress users, turning their existing websites into fully functional online stores. With extensive features and customization options, it provides businesses the flexibility to build a store as per their specific needs and also stands as a strong alternative to Shopify.

Pros of this platform

  • Open-Source Nature: Being open-source, WooCommerce allows for high levels of customization and control over every aspect of the store.
  • WordPress Integration: Seamlessly integrates with WordPress, allowing users to leverage the power of the most popular CMS in the world.
  • Extensive Plugin Ecosystem: Benefit from thousands of free and premium plugins to extend the store's functionality.
  • Cost-Effective: While there are costs associated with hosting and some premium themes/plugins, the basic WooCommerce plugin is free.
  • SEO Advantage: Given its integration with WordPress, users benefit from robust SEO tools and plugins to optimize their store.
  • Complete Ownership: Unlike hosted platforms, users retain full ownership of their store, content, and data.
  • Global Community: A vast community of developers and users ensures continuous updates, security patches, and shared knowledge.
  • Scalability: WooCommerce can handle everything from a single product to thousands, allowing businesses to scale seamlessly.

Cons of this platform

  • Self-Hosting Required: Users need to find their own hosting provider, which can be a challenge for beginners.
  • Maintenance: Regular updates, backups, and security checks are the user's responsibility, unlike hosted platforms.
  • Learning Curve: While WordPress is user-friendly, WooCommerce might require some time to master, especially for those new to e-commerce.

Why use this platform instead of Shopify?

For businesses already familiar with WordPress or those who want greater control and flexibility, WooCommerce may be a perfect choice. It allows for deeper customization, avoids monthly platform fees, and gives more ownership over data and content.

Who should use this platform?

WooCommerce is best for:

  • Bloggers Expanding to E-Commerce: Bloggers already using WordPress have the advantage of integrating WooCommerce effortlessly. With the platform's WordPress Integration, bloggers can incorporate product sales or merchandise without building a separate e-commerce website, ensuring a unified brand experience.
  • Startups on a Budget: With WooCommerce being cost-effective, startups can avoid hefty monthly fees associated with some platforms and only invest in essentials like hosting or specific plugins, allowing more room in the budget for other business needs.
  • Tech-Savvy Entrepreneurs: Those with some technical knowledge can harness the power of WooCommerce's Open-Source Nature. This allows them to tweak, modify, or develop bespoke solutions tailored specifically to their business needs without any platform-imposed restrictions.
  • Brands Seeking SEO Edge: Thanks to WooCommerce's deep SEO integration options stemming from WordPress's strengths, brands can effectively optimize their product pages, blog content, and more to rank higher in search results.
  • Independent Artists: WooCommerce's extensive Plugin Ecosystem enables artists to incorporate features like digital art previews, downloadable content, and even licensing, catering specifically to their audience's needs.
  • Local Businesses: Using WooCommerce ensures Complete Ownership over content, layout, and data. This means a local business can tweak its online store to cater specifically to its local audience without platform limitations, be it by offering local delivery options or regional promotions.
  • Niche Product Sellers: The open-source nature of WooCommerce coupled with its plugins allows sellers to tailor their store perfectly to serve niche demands, whether it's selling handmade crafts or rare collectibles.
  • Online Course Creators: E-learning is booming, and educators need platforms that offer more than just basic selling tools. Using WooCommerce's Plugin Ecosystem, course creators can offer structured courses, drip content, quizzes, and even certificates, creating a holistic e-learning environment.
  • Nonprofits Seeking Donations: While many platforms charge transaction fees, WooCommerce's cost-effective nature ensures that a more significant chunk of donations directly benefits the cause. Plus, specialized plugins can enhance the donation experience, from recurring donations to donor recognition.
  • Consultation Services: With WooCommerce, they can use the Plugin Ecosystem to not only schedule appointments but also sell complementary resources like e-books, webinar access, or downloadable templates tailored for their clientele.

Square Online – Best for Multi-Channel Selling

Quick look

shopify alternative

Square Online is an adaptable e-commerce platform that's designed for seamless integration with Square Point of Sale. This robust platform offers a drag-and-drop website builder, making site customization a breeze, and making it an alternative to Shopify. 

A highlight is its capability to automatically synchronize online and in-store sales, ensuring accurate inventory tracking across all sales channels. Furthermore, its built-in payment processing system simplifies transactions, eliminating the need for third-party integrations while also providing customizable SEO settings to boost store visibility.

Pros of this platform

  • Unified Ecosystem: Square Online ensures a cohesive experience for businesses, especially those already familiar with Square POS, making the transition or dual operation smoother.
  • Powerful Multi-channel Selling: It isn't limited to just your online storefront; Square offers easy integrations with social media platforms and other online marketplaces, providing more avenues for sales.
  • Real-time Inventory Tracking: Avoid the nightmare of overselling. Square Online keeps your inventory in sync across all platforms, be it your physical store or online channels.
  • Simple Setup: With its drag-and-drop functionality, even those with minimal tech experience can have a store up and running in no time.
  • Integrated Delivery and Pickup Options: This is especially beneficial for local businesses that offer takeaway or delivery services, ensuring seamless order management.
  • Responsive Designs: Square Online's templates are mobile-friendly, which is crucial given the increasing number of consumers shopping via mobile devices.
  • Built-in SEO Tools: Square Online has SEO tools built in, which can help increase organic traffic.

Cons of this platform

  • Limited Design Flexibility: Compared to platforms like Shopify or WooCommerce, Square Online may not offer as much design flexibility, potentially restricting brand expression.
  • Less Advanced Features: For larger stores requiring more complex functionalities, Square Online might seem basic.
  • Dependence on the Square Ecosystem: If you're not already a Square user or if you want to integrate other POS systems, this platform might feel limiting.

Why use this platform instead of Shopify?

Square Online offers a more unified ecosystem, especially for those already using or familiar with Square's suite of tools. This close integration reduces the complexities of managing multiple systems. 

Additionally, the absence of added transaction fees, unlike Shopify's structure, can mean significant savings for businesses. The ease of multi-channel selling, especially with social media platforms, also gives Square Online an edge for businesses wanting a broader reach without much setup.

Who should use this platform?

Square Online is best for:

  • Local Artisans: Given its seamless POS integration, local artisans can benefit by selling in-person and online without inventory hassles. The ease of setup means they can focus more on their craft.
  • Pop-up Shop Owners: With Square's renowned POS system, pop-up shop owners can manage short-term sales effectively, tracking both in-person and online transactions.
  • Social Media Influencers: Square’s ability to integrate sales through platforms like Instagram or Pinterest makes it ideal for influencers aiming to monetize their audience directly.
  • Restaurant Owners: With its integrated pickup and delivery options, restaurant owners can easily manage online orders, making it simpler to adjust to a digital-first customer base.
  • Freelance Designers: For those offering a blend of digital and physical products, Square Online provides a straightforward way to manage and sell both.
  • Home-based Businesses: Individuals running businesses from home can utilize the platform's ease of use without worrying about complex integrations or setups.
  • Physical Store Owners Expanding Online: Square Online provides a hassle-free way for traditional brick-and-mortar stores to explore the online sphere without starting from scratch.
  • Craftsmen and DIY Sellers: With multi-channel selling, they can expand their reach, showcasing their products on social media platforms directly integrated with Square Online.
  • Event Organizers: For selling tickets or merchandise related to events, the platform offers an easy solution that integrates with in-person sales.
  • New Entrepreneurs: Those new to the business world can get started without the steep learning curve, making the most of the platform's beginner-friendly tools.

Ecwid – Best Budget Option

Quick look

shopify alternative

Ecwid is a cost-effective eCommerce solution (with pricing plans starting from $0) that allows users to seamlessly integrate online stores into their existing websites (instead of creating as features of Shopify like website) or even social media platforms. Unlike traditional platforms that require you to build a store from scratch, Ecwid complements and extends your online presence with shopping capabilities.

Pros of this platform

  • Cost-effective: Ecwid offers a free plan (which makes Ecwid stand as one of Shopify alternatives free), which is rare in the eCommerce space, making it ideal for startups and businesses on a tight budget.
  • Seamless Integration: Ecwid can be embedded into any existing website, reducing the hassle of starting an online store from scratch.
  • Multi-platform Support: You can easily sell on websites, mobile phones, social sites, and even in person with the Ecwid POS.
  • International Selling: Supports over 50 languages and offers multiple currency options to cater to a global audience.
  • Automatic Updates: Unlike some platforms that require manual updates, Ecwid updates automatically, ensuring the latest features and security patches are always in place.
  • Responsive Design: Ecwid stores are mobile responsive, ensuring a seamless shopping experience for users on any device.
  • Built-in SEO Tools: Provides merchants with tools to improve their store's visibility on search engines without needing extra plugins.
  • Extensive App Market: While Ecwid is simple at its core, its app market allows for extended functionalities as your business grows.

Cons of this platform

  • Limited Design Customization: Compared to Shopify's extensive themes, Ecwid might seem somewhat restricted in its design capabilities.

Why use this platform instead of Shopify?

While Shopify offers a comprehensive eCommerce solution, it often comes with a higher price tag. Ecwid is a Shopify cheap alternative that provides a cost-effective alternative to Shopify with its free starter plan, allowing businesses to test the waters before committing financially. 

Moreover, for those who already have an established website and don't wish to migrate or build a separate online store, Ecwid's seamless integration capability presents an advantage over Shopify's standalone store setup.

Who should use this platform?

Ecwid is best for:

  • Small Business Owners: Ecwid's cost-effective nature, especially its free plan, makes it a boon for small businesses working on tight budgets. The automatic updates ensure that they can focus on their products without constantly managing the technical aspects of their online store.
  • Bloggers: Bloggers who've already invested time and effort in creating a website would benefit from Ecwid's seamless integration. Instead of starting anew with a different platform, they can simply embed an Ecwid store, capitalizing on the multi-platform support to diversify their income streams.
  • Local Retailers: The Ecwid POS system is a gem for local retailers, enabling them to manage inventory for both their brick-and-mortar store and online platform. This seamless integration means they can expand their reach without doubling their inventory management efforts.
  • Freelancers: For freelancers like graphic designers or content creators, the built-in SEO tools that Ecwid provides can help them optimize their product listings and boost visibility, thus potentially increasing sales of digital products or services.
  • Artists and Musicians: With Ecwid's support for diverse languages and multiple currencies, artists can easily cater to a global audience, ensuring their art gets the wide audience it deserves. Plus, the mobile responsiveness ensures fans can purchase from any device.
  • Nonprofits and Charities: Budget constraints are often a concern for these organizations. Ecwid provides an affordable way to set up an online storefront, enabling them to sell merchandise or event tickets to generate funds efficiently.
  • Educators and Tutors: The extensive app market that Ecwid boasts can be tapped into by educators to integrate additional features suitable for online learning, such as scheduling or webinar tools, turning it into a robust platform for e-learning.
  • Photographers: Selling digital prints requires a platform that can handle different file formats and sizes. Ecwid's smooth and user-friendly interface ensures that customers can easily browse and purchase their preferred photos.
  • Crafters and DIY enthusiasts: The power of social selling is immense for this group. With Ecwid's ability to integrate directly into social platforms, crafters can transform their social media profiles into sales channels, reaching customers where they already are.
  • Event Organizers: Ecwid's responsive design ensures that potential attendees can purchase tickets or make reservations on the go from their mobile devices. Plus, the automatic updates mean that the platform will always be equipped with the latest features, ensuring a smooth ticketing experience for both organizers and attendees.

Sellfy – Best for Selling Digital Products

Quick look

shopify alternative

Sellfy stands out as a dedicated platform tailored for creators and businesses looking to sell digital products, print-on-demand merchandise, or subscriptions. With its intuitive interface, instant product delivery mechanisms, and a strong emphasis on digital sales, it effortlessly caters to the unique needs of digital product merchants.

Pros of this platform

  • Digital Product Focus: Sellfy has specialized features, such as PDF stamping and license key distribution, that are tailored specifically for digital product sales, ensuring piracy protection and streamlined product delivery.
  • Instant Delivery: Once a customer makes a purchase, they receive the digital product immediately. This instantaneousness enhances the user experience dramatically.
  • Built-in Marketing Tools: Sellfy boasts email marketing integrations, discount codes, and upselling features, allowing merchants to promote products and increase their average order value.
  • Embedded Selling Options: Sellers can embed products, a store, or even a "buy now" button directly into their website, blog, or social media, making it immensely flexible.
  • Subscription Products: Apart from one-time sales, Sellfy supports the sale of subscription-based products, providing a consistent revenue stream for creators.
  • Customizable Storefront: While Sellfy hosts your digital store, you have the freedom to personalize its look and feel, aligning it with your brand.
  • Analytics Dashboard: A built-in, comprehensive dashboard helps users understand their sales, top-performing products, and traffic sources, enabling informed business decisions.

Cons of this platform

  • Niche Focus: Sellfy is designed specifically for digital goods and subscriptions. This specialization might limit those wanting to expand into physical products.
  • Payment Options: Currently, it primarily supports PayPal and Stripe. This limitation can be a drawback for those wanting a broader range of payment gateways.
  • Pricing Tiers: While there's value in its features, some essential elements, like the removal of Sellfy branding, are available only at higher pricing tiers.

Why use this platform instead of Shopify?

While Shopify is a robust platform for general eCommerce needs, Sellfy shines distinctly for digital product merchants. Its specialized features, such as instant product delivery and PDF stamping, cater directly to the needs of digital sellers, offering a streamlined experience. 

Who should use this platform?

Sellfy is best for:

  • Ebook Authors: Sellfy's PDF stamping prevents unauthorized sharing, making it ideal for authors wanting to protect their work. The instant delivery ensures readers get their content right after payment, enhancing customer satisfaction.
  • Musicians and Bands: With the emphasis on digital products of Sellfy, musicians can sell tracks, albums, or even sheet music directly to their fans. The immediate delivery paired with license key distribution can facilitate the sale of exclusive or limited releases.
  • Graphic Designers: Selling digital assets like templates, icons, or graphics becomes seamless with Sellfy. The platform's customizable storefront allows designers to showcase their unique brand and style effectively.
  • Photographers: Sellfy supports high-resolution file sales, perfect for photographers selling printables or digital photo collections. The built-in marketing tools can also help promote exclusive photo sets or seasonal discounts.
  • Filmmakers: Whether selling documentaries, short films, or tutorials, Sellfy’s digital product focus ensures that large video files are delivered efficiently to customers. Plus, the analytics dashboard offers insights into popular content, guiding future creations.
  • Online Course Creators: The subscription products feature can be leveraged by educators selling course access on a recurring basis. It ensures a steady revenue stream and provides students with immediate access upon subscription.
  • Software Developers: For those selling software, plugins, or digital tools, Sellfy’s license key distribution and immediate product delivery make software distribution straightforward and secure.
  • Artists Selling Digital Prints: Artists can offer digital versions of their artwork for printing or personal use. The embedded selling options mean they can also sell directly from their portfolio websites or social platforms.
  • Fashion Designers with Print-on-Demand: Beyond digital goods, Sellfy supports print-on-demand merchandise. Fashion designers can sell digital lookbooks or actual printed merchandise, harnessing the platform's versatility.
  • Podcasters: Exclusive episodes, behind-the-scenes content, or audio courses can be monetized efficiently with Sellfy. The built-in marketing tools help in promoting new content or discounts to a dedicated listener base.

Adobe Commerce (Magento) – Best for Extensive Customization or Development Work

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shopify alternative

Adobe Commerce, formerly known as Magento, is a powerhouse in the eCommerce space known for its unparalleled flexibility and customization potential. As an open-source platform, it offers a wide array of extensions and developer-friendly tools, making it the go-to solution for businesses that require intricate website design or intricate backend operations.

Pros of this platform

  • Highly Customizable: As an open-source platform, Adobe Commerce provides unrestricted access to its codebase, allowing complete personalization of your online store.
  • Extensive Extensions Marketplace: With a vast range of plugins available, businesses can further enhance functionality without starting from scratch.
  • Developer-Friendly: It offers robust development tools that make it easier for developers to build and test new features or changes.
  • Scalability: Adobe Commerce can handle large product catalogs and high traffic volumes, perfect for growing businesses.
  • Advanced SEO Capabilities: The platform provides advanced SEO tools, ensuring that your online store ranks well in search engine results.
  • Integrated B2B Features: Adobe Commerce comes with built-in B2B functionalities like quote management, credit purchasing, and company accounts.
  • Responsive Design Options: It supports responsive design, ensuring that online stores look and function well across all devices.
  • Multiple Store Management: Users can manage multiple stores from a single admin interface, a boon for businesses operating in different regions or verticals.

Cons of this platform

  • Learning Curve: Adobe Commerce can be complex, requiring a fair amount of technical knowledge, unlike more user-friendly platforms.
  • Cost: While the platform itself is an open source Shopify alternative, hosting, extensions, and professional development work can add up, making it more expensive than other platforms.
  • Maintenance: Regular updates, patches, and security checks might require constant attention or a dedicated developer.

Why use this platform instead of Shopify?

Adobe Commerce is a developer's playground offering more in-depth customization and development potential than Shopify. For businesses that require intricate website designs, complex backend operations, or managing multiple storefronts, Adobe Commerce stands out. While some features of Shopify like websites are user-friendly and great for beginners, it might not cater to the intricate custom needs that Adobe Commerce can handle with ease.

Who should use this platform?

Adobe Commerce is best for:

  • Fashion and Apparel Brands: Given Adobe Commerce's powerful customization tools, high-end fashion retailers can craft unique, immersive shopping experiences that showcase their collections, emphasizing brand aesthetics and narratives.
  • Tech and Electronics Stores: For those selling advanced tech gear or electronics, Adobe Commerce provides advanced product specification tools. Retailers can display complex product attributes and integrate with third-party systems for reviews or comparisons.
  • Automotive Parts Dealers: With its extensive product listing capabilities, businesses dealing in car parts, especially those with various models and specifications, can utilize Adobe Commerce to handle intricate product variations seamlessly.
  • Subscription-based Services: Those in the career field of selling subscription boxes, or any subscription-based products, can take advantage of Adobe Commerce's recurring billing and subscription management features.
  • B2B Wholesalers: Wholesalers, particularly those in manufacturing or bulk trading, can use the platform’s B2B functionalities like bulk order pricing, customer group pricing, and quote management.
  • Specialized Artisanal Crafts: Craftsmen producing niche, hand-made, or bespoke items would benefit from the platform's customization tools, crafting product pages that tell a story and truly represent their craft.
  • Online Course Providers: Those in the educational sector offering online courses or digital training programs can employ Adobe Commerce's digital product functionalities, delivering secure and smooth access to their content.
  • Digital Software Sellers: Software developers and businesses selling digital products, plugins, or online tools can use Adobe Commerce to manage licenses, offer patches or updates, and integrate with other software ecosystems.
  • Healthcare and Wellness Product Retailers: For those in the health sector, from selling supplements to fitness equipment, Adobe Commerce allows integration with third-party apps for consultations, bookings, or virtual tryouts.
  • Luxury Goods Retailers: High-end luxury retailers, from jewelry to designer home goods, can harness Adobe Commerce’s customization to create a shopping experience befitting their premium audience with VIP customer group features and personalized marketing tools.

Volusion - Best for Data-driven Insights

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shopify alternative

Volusion is a robust e-commerce platform known for its data-driven approach to online selling. This platform emphasizes analytics and offers a plethora of tools that allow businesses to dig deep into sales data, uncovering patterns that can lead to more strategic decision-making.

Pros of this platform

  • Rich Analytics Tools: Volusion goes beyond basic metrics, offering in-depth sales analysis and reports, making it a go-to for businesses that prioritize data-driven decisions.
  • Customization: The platform provides a variety of design templates, allowing businesses to shape their online storefronts to match their brand identity.
  • Secure Hosting: All plans come with SSL certificates ensuring that customer transactions are secure.
  • One-page Checkout: Streamlines the checkout process, potentially leading to higher conversion rates.
  • Integrated Payment Processors: Offers native integrations with various payment gateways, simplifying the checkout experience.
  • Built-in SEO Tools: Helps businesses rank better on search engines, driving organic traffic.
  • Customer Support: Known for its responsive customer service, offering both chat and phone support.

Cons of this platform

  • Learning Curve: Some users might find the platform less intuitive initially compared to other e-commerce platforms.
  • Additional Costs: Some essential features might require purchasing add-ons or moving to a more expensive plan.
  • Limited Free Themes: There's a restricted number of free themes, which might require businesses to invest in premium themes.

Why use this platform instead of Shopify?

Volusion is ideal for businesses that prioritize a data-driven approach to online selling. While Shopify offers a broader ecosystem with its app store, Volusion's emphasis on deep analytics and rich reporting can offer businesses unique insights that drive growth. Furthermore, with no transaction fees and a secure, streamlined checkout process, it provides a financial edge and smooth user experience that many businesses find appealing.

Who should use this platform?

Volusion is best for:

  • Handmade Craft Sellers: Artisans selling crafts or bespoke items can benefit from Volusion's no transaction fees feature, maximizing their profit margins on each sale, especially when operating on a tight budget.
  • Independent Bookstores: Given the platform's robust inventory management, independent bookstores can efficiently manage different titles, authors, and genres, ensuring that stock levels are always accurate.
  • Local Art Galleries: Volusion's emphasis on visual content can allow galleries to display art pieces in an online catalog format, catering to art collectors and enthusiasts worldwide.
  • Specialty Food and Beverage Producers: For sellers of gourmet foods, organic produce, or specialty wines, Volusion's comprehensive analytics can help track sales trends and seasonality, helping them adjust their offerings or promotions.
  • Fitness and Sports Equipment Stores: With the platform's SEO tools, these businesses can target fitness enthusiasts effectively, ensuring their products (like gym equipment or sportswear) rank higher in search results.
  • Home Decor and Furnishing Retailers: Using Volusion's advanced product display features, such businesses can offer 3D views or zoom-in functionalities, allowing customers to view intricate product details before purchase.
  • Independent Cosmetics Brands: New or indie cosmetics brands can utilize Volusion's customer review system to build trust, displaying real feedback from users who've tried their products.
  • Musical Instrument Sellers: For businesses that deal with a variety of musical instruments, from guitars to pianos, Volusion's variant-specific inventory system can help manage different models, colors, or sizes.
  • Tech and Gadget Stores: Such stores, offering products like smartphones, smartwatches, or headphones, can leverage Volusion's analytics to understand which tech products are the bestsellers and which ones may need promotional boosting.

Shift4Shop – Best Value

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shopify alternative

Shift4Shop is a feature-rich eCommerce platform that offers online businesses a comprehensive solution to their selling needs. With its vast array of built-in tools, intuitive interface, and competitive pricing, Shift4Shop presents itself as a strong contender for businesses seeking great value without compromising on functionality.

Pros of this platform

  • Competitive Pricing: Shift4Shop offers a variety of plans that cater to businesses of all sizes, often providing better value for the number of features compared to other platforms.
  • Robust Built-in Features: The platform has a plethora of built-in tools, eliminating the need for numerous third-party integrations.
  • Highly Customizable: Shift4Shop provides a myriad of templates and an easy-to-use design editor for tailored storefront designs.
  • Integrated Payment Solutions: With Shift4Payments, businesses can effortlessly manage transactions, enhancing the customer checkout experience.
  • Advanced SEO Tools: The platform's SEO tools are designed to boost organic traffic, helping businesses rank higher on search engines.
  • 24/7 Customer Support: Reliable around-the-clock support ensures that businesses can resolve issues promptly.
  • Unlimited Product Listings: Unlike some platforms that cap product listings, Shift4Shop allows for an unlimited number of products.
  • Mobile-Optimized Design: All Shift4Shop templates are mobile-responsive, ensuring a seamless shopping experience on all devices.

Cons of this platform

  • Learning Curve: Some users might find it challenging initially to navigate through the platform's vast features.
  • Limited Free Themes: While customizable, there are fewer free templates compared to other platforms.

Why use this platform instead of Shopify?

Compared to Shopify, Shift4Shop stands out due to its competitive pricing that provides better value for the array of features it offers. With Shift4Shop, businesses can enjoy unlimited product listings, something Shopify limits on its basic plans. Additionally, the robust built-in tools of Shift4Shop can reduce reliance on third-party integrations, which can often add up in costs on platforms like Shopify.

Who should use this platform?

Shift4Shop is best for:

  • Specialty Boutique Owners: For niche boutique owners selling artisanal, handcrafted, or specialty products, Shift4Shop's customizable features ensure their unique branding shines through, offering a tailored shopping experience to their audience.
  • Independent Bookstores: Leveraging the unlimited product listings, small book retailers can offer a vast array of titles online, making it easier for bibliophiles to find and purchase rare or independent titles.
  • Artisans & Craftsmen: Those dealing with handcrafted jewelry, pottery, or art pieces can benefit from the platform's visual-centric design, effectively showcasing the minute details of their creations.
  • Local Apparel Brands: Emerging clothing brands or boutique fashion designers can use Shift4Shop to present their collections, making use of the platform's robust inventory management for various sizes and color options.
  • Hobby & Collectible Retailers: From vintage stamps to specialized board games, retailers in this niche can make use of Shift4Shop’s inventory tracking to manage rare collectibles and provide extensive details to potential collectors.
  • Fitness & Sports Equipment Retailers: For businesses ranging from specialized yoga mats to custom-made golf clubs, Shift4Shop's varied product variant features can aid in detailing product specifications for a targeted audience.
  • Ethnic & Cultural Goods Suppliers: Sellers of ethnic products, be it clothing, decor, or specialty foods, can use Shift4Shop to reach a global audience, offering them a taste of different cultures with comprehensive descriptions and vivid imagery.

Big Cartel – Best Shopify Alternative for Artists

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shopify alternative

Big Cartel stands out as a platform designed specifically for artists and makers. From its inception, it has centered around the needs of creative entrepreneurs, providing them with tools to showcase and sell their art online. Its intuitive design and artist-friendly features make it easy for individuals without technical know-how to establish a digital storefront.

Pros of this platform

  • Tailored for Artists: Unlike generic platforms, Big Cartel specifically caters to the needs of artists, ensuring their work remains the focal point.
  • Ease of Use: Its straightforward dashboard is beginner-friendly, minimizing the learning curve for those unfamiliar with e-commerce.
  • Customizable Themes: Artists can choose and tweak themes to mirror their artistic style, making each storefront unique.
  • Inventory Management: Efficiently manage product listings, whether they're prints, originals, or art merchandise.
  • Integrated Analytics: Gain insights into store performance, visitor statistics, and sales trends.
  • SEO Tools: Built-in tools help artists improve their online visibility, drawing more visitors to their site.

Cons of this platform

  • Limited Advanced Features: Unlike platforms like Shopify, it doesn't have a vast app ecosystem, which might limit functionality for large-scale operations.
  • Scaling Concerns: While perfect for individual artists or small businesses, it may not be ideal for large art houses or galleries.
  • Fewer Integration Options: Limited third-party integrations can restrict seamless functionality with external tools or platforms.

Why use this platform instead of Shopify?

While Shopify offers a powerful and scalable platform for a wide range of e-commerce businesses, Big Cartel’s niche focus on artists means it offers specialized features tailored to the needs of the creative community. The artist-centric design ensures that artists not only save money but also present their work in an environment crafted for art presentation. For artists, it might feel more personal and less commercial than a platform like Shopify.

Who should use this platform?

Big Cartel is best for:

  • Independent Visual Artists: Big Cartel's tailored environment ensures that visual artists, like painters and illustrators, can present their pieces in a space designed for art. The platform's customizable themes enable them to mirror their unique style, ensuring their online store becomes an extension of their studio.
  • Craftsmen and Artisans: For those who create handmade crafts, Big Cartel offers a platform that emphasizes the intricacies and details of their work. 
  • Jewelry Designers: The platform's focus on visuals and artistry makes it perfect for jewelry designers to showcase their unique pieces. The intuitive dashboard helps manage product listings, from limited edition items to regular collections.
  • Fashion Designers with Limited Collections: Those producing limited edition clothing lines can benefit from Big Cartel's niche focus. 
  • Photographers Selling Prints: Photographers can utilize Big Cartel to showcase and sell their prints. Integrated analytics can help them track which photos garner the most attention and sales.
  • Sculptors: For artists specializing in three-dimensional art, Big Cartel's artist-friendly features allow them to create an immersive online gallery, ensuring each sculpture is presented in detail.
  • Musicians Selling Merchandise: Independent musicians or bands can leverage Big Cartel to sell their merchandise, from T-shirts to vinyl. The platform’s ease of use ensures even those with minimal e-commerce experience can set up a shop.
  • Authors Selling Limited Editions: Writers releasing limited edition books, signed copies, or related merchandise can benefit from Big Cartel's artist-centric environment. The platform ensures their literary work remains the focal point.
  • Ceramic and Pottery Makers: The visual-centric platform enables ceramicists to beautifully showcase their creations, from mugs to vases. Efficient inventory management tools ensure they can easily handle stock levels and product variations.
  • Independent Graphic Designers: Those creating posters, postcards, or other printed materials can efficiently manage and sell their designs. Big Cartel's SEO tools can help these designers improve visibility and reach a wider audience.

Pixpa – Best Shopify Alternative for Photographers

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shopify alternative

Pixpa stands out as a tailored e-commerce platform designed specifically for photographers and creatives. Not only does it allow users to build stunning portfolios, but it also integrates e-commerce functionalities, enabling photographers to sell their works seamlessly. The platform merges the visual appeal necessary for a photographer's work with the robust features of an online store.

Pros of this platform

  • Photography-Centric Design: Pixpa offers templates and designs that are inherently crafted for photographers, ensuring images are displayed in their best light.
  • Integrated Client Galleries: Photographers can create private galleries for clients, allowing for a streamlined proofing process.
  • Built-in SEO Tools: The platform has SEO tools tailored to a photographer's needs, ensuring their work ranks well on search engines.
  • Mobile-Responsive Designs: Given that many users might view portfolios on mobile, Pixpa's responsive designs ensure a seamless experience across devices.
  • Drag-and-Drop Builder: The intuitive builder allows photographers, even those without technical knowledge, to craft and modify their sites with ease.

Cons of this platform

  • Niche Focus: While great for photographers, those outside this field might find the platform less adaptable to their needs.
  • Limited Advanced E-commerce Features: Compared to giants like Shopify, Pixpa's e-commerce functionalities might seem a bit basic for extensive online stores.

Why use this platform instead of Shopify?

Pixpa, being tailored for photographers, offers a level of specialization that Shopify, as a general e-commerce platform, doesn't. The photography-centric designs, integrated client galleries, and emphasis on visual presentation make it a more fitting choice for photographers. While Shopify might excel in broad e-commerce features, Pixpa zeroes in on what photographers specifically need for showcasing and selling their work online.

Who should use this platform?

Pixpa is best for:

  • Professional Photographers: For those making a living out of photography, Pixpa’s dedicated photography-centric design ensures that every shot is displayed at its best, capturing the essence and detail of their work.
  • Wedding Photographers: The integrated client galleries allow wedding photographers to create private showcases for couples, providing them with an exclusive space to view and select their cherished moments.
  • Travel Photographers: Leveraging the built-in SEO tools, travel photographers can optimize their portfolios to reach a broader audience, narrating their journeys visually and attracting potential clients or print sales.
  • Portrait Photographers: With Pixpa's mobile-responsive designs, portrait photographers can ensure that their clients can view their portraits in high resolution, regardless of the device they use.
  • Nature & Wildlife Photographers: The visual emphasis of Pixpa ensures that the vibrant colors, details, and emotions captured in nature and wildlife shots are presented magnificently, attracting potential print buyers.
  • Fashion Photographers: The ability to seamlessly blend portfolios with e-commerce means fashion photographers can not only showcase their shoots but also sell prints or even fashion products directly.
  • Event Photographers: The drag-and-drop builder allows event photographers to quickly update their portfolios, keeping them fresh with the latest events they've covered and appealing to potential clients.
  • Photojournalists: The emphasis on visual storytelling in Pixpa's design templates provides photojournalists a platform where they can chronologically arrange and narrate their stories, reaching wider audiences and potential publishers.

PrestaShop – Best Open Source Alternative for Non-Programmers

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shopify alternative

PrestaShop is a Shopify alternative open source boasting extensive features and a user-friendly interface, suitable for non-programmers. With a community-driven model, the software provides flexible customizations and thousands of modules and themes, catering to both beginners and advanced users.

Pros of this platform

  • Open Source Nature: Being Shopify's open source alternative, PrestaShop offers users the freedom to customize their stores deeply, enabling unique functionalities tailored to specific business needs.
  • Extensive Module Marketplace: PrestaShop’s marketplace offers over 100 modules and more than 800 themes and templates, allowing stores to have a distinct look and enhanced functionalities.
  • User-friendly Interface: Despite its robustness, PrestaShop has a fairly intuitive backend, making store management simpler for non-programmers.
  • Active Community: With a large and active community, users benefit from continuous updates, community support, and a plethora of shared knowledge.
  • Multilingual & Multi-currency Support: The platform supports multiple languages and currencies, enabling businesses to cater to a global clientele.
  • SEO-Friendly: PrestaShop’s built-in SEO tools help in optimizing the online store for better visibility on search engines.
  • No Subscription Fee: Unlike many other platforms, PrestaShop does not charge monthly subscription fees, making it budget-friendly for small to medium enterprises.
  • Advanced Analytics: With comprehensive in-built analytics, businesses can gain insightful data on sales, customer behavior, and more, to refine their strategies.

Cons of this platform

  • Hosting Costs: Since it's a self-hosted platform, users need to bear the costs of hosting, which might increase as the store grows.
  • Module Costs: Some advanced modules or themes in the marketplace are premium and come with additional costs.

Why use this platform instead of Shopify?

While Shopify is a powerful and user-friendly hosted platform, PrestaShop offers more freedom due to its open-source nature without tying users to a monthly subscription. This means businesses can deeply customize their stores without limitations. 

Additionally, with PrestaShop, users aren’t confined to a particular hosting or any transaction fees, giving more financial and operational flexibility compared to Shopify's more structured ecosystem.

Who should use this platform?

PrestaShop is best for:

  • Small to Medium-Sized Retailers: PrestaShop’s absence of monthly subscription fees makes it an economical choice for SMEs. Its user-friendly interface ensures smooth operation even for those with minimal tech expertise.
  • Artisanal or Handmade Product Sellers: Those selling unique, custom, or handmade items can greatly benefit from the deep customization PrestaShop offers, allowing them to create a unique store experience reflective of their products.
  • Niche Boutiques: Boutique owners aiming to offer a curated selection of products can harness PrestaShop's extensive modules to tailor their store’s functionalities and appearance, distinguishing themselves from generic retailers.
  • Fashion and Apparel Brands: The multilingual and multi-currency support makes PrestaShop ideal for fashion brands looking to cater to a global audience. This ensures a localized shopping experience for customers worldwide.
  • Educational Content Providers: Sellers of courses or educational materials can use PrestaShop's SEO-friendly tools to boost their visibility on search engines, thereby attracting a wider audience to their instructional content.
  • Subscription Box Services: The platform's robust analytics help subscription services gauge customer preferences and behaviors, optimizing their offerings and increasing retention.
  • Dropshipping Entrepreneurs: Those venturing into dropshipping can benefit from PrestaShop's extensive module marketplace, integrating easily with dropshipping tools and suppliers.
  • Global Wholesalers: For wholesalers catering to international clients, the multi-currency support ensures seamless transactions, enhancing the buying experience for their clientele.
  • Local Groceries or Food Producers: Local businesses can utilize PrestaShop's customization features to emphasize their local branding and ethos, differentiating them from larger, impersonal chains.
  • Tech and Gadget Start-ups: Emerging tech businesses can leverage PrestaShop's SEO tools and customization options to craft a store that highlights their innovations and appeals to their target tech-savvy audience.

Weebly – Best Free Alternative

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shopify alternative

Weebly stands out as one of Shopify alternatives free website builders with eCommerce capabilities. Its intuitive drag-and-drop functionality simplifies the design process, making it suitable for users without coding experience. While primarily known for its website building tools and one of Shopify capital alternatives, Weebly's eCommerce features are increasingly catching the attention of online sellers.

Pros of this platform

  • Free Plan Available: Unlike many other platforms, Weebly offers a completely free plan, allowing businesses to set up a basic online presence without initial investments.
  • User-friendly Interface: Weebly's drag-and-drop editor is intuitive, catering to those without technical backgrounds.
  • Integrated Marketing Tools: In-built tools for SEO, email marketing, and lead capture help businesses to drive traffic and sales.
  • Responsive Designs: Templates are mobile-responsive, ensuring the site looks good on all device types.
  • Site Statistics: Comprehensive insights into site traffic and user behavior are available directly from the dashboard.
  • App Center: Users can enhance their site's functionality with a variety of third-party apps and integrations.
  • Secure Hosting: Free SSL certificate is included, which not only secures transactions but can also boost SEO.
  • Inventory Management: Simplified tools for tracking inventory, setting shipping rates, and calculating taxes.

Cons of this platform

  • Limited Customization: Compared to more advanced platforms, Weebly's customization options can be somewhat restrictive.
  • Transaction Fees: Weebly charges a 2.9%+30¢ payment processing rate (via Square).
  • Less Advanced eCommerce Tools: When stacked against dedicated eCommerce platforms, Weebly's online selling tools can seem a bit basic.

Why use this platform instead of Shopify?

For starters, Weebly offers a free plan, which Shopify doesn't, making it a strong free Shopify alternative. This is ideal for small businesses or individuals testing the waters of online selling without committing financially. While Shopify is inherently an eCommerce-first platform, Weebly approaches the market as a website builder that also accommodates eCommerce. This might appeal to users who prioritize website design and content but also wish to have a cheap Shopify alternative. 

Who should use this platform?

Weebly is best for:

  • Freelancers: Professionals like writers, designers, or consultants might need a simple website to showcase their portfolio. Weebly’s user-friendly interface allows them to set up this digital presence without delving deep into web design.
  • Local Artisans: Small-scale crafters and artists can utilize Weebly's free plan to display and even sell their handcrafted items without a hefty upfront investment. The integrated marketing tools can help them build a local or even international customer base.
  • Brick and Mortar Stores: Physical businesses aiming to establish an online presence might find Weebly's straightforward design tools apt. They can highlight their store, products, and even integrate basic eCommerce functionalities without the complexities of more dedicated platforms.
  • Bloggers: Those aiming to monetize their blogs through merchandise sales or digital products can use Weebly's combined website and eCommerce setup. The platform supports content creation while also handling the sales aspect seamlessly.
  • Event Organizers: Weebly can be handy for event organizers needing a site for event details, ticket sales, or merchandise. Its simplified inventory management can assist in tracking ticket or product quantities.
  • Educational Tutors: Tutors or educators offering courses, digital materials, or even physical books can use Weebly for both content delivery and sales. The platform's integrated marketing tools can help them reach a broader student base.
  • Photographers: For photographers, an online portfolio is often essential. Weebly offers a platform where they can showcase their work and even sell prints or digital copies with its basic eCommerce tools.
  • Nonprofits and Community Groups: Organizations on tight budgets can capitalize on Weebly’s free plan. They can disseminate information, gather donations, or sell charity merchandise without incurring substantial web hosting expenses.
  • Startup Businesses: New entrepreneurs, especially those in the testing phase of their product or service, might want an online platform without a substantial financial commitment. Weebly provides them with an online presence and even the possibility of sales without the costs associated with more advanced platforms.
  • Hobbyist Sellers: Individuals crafting or selling items as a hobby rather than a primary career can harness Weebly's uncomplicated selling tools. This ensures they can focus on their passion rather than the technicalities of online sales.

Why You Might Not Want to Use Shopify?

Despite being a top e-commerce platform, Shopify also has drawbacks that users may not want to use. Below I will give you some of the main reasons you may not want to choose Shopify as a platform for selling.

The professional reporting feature is offered only on more costly plans

Professional reports in your Shopify administrator give you useful sales knowledge.

To coordinate your online store based on consumer purchasing patterns, you can use the expert reports from Shopify to look at the sales of different products. You may also monitor product revenues to schedule and prepare for marketing promotions, depending on the time of year. You can especially run reports to see how much sales tax is paid to improve the reliability of the tax filing process.

Furthermore, you can take advantage of customer reports to gather useful information about how your clients use your shop or purchase your goods.

Hence, we can see this is the functionality needed for your shop. Based on what it offers, you can improve sales. However, this function is only available on the $ 79 + plans. This is an expensive price that many people have to consider carefully and look for alternatives.

Shopify’s built-in payment system, Shopify Payments, only lets you sell from certain countries

You can enable Shopify Payments if only you sell from certain countries
You can enable Shopify Payments if only you sell from certain countries

Shopify Payments is the easiest way to validate online payments. It removes the trouble of building a third party payment processor or merchant account and entering credentials into Shopify. You’re set up automatically with Shopify Payments to approve all major payment methods as soon as you build your Shopify store.

Unfortunately, Shopify Payment only allows you to sell goods in certain countries. This will limit your business scalability. Surely many people will hesitate about this.

However, there is a solution to it. If Shopify Payments doesn’t help the type of company you run, instead search the list of other payment gateways that Shopify provides.

You can work around this Shopify limitation. But it will lead to another drawback below.

If you are using a third-party payment portal, you have to face with transaction fees

Because Shopify Payments is not available in every country, if you do not belong to these countries and still want to sell on Shopify, you will need to use a third-party gateway. When you use it, you will have to charge a transaction fee per order.

An additional fee paid by the gateway of third parties can apply. I suggest that you check out the third-party gateways website for help and find out whether there is one. Shopify offers several third-party gateways.

Surely this is also one of the reasons why you want to look for an alternative platform.

Related Post: 4 Steps to Activate an Alternative Payment Method on Shopify

Phone numbers for Shopify Support only offered for some countries

Running a store on a professional and optimized platform like Shopify can be difficult. Therefore, customer support is always an issue that many people consider necessary. Texting or e-mail communication sometimes doesn’t help, but it makes things more complicated and confuses you.

Hence, many people prefer to talk about their problems over the phone. Shopify also provides a phone number to help users. However, this help is only available to people from the countries they support as the Shopify Support phone number is listed for certain countries only.

FAQs: Shopify Alternative

An alternative of Shopify refers to any other e-commerce platform or solution that offers similar functionalities to Shopify but might have different features, pricing structures, or target audiences. These alternatives Shopify provide online sellers with more options when deciding on the best Shopify alternative to host and manage their online store.

While Shopify is incredibly popular and user-friendly, it might not be the perfect fit for everyone. Reasons for seeking an alternative can include: differing pricing structures, specific features not available on Shopify, preferences for open-source solutions, or the desire for a platform more tailored to a particular business size or type.

Some of the notable alternatives to Shopify include:

  • WooCommerce: An open-source WordPress plugin, ideal for those who already have a WordPress site.
  • BigCommerce: A comprehensive solution known for its built-in features and scalability.
  • Magento: A powerful, open-source platform (now a part of Adobe) suitable for larger enterprises.
  • Wix eCommerce: A user-friendly option for small businesses and individual sellers.
  • Squarespace: Known for its design capabilities and aesthetic appeal.

The ease of migrating from Shopify to alternative Shopify depends on the chosen platform and the complexity of the store. Some platforms offer tools and services to assist with the migration process, making it smoother. Regardless, before migrating, it's essential to back up all data, thoroughly test the new platform, and ensure that all integrations and functionalities work as expected.

Not necessarily. The cost of alternatives to the Shopify platform depends on its pricing structure, the features required, and any additional services or plugins that may be necessary. For instance, while open-source solutions like WooCommerce might seem a cheap Shopify alternative, costs can add up with hosting, security, and premium plugins. On the other hand, platforms with all-inclusive pricing might be more cost-effective for some users. It's crucial to compare total costs, including potential hidden expenses when considering an alternative.
## Conclusion In conclusion, while Shopify remains a popular choice for many, this array of Shopify alternatives showcases the vast options available to cater to various niche needs and preferences. Whether you're an artist, photographer, or entrepreneur, there's a platform tailored for you.

Sam Nguyen is the CEO and founder of Avada Commerce, an e-commerce solution provider headquartered in Singapore. He is an expert on the Shopify e-commerce platform for online stores and retail point-of-sale systems. Sam loves talking about e-commerce and he aims to help over a million online businesses grow and thrive.