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Built for Shopify

The Flexible Loyalty Platform Built to Maximize Retention

Built for ambitious Shopify brands that want full control over loyalty as they grow.
The Flexible Loyalty Platform Built to Maximize Retention
Trusted by fast-growing Shopify brands

Your customer loyalty.
Your rules. Zero limitations.

One platform flexible enough to design, build, and integrate loyalty exactly how you want it – across product pages, cart, checkout, and in-store.

Drive profit with unlimited reward options

Go beyond rigid point structures. Configure every rule, every trigger, every reward to match your exact strategy.
  • Choose from 15+ earning actions or create your own combinations
  • Set custom point rules, multipliers, and conditions without code
  • Control reward values and redemption limits on your terms
Drive profit with unlimited reward options

Maximize CLTV & AOV with flexible VIP tiers & membership

Design tier systems that motivate repeat purchases and maximize AOV, totally align with your customer segments and goals.
  • Set flexible upgrade rules on your terms
  • Deliver tier-exclusive perks and earning rates
  • Drive repeat behavior through visible progress at account and checkout
Drive profit with unlimited reward options

Turn customers’ love into the strongest sales force

Set your own reward logic. Control both sides of the referral. Scale acquisition while protecting your margins.
  • Launch referral campaigns with custom rewards and unique links
  • Track referrers and referees directly inside Shopify
  • Block abuse with email, device, and IP verification
Turn customers love into the strongest sales force

Stand out with your unique loyalty experience

Your brand. Your design. Your message. Customize every touchpoint so loyalty feels native – not bolted on.
  • Edit widgets, banners, and popups to match your brand identity
  • Control placement, timing, and messaging across 30+ touchpoints
  • Build a seamless experience without writing code – or go deeper with full developer access
Stand out with your unique loyalty experience

Native POS empowers seamless loyalty experience

Extend your program to in-store with zero friction. Same rules, same rewards, same flexibility – everywhere customers shop.
  • Sync earning and redemption across online and Shopify POS
  • Let staff view points and apply rewards directly at checkout
  • Configure how loyalty displays and functions at each location
Native POS empowers seamless loyalty experience

Limitless reports to see what matters to your retention

Build reports around the metrics you care about. See revenue, retention, and program performance – your way.
Customer retention
Member analytics
Referral analytics

Native Shopify Integration

Connect Joy to your existing tools. Sync data where you need it.
Automate workflows that match your operations.

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Keep referral data in Shopify profiles

Store referral tags and notes directly in Shopify to manage rewards inside your Shopify admin
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Share VIP status across your stack

Sync tiers to Shopify metafields so other apps can target the same segments
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Automate loyalty actions with Shopify Flow

Trigger rewards, issue store credit, and automate actions based on loyalty events

Connect your most favourite tools

Integrate with 33+ apps and build custom connections through our API.
Your loyalty data flows wherever you need it.

Built for brands that demand flexibility at scale

10K+
Businesses empowering
4.9
From 1,537+ reviews on Shopify
500M+
Assisted orders with loyalty programs

Flexible plans tailored to your growth

Essential
Growing stores focus on repeat purchases
$24.99 /month
  • 500 monthly free orders included
  • Complete points & referral programs
  • Dedicated loyalty page
  • Shopify Flow and 30+ integrations
Advanced
Ambitious brands want to maximize retention with personalization
$99 /month
  • 2,000 monthly free orders included
  • VIP tier system
  • Loyalty rule engine
  • Redeem in cart drawer
  • Loyalty account (Shopify UI)
  • Shopify POS extension
Ultimate
High volume brands with custom loyalty workflows
$499 /month
  • 7,000 monthly free orders included
  • Dynamic point expiration
  • Checkout loyalty extensions
  • Developer toolkit
  • Headless commerce (Hydrogen)
  • White-glove onboarding
  • On-demand development
  • Scalable loyalty solutions
Starter
For new businesses, ready to grow.
  • 150 monthly free orders
  • Basic points programs
  • Referrals and loyalty widget

What our users are saying

The Game Collection image
TheGameCollection Logo
“You’ve done a fantastic job customising your solution to fit our business needs. You’ve gone above and beyond and exceeded our expectations as a partner.”
Person
Giles Davies
Head of ECommerce | The Game Collection.
The Tinsel Rack team
TheGameCollection Logo
“We were honestly nervous about the migration. Our customers had accumulated points and tier status over months, and we couldn’t afford to lose that data or break their trust. Joy’s team handled it flawlessly—nobody even noticed we switched platforms.”
The Tinsel Rack team
The Tinsel Rack team
levents
levents logo
“We were honestly nervous about the migration. Our customers had accumulated points and tier status over months, and we couldn’t afford to lose that data or break their trust. Joy’s team handled it flawlessly—nobody even noticed we switched platforms.”
Person
To Quang Vu
CIO | Levents
Songmont
Songmont Logo
“The backend data dashboard is very intuitive, clearly showing the conversions and revenue it has brought us. Compared to the value it delivers, the pricing is extremely reasonable.”
The Songmont team
Songmont

Build loyalty that scales with your brand

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Flexible by design, built to scale

Shape loyalty your way today, then scale it across channels, touchpoints, and teams as you grow.
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Guided by retention experts

Get strategic support to design the program you envision – not just templates you have to work around.
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Built-in safeguards that you control

Set your own fraud rules, point limits, and redemption caps. Protect your program your way.

Maximize retention with the
best-in-class flexible loyalty platfrom