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Wix vs Squarespace: Which is The Best Website Building Solution?

Last updated: September 27 2024

Written and researched by experts at Avada Learn more about our methodology

Key takeaways

  • Wix is often favored for its drag-and-drop interface, making it easy for beginners to design a website. While Squarespace is known for its stylish and professional templates.
  • Wix offers a free plan (with Wix branding) and several paid plans catering to different needs, while Squarespace offers a 14-day free trial but no permanently free plan.
  • Wix delivers a broader range of third-party apps through its app market, while Squarespace presents features like domains, SSL certificates, and e-commerce capabilities without the need for third-party apps.

If you have looked for ways to create a website before, you must at least once heard about Wix and Squarespace, which are the two giants in the website building industry. Those who don’t know these two platforms power up to 55% of sites built with a website builder.

Both being well-known, Squarespace is curated and well-designed, while Wix allows users to customize their sites creatively.

Understanding the confusion of business owners in choosing a reliable website builder to start with, we have this post today, which will give you an in-depth comparison of the world’s leading site building platforms. I hope you will follow us till the end because we will provide a general verdict of which one is better and analyze their pros and cons to make you get the best decision.

So, let’s get started!

Wix vs Squarespace overview

Squarespace and Wix are both website builders that target people who want to create and manage a website in the simplest way. They are both SaaS tools (as known as software as a service), which means you need to pay a monthly or annual fee to use them.

First, let’s find out what they are.

What is Wix?

Wix claims that it will help you create a website you are proud of. It is a free platform giving you a chance to freely create, design, and manage your website presence as you wish.

Wix claims that it will help you create a website you are proud of
Wix claims that it will help you create a website you are proud of

Supporting users in building websites with high quality, Wix is for everyone from every industry. No matter you are a business owner desiring to promote your company, a staff wanting to showcase your work, or a normal person starting a blog, Wix has all features to help you fulfill these tasks.

Wix seems to be the largest company in the site-building industry, with about 3,000 employees and a huge number of users.

Having such a large userbase and big company size means that Wix is safe and reliable for building a site, even if you are a newbie and know nothing about writing codes.

What is Squarespace?

Squarespace is a well-designed company with a large user base
Squarespace is a well-designed company with a large user base

Squarespace has a slightly smaller number of employees (about 800) but it is a well-established company with a large user base, too.

Squarespace was designed in 2004, aimed to provide simple tools for users to create big ideas within their websites. Now, there are over 2.3 million live websites on the web created with the help of Squarespace. The most attractive feature of Squarespace that makes it popular is the simple but effective tools it offers.

Reasons to Use Wix

  • User-Friendly Interface: Wix provides an intuitive drag-and-drop interface that makes it easy for users without technical expertise to build and customize their websites. You can simply choose from various templates, add and arrange elements, and create a professional-looking website without coding knowledge.
  • Design Flexibility: Wix offers a wide selection of professionally designed templates that can be customized to match your brand or personal style. You can modify fonts, colors, backgrounds, and layouts, creating a unique website that reflects your vision.
  • App Market: Wix has an extensive app market that allows you to enhance your website’s functionality. You can add features such as contact forms, social media integrations, e-commerce capabilities, blog platforms, and more with a few clicks.
  • Mobile Optimization: With the increasing use of mobile devices, it’s essential to have a website that looks great on smartphones and tablets. Wix automatically generates a mobile-friendly version of your site, ensuring it is easily accessible and navigable on various devices.
  • SEO-Friendly: Wix provides built-in tools and features to optimize your website for search engines. You can customize meta tags, page titles, and URLs, and the platform generates XML sitemaps to help search engines index your site effectively.
  • Reliable Hosting: Wix hosts your website, so you don’t have to worry about finding a separate hosting provider. They offer secure and reliable hosting, ensuring your site remains accessible to visitors.

Reasons to Use Squarespace

  • Professional and Modern Templates: Squarespace offers a wide selection of professionally designed, visually appealing, modern, and responsive templates. Design experts create these templates and can give your website a polished and professional look without requiring advanced design skills.
  • Mobile Responsiveness: Squarespace templates are designed to be mobile-responsive, automatically adjusting to different screen sizes and devices. This ensures your website looks great and functions correctly on smartphones, tablets, and other mobile devices.
  • E-commerce Functionality: Squarespace provides robust e-commerce capabilities, making it an excellent choice for businesses selling products or services online. You can set up an online store, manage inventory, process payments, and even integrate with popular payment gateways like PayPal and Stripe.
  • SEO Features: Squarespace includes several built-in SEO features that can help improve your website’s visibility in search engine results. You can easily edit meta tags, customize URLs, create XML sitemaps, and optimize your website’s content for better search engine rankings.
  • Reliable Hosting and Security: Squarespace provides reliable website hosting, so you don’t have to worry about finding a separate hosting provider. They also offer a secure platform and provide security and software updates, ensuring your website remains protected.

Wix vs Squarespace: Quick Comparison

Categories Wix Squarespace
Ease of Use Beginner-friendly Improved UX, easier to use
Design Flexibility Over 800 templates Best quality templates on the market
Pricing & Value for Money Plans range from $16 to $159 Plans range from $16 to $49
Features & Tools High feature score Best quality features on the market
Apps & Integrations Huge app market High-quality support and resources
Ecommerce Easy to add online store Built-in ecommerce tools
Blogging Basic tools with the app store Impressive range of blogging tools
Marketing SEO, email marketing, Wix Ascend SEO, social media integration
SEO Built-in tools and support SEO-friendly pages and support resources
Help & Support 24/7 priority support Live chat, email, help center, and forum

Wix vs. Squarespace: Our Detailed Review

Pricing & Fees

Wix

Free Plan: Wix offers a free plan to create a website using their platform. However, it has limitations, such as displaying Wix ads on your site and having a Wix subdomain (e.g., yourname.wixsite.com).

Premium Plans: Wix offers several premium plans with additional features and benefits. The pricing and features of these plans are as follows:

Website Plans:

  • Connect Domain: $4.50 per month (annual subscription)
  • Combo: $8.50 per month (annual subscription)
  • Unlimited: $12.50 per month (annual subscription)
  • VIP: $24.50 per month (annual subscription)

Business & Ecommerce Plans:

  • Business Basic: $17 per month (annual subscription)
  • Business Unlimited: $25 per month (annual subscription)
  • Business VIP: $35 per month (annual subscription)

Additional Fees:

  • Domain Name: Wix allows purchasing a custom domain name directly through their platform. The cost of a domain name varies depending on the domain extension (e.g., .com, .org) and availability.
  • Apps and Add-ons: Wix has an App Market where you can find various apps and add-ons to enhance your website’s functionality. Some of these apps may have associated costs

Squarespace

  • Personal Plan: This plan starts at $12 monthly when billed annually. It includes essential features such as a free custom domain for the first year, SSL security, unlimited bandwidth and storage, and 24/7 customer support. However, it does not include e-commerce functionality.
  • Business Plan: The Business Plan starts at $18 monthly when billed annually. It includes all the Personal Plan features and additional e-commerce features, such as selling unlimited products, accepting donations, and managing inventory.
  • Basic Commerce Plan: This plan starts at $26 monthly when billed annually. It includes the Business Plan features and advanced e-commerce features like selling subscription products, offering customer accounts, and integrating with third-party platforms like ShipStation.
  • Advanced Commerce Plan: The Advanced Commerce Plan starts at $40 monthly when billed annually. It includes all the features of the Basic Commerce Plan, along with additional features such as abandoned cart recovery, advanced shipping and discounts, and access to Squarespace’s APIs for further customization.

The Verdict

After reviewing all the key factors of these top website-building platforms, there is no clear-cut winner between Wix and Squarespace.

While Wix provides more flexibility with its wide range of customizable templates, advanced design tools, and robust ecommerce features, making it a better fit for more complex websites and online stores, Squarespace offers a simpler and more affordable solution with its clean, responsive templates and lower pricing starting at $12/month.

Design & Templates

Overview

Video backgrounds

Both platforms allow the user to add video backgrounds to their sites to make them more attractive.

However, Wix seems to be more convenient since you just need to upload your video file directly from your devices to the platform. Before uploading them with Squarespace, you need to upload it first to Youtube or Vimeo and send the relevant URL to the platform.

Parallax scrolling

Parallax scrolling is a visually appealing effect where the site background moves at a different pace to the foreground. This effect used to be used in Squarespace, but it is now removed in the latest version of it. To use it, you need to take more time to add custom code. But when it comes to Wix, you can still use it and apply it to your site.

Stock photography

Both Squarespace and Wix do well in integrating stock photography libraries into proceedings, which means users can browse a range of free images and insert them into your sites. Besides, you can spend money to buy stock photography via Shutterstock on Wix, Getty on Squarespace in the back end of both platforms.

Typefaces

In this round, Squarespace offers a wide range of choice of typefaces for users in which you can currently choose from over 600 Google and 1000 Typekit fonts. Whereas, such a number is just under 100 when coming to Wix.

However, if you want to install custom fonts on your website then Wix is more flexible.

Templates quantity & quality

Category Wix Squarespace
Number of Templates 800+ 153+
Quality of Templates The majority are good quality, but some outdated or unattractive designs Consistently high-quality, professional, and modern designs
Template Switching Templates can't be switched once the site is published Templates can't be switched once the site is published
Mobile Responsiveness All templates are mobile-responsive All templates are mobile-responsive
Customization Options Highly customizable templates with drag-and-drop editing Stylized templates that still allow customization through CSS editing and adjustable elements
Design Flexibility Rating 4.6/5 4.7/5

Video background support

Feature Wix Squarespace
Method of adding videos Users can directly select and upload video files from their local devices/computers to add as background videos. Users must first upload their videos to video hosting platforms like YouTube or Vimeo. They then need to copy the video URL from the hosting site and paste it into Squarespace to add the video as background.
Convenience level It is highly convenient as no external uploading or copying of URLs is required. Users can directly browse and select videos from their folders/devices It is less convenient because it involves uploading videos externally to hosting platforms and copying/pasting URLs. More time-consuming than Wix.
Format support Supports most common video formats like MP4, MOV, etc. Format support depends on the hosting platform used. Hosting sites may not support all formats.
Video quality Original quality is maintained as no re-encoding happens during upload. Video quality may be compromised as hosting platforms often re-encode videos during upload, which can reduce quality.
Control over videos. More control as videos are hosted internally on Wix servers. There is less control as videos are hosted externally on third-party video sites.
Loading speed Faster loading as no external assets are involved. Slower loading as loading depends on external video hosting sites in addition to Squarespace servers.

Stock photography support

Squarespace and Wix provide stock photography libraries that allow users to browse and insert free images into their sites easily. Here are some key points about their stock photography support:

  • Libraries: Both platforms integrate stock photography libraries where users can search for images to use. This provides a large selection of photos without uploading your images.
  • Free images: Many free stock photos within the libraries can be used without a subscription or credit card. This makes it easy to add quality images without costs.
  • Paid images: If you need a broader selection, you can spend money to get extended access to images. With Wix, you can buy images from Shutterstock, while Squarespace offers Getty images. This provides millions of additional professional photos.
  • Uploads: Wix and Squarespace allow users to upload their images besides the libraries. This provides flexibility if you have photos but can’t find what you need in the stock libraries.
  • Licenses: All images in the libraries can be used freely on your website. But different licensing terms apply if purchasing individual professional photos. Be sure to check image licenses for print or redistribution rights.

Accessing CSS and HTML

In general, you cannot expect to receive full access to CSS or HTML when using both of those website builders. We recommend you should look at other alternatives. But if you still want to take Wix or Squarespace into consideration, Squarespace is a little bit more flexible in the CSS department.

In fact, you are not allowed to adjust the full stylesheet but add your lines of CSS to your site. That means you can make changes related to design or template, which cannot be done when using Squarespace’s standard controls.

Though you cannot access the HTML of your website, Wix and Squarespace will still allow you to add widgets or code from other apps to your site.

Switching templates

Again, you can not fully switch your templates using both of the two website builders after installing one on your site. Instead, take a look at other platforms such as WordPress to do so.

However, as you know, Squarespace allows you to change colors and fonts manually to replicate another template’s look while you need to create a totally brand new website if you desire to use a different template. So, the lack of template switching functionality seems to be less of Squarespace’s problem than it does with Wix.

The Verdict

Regarding design, both Wix and Squarespace allow for attractive, professionally designed websites. However, there are some key differences. Squarespace templates provide a more polished and uniform aesthetic across devices due to its responsive framework. On the other hand, Wix offers far more template options and customization abilities through features like parallax scrolling and video backgrounds.

Ease of Use

Wix and Squarespace are beginner-friendly website builders with drag-and-drop interfaces that do not require coding knowledge.

Wix gets a slight edge in ease of use due to its pure drag-and-drop editor that allows complete freedom to place any element anywhere on the page. Users can get an essential website live quickly by dragging and dropping without experience. Wix also offers an Artificial Design Intelligence (ADI) feature that automatically generates a website based on simple questions, making it even easier for non-technical beginners.

However, in recent versions, Squarespace has also significantly improved its ease of use. The editor now uses a grid-based layout that guides users to place elements instead of a pure drag-and-drop. There is also an editor tour to explain the interface.

While this structure provides less creative freedom than Wix, it ensures a well-designed and organized website, even for new users.

In summary, while Wix has a straightforward drag-and-drop model, Squarespace is now just as easy to use thanks to its improvements, making them a tie in beginner friendliness. Either one is an excellent option for non-technical users to build a website.

Content Management (Importing and exporting content, text, images, blogging)

Feature Wix Squarespace
Importing Options vary based on the editor used. Wix ADI doesn't support it. Wix Editor imports WordPress blogs only. Wix Code is more flexible. Imports from WordPress, Blogger, Tumblr, Shopify, Etsy, and Big Cartel using wizard.
Exporting Wix ADI/Editor exports products. Wix Code exports pages and other data. Exporting static pages/blogs is not practical. Exports certain content like pages, blogs, and products into XML files. Limitations on exporting digital products and several products.
Access Options are limited to paid plans for importing. Exporting is available on all editors. Importing and exporting are available only on paid subscription plans.
Ease of Use The difficulty level varies significantly based on the editor used. Straightforward importing and exporting options.
Blogging Supported all editors. Well-integrated for blogging needs.

User interface & Editor

Both Wix and Squarespace have intuitive drag-and-drop editors that don’t require any coding knowledge.

Wix’s editor is a pure drag-and-drop interface that allows complete creative freedom. You can drag and drop elements anywhere on the page as you like. This makes it very easy to use but can result in unorganized designs if not appropriately planned.

Squarespace uses a grid-based drag-and-drop editor. While this restricts the placement of elements to the grid, it ensures neatness and organization of the website structure. Elements are easier to align compared to Wix.

However, this comes at the cost of flexible positioning that Wix allows. Regarding navigation, the Wix editor is more straightforward, with all tools accessed through menus and tabs. Squarespace relies more on keyboard shortcuts and has a learning curve to master all features.

Both editors are fully responsive, allowing editing of desktop and mobile views simultaneously. Wix provides a separate mobile editor for fine-tuning the mobile design.

Overall, while Wix is more beginner-friendly, Squarespace’s structured grid removes the chances of an unorganized design. For users who prefer complete creative control, the Wix editor is better. But for those who don’t want to learn web design intricacies, Squarespace ensures a polished look.

The Verdict

Regarding ease of use, both Wix and Squarespace are remarkably intuitive platforms that require no coding skills.

However, Squarespace has a slight edge. Its drag-and-drop interface provides a more seamless building experience right out of the box, thanks to fully responsive templates. Wix also enables simple dragging and dropping but can involve more positioning of elements and separate mobile site creation.

Ecommerce features

  • Payment Options: Both support major payment processors like PayPal and Stripe. Wix also supports Wix Payments and Square.
  • Product Types: Both allow selling physical, digital, and service products. Wix has additional features for services through the Wix Bookings app.
  • Pricing/Fees: Wix charges 0% fees on all plans, while Squarespace charges 0-3% depending on the plan.
  • Subscriptions: Both platforms offer subscription/recurring payment options.
  • Abandoned Cart Recovery: This feature is available on Wix’s $27/month Core plan and Squarespace’s plans above $27/month.
  • Inventory Management: Both have options to manage product inventories and track stock levels.
  • Tax Calculation: Wix has an automatic tax calculator, while Squarespace requires a third-party integration like TaxJar for tax calculation.
  • Transaction Limits: No limits on the number of products or transactions on either platform.

The Verdict

Wix takes the win for ecommerce features by including robust functionality like inventory management, abandoned cart recovery, and tax calculation out of the box, even on cheaper plans — without additional fees. It supports popular payment integrations directly, while Squarespace restricts some advanced tools to higher tiers and levies transaction fees.

Apps & Integrations

Both Wix and Squarespace allow integration with third-party services to add website functionality and features. Squarespace sites can integrate with services like Mailchimp, OpenTable, and Amazon only if using a Business or higher-paid plan. Squarespace has a small selection of paid extensions in their App Store that add new capabilities.

If the needed integration is not available out of the box or through extensions, Zapier can be used. Zapier is a tool that connects different apps together, allowing them to share information. However, Zapier requires a monthly fee and some technical configuration. Alternatively, Squarespace plugins can add simple code snippets that provide integrations.

Wix has their App Market, which features over 100 addons. This gives users more options than Squarespace for finding integrations. However, some notable services like OpenTable are still missing official integrations. If the app is not available, HTML blocks can be used to copy and paste third-party code directly into the site.

The Verdict

In conclusion, both Wix and Squarespace are strong competitors in the website builder industry that offer many similar features. However, Wix has a few advantages, making it the best option for most users. It provides more flexibility with templates, integrations through its large App Market, and cheaper eCommerce capabilities. While Squarespace excels at design and mobile responsiveness, Wix offers more value at lower prices.

Marketing & SEO

Marketing

Category Wix Squarespace
Email Marketing Tool Ascend Squarespace Email Campaigns
Customizable Email Design Extensive stylesheet customization is available Templates with some design flexibility
Automation Can set up automated workflows Automated emails can be scheduled
Analytics Advanced analytics included Analytics provided to measure success
Contact Integration Direct contact list integration Contacts can be imported
Social Media Sharing Tools to share emails across social networks Facebook and Twitter links are available
Paid Features Free email marketing and templates Trial available paid tiers for more sends
Campaign Customization Granular customization of styles, timing, followups Fewer customization options than on Wix

SEO

One of the most important elements to care about when making a website is SEO or making your site appear highly in search results.

Both platforms give you a tool to do the basics well which include adding headings, editing page URLs, changing page titles, adding alt text, adding meta descriptions, or creating 301 redirects.

Also, another similarity is that they all enable you to show your blog posts in AMP format. By doing this, it will be faster for you to deliver mobile search results.

However, Wix and Squarespace still hold some drawbacks when it comes to SEO.

In Squarespace, adding and adjusting alt text which is used to describe images to search engines and screen readers may be rather challenging for the beginner.

When it comes to Wix, due to its absolute positioning, users need to create a different version of their sites for desktop and mobile. Not using responsive design, websites created by Wix is not preferred by Google.

To sum up, But SEO is not all making a website successful; focusing and spending more time on the quality of content and the number of links to it.

The Verdict

Wix and Squarespace are both strong website builders, but they each have their strengths. Wix provides more flexibility and customization options through its templates and drag-and-drop editing. However, Squarespace’s responsive designs ensure better mobile compatibility. For e-commerce, Wix has an edge in payment options and currency support. But Squarespace excels at data handling.

Dropshipping in Wix and Squarespace

Dropshipping means you do not keep what you are selling in stock but take the order only, pass it to a supplier, and indirectly send goods to your customers. Being a middle party who does not need to care about the money for any stock, dropshipping is a great way to start a business.

It is important to know that Wix and Squarespace is not a dropshipping specialized platform. If you are looking for one being excellent at dropshipping, try Shopify.

Dropshipping with Wix
Dropshipping with Wix

However, Wix and Squarespace still add some dropshipping features to serve their users’ demands to sell products.

We recommend you should add the Modalyst app to Wix and Printful to Squarespace to facilitate dropshipping. Modalyst owns suppliers who sell a wider number of product categories while Printful has more features related to designing.

Wix takes the lead but you still need to take note that the more you pay, the more products you can dropship. Only when you are on a Business Unlimited plan or higher can you dropship. If you want to dropship more than 250 products, you need to pay for the VIP or Enterprise plans.

Customer Support

When it comes to customer support, Wix provides users with support via email, forums, social media, a Support Center, and a 24/7 callback service for phone support. Unfortunately, there is now no live chat service on Wix.

Wix offers a 24/7 callback service for phone support
Wix offers a 24/7 callback service for phone support

Besides, Wix also helps users directly and immediately thanks to its on-page help while you edit. When designing, if you get a mistake, a wrong move, or you don’t know what is happening, simply click on the small question marks on your screen and Wix will display its answers.

However, in terms of creating a website, phone or email support may not help. Instead, users need to speak directly to the platform’s support team, which Squarespace is offering.

Letting users get in touch via live chat (from 3 am to 8 pm EST, Monday to Friday only) and the 24/7 email reply team, Squarespace also offers a forum and a Knowledge Center. Although Squarespace does not provide you with phone support, its policy to respond to all emails within 1 hour makes it even faster for users to get support. Also, similar to Wix, Squarespace now offers on-page support while building a website and gives out more and more onboarding than it did in the past.

Squarespace gets well in touch with users via live chat
Squarespace gets well in touch with users via live chat

However, in terms of the quality of support provided, Squarespace’s support team is said to not quite caught up to Wix’s level of helpful prompts.

It will be a tie since one platform offers suitable solutions for customer support while the other has a better quality in helping users.

The Verdict

Both Wix and Squarespace offer a variety of support options to their users, including email, forums, knowledge bases, and in-app help. However, Squarespace has a small advantage in customer support.

While Wix provides 24/7 phone callbacks, Squarespace wins out with its fast live chat response times - answering emails within an hour. This makes issue resolution very convenient.

The quality of support is likely on par between the two. But Squarespace’s live chat is more seamless and immediate than email/phone support.

Wix ADI vs Squarespace

Wix ADI provides a simple Wizard system to help its users build up their sites
Wix ADI provides a simple Wizard system to help its users build up their sites

Wix ADI is the version that is the easiest to use among the three versions. Here are the reasons why we assume that:

  • Wix ADI provides a simple Wizard system to help its users build up their sites. To create a website, you just need to point at bits of content and click on the Edit button to change them.

  • The tools to insert many types of sections into the page such as team photos, testimonials, photo galleries, or text are very simple to handle.

  • You can also easily move those sections up and down.

  • To start some basic design tweaks, simply point at the section you want to adjust and click on the Design button to edit its appearance.

Wix ADI is quite similar to Squarespace in terms of ease of use due to their simple and editable blocks that you can move around the page. However, the features of Wix ADI are limited in some aspects. So, users of Wix tend to use Wix Editor instead.

Wix Editor vs Squarespace

A drag-and-drop tool is what most website builder wants to offer its users. It is an interface allowing you to move content around the pages until you are satisfied. Luckily, both Wix Editor and Squarespace provide it.

A drag-and-drop interface is originally easy to use. In this battle, Squarespace seems to work better than the Wix Editor.

It is easy and straightforward to align content items neatly to each other if you use Squarespace
It is easy and straightforward to align content items neatly to each other if you use Squarespace

Like Wix ADI, Wix Editor uses a positioning approach to site layout, allowing you to drop or move content anywhere you want on the page. This functionality lets Wix’s users creatively and freely build up their websites, but it is somehow fiddly and making it easier for users to make design mistakes. One of the most common errors is making text and images get misaligned with each other.

What’s more, this feature of Wix Editor forces you to create two sites among which one for desktop and one for mobile. Some users said the mobile version of Wix Editor is automatic and works very well. However, many people commented that the result is not always good, making them have to design both versions of their sites or check them again and again.

On the other hand, it is easy and straightforward to align content items neatly to each other if you use Squarespace. Again, thanks to its fully responsive template design, you don’t need to create and work separately with two versions of your site for mobile and desktop devices. Most importantly, the interface of Squarespace is clean and more contemporary in nature in comparison to Wix.

So, as you can see, Wix is easier to use due to its simple drag-and-drop editor and optional Wix ADI feature. Though the content aligning feature of Squarespace is much better than Wix, Wix makes it faster for beginners to get online and use the platform.

Who for Who?

Wix and Squarespace each cater to different types of users. Wix is suitable for beginners just starting with website building and more advanced users looking for extensive customization options. Its drag-and-drop interface makes it easy to use without any coding knowledge, yet also allows for the use of HTML and CSS for technical users.

Moreover, Wix is a good choice for those needing to update content on their site frequently. It also provides vital e-commerce tools and functionality, making it a robust option for online stores. However, Wix does have more expensive pricing plans as features and capabilities increase.

On the other hand, Squarespace is more tailored towards beginners and small business owners seeking a simple solution without complications. Its predefined templates take the guesswork out of design and allow even non-technical users to create professional sites.

While Squarespace covers basic e-commerce and marketing tasks, it is not as customized or robust as Wix for full-fledged online shops. It works well for those only requiring occasional content changes. Squarespace’s paid plans are also more affordable than Wix’s overall.

In conclusion, Wix offers greater flexibility but for a higher price, while Squarespace prioritizes ease of use through templates at a lower monthly cost.

Final words

In conclusion, Wix and Squarespace are excellent website-building platforms allowing anyone to create an attractive, professional site without coding skills. They each have several strengths - Wix offers unmatched flexibility through templates, customization options, and advanced eCommerce tools.

Hopefully, this post gives you useful information that helps you run to a better choice. If you find this post helpful, share it with your friends, and visit us for more. Leave a comment for us in case you have any questions. Thank you!

FAQs:

Wix is generally better for those who need high customization, wide template selection, or advanced eCommerce tools. Squarespace is best for more straightforward sites focusing on aesthetics with less customization.

Squarespace fully ensures responsiveness across devices using its templates. Wix allows responsiveness but may require tweaking layouts for different screens.

No coding is needed for the primary usage of both. Squarespace is entirely visual, while Wix also offers options for CSS/HTML editing for advanced users.

Both have free limited plans. Wix's paid plans start cheaper but rise above $20, and Squarespace costs $12-40 monthly.

Yes, both have eCommerce features. Wix is more robust for full-fledged stores, while Squarespace works well for lighter commerce needs.
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Sam Nguyen is the CEO and founder of Avada Commerce, an e-commerce solution provider headquartered in Singapore. He is an expert on the Shopify e-commerce platform for online stores and retail point-of-sale systems. Sam loves talking about e-commerce and he aims to help over a million online businesses grow and thrive.