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How To Split Product Variants Into Separate Products On Shopify

Sam|
December 9, 2024|
46 min read

While Shopify’s variant system is great for managing different options of a product, sometimes you might want to separate those variants into individual product listings. Whether it’s for better SEO, clearer product presentation, or specific marketing strategies, splitting variants into separate products can be beneficial.

In this guide, we’ll walk you through the steps to efficiently manage and split your product variants on Shopify, making your inventory more dynamic and easier to browse. 

How To Separate Variants into Products on Shopify: A Step-by-step Guide

Method 1: Using The Shopify Admin

Step 1: Duplicate the Original Product

  • From your Shopify Admin, go to Products.
  • Find the product with the variants you want to separate and click on it.
From your Shopify Admin, go to Products
  • Click Duplicate to create a copy of the product. Name this copy based on the specific variant you want to keep, such as “Product Name – Variant 1.”
Click Duplicate to create a copy of the product

Step 2: Keep One Variant and Delete the Others

  • In the duplicated product, scroll down to the Variants section.
  • Delete all variants except the one you want to keep for this new product.
Delete all variants except the one you want to keep
  • Adjust the product title, description, images, SKU, price, inventory, and other details to reflect the variant’s unique features, then click Save.

This will create a distinct listing that appears as a single product rather than as part of a grouped product.

Step 3: Repeat for Each Variant

Repeat the process of duplicating and editing for each additional variant you want to separate.

For each duplicated product, delete all unnecessary variants, rename, and adjust the product information to reflect the individual variant.

Step 4: Delete or Disable the Original Product with Variants

Once you’ve created individual products for each variant, go back to the original product with all variants.

You can either delete it to remove it from your store or set it as Draft if you want to keep it in your records without displaying it to customers.

Delete or Disable the Original Product with Variants

Method 2: Using Shopify Apps

If you want a more streamlined way to separate product variants without duplicating them manually, Shopify apps can help automate the process. Here are our 2 app suggestions on the Shopify App Store:

Top 2 Shopify Variants Apps on the Shopify App Store

1. Smart Product Filter & Search

Smart Product Filter & Search

While primarily known for its advanced filtering and search capabilities, the Smart Product Filter & Search app also offers a unique feature that allows you to display product variants as separate products.

2. Variator: See Product Variants

Variator: See Product Variants

Variator: See Product Variants allows you to showcase all product variants as separate products directly on your collection pages, eliminating the need for customers to navigate to individual product pages to find their desired options and maximize visibility.

How to split product variants into separate products using Shopify Apps

We will use the Smart Product Filter & Search app as an example in this section, and the steps will basically be the same for other apps.

  • Step 1. Click Install and give the app access to your Shopify store
Click Install and give the app access
  • Step 2. The app will guide you through the setup process. In the Sync data section, scroll down to the Show variants as separate products.
  • Step 3. Tick Enable
Tick Enable
  • Step 4. Choose the option you want to separate into individual products from the dropdown field.
Choose the option you want to separate
  • Step 5. Click Save at the bottom of the page and continue to the next step of the setting up process.

Method 3: Using Code

If you’re comfortable with coding or have developer assistance, you can use Liquid code to display variants as individual products on your Shopify storefront. This approach doesn’t separate the variants in your Shopify Admin but makes them appear as standalone products to customers.

It’s important to remember that if you use this method, you’ll need to update the code yourself whenever you update your theme or switch to a different one.

Here are the steps to update split product variants to separate products using code:

Step 1: Duplicate Your Theme

  • Go to Online Store > Themes in your Shopify admin.
  • Click … > Duplicate to create a backup copy of your current theme. This step ensures you have a safe copy in case you need to revert any changes.

Step 2: Access and Edit the Collection Template

  • In your duplicated theme, go to Actions > Edit Code.
go to Actions > Edit Code
  • Now open main-collection-product-grid.liquid in the Sections file.
open main-collection-product-grid.liquid in the Sections file
  • Look for the <ul> list tag that displays the product grid.
Look for the <ul> list tag that displays the product grid
  • Update the code between the <ul> … </ul> tags to this:
<ul id="product-grid" data-id="{{ section.id }}" class="

          grid product-grid grid--{{ section.settings.columns_mobile }}-col-tablet-down

          grid--{{ section.settings.columns_desktop }}-col-desktop">

          {%- for product in collection.products -%}

            {% assign lazy_load = false %}

            {%- if forloop.index > 2 -%}

              {%- assign lazy_load = true -%}

            {%- endif -%}

          {% for option in product.options %}

          {% if product.options_by_name['Color'].values == null %}

                <li class="grid__item">

                {% render 'card-product',

                card_product: product,

                product_title: product.title,

                media_aspect_ratio: section.settings.image_ratio,

                show_secondary_image: section.settings.show_secondary_image,

                show_vendor: section.settings.show_vendor,

                show_rating: section.settings.show_rating,

                lazy_load: lazy_load,

                show_quick_add: section.settings.enable_quick_add,

                section_id: section.id

              %}

              </li>

            {% endif %}

      {% if option == 'Color' %}

      {% assign index = forloop.index0 %}

      {% assign colorlist = '' %}

      {% assign color = '' %}

      {% for variant in product.variants %}

      {% capture color %}

      {{ variant.options[index] }}

          {% endcapture %}

          {% unless colorlist contains color %}

            <li class="grid__item">

              {% render 'card-product-variant',

                card_product: variant,

                title: product.title,

                color: color,

                media_aspect_ratio: section.settings.image_ratio,

                show_secondary_image: section.settings.show_secondary_image,

                show_vendor: section.settings.show_vendor,

                show_rating: section.settings.show_rating,

                lazy_load: lazy_load,

                show_quick_add: section.settings.enable_quick_add,

                section_id: section.id

              %}

            </li>

    {% capture tempList %}

      {{colorlist | append: color | append: " " }}

    {% endcapture %}

    {% assign colorlist = tempList %}

    {% endunless %}

    {% endfor %}

  {% endif %}

{% endfor %}

{%- endfor -%}

</ul>
  • Click Save

Step 3: Create a snippet file to display the variant

  • Go to the Snippets folder and create a new file card-product-variant.
Create a snippet file to display the variant
  • Add this code
{% comment %}

  Renders a product variant card

  Accepts:

  - card_product: {Object} Product Liquid object (optional)

  - media_aspect_ratio: {String} Size of the product image card. Values are "square" and "portrait". Default is "square" (optional)

  - show_secondary_image: {Boolean} Show the secondary image on hover. Default: false (optional)

  - show_vendor: {Boolean} Show the product vendor. Default: false

  - show_rating: {Boolean} Show the product rating. Default: false

  - extend_height: {Boolean} Card height extends to available container space. Default: true (optional)

  - lazy_load: {Boolean} Image should be lazy loaded. Default: true (optional)

  - show_quick_add: {Boolean} Show the quick add button.

  - section_id: {String} The ID of the section that contains this card.

  - horizontal_class: {Boolean} Add a card--horizontal class if set to true. Default: false

  - title: product.title

  Usage:

  {% render 'card-product-variant', show_vendor: section.settings.show_vendor %}

{% endcomment %}

{{ 'component-rating.css' | asset_url | stylesheet_tag }}

{%- if card_product and card_product != empty -%}

  {%- liquid

    assign ratio = 1

    if card_product.featured_media and media_aspect_ratio == 'portrait'

      assign ratio = 0.8

    elsif card_product.featured_media and media_aspect_ratio == 'adapt'

      assign ratio = card_product.featured_media.aspect_ratio

    endif

    if ratio == 0 or ratio == nil

      assign ratio = 1

    endif

  -%}

  <div class="card-wrapper product-card-wrapper underline-links-hover">

    <div

      class="

        card

        card--{{ settings.card_style }}

        {% if card_product.featured_media %} card--media{% else %} card--text{% endif %}

        {% if settings.card_style == 'card' %} color-{{ settings.card_color_scheme }} gradient{% endif %}

        {% if extend_height %} card--extend-height{% endif %}

        {% if card_product.featured_media == nil and settings.card_style == 'card' %} ratio{% endif %}

        {% if horizontal_class %} card--horizontal{% endif %}

      "

      style="--ratio-percent: {{ 1 | divided_by: ratio | times: 100 }}%;"

    >

      <div

        class="card__inner {% if settings.card_style == 'standard' %}color-{{ settings.card_color_scheme }} gradient{% endif %}{% if card_product.featured_media or settings.card_style == 'standard' %} ratio{% endif %}"

        style="--ratio-percent: {{ 1 | divided_by: ratio | times: 100 }}%;"

      >

        {%- if card_product.featured_media -%}

          <div class="card__media">

            <div class="media media--transparent media--hover-effect">

              {% comment %}theme-check-disable ImgLazyLoading{% endcomment %}

              <img

                srcset="

                  {%- if card_product.featured_media.width >= 165 -%}{{ card_product.featured_media | image_url: width: 165 }} 165w,{%- endif -%}

                  {%- if card_product.featured_media.width >= 360 -%}{{ card_product.featured_media | image_url: width: 360 }} 360w,{%- endif -%}

                  {%- if card_product.featured_media.width >= 533 -%}{{ card_product.featured_media | image_url: width: 533 }} 533w,{%- endif -%}

                  {%- if card_product.featured_media.width >= 720 -%}{{ card_product.featured_media | image_url: width: 720 }} 720w,{%- endif -%}

                  {%- if card_product.featured_media.width >= 940 -%}{{ card_product.featured_media | image_url: width: 940 }} 940w,{%- endif -%}

                  {%- if card_product.featured_media.width >= 1066 -%}{{ card_product.featured_media | image_url: width: 1066 }} 1066w,{%- endif -%}

                  {{ card_product.featured_media | image_url }} {{ card_product.featured_media.width }}w

                "

                src="{{ card_product.featured_media | image_url: width: 533 }}"

                sizes="(min-width: {{ settings.page_width }}px) {{ settings.page_width | minus: 130 | divided_by: 4 }}px, (min-width: 990px) calc((100vw - 130px) / 4), (min-width: 750px) calc((100vw - 120px) / 3), calc((100vw - 35px) / 2)"

                alt="{{ card_product.featured_media.alt | escape }}"

                class="motion-reduce"

                {% unless lazy_load == false %}

                  loading="lazy"

                {% endunless %}

                width="{{ card_product.featured_media.width }}"

                height="{{ card_product.featured_media.height }}"

              >

              {% comment %}theme-check-enable ImgLazyLoading{% endcomment %}

              {%- if card_product.media[1] != nil and show_secondary_image -%}

                <img

                  srcset="

                    {%- if card_product.media[1].width >= 165 -%}{{ card_product.media[1] | image_url: width: 165 }} 165w,{%- endif -%}

                    {%- if card_product.media[1].width >= 360 -%}{{ card_product.media[1] | image_url: width: 360 }} 360w,{%- endif -%}

                    {%- if card_product.media[1].width >= 533 -%}{{ card_product.media[1] | image_url: width: 533 }} 533w,{%- endif -%}

                    {%- if card_product.media[1].width >= 720 -%}{{ card_product.media[1] | image_url: width: 720 }} 720w,{%- endif -%}

                    {%- if card_product.media[1].width >= 940 -%}{{ card_product.media[1] | image_url: width: 940 }} 940w,{%- endif -%}

                    {%- if card_product.media[1].width >= 1066 -%}{{ card_product.media[1] | image_url: width: 1066 }} 1066w,{%- endif -%}

                    {{ card_product.media[1] | image_url }} {{ card_product.media[1].width }}w

                  "

                  src="{{ card_product.media[1] | image_url: width: 533 }}"

                  sizes="(min-width: {{ settings.page_width }}px) {{ settings.page_width | minus: 130 | divided_by: 4 }}px, (min-width: 990px) calc((100vw - 130px) / 4), (min-width: 750px) calc((100vw - 120px) / 3), calc((100vw - 35px) / 2)"

                  alt=""

                  class="motion-reduce"

                  loading="lazy"

                  width="{{ card_product.media[1].width }}"

                  height="{{ card_product.media[1].height }}"

                >

              {%- endif -%}

            </div>

          </div>

        {%- endif -%}

        <div class="card__content">

          <div class="card__information">

            <h3

              class="card__heading"

              {% if card_product.featured_media == nil and settings.card_style == 'standard' %}

                id="title-{{ section_id }}-{{ card_product.id }}"

              {% endif %}

            >

              <a

                href="{{ card_product.url }}"

                id="StandardCardNoMediaLink-{{ section_id }}-{{ card_product.id }}"

                class="full-unstyled-link"

                aria-labelledby="StandardCardNoMediaLink-{{ section_id }}-{{ card_product.id }} NoMediaStandardBadge-{{ section_id }}-{{ card_product.id }}"

              >

                    {{ title | escape }} - {{color}}

              </a>

            </h3>

          </div>

          <div class="card__badge {{ settings.badge_position }}">

            {%- if card_product.available == false -%}

              <span

                id="NoMediaStandardBadge-{{ section_id }}-{{ card_product.id }}"

                class="badge badge--bottom-left color-{{ settings.sold_out_badge_color_scheme }}"

              >

                {{- 'products.product.sold_out' | t -}}

              </span>

            {%- elsif card_product.compare_at_price > card_product.price and card_product.available -%}

              <span

                id="NoMediaStandardBadge-{{ section_id }}-{{ card_product.id }}"

                class="badge badge--bottom-left color-{{ settings.sale_badge_color_scheme }}"

              >

                {{- 'products.product.on_sale' | t -}}

              </span>

            {%- endif -%}

          </div>

        </div>

      </div>

      <div class="card__content">

        <div class="card__information">

          <h3

            class="card__heading{% if card_product.featured_media or settings.card_style == 'standard' %} h5{% endif %}"

            {% if card_product.featured_media or settings.card_style == 'card' %}

              id="title-{{ section_id }}-{{ card_product.id }}"

            {% endif %}

          >

            <a

              href="{{ card_product.url }}"

              id="CardLink-{{ section_id }}-{{ card_product.id }}"

              class="full-unstyled-link"

              aria-labelledby="CardLink-{{ section_id }}-{{ card_product.id }} Badge-{{ section_id }}-{{ card_product.id }}"

            >

                {{ title | escape }} - {{color}}

            </a>

          </h3>

          <div class="card-information">

            {%- if show_vendor -%}

              <span class="visually-hidden">{{ 'accessibility.vendor' | t }}</span>

              <div class="caption-with-letter-spacing light">{{ card_product.vendor }}</div>

            {%- endif -%}

            <span class="caption-large light">{{ block.settings.description | escape }}</span>

            {%- if show_rating and card_product.metafields.reviews.rating.value != blank -%}

              {% liquid

                assign rating_decimal = 0

                assign decimal = card_product.metafields.reviews.rating.value.rating | modulo: 1

                if decimal >= 0.3 and decimal <= 0.7

                  assign rating_decimal = 0.5

                elsif decimal > 0.7

                  assign rating_decimal = 1

                endif

              %}

              <div

                class="rating"

                role="img"

                aria-label="{{ 'accessibility.star_reviews_info' | t: rating_value: card_product.metafields.reviews.rating.value, rating_max: card_product.metafields.reviews.rating.value.scale_max }}"

              >

                <span

                  aria-hidden="true"

                  class="rating-star color-icon-{{ settings.accent_icons }}"

                  style="--rating: {{ card_product.metafields.reviews.rating.value.rating | floor }}; --rating-max: {{ card_product.metafields.reviews.rating.value.scale_max }}; --rating-decimal: {{ rating_decimal }};"

                ></span>

              </div>

              <p class="rating-text caption">

                <span aria-hidden="true">

                  {{- card_product.metafields.reviews.rating.value }} /

                  {{ card_product.metafields.reviews.rating.value.scale_max -}}

                </span>

              </p>

              <p class="rating-count caption">

                <span aria-hidden="true">({{ card_product.metafields.reviews.rating_count }})</span>

                <span class="visually-hidden">

                  {{- card_product.metafields.reviews.rating_count }}

                  {{ "accessibility.total_reviews" | t -}}

                </span>

              </p>

            {%- endif -%}

            {% render 'price', product: card_product, price_class: '' %}

          </div>

        </div>

        {%- if show_quick_add -%}

          <div class="quick-add no-js-hidden">

            {%- assign product_form_id = 'quick-add-' | append: section_id | append: card_product.id -%}

            {%- if card_product.variants.size == 1 -%}

              <product-form>

                {%- form 'product', card_product, id: product_form_id, class: 'form', novalidate: 'novalidate', data-type: 'add-to-cart-form' -%}

                  <input

                    type="hidden"

                    name="id"

                    value="{{ card_product.selected_or_first_available_variant.id }}"

                    disabled

                  >

                  <button

                    id="{{ product_form_id }}-submit"

                    type="submit"

                    name="add"

                    class="quick-add__submit button button--full-width button--secondary"

                    aria-haspopup="dialog"

                    aria-labelledby="{{ product_form_id }}-submit title-{{ section_id }}-{{ card_product.id }}"

                    aria-live="polite"

                    data-sold-out-message="true"

                    {% if card_product.selected_or_first_available_variant.available == false %}

                      disabled

                    {% endif %}

                  >

                    <span>

                      {%- if card_product.selected_or_first_available_variant.available -%}

                        {{ 'products.product.add_to_cart' | t }}

                      {%- else -%}

                        {{ 'products.product.sold_out' | t }}

                      {%- endif -%}

                    </span>

                    <span class="sold-out-message hidden">

                      {{ 'products.product.sold_out' | t }}

                    </span>

                    <div class="loading-overlay__spinner hidden">

                      <svg

                        aria-hidden="true"

                        focusable="false"

                        role="presentation"

                        class="spinner"

                        viewBox="0 0 66 66"

                        xmlns="http://www.w3.org/2000/svg"

                      >

                        <circle class="path" fill="none" stroke-width="6" cx="33" cy="33" r="30"></circle>

                      </svg>

                    </div>

                  </button>

                {%- endform -%}

              </product-form>

            {%- else -%}

              <modal-opener data-modal="#QuickAdd-{{ card_product.id }}">

                <button

                  id="{{ product_form_id }}-submit"

                  type="submit"

                  name="add"

                  class="quick-add__submit button button--full-width button--secondary"

                  aria-haspopup="dialog"

                  aria-labelledby="{{ product_form_id }}-submit title-{{ section_id }}-{{ card_product.id }}"

                  data-product-url="{{ card_product.url }}"

                >

                  {{ 'products.product.choose_options' | t }}

                  <div class="loading-overlay__spinner hidden">

                    <svg

                      aria-hidden="true"

                      focusable="false"

                      role="presentation"

                      class="spinner"

                      viewBox="0 0 66 66"

                      xmlns="http://www.w3.org/2000/svg"

                    >

                      <circle class="path" fill="none" stroke-width="6" cx="33" cy="33" r="30"></circle>

                    </svg>

                  </div>

                </button>

              </modal-opener>

              <quick-add-modal id="QuickAdd-{{ card_product.id }}" class="quick-add-modal">

                <div

                  role="dialog"

                  aria-label="{{ 'products.product.choose_product_options' | t: product_name: card_product.title | escape }}"

                  aria-modal="true"

                  class="quick-add-modal__content global-settings-popup"

                  tabindex="-1"

                >

                  <button

                    id="ModalClose-{{ card_product.id }}"

                    type="button"

                    class="quick-add-modal__toggle"

                    aria-label="{{ 'accessibility.close' | t }}"

                  >

                    {% render 'icon-close' %}

                  </button>

                  <div id="QuickAddInfo-{{ card_product.id }}" class="quick-add-modal__content-info"></div>

                </div>

              </quick-add-modal>

            {%- endif -%}

          </div>

        {%- endif -%}

        <div class="card__badge {{ settings.badge_position }}">

          {%- if card_product.available == false -%}

            <span

              id="Badge-{{ section_id }}-{{ card_product.id }}"

              class="badge badge--bottom-left color-{{ settings.sold_out_badge_color_scheme }}"

            >

              {{- 'products.product.sold_out' | t -}}

            </span>

          {%- elsif card_product.compare_at_price > card_product.price and card_product.available -%}

            <span

              id="Badge-{{ section_id }}-{{ card_product.id }}"

              class="badge badge--bottom-left color-{{ settings.sale_badge_color_scheme }}"

            >

              {{- 'products.product.on_sale' | t -}}

            </span>

          {%- endif -%}

        </div>

      </div>

    </div>

  </div>

{%- else -%}

  <div class="product-card-wrapper card-wrapper underline-links-hover">

    <div

      class="

        card

        card--{{ settings.card_style }}

        card--text

        {% if extend_height %} card--extend-height{% endif %}

        {% if settings.card_style == 'card' %} color-{{ settings.card_color_scheme }} gradient{% endif %}

        {% if card_product.featured_media == nil and settings.card_style == 'card' %} ratio{% endif %}

        {{ horizontal_class }}

      "

      style="--ratio-percent: 100%;"

    >

      <div

        class="card__inner {% if settings.card_style == 'standard' %}color-{{ settings.card_color_scheme }} gradient{% endif %}{% if settings.card_style == 'standard' %} ratio{% endif %}"

        style="--ratio-percent: 100%;"

      >

        <div class="card__content">

          <div class="card__information">

            <h3 class="card__heading">

              <a role="link" aria-disabled="true" class="full-unstyled-link">

                {{ 'onboarding.product_title' | t }}

              </a>

            </h3>

          </div>

        </div>

      </div>

      <div class="card__content">

        <div class="card__information">

          <h3 class="card__heading{% if settings.card_style == 'standard' %} h5{% endif %}">

            <a role="link" aria-disabled="true" class="full-unstyled-link">

              {{ 'onboarding.product_title' | t }}

            </a>

          </h3>

          <div class="card-information">

            {%- if show_vendor -%}

              <span class="visually-hidden">{{ 'accessibility.vendor' | t }}</span>

              <div class="caption-with-letter-spacing light">{{ 'products.product.vendor' | t }}</div>

            {%- endif -%}

            {% render 'price' %}

          </div>

        </div>

      </div>

    </div>

  </div>

{%- endif -%}
  • Click Save

Managing Product Data Post-Split

Once you’ve split product variants into separate products on Shopify, managing the resulting product data becomes crucial. Here’s how you can effectively handle this:

1. Organize Your Product Listings

  • Organize into Collections: If relevant, add the new products to existing collections or create new ones that reflect the split, ensuring a logical structure for browsing.
  • Tags: Use tags to categorize your newly separated products by attributes like color, size, or collection type. 

2. Update Inventory

  • Set Unique SKUs: Assign each split product a unique SKU (Stock Keeping Unit) to streamline inventory tracking and avoid confusion.
  • Check Inventory Levels: Verify inventory for each product and update stock levels accordingly. Keep track of stock by SKU to avoid overselling.

3. Optimize Product Information

  • Refine Titles: Adjust each product title to make it clear and specific. For example, instead of “Basic T-Shirt,” specify “Basic T-Shirt – Blue, Size M.”
  • Unique Descriptions: Rewrite descriptions for each product to avoid duplicate content. Highlight the unique features of each variant, such as color, size, or material, to differentiate them in search results and improve SEO.
  • Meta Titles and Descriptions: Customize each product’s SEO title and meta description with variant-specific keywords.
  • Alt Text for Images: Add descriptive alt text for images, especially if each variant has unique visuals, to boost accessibility and image search rankings.
  • Add Variant-Specific Images: If each variant has a unique look, upload images that showcase the differences clearly (e.g., color or material variations).
  • Customize URLs: Update product URLs to be descriptive and unique to each product. For example, instead of “/basic-tshirt,” use “/basic-tshirt-blue-medium.”

4. Adjust Pricing & Shipping

  • Review Pricing: Make sure the price for each product reflects the individual variant’s cost and any unique features. If certain variants have added value, adjust pricing to match.
  • Update Shipping Options: Confirm that the correct shipping weights and dimensions are set for each product if they vary by variant.

5. Customer Notifications

  • Inform Customers: If necessary, notify your customers about the changes in product listings, especially if they had existing orders or were interested in a specific variant.

How To Split Product Variants On Shopify: Tips & Best Practices

  • Define Your Goals. Before separating products, be clear on why you’re doing it. Understanding your goals will guide your approach, whether it’s for better inventory management, improved SEO, or enhanced user experience.
  • Use Variants Wisely. If a product has multiple variations like sizes or colors, decide if it’s better to separate them into individual products. This can improve visibility and make it easier for customers to find specific variants.
  • Organize with Collections. Use Shopify’s collections feature to group related products. This will help customers navigate your store and quickly find what they’re looking for.
  • Optimize Product Information. Ensure each separated product has a unique title and description. This not only helps with SEO but also makes it clear to customers what each product offers.
  • High-Quality Images. Make sure each product listing includes high-quality images that accurately represent the item. This is especially important if you’re separating variants into individual products.

Bottom Line

Now you know 3 ways to split product variants to separate products in Shopify. Remember to update product details, organize your inventory, and adjust SEO settings after the split to ensure each individual product stands out and provides a seamless shopping experience.

FAQs

Why should I split product variants into separate products on Shopify?

Splitting variants can improve customer experience by making it easier to find specific products, enhancing visibility and navigation, especially if your variants have unique features or appeal to different audiences.

Do I need coding knowledge to split variants on Shopify?

Coding knowledge is only required if you choose to use the coding method to visually separate variants on your storefront.

How does splitting variants affect SEO?

Splitting variants can improve SEO by allowing each product variant to have its own unique URL, title, description, and keywords, potentially improving search engine rankings and helping customers find specific items more easily.

Will splitting variants impact inventory management?

Yes, after splitting, each product will need unique SKUs and updated inventory levels to ensure accurate tracking and avoid overselling.

Does splitting variants increase the number of products in my Shopify store?

Yes, each variant will become an individual product, increasing the total product count, which could affect store organization and navigation if not managed properly.

Is there a way to revert back to variants if I change my mind?

You would need to manually combine the products again or delete individual listings and re-create them as variants within a single product. Consider keeping a backup or duplicate of the original product before making changes.

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Sam Nguyen is the CEO and founder of Avada Commerce, an e-commerce solution provider headquartered in Singapore. He is an expert on the Shopify e-commerce platform for online stores and retail point-of-sale systems. Sam loves talking about e-commerce and he aims to help over a million online businesses grow and thrive.