Did you know that blogging on Shopify is not just about sharing content but also about engaging with your customers? Most Shopify store owners consider it one of the simplest yet powerful ways to connect with their audience—replying to blog comments.

But how do you do this effectively, and what are the best practices for handling comments on your Shopify blog?

In this article, we’ll guide you step-by-step on how to use comment replies effectively to strengthen your brand’s presence. Let’s get started!

Why Should Shopify Store Owners Reply to Comments on Shopify Blogs

Replying to comments on your Shopify blog goes beyond courtesy – it’s an essential strategy to foster community, build trust, and drive engagement. Here’s why it matters:

• Build relationships and community: Personalized responses show customers you value their feelings and experiences.
• Gather value feedback: Provide insights into what your customers like, dislike, and also want to know more about.
• Boost Engagement and SEO: More comments signal to search engines that your content is engaging and relevant, potentially improving your search rankings.
• Improve customer service: Respond and address customer concerns, demonstrate transparency, and build trust.

How to Reply to Comments on Shopify Blog: 2 Methods

Shopify offers multiple ways to respond, whether directly through its admin interface or by using helpful apps that streamline the process. Below are two effective methods:

Method 1: Directly Using Shopify Admin 

• Step 1: Log in to Admin Dashboard: Navigate to Online Store > “Blog Posts.”

• Step 2: Access Comments: Open the relevant post and scroll down to see the Comment section.

• Step 3: Reply and Moderate: Use the reply box to respond and approve or delete comments as needed.

• Step 4: Tap the  “Save” button to keep all your changes.

Method 2: Using Shopify Apps  

Sunny – Blog Comment Manager

• Rating: 4.3/5
• Price: $2.99/month. Free trial available.
• Developer: Sunnyside Apps

Sunny simplifies blog comment management by allowing users to handle everything via email. It sends new comment notifications directly to your inbox, where you can approve, mark as spam, or reply – your responses are automatically posted on the blog. This app also includes a spam filter and multi-language support to keep interactions smooth and relevant.

How to install and access the Sunny Shopify app: 

• Step 1: Visit the Shopify App Store and search for “Sunny.”

• Step 2: Click “Install” and follow the prompts to integrate it with your store.

• Step 3: You will be redirected to Shopify admin and continually hit the “Save” button. 

• Step 4: Once installed, all new blog comments will be sent directly to your registered email.
• Step 5: Open the email notification for the new comment.
• Step 6: From the email, approve, mark as spam, or reply – your response will be automatically posted on the blog.

Sunny also sends monthly email reminders to ensure you don’t miss any comments, helping you stay on top of customer interactions.

Blog Studio

• Rating: 4.3/5
• Price: $9.99/month. Free trial available.
• Developer: ShopPad Inc.

Blog Studio offers a powerful drag-and-drop interface for creating and managing blog posts directly in Shopify. It enhances content creation by allowing advanced customization through templates, animations, and SEO tools. Blog Studio integrates seamlessly with Shopify, enabling users to manage blog posts and respond to comments effectively within the Shopify dashboard.

How to install, access, and reply to comments:

• Step 1: Visit the Shopify App Store and search for “Blog Studio.”
• Step 2: Click “Install” to proceed.
• Step 3: Navigate to Shopify Admin > Apps > Blog Studio after installation.
• Step 4: Open Blog Studio and choose the blog post where you want to manage comments.
• Step 5: In the post editor, review the comments section.
• Step 6: Reply directly to each comment, approve or delete as needed—everything happens within Blog Studio’s interface.

How to Effectively Reply to Blog Comments on Shopify Store

Investing wisely in replying to your blog comments is like convincing customers to trust your Shopify store. So, here are some tips in replying to comments that we recommend you do to keep you focused on developing your business effectively. 

You Should 

• Write things positively, interestingly, and encouragingly. 
• Correct spelling and good punctuation and grammar
• Keep your replies relevant to the blog post to keep meaningful conversations.
• Respond to customers’ concerns, thus encouraging readers to keep visiting the blog and your Shopify store.
• Ask questions or offer insights that inspire continued dialogue.
• Maintain an upbeat tone to create a friendly community atmosphere.
• Encourage readers to subscribe to the comment thread for ongoing engagement.
• Highlighting great comments on your social platforms can encourage more interactions.

You Shouldn’t

• Reply directly on the blog to keep discussions transparent and accessible.
• Avoid generic responses that appear automated or irrelevant to the conversation.
• Don’t use self-promotional words such as “Hire us” or “Buy now” too often in your replies.
• Don’t use chat or texting language like Lol, i, or u in your comments.
• Don’t include some bot or software solution send a canned, generic reply that is off-topic or vague.
• Don’t reply to a comment on another online platform like Twitter, Facebook, or personal email. Please login and do it on the post for everyone to see and share.

Bottom Line

Replying to blog comments isn’t just an afterthought – it’s a powerful way to foster community, build trust, and boost your SEO efforts. By responding thoughtfully and managing feedback effectively with Shopify’s built-in tools or apps like Blog Studio and Sunny, you create meaningful interactions that can drive repeat visits and conversions.

Related Post:

• How to Create a New Blog Template on Shopify
• Blog App For Shopify: Top 7 Free & Paid Options In 2024
• How to Edit a blog post on Shopify?

Reply to Comments on Shopify Blog: FAQs

How do you reply to a blog comment?

Access your Shopify admin, navigate to Online Store > Blog Posts, open the relevant post, and reply directly to the comment. Alternatively, use an app like Sunny to reply via email and have it posted automatically to the blog.

How do I reply to a Shopify message?

Shopify messages, such as customer inquiries or comments, can be managed within your Shopify admin under Orders or Inbox. Ensure you respond promptly to maintain good customer relations.

How do I give a reply to a comment?

Craft a thoughtful response by addressing the commenter by name, answering their question or feedback directly, and encouraging further interaction. Stay on brand with your tone and be concise.

What should I reply to comments on my post?

I should reply to customer’s comments by providing helpful information to inquiries, addressing complaints with solutions, and always keeping a polite attitude, thus encouraging readers to engage further.