How To Add Google Adsense To Shopify

Last updated: December 04 2024

Written and researched by experts at Avada Learn more about our methodology

Monetizing your Shopify store doesn’t have to rely solely on product sales. By adding Google AdSense to your Shopify store, you can start earning from ad clicks alongside your regular revenue.

Whether you’re running a small business or scaling up your e-commerce venture, this guide will walk you through step-by-step instructions on how to add Google AdSense to Shopify.

Google AdSense is an advertising program that allows you to display targeted ads on your website. These ads are generated by Google based on your website's content and your visitors' interests. When a visitor clicks on an ad, you earn a portion of the revenue generated from that click.

Before adding AdSense to Shopify, make sure you meet the following prerequisites:

A functional Shopify store: Ensure your store is up and running with content to attract visitors.
Google AdSense account approval: You need a Google AdSense account to display ads on your site. If you don’t have one, you can sign up for an AdSense account and wait for Google’s approval.
Compliance with Google’s policies: Google AdSense has strict guidelines about the kind of content that is allowed. Ensure that your Shopify store adheres to these rules to avoid rejection or suspension.

To add Google Adsense to Shopify, follow these steps:

Step 1: Go to Google AdSense and sign up for an account. Follow the instructions to fill in your details, including your website URL (your Shopify store) and payment information.

Step 2: Once your account is approved, log in to your AdSense dashboard. Select Advertisement.

Step 3: Select By advertisement unit

Step 4: In the Create new ad unit section, select the format of your ad.

Step 5: Give your ad unit a clear and descriptive name. This will help you easily find it later.

When choosing the ad size, I recommend sticking with the "Responsive" option. This allows the ad to automatically adjust its size to fit your page layout and your users' devices, ensuring optimal display and performance.

After customizing it to fit your preferences, click Create.

Give your ad unit a clear and descriptive name.

Step 6: Copy the code Google provided, then click Finish.

Step 7: Now, if you want to add the Google ads into your Shopify pages, log in to your Shopify admin, go to Online Store.

Step 8: Click on Themes

Step 9: Select the … button next to your current theme and click Edit code.

Step 10: In the theme.liquid file, paste the code snippet exactly where Google's instructions indicate. Here, I’ll put it between the <body><body> tag as Google guided.

Step 11: If you want to add the code to your blog post, go to Online Store > Blog posts. Click on your existing blog or create a new one.

Step 12: Click the <> button and add the code to your blog post’s HTLM. Then click Save.

Adding Google AdSense to your Shopify store offers several benefits:

Diversify your revenue streams: Earn money from ad clicks alongside product sales.
Leverage your traffic: Make the most of your store’s visitors, even if they don’t purchase.
Relevant ads: Google’s algorithms ensure the ads shown are tailored to your audience, making them more likely to click.
Ease of use: AdSense provides an easy way to start monetizing your website with minimal setup required.

Here are a few common issues you might encounter when adding Google AdSense to Shopify and how to resolve them:

Ads Not Showing Up
This is often due to the time lag for Google to verify the ads. If your ads still aren’t appearing after 24 hours, ensure the code is correctly pasted and check for any ad-blocking extensions in your browser.
AdSense Rejection
Google AdSense might reject your application if your Shopify store doesn’t meet their content guidelines. Review their policies and ensure your store has enough content before applying again.
Slow Loading Times
Ads can sometimes slow down your Shopify store’s loading speed. To fix this, limit the number of ads on each page and consider lazy loading techniques so that ads load only when visitors scroll.
Poor Ad Placement
Placing ads in the wrong locations can hurt your user experience. Use Google’s guidelines for optimal ad placement, ensuring ads don’t obstruct important content or disrupt your site’s flow.

Bottom Line

Adding Google AdSense to Shopify is a simple way to earn extra revenue while you focus on growing your business. Follow the steps in this guide to ensure a smooth integration, and keep an eye on common issues to ensure everything runs smoothly.

FAQs

1. Can I control the types of ads shown on my Shopify store?

Yes. You can block specific ad categories or advertisers through your AdSense dashboard.

2. Can I customize the look and feel of the ads on my Shopify store?

Yes. Google AdSense allows some level of customization to match the ads with your site’s color scheme and layout, ensuring they blend well with your overall design.

Yes, you can selectively disable AdSense ads on certain pages by not including the AdSense code in the templates for those pages.

You can monitor your earnings in real-time through the Google AdSense dashboard. It provides detailed reports on ad performance, impressions, clicks, and revenue.

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Sam

Sam Nguyen is the CEO and founder of Avada Commerce, an e-commerce solution provider headquartered in Singapore. He is an expert on the Shopify e-commerce platform for online stores and retail point-of-sale systems. Sam loves talking about e-commerce and he aims to help over a million online businesses grow and thrive.