How to Change Your Shopify Store Name & Domain | Step-by-step Guide
Last updated: January 09 2025
Whether you're rebranding, updating your business name, or simply want a fresh start, changing your Shopify store name and domain is really simple!
In this guide, I'll walk you through the steps to change your Shopify store name and domain, ensuring a seamless transition and maintaining your online presence.
Shopify Store Name & Domain Name: Key Differences
I often see new merchants confused about the difference between a store name and a domain name. Below is a table that outlines the key differences between these two:
Aspect | Shopify Store Name | Shopify Domain Name |
Definition | This is the name displayed within Shopify and to customers on your storefront. It represents your brand. For example:Avada Boutique | This refers to the web address that customers enter into their browsers to access your store online. For example: [your-store-name].myshopify.com, or [your-store-name].com. |
Visibility | Appears in Shopify admin, receipts, emails, storefront, and invoices | Visible in the browser and marketing materials |
Changeability | It can be changed easily in the Shopify admin settings without impacting the store's functionality. | Must be purchased or transferred, and changing it may affect SEO and customer access. |
Ownership | Part of your Shopify account; no additional purchase needed | Needs to be purchased or linked through Shopify or a domain registrar |
When Should You Change Your Shopify Store Name and Domain?
Now, let's talk about those tricky situations where you might consider changing your Shopify store name or domain name. It's not something I recommend doing lightly, but sometimes it's necessary for your brand's evolution.
Now, let's talk about those tricky situations where you might consider changing your Shopify store name or domain name. It's not something I recommend doing lightly, but sometimes it's necessary for your brand's evolution.
Here are a few scenarios where a change might be in order:
- Rebranding: Are you completely overhauling your brand identity? A new name and domain can signal a fresh start and reflect your evolved vision.
- Expanding Your Niche: Is your business expanding into new product categories or targeting a different audience? A name change can help you better align with your new direction.
- Legal Issues: Did you discover your name is too similar to another brand? A name change can help you avoid legal headaches.
- Negative Associations: Has your current name acquired negative connotations? A fresh start with a new name can help you rebuild your brand image.
- Merger or Acquisition: If your business merges with or acquires another company, a name change might be necessary to reflect the new entity.
Changing your Shopify store and domain name is doable, but it requires careful planning and can impact your brand and website's SEO.
4 Steps To Change Your Shopify Store Name
The name you choose for your store will be visible on every page of your website. Shopify initially sets it to "My Store," but you can change it to your actual business name by following these steps:
On Desktop
Step 1: From your Shopify admin, go to Settings > General.
Step 2: In the Store details section, click the pencil icon.
Step 3: Enter your new Store name. You can also change your store number and email address here.
Step 4: Click Save.
Note: If you use Shopify Payments, there's an extra step to update your business name. You'll need to reach out to Shopify Support directly to have them make that change on your Shopify Payments account.
On Android
- Open the Shopify app and tap the three dots (...) button.
- Tap on Settings.
- Tap General.
- In the Store details section, tap the pencil icon.
- Edit your store name under the Store name field.
- Tap Save.
On iPhone
- In the Shopify app, tap the three dots (...) button, then tap Settings.
- Find and tap General
- In the Store details section, tap the pencil icon
- In the Edit profile section. Type in your new store name.
- Tap Save
Bottom Line
That wraps up everything you need to know about changing your Shopify store name. It's a simple process, but hopefully, this guide made it even easier. If you run into any issues or have more questions, don't hesitate to reach out!
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